PACK TWO
ASHLAXT TIDIXGS
Monday, April 10, 1015
Ashland Tidings
SEMI-WEEKLY.
ESTABLISHED 1876.
Issued Mondays and Thursdays
STICK LIKE A BARNACLE.
Official City and Connty Paper
Payable in Advance.
John Wanamaker has aptly said:
"To make a success of advertising one
must be prapared to stick like a bar
nacle on a boat's bottom. He should
know before he begins it that he
must spend money lots of it. Some
body must tell him also that he can-
Bert II. Greer, - Editor and Owner j nQt nQpe tQ reap re8Ult8 conimensur
Lywn Mowat, - Xewg Reporter ate w,th hia expeniitures early in the
SVIISCRIPTIOX KATES. J game. Advertising doesn't jerk; it
0ne Year , '. $2. 00 j pulls. It begins gently at first, but
!i Months' !'.!!". 100 ! the pull is steady. It increases day by
Three Months 50 . day and year by year until it exerts
an irresistible power." Men who are
broad enough to recognize this cumu
lative effect of persistent, intelligent
advertising do not become panicky
whenever there happens to be a slump
the stock market or a new
revolution in Mexico. Instead of hast
ening to reduce their advertising
every time there is a flurry of any
kind, they go right ahead, knowing
that the advertising they do is their
best guarantee against depression in
their own lines. Those who are most
successful support the market by in
creasing their advertising, instead of
cutting it down, when unfavorable
conditions threaten.
TELEPHONE 39
Advertising rates on application.
pirKt-class Job printing facilities.
Equipments second to none in the in
interior.
No subscriptions for less than three
months. All subscriptions dropped at
expiration unless renewal is received.
In ordering changes of the paper
always give the old street address or
postoffice ?.s well as the new.
"Entered at the Ashland, Oregon,
Postoffice as second-class mail matter.
The Home Circle
Thoughts from the Editorial Pen
Make haste to be kind to a neighbor.
In seeking the good of others we
find our own.
A home without children is like a
garden and no flowers.
No matter about "the trouble, you
have much to be thankful for.
Would we keep alive petty quarrels
year after year, which a manly word
any day would compose? Would we
pass old friends or neighbors in the
street without recognition, because of
some real or fancied slight, some
wounding of pride, or' Borne ancient
grudge? Or would we be so chary of
kind words or commendations, our
sympathy, our comfort, when weary
hearts all about us are breaking for
just such expressions of interest or
appreciation as we have in our power
to give?
Member Federal Reserve System j
SUIT IN EQUITY TO FORECLOSE
MORTGAGE.
Beware of two-faced people; they
make a- great deal of trouble in the
world.
Don't carry the world on your
shoulder, far less the universe; trust
the eternal. '
A Christian isn't really much of a
Christian unless he's a Christian
when there is nobody watching him.
Ashland, Ore., Monday, April 10, '15
THE WAY.
THE HUMAN FREIGHT.
In New York they shoot human
The New Bern Journal says: beings under tne ground in tuoes ana
"Some towns don't prosper because call it a subway, while the freight
there are a lot of bullheaded men in j rides on top of the ground. Borough
them who, unfortunately, have a lit- President Marks thinks the freight
tie power and exercise this to the dis- should go under-ground and let the
advantage of their homes." people ride on top of it, especially
This may be true, and yet if the j since the recent frightful disaster,
bullheaded men are in the majority But in this world of commerce we
what are you going to do about it? give the preference, always, to the
If they are not in the majority the dollar or the things that represent
mass can run over mem. iqwus me reaay coin
prosper only when there is union of
strength. You can't pull two or three
or a half dozen ways at once and get
anywhere. It takes concert of ac
, tion. It takes loyalty. It requires
broad-minded men and men who are
not jealous and who are not on the
bog, to make a town.
Sometimes you don't get what you
want, and sometimes the other fellow
doesn't get just what he wants. But
if we all make up our minds that
town building Is for a common good
then we build the town. The bull
headed man may sometimes be right.
If in the majority, the chances are
that he is right. The other fellow
may be after all, the minority, may
be wrong.
