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THe Literary Digest Is Asking
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TO NAME THEIR CHOICES FOR BOTH GREAT PARTIES
. ;
The Greatest Poll Ever Taken in
the History of the United States
INDIVIDUAL BALLOTS have been sent by mail tp Eleven Million
Voters throughout the United States almost two-thirds of the
total Presidential vote of 18,529,902 cast in the last national election,
in 1916. .
Every ballot is mailed in an envelope, addressed with pen and ink, and delivered
through the U. S. Postoffice personally to the voter addressed. Return postage on
the ballot is prepaid, and the voter has only to check or write the name of his or
her Party and first and second choices for Presidential Candidates, with no other
mark of identification, and then drop this Secret Ballot in the nearest letter box
or Postoffice. Thus every vote cast is absolutely the frejpv uninfluenced, secret
choice of the voter,y unknown to anyone but the voter himself. or herself.
The eleven million ballots have been mailed to ALL CLASSES OF VOTERS injall
States and 11 communities in the Nation with complete impartiality. They include
business men, merchants, farmers, manufacturers, railroad employes, bankers,
clerks, builders, contractors, superintendents, managers, carpenters, plasterers,
plumbers, painters, mechanics, printers, miners, steel workers, workers in every
trade and branch of industry, both union and non-union, professional men and
women of all classes, including lawyers, doctors, clergymen, authors, actors, news
paper men, dentists, engineers, educators, architects, musicians, etc., in short, all the
classes of men and women who make up the voting population in all parts of the
country.
The Great National Poll, Therefore, Will Be the
VOICE
OF
i
That Political Leaders and Conventions Will Heed
No propaganda of any kind as to party, candidate, or issues, is connected with this great popular Presidential Primary. THE LITERARY DIGEST
has no political ax to grind, and the absolutely impartial and non-partisan nature of 'the poll is guaranteed and protected in the most complete
manner. It is the duty of all men and women to have their own opinions on the problems that now face their country and to express those opinions
in the choice of their President in the approaching conventions and national election. This unofficial Presidential Primary, the greatest and most
.representative ever conducted in the history of America, will serve as a vehicle for the unhampered expression of popular opinion and will havd a
very large influence on the nominating conventions of both great parties. .1
WATCH THIS POLL IN THE LITERARY DIGEST
BEGINNING IN THIS WEEK'S ISSUE, APRIL 17th, the returns from this
national poll will be recorded, summarized and analyzed, state by state, through
successive numbers up to the actual meeting of the great conventions in Chicago
and San Francisco. These reports will have unique and decisive interest for
political leaders, the press and citizens of the whole country, and will be awaited
eagerly. DIGEST readers, of course, will get them first and in the most com
plete detail. ,
At the same time, and all through the year, THE LITERARY DIGEST will be
gathering carefully and reporting all the facts and opinions on all sides bearing upon
the great problems and issues which are being discussed and which must be settled
by the national election. THE LITERARY DIGEST is wonderfully equipped tor
this service by a system built up at great expense through many years, of careful
work, and reaching into thousands of newspaper and periodical offices in all parts
of the world. The reader can depend upon THE LITERARY DIGEST with abso
lute certainty as it reveals, from week to week, free from all prejudice and parti
zanship, the real state of the Nation's mind, the real facts affecting all issues, and
the progress of all the great problems toward settlement.
V!
f For a
Single Dim l
I at tha 1
1 Mews -Stands B
Each Waak
FUNK & WAGNALLS COMPANY (Publisher of the Famous NEW Standard Dictionary) NEW YORK