Thursday, June 17, 1915
Ashland Tidings
SEMI-WEEKLY.
ESTABLISHED 1876.
Issued Mondays and Thursdays
Official City and County Paper
Bert It. Greer, - Editor and Owner
Lynn Mowat, - News Reporter
SUBSCRIPTION RATES.
One Year $2.00
Six Months 1-00
Three Months .50
rayable in Advance.
ooaoo
The Greatest Sale Ever Held in Southern Oregon Q
Xj
WELL IB
The Biggest Sale Ever Held in Southern Oregon
TELEPHONE 39
Advertising rates on application.
First-class job printing facilities.
Equipments second to none in the
interior.
No subscriptions for less than three
months. All subscriptions dropped at
expiration unless renewal is received.
In ordering changes of the pnper
always rive the old street address or
postoffico ?.s well as the new.
Entered at the Ashland, Oregon,
Postoffice as second-class mail matter.
5c Card Buttons, 3 cards 10c
5c Card Dress Snaps, 3 for 10c
5c Cubes Toilet Pins, 3 for 10c
10c Card Hair Pins 8c
15c Ladies' Handkerchiefs 10c
25c Ruchlng . . 10c
25c Dress Braids 10c
35c Ladies' Belts 10c
50o Jabots 10c
35c Ladies' Fancy Collars 10c
15c Ladles' Vests lc
Ashland, Ore., Thursday, June 17, '13
TRAINING OF REGULAR KIDS TO
BE ENDED.
20c Ribbon 10c
25c Children's Underwear.. .... 10c
$1 Ladies' Handbags ......... 10c
25c Remnants 10c
Princess Emb. Floss, 3 for 10c
50c Pillow Tops 10c
35c Stamped Linens 10c
25c Wash Braids, 5 yards for.. 10c
15c Towels ' 10c
15c Linen Toweling . 10c
15c Curtain Scrim 10c
50c Boys' Shirts, special
12 c Shirting :
15c Percale
1000 yards of 15c to 18c Printed
Lawns, yard
15c Batiste
12 c Outing Flannel
12 c Lonsdale Sheeting
35c Barrettes
25c String Beads
$1.50 Men's Odd Vests
10c
10c
10c
10c
10c
10c
10c.
10c
10c
10c
25c Boys' Straw Hats
25c Boys' Blouses
50c Boys' Pants, special lot
5 Pair Shoe Strings
25c Men's Ties
25c Men's Hats, special
15c Men's Handkerchiefs
15c Arrow Brand Men's Collars.
15c Men's Hose V
Special lot of Parasols, values to
$5, while they last
10c
10c
10c
10c
10c
10c
10c
10c
10c
10c
15c Embroideries 10
25c Veiling, special lOt
36-inch Dress Linings, values to
50c . . 10
35c Linen Finish Cloth 10
25c Black Milts 10
15c Black and White Checks. . . 10c
25c Colored Milts 10e
Bath Towels 10
A thousand other wonderful bargains. Entire stock going! ,
A lull line oi men's, women's wearing apparel. Dry goods, etc.
No man or woman, rich or poor, can afford to miss this great sale. Everything is going!
READ PAGE 4MD 5 THEN COME!
Chicago has a playground for mil
lionaire kids. On land valued at
$2,500 a front foot (land, by the
way, "reclaimed" by filling Lake
Michigan and barring the poor away
from the lake front) the Lake Shore
Drive millionaires have enclosed a,
playground, that their children may i
enjoy their sports and pastimes. j
Luxurious limousines deposit the
children at the entrance, liveried
footmen open the gates for them.
The moment the footmen disappear,
the limousine rolls away, the young
sters emit a wild whoop,' hurl costly
hats and coats into heaps and, care
less of finery or manicured hands,
rush to ring around the rosy, base
ball, tennis, swings, sliding boards.
Meantime fond mammas gather and
decide the children may have the
right to issue "visitors cards" to
other children "Just like our country
clubs, don't you know."
The interesting part of the experi
ment is whether the natural-impulses
of the healthy American child can
resist the studied effort to train then
Into a set of snobs,
Store is
Closed
BEEB
I & K11EY 1M
Salespeople Wanted-Apply to B. W. Craig
No Goods
Sold Before
Saturday
Those military drives in Europe
seem all right, but the putting is
bum.
Possibly the reason the Russians
quit Radom was the fear the Teutons
would raid 'em.
The president of Andorra receives
a salary of $15 a year and probably
Is the one ruler who earns his sal
ary.
THE OVERHEAD EXPENSES
RETAIL TRADE.
OF
The great bugbear of business Is
the overhead or fixed charges of the
enterprise. Here is where many a
concern has met shipwreck. The
prices generally prevailing in the
trade. The sales seem to be bringing
a good profit. But at the end of the
year it is seen that the fixed charges
have wiped out the profit.
Cost of sales force, rent, taxes,
heat, light, depreciation of equip
ment, repair .etc., these run along
the same whether people are coming
to the store or not.
The only way to reduce overhead
charges is to do a large business. In
which case the proportion of over
head expense that has to be charged
up to each Individual sale becomes
leus. By Increasing the sales a loss
can be turned Into profit.
The only way to Increase sales
is to solicit business activity. The
cheapest form of solicitation is to put
an advertisement in the newspaper.
It tells about a merchant's goods to
a thousand people while the merchant
is talking to one person.
Those troubled with chronic Indi
gestlon will do well to try our new
lithia water. John Rocho testifies,
in the last issue of the Tidings, to its
absolute curative powers when used
for Indigestion. We feel like strong
ly recommending It to at least one
other Ashland citizen. If it cures his
indigestion, like it did Rocho's, and
makes as good booster out of him,
we shall feel that it is worth all the
money being now spent in develop
ing It. Then, if It cures him, it will
at once leap into prominence as a fine
MM I if 1 1 II
The Oldest National Bank in Jackson County
Member Federal Reserve System j
FIRST NATIONAL BANK
Capital and Surplus $120,00000
DEPOSITORY OF
City of Ashland County of Jackson Stale of Oregon
United States oi America
medicine for "bad tummies." Mr.
Rocho's testimony comes unsolicited
and these columns are open for oth
ers.
Good Work Done Promptly
N.&M.Kome Laundry
AT THE
Rough Dry at Reasonable Prices. New Machinery.
J. N JSISBET, Mgr.
Office and Laundry 31 Water St TELEPHONE 16S
Ashland is one of God's garden
spots. Ample proof of this is given
by the fact that Rev. M. C. Reed, who
on Sunday occupies the pulpit of the
Methodist church at Talent, on week
days Is associated with the real estate
firm of Hodgson & Whitmore. A
perfect community like ours is the
only kind in which a minister could
engage in selling real estate and re
main with character unsullied.
"Some men hope and some men fret,
Some have pride and some regret,
But the good or ill depends,
After all, on what you get."
Mister Squeegee
IIIIililllHIlliinillllllllllllllllllllillllllll!!!:!!!!!
There are people who can be
satisfied with little if they know their
neighbors have less.
This is a poor kind of philosophy.
It is not necessary to recommend any
such doctrine to those who buy Diamond
Squeegee Tread Tires.
Vining Theatre
0 1ST 33 OU
Friday Eve., June 1
Marguerite Clark
GRETNA GREEN
8th
International law places -food for
use by non-combatants of belligerent
countries as not contraband. Yet
England arbitrarily declared It con
traband and by virtue of being "mls
treFs of the sea" lias taken from the
high seas Into her ports more tha;i
twenty vessels carrying cargoes of
foodstuffs from the United States to
neuttal Holland, Denmark and Swe
den and is holding them there. Wi
don't hear much about this flagnnt
violation of our rights, but maki a
great fuss about the Lusltanla ait
try to bluff the Germans from using
the only effective weapons they hart
to prevent England from thus divert
ing our shlDB and cargoes. It look
to us as it the Washington statesmen
In charge of affairs are looking
through the wrong end of their offi
cial telescope.
Apropos of Secretary Bryan's resig
nation: If the "watchful 'waiting"
policy of the administration is to be
transferred from the Mexican bordar
to the European theatre of war, It
will be most fortunate for our country..
We are beginning to wonder
whether or not the German subma
rines will permit us to use the Atlan
tic ocean to bathe in this summer.
That suffragist movement is get
ting serious; now they are killing
$ out of every 100 roosters In Iowa
4im
HI
ir in
i
..v
i . ..'A . 'XT
-if
The Commercial Club requests the
names and addresses of parties who
are considering c'oming to the coast
his summer. We wish to send them
literature and give them a good con
ception of Oregon. 74-tf
H. L. White was in from the Maple
Gulch mines in the vicinity of Gold
Hill last week. Mrs. White left last
Thursday for San Francisco, where
she will visit the exposition and at
the home of her sister, Mrs. Leatha
Taylor.
They have a right to demand much,
no matter how little their neighbors get out
of other tires.
Unbeatable mileage economy, unusual
freedom from trouble on the road, and un
excelled service under all conditions are some
of the things the man who uses Diamond
Squeegee Tread Tires has the right to expect
And he gets them.
Diamond Squeegee Tread Tires are sold at these
" FAIR-LISTED " PRICES:
oi,. Diamond Diamond
bize Squeegee Squeegee
30x3 $ 9.45 34x4 $20.35
30x3!$ 12.20 36x4)4 - 28.70
32x3 14.00 37x5 33.90
33x4 20.00 38 x5! 46.00
PAY NO MORE
SSI JJ
Another wonderful buccgbb for the Taramount Features by
a most popular little star. Five and Ten Cents
Suggestions for Summer
Where to Go
Tillamook Seashore Resorts Newport
Wonderful scenery, dense for- A Delightful Seaside Iteticat.
ests, enticing trout streams, Eyery charm f ftn out(Joor
miles and miles of glorious vacation. Surf bathing, fish-
sandybeach. ing, boating and pleasant so
cial recreations.
Six-clal Ixv Round Trip Fares t
Seclnl Ijow Round Trip Fares,
from all points with long limit. Keu.son Week Knd Sunday.
Daily and week-end trains.
Dally train service and special
Ask lor further particulars and copy - Sunday Excursions.
of booklet, "SeaNhore Tilla- . , , ....
, . Ask nearest agent for copy of booklet
moot County" on Newport. '
Summer Excursions East California's Exposition
A World's Marvel. Every
Round trip tickets to Eastern thlng complete. The greatest
. destinations via California with event of the century
stop-overs In either direction
to visit the Expositona on sale BinscIrI Iw Round Trip Fares Dally,
dally from all points. . Splendid train service, atten
tive employes, delightful scen-
Full Information from nearest agent. ery- Aflk for book,et "Calif or-
lila and Its Two World Exposi- ,
You can stop over at ShoMa Springs. tions" and "Wayside Notes
Shasta Route." .
Our agents will be glad to furnish full particular In regard to any of the above outings and make reservations, outline
your trip or give you interesting literature on the various places you cau visit.
Ask for our folder "Oregon Outdoors" '
SOUTHERN PACIFIC
j JOIIN M. SCOTT, General Passenger Agent, Portland, Oregon