We spend millions to protect live
stock, and but a few thousands to
protect human beings from disease.
Therefore it follows that the human
freight should go under the ground.
THE BIG THINGS.
Railroad advertising systems are
built on the cumulative plan. That
is, the central idea is for slow and
steady results. , In the long run com
munities can be greatly benefited and
built up on railroad advertising
alone. But to do it quick the cumu
lative advertising must be supple
mented with direct advertising. The
We all know that it sometimes take
four horses to pull a loaded wagon
up the hill. It takes so many horse
power in the engine to do certain
thing's, and unless you contradict a
fundamental law of mechanics you
can't lift a ton of coal with a toy en
gine. And If you are going after big
things, generally speaking, it takes
big baskets to carry them home. You
can't catch a ten-pound bass with a
perch hook, at least not often.
Every tomorrow has two bandies.
We can take hold of it by the handle
of anxiety or the handle of faith.
Do not think of your faults still
less of others' faults. In every per
son who comes near you, look for
what is good and strong; honor that,
rejoice in it, and, as you can, try to
imitate it, and your faults will drop
off like dead leaves when autumn
comes.
Finish every day and be done with
it. You have done what you could.
Some blunders and absurdities, no
doubt, crept in; forget them as soon
as you can. Tomorrow is a new day;
begin it well and serenely, and with
too high a spirit be cumbered with
your old nonsense. This day is all
that is good and fair. It is too dear
with its hopes and invitations to
waste on the yesterdays.
When one reflects upon the ease
with which men of ordinary business
prudence can be swindled out of their
hard-earned money by a plausible
scamp, it is scarcely surprising to us
that the scamp flourishes as he, or
she, does. The slang proverb says
that "a sucker is born every minute,"
but it seems that the birth rate must
Be continually looking upyards.
Our minds themselves will grow up
wards, and as a mat, by indulging in
habits of scorn and contempt for oth
ers, Is sure to descend to a level of
what he despises, so the habit of ad
miration and enthusiastic reverence
for excellence impart to ourselves a .'
portion of the qualities which we ad
mire. Here, as in everything else,
humality is the surest path to exaltation.
Summons.
'In the Circuit Court in and for the
County oi Jackson, State of Ore
gon. T. K. Bolton and Lizzie B: Bolton,
Plaintiff3,
vs.
Salathiel Gurwell and Mrs. Salathiel
Gurwell, husband and wife, De
fendants. To Salathiel Gurwell and Mrs. Sala
thiel Gurwell, Husband and Wife,
the above named defendants:
In the name of the State of Oregon,
you and each of you are hereby re
quired to appear and answer the
Complaint of the, Plaintiff, filed with
the Clerk of the said Court, a certi
fied copy of which Complaint Is here
with served upon you, within ten
days from date of service it served
upon you within Jackson county, Ore
gon, and within twenty days from
date of service if served upon you
within any other county of the state
of Oregon, and If served upon you
by publication, then within six weeks
from the date of the first publication
of this Summons, or within six weeks
from the date of its service upon you,
If personally served in any other
state,- and if you fail to appear and
answer in said cause within the time
as above specified, the Plaintiff will
apply to the Court for the relief de
manded in the said Complaint,' to-
wit:
For a decree of the Court adjudg
ing and decreeing that there is due
and owing the Plaintiff the sum of
$1,000.00 with interest thereon from
the 1st day of April, 1913, at the rate
of eight per cent per annum, together
with $125.00 attoiney fees, and the
costs and disbursements of this suit;
that the same and all thereof be, by
virtue of a mortgage executed by
Alice Winders and John Winders, her
husband, to Charles Fetzner, dated
March 30th, 1909, and of record in
Volume 23, on Pages 300 and 301 of
the Mortgage Records of Jackson
county, Oregon, and the facts set
forth in said Complaint be adjudged
and decreed to be a specific lien
against the real property described
In said Complaint In the prayer for
MiMiimiiiiMimiiiiM mmnniiimiiiM
The Oldest National Bank in Jackson County
FIRST NATIONAL BANK
Capital and Surplus $120,000,00
DEPOSITORY OF
t City of Ashland County of Jackson State of Oregon
United States of America
who are duned every day and the
number of sharpers who get a livin
by duping them.
