THE OKEGON SUNDAY JOURNAL, PORTLAND, SUNDAY MORNING, FEBRUARY 5, 1911. The Now Spring Stylc3 Are Noi7 Being Shown I in tho New Idea Patterns All Styles i and Sizes Ao Ono PriceTen Cents Tho Harcli Number of the New Idea Women's Magazine Ha3 Just Been Received Snbscription Price for Twelve Issncs Is 50c Single Copy lOo The Most in ValueThe Best in Quality February Slasjmftg of Prices on Most Want ed ffleitehamdisfi "T T , - avcs-uoyii kvt2-jhian nistX$l nSlLW-oom nvfiijanvivn wycn . dok. rin. 'iiiyui. towd. tMXDi j An Unsurpassed Showing , This pbpular section of our store will satisfy your ready-to-wear needs at prices that permit of splendid economy. Here you'll find an unsurpassed showing of Suits, Coats, Skirts, Dresses and Waists in the new season's mosi charming models; The New Suits Are Moderately Priced, Excellent Assortments, at $15.00, $17.50, $19.50 and $25.00 You will appreciate at a glance the unusual values offered at this sale. Here are suit styles that portray the best work manship garments jthat are made of fine all wool materials and shown in new plain shades and mixtures. Coats are short, with shawl or notch collar, plainly1 tailored or slightly trimmed, and are silk lined. Skirts are made in several styles, with high or regulation waist. We invite your inspection tomorrow. No trouble to show goods here.' Dreag Skirta at 83.90, 84.50 and $5.50 A large assortment of women's Dress Skirts shown jn about twelve different styles in several widths. They come in all colors in serges, Panamas, mohair and- a variety of fancy novelties. This is a saving opportunity you can't afford to miss. Long Coats at 810.50, 812.50, $15.00 ever before have we been able to show such a large assort ment of new Spring Coats; its really, the greatest value-giving event These coats come full length inthe semi-fitting effect with shawl or notch collar. Materials are broadcloth, serge, covert and cravenette, shown in black; also col ors navy,-. gray, tan and novelty mixtures. of the kind ever known in the city. Silk Dresses at 815.00, $16.50 and 819.50 A mosttxtraordinary showing of women's and misses' silk Dresses beautifully made of good quality taffeta, messaline, cloth of gold and foulards, daintily embroidered or trimmed with cord, velvet or silk. They are shown in many styles in the one-piece effect. Good materi als, correct styles and correct prices are going to make these extremely popular for spring wear. Cnt Prices on Fall Garments, Odds and Ends Suit values np to $25.Q0 812.50 to f 15.00 Any fall coat, value to $25.00 ,.fl2.50 Odd Dresses and Waists for women. Children's Dresses, Coats, Goth Capes, Rain Capes, Caps, etc., knitted goods of all kinds, all to go regardless of cost. The Why and Wherefore of the Sale February, by the calendar, is the "clean-up" month in this store; but, judged. by the prices, it is the carnival month of the whole year for bargain-giving. Standing as we clo midway 'twixt the seasons, nothing will stimulate your ap petite to buy quite so forcibly as sharply cut prices, and that is the quick-business tonic we offer now. Nothing has been reserved for its intrinsic worth every department is embraced in the sale even the new spring goods are temptingly low priced. It is a sale that few women can afford to miss. Scan carefully the brief details i listed here lack of space prevents the listing of but a few from many, yet withal you'll get an excellent idea of the general trend of the savings therefrom. J Plan to Be Here Monday Cut Price Sale of Embroideries ; . ; 1 -Ji. 1 - ' Every woman who carea for very fine embroideriea, will be Interested In this, because ahe will have the chance to aecure just the embroideries she likes, and for a good deal leas than the regular price. Read carefully these offerings. , Corset Cover Embroidery Regular 75c Quality at . 33c Now is the time to buy beautiful embroideries while great savings are possi ble. This line of high grade corset cover and flouncing embroidery comes full 18 inches and is beautifully embroidered on excellent quality swiss, nain sook or cambric. Pretty patterns in hundreds of different styles. Be OOp iuVe to get first choice from these regular 75c qualities, special tltli 21c 27 inch Embroidery, value to $1.25, at 48f Fancy Ribbons Best 35c Grade A great special offering of fancy Ribbon shown in black and white checks, black and white stripes, navy and white checks, light blue and white, pink and white, red and white and a great assortment of pretty plaids. They come in widths from 4 1-2 to b'A inches wide and are regular 35c aual- yity. Special for this sale 21c 27 inch Embroidery, values to $150, at 27 inch Embroidery, values to $2 00 70 Handkerchiefs 5c to 7c Values 3o Another special offering of a fine line of women's Handkerchiefs made of good quality material and daintilv trimmed with lace edges. One corner is prettily embroidered. Regular 5c to 7c val- D J J n ues, special this sale ,, J V v A New Showing of the New Spring Silks and Dress Goods find newt today of the new Spring Many of them are exclusive It Is nartlcularlv Interesting to Silks and Dress Goods. It is a collection of beautiful fabrica over which we have been workinsr the oast few davs. . . T mm t HI with us. The color range is as tme as the qualities are reuaDie ana you u be surprised, too," how moderately we hava priced them. Come and profit by an early selection. Some of the New Dress Goods 52-inch Gray Panamas in light, medium and dark shades, plain colors and pencil stripes. 7C Peryard : IDC 44 to 52-inch Pure Wool Worsteds in plain weaves and diagonals; also hair line f AA stripes. Per yard .4l.Ull 50 to 54-inchGray Fabrics and Jamestown Suit ings in plain and novelty weaves OC beautiful goods at, per yard New Silk and Wool Poplins shown in all the new shades for street and wear at, per yard evening $1.25 Some of the New Silks 27-inch New Pongee Silks in the popular seml rotfgh weaves; comes In natural, navy, 71Zm blue, brown, black, etc. Per. yard JC 36-inch Black Peau de Cygne Silks of guaranteed quality and perfect finish. d AA 'Exceedingly great values at ... . . . V I vw 36-inch Phoenix Satin a new Peau de Cygne weave with a satin finish. A varn ll OC died silk of excellent quality. Yard tl) Full width cream colored Dress Goods, shown in all the new weaves, both plain and K fancv. at WUC Saving Price Cuts on Hosiery r I -S5 A great clean-up sale of all broken lines in women's and children's knit Underwear and Hosiery. Some .of the best value news we ever had to print from these sections, is indicated by the items that follow. Prices are below present mill cost. Women's Union Suits 75c Values Priced at 39o One of the most important items in this sale consists of this offering of Women's seasonable'weight Union Suits. Fine ribbed, heavy fleeced garments shown in form fitting styles. They are neatly finished and trimmed and are the kind that most women wear the year around. They come in OQp all sizes and in cream color; best 75cvaiues now on sale at Otl Women's Vests and Panta, 40o Grade at 25c Another important offering consists of a splendid line of women's cream colored .Underwear, heavy fleeced Vests and Pants in all Styles and sizes; garments that are perfectly made through- OC out, best 40c grade, on sale at M3 Women's woolen Hose of splendid quality, made with full seamless foot and in shaped leg, Ol 0 ... 40c values at Children's Underwear 40o Grade on Sale at 25c 4 An extra special value in children's Underwear, fleeced, ribbed cotton Vests and Pants in all styles and siaes. Garments that have sold this sea son at 35c and 40c, are specially priced for OC this sale at 01 Children's i Cashmere Hose in splendid quality, guaranteed fast black and shown in all OET.U sizes, 35c and 40c values MUfJ r. Hen's Underwear and Furnishings Here is a sale of the greatest importance to every man who may be in need of any of the following iteqas. The most seasonable goods of standard qualities are offered at bona fide reductions from our usual low selling prices. . Wright's Health Underwear WQn 81.00 Shirts and Drawers at Don't let anything keep you away from this underwear sale for values like this are not liable to be offered again in many months to come. It's a sale of Wright's Wool-Fleeced Underwear of seasonable weight, just such garments as are needed for early spring wear, made of the finest material insuring both warmth and durability well fitting, neatly fin ished shirts and drawers in all 6izes. " 70r? a0 Best $1.00 grade, now on sale at. Men's Blue Chambray )QA 8hlrts-75o Values at P A special underpriced sale of Men's' Blue Cham bray Shirts, standard made in coat style with cuffs attached and two separate collars to match. The best 75c grade on sale at. 69c Men's Blue Chambray ShirtB-81.00 Values OOU Another special sale of Men's Blue Chambray Shirts, made with button-down collar, faced sleeves and pockets. All sizes cut full The kind that sell regularly at $1.00. QCm Now on, sale at . Deep Priced Cuts in the Shoe Section A sale of Men's, Women's and Children's Shoes, All good reliable qualities every pair guaranteed by us, although the prices are consider ably reduced. It is time for ua to straighten up our stock and we are willing to sacrifice all profits in order to do so Immediately. ' Men'g 93.00 and 03.50 Shoes at 32.49 Men's Shoes, all styles snd sizes, in Telour calf, gunmetal, box calf, good neavy soles. Regular $3.00 anud $3.50 values, A( Special at mIV Women's g3 and $3.50 Shoes at $1.98 Women's Shoes, all styles and1 sizes, in patent colt, vici kid, etc, button and lace styles. Regular $3.00 to $3.50 values. Special at.. $1.98 Misses' 31.50 and 31.75 Shoes at 69o Misses' Shoes shown in all styles and sizes, solid leather throughout, good full Tamp. Regular $1.5U to values.. Special at '. 69c Boys' $2.50 and 33.00 Shoes at Q1.79 An extra fine line of Boys' Shoes, good quality leather, all styles and sizes. Regu lar $.5U and $j.U0 values. Special at................ .,.,.. $1.79 Display and Sale New Wash Goods v , Many a woman has bought the materia for her spring wash dresses the past few days, and it is a splendid idea, too for you not only have first choice, at temptingly low prices, but there is an added advantage in having the spring sewing out of the way early. Just a hint is given here of the many special values. Better plan to buy now. ( Scotch' Zephyrs 25o New Ginghams 1 21 o A splendid assortment'of the best standard Dress Ginghams shown in hundreds of neat" styles in desirable colorings as well as the popular plain shades. ,i t New Batiste at 13c : f ', i -. -'a . ; f f ; ' First, showing of the new: Bafttstefine, evenly woven fabrics shown in every wanted style and colorihiymeLirir)rcttvlowerseatlchecks l ; and stripes, fancy figures and some wtth borders. U J J "An unusually attractive assort ment' of fine imported 'Scotch zephyrs shown in neat checks and . plain shades , and . beautiful plaid . colorings. . , . oerPennQ Crepes at 19o ; The new Serpentine Crepes ae 'shown- in a great Variety of new styles in neat and attractive color- jngiLone ofthemost oopular labncs for.kimonos. wrappers and house dresses. - . .-r : Great Price Cuts in Flan nel andluslinUnder wear ' " , 11 i' 1 " , ' ' ' " Following we illustrate only a few of the many special values offered in this section great values that you can not afford to miss. Skirt Chemise QKn $1.50 Values cJOU A fine line of these dainty garments, made of extra good quality nainsook; yoke trimmed with dainty laces and em broideries; all come good full length and finished with, lawn ruffle at bottom. Reg ular $1.50 values, special price for QKf this sale VOX Mnslin Drawers 50o, 0 5c Values 39c A showing of women's muslin Drawers, made of very good quality cambric or nainsook and neatly trimmed with pretty laces andvembroideries. All well made -and finished. Regular 50c-65c values, -and unished. Regular 5Uc-oac aiues, tect. au maae gooa tun size ana neatly specially priced for this . . - QQ -trimmed and finished. ReKularOKf, safeaT ,0l"T$i;5ffl;aEes, s peclal "this sale i.., Outing: Flannel Qn Skirts, SlVals. OoC A cleanup sale in women's outing flannel Skirts, made of extra good quality ma terial in plain, white or neat striped or figured patterns. All made very full and finished with scalloped or feather stitched edge. Regular $1.00 CQp values, special this sale ,..; vOv Outing: Flannel QCs Qown8,81.&0Vai.EK3 A final cleanup sale of women's Night gowns, made of extra heavy quality daisy; cloth or outing flannel in solid colors, pink, blue and white or neat striped ef fect. All made good full size and neatly Boyal Corsets, $1.50 Values at 05o These Corsets are made of extra good quality couti), boned, with duplex aluminum steeH guaranteed rustproof, r A, verjr good model, medium, low bust, with extra long hip; hose .. supporters front and. sides, top trimmed with lace Qft Every corset guaranteed. Reg. $1.50" values, spec'l VOlry Brassieres, 7 5 o Values 45o :j An extra big special of these popular, garments, made of . very good qualify nainsook and neatly trimmed with em-'? broidery yoke. A bust supporter and corset cover com- ; " bined in one. All are extra . wcD made, and reinforced l under the armhole. Regular 75c-v values," special lftm 1His"sIe aTT a ..asi a . 4