only direct advertising ever done byib Bomcwhat more rapid than that
railroads Is on excursion dates. And j judging from the number of people
one-day excursions are oi out nuie
value to reBorts. To get quick and
pronounced results the community
must put a strong, well-organized ad
vertising campaign behind the rail
road advertising. If Ashland does
that it can secure a first-class tourist
hotel th:s year and a fine water cure
sanitarium. Enthusiasm and adver
tising. Enthusiasm is as essential as
an advertising fund. Faith in your
own project backed by scattering the
knowledge of It far and wide. That
is why the Commercial Club must
Stockholders' Meeting.
Notice is hereby given that the
regular annual meeting of the stock
holders of the Rogue River Fruit &
Produce Association, for the election
of directors and the transaction of
such other business as may properly
come before such meeting, will be
held In the Public Library, Main
It we do not use our mluds tlw be
come flabby and Inactive. We have
no mental muscle. If we do not use
our hearts they become hard and un
feeling, caring little for love and ten
derness. If we do not use our will,
our conscience, we become indifferent
to truth, to the right and the wrong
of life. If we do not use our bodies,
we become useless and unhappy, a
misery to ourselves and to all about
us. So let us all be up and doing
not overdoing that is as fatal in Its
result as no work at all; but let us all
be up and doing with a will that shall
keep our minds busy and our hands
employed and "our hearts happy.
Satan finds mischief for idle hands.
Let us be glad that most of us have
our hands full of earnest, honest
work.
judgment, being all that part of the
Southwest quarter of Section 34 in
Township 35 South of Range 4 West
of W. M. in Jackcoa county, Oregon,
lying West of the center line of the
county road, containing 96.41 acres
more or less, from and since March
30th, 1909, and that said land be
sold as provided by lav, and for such
other relief as to the Court may seem
proper.
By virtue o" an order made by the
Honorable F. M. Calkins, Judge of
said Court, dated on 24th day of
March, A. D. 1915.
This Summons Is served upon you
the said Defendants, by the publica
tion thereof for six successive weeks
in the Ashland Tidings, a semi-week
ly newspaper, printed and published
at Ashland, in Jackson county, Ore
street. Medford. Ore., on the 11th
have twelve hundred members. Moral day of May 1915, at 10 o'clock a. m.
support Is needed as well as funds
The best moral support comes from
those who have money Invested in
the enterprise and keep In touch with
Its every detail. Should three men
rome forward with five thousand dol
lars each, on the one hand, and on
the other twelve hundred citizens j
should come bearing one dollar each,
augmenting thr fund with their moral
support, the writer woulJ turn away
the fifteen thousand dollar offer and ;
take the twelve hundred. Because
the common impulse behind the ag
gregate gift Is worth vastly more to
advancement than the mere dollars.
It takes men to build a Hty. Mere
dollars will not do It. Join the Com
mercial Club and contribute your
mite in Influence to the forward
movement.
ROGUE RIVER FRUIT &
PRODUCE ASSN.
By A. C. Allen, President.
A. C. Fiero, Secretary.
Dated Medford, Ore., April 7,
1915. v 92-4t-Mon.
Stop Coughs, Cronp
.Whooping Cough and Colds
CLEANLINESS, PERSONAL ATTENTION AND COURTESY
COMBINED TO MAKE THE
Eagle Meat Market Popular
Inspect our market, and your confidence will be behind the
pleasure of eating our meats. The knowledge of cleanliness and
a sanitary workshop will aid your digestion.
84 N.Main L. SCHWEJN nnt 107
ma
gon, and by said order and this Sam-
mons you .ire required to appear and
answer in said cause within six weeks
from the date of the first publication
thereof.
Date of first publication, March
29th, 1915. , E. D. BRIGGS.
Attorney for Plaintiffs, Ashland, Ore
gon. 88-6t-Mon.
PUBLIC LIBRARY RECEIVES
INTERESTING VOLUME
"Our Dumb Animals," a publica
tion devoted to humane education
and published at Boston, has been
added to the periodicals on the library
reading tables. In a prwato letter
from Guy Richardson, the editor, he
states that "we arc pleased to add the
city library of Ashland to the list of
recipients of this favor without
charge." Ha further adds: "The
writer was privileged to pass through
Oregon a 6hort time ago and occa
sionally attempts to speak of the at
tractions of. your wonderful state In
an illustrated lecture concerning a
pleasant trip to the Pacific coast."
The publication referred to is the of
ficial journal of the American Hu
mane Education Si.ciety and various
auxiliaries.
The Tidings Is on sale at Poley's
drug store, 17 East Main street.
XT . I
adnor
the New
a uurnrntr
COLLAR
A collar cut to fit the neck and the prevailing fashion in big knotted
cravats. A manly, good fitting, good looking collar, iforiiunu
O CLUFTT, PEABODY V CO., Inc
MAKERS OF ARROW SHIRTS
Staple and Fancy
Dry Goods
Sorosis Shoes
VAUPEL'S
G7?e QUALITY STORE
Bulterlck Patterns
GENTS
FURNISHINGS
Shoes
promptly with tfchirrmann's Concen
trated Expectorant. Two ounces
make a pint, lluaranteed to be the
best remedy ever used or money re
funded by McNalr Bros., Druggists.
L i 1 Ji ti Vr 1 1 V rf 1
In California are pome trees that
have lived for 5.000 years. But man, I
the king of creation, the hot number,
the wise Mike, the miy that knows it
all he is In luck If he lives to be
sixty years old. Man hasn't as much
sense and enersy as a tre,e! A tree,
starting casually in the soil, without
brains to help it, lives down the cen
turies that see tuitions rise and fall,
even races appear and dlrapVear, re
ligions wa,and wane, all made up of
countless, swarming millions of
brainy two-legged animals that are
unable to duplicate the performance
of a tree!
Looks like it will be n long time
before we have another democratic
president. It has been so beaatlv
hard to stay In business while the
reform knife has been Insert el and
tulsted. '
Nothing Is truer than the saying,
"You may know a man by the com
pany he keeps." We seek companions
who are to us agreeable and attract
ive, who put us at our ease, and who
can enter into our thoughts and feel
ings. Men on different moral planes
cannot be good friends. The honest
man is not more uncomfortable with
a thief for a comrade than the thief
himself in the presence of a man of
honor. The chief offices of friend
ship demand that men be morally
equal, although they may be intellect-J
ually unequal. We may have many
genial, social hour with those
younger than ourselves, refreshed by
their Inexperience and Innocence of
life; und again we may have hours of
deep, quiet joy with those who are
older than ourselves, receiving from
them wisdom and inspiration; but
with those who are morally beneath
us or above us, there is ho pleasant
companionship.
You'll Be In Portland
sometime within the week,
mouth or year, stop at this
hotel. It's splendid facilities
will appeal to your taste.
It's the best in the Northwest,
and the rates sre no higher
than the rest.
Raid town By Comparison
Mi room, per tiny I1
UKI room with tuilh I
KM room with Imlh il.to
VtK) loom (li K otld) l'"th . . . i.M
Kxlm pron in room 1 DO aiililitiunal
MmkotHU Your Hoadquarfro
The Brevity of Life.
Life is very critical. Any word
may be our last. Anjffarev.-ell, even
amid glee and merriment, may be for
ever. If this truth was not burned
into our consciences, 'and if it ruled
as a deep conviction and real power
in our lives, would It not give a new
meaning to our human relationships?
Would It not make us far more tender
than we sometimes are? Would it
not oftentimes p"t a rein jipon our
raRh and Impetuous speech? Would
we carry In our hearts the miserable
suspicions and Jealousies that now bo
often embitter the fountains of our j
lives? Would we be so Impatient or
the faults of others? Would we allow
trivial misunderstandings to build up
a wall between us and those who
ought to stand very close to us?
Sale of Rcipnante
Short lengths of seasonable Fabrics, priced to close out at
less than the goods actually cost us, buys much ot this material.
Taking care ot the leftovers is an expensive process for us,
we GOT to get rid ol them.
But that doesn't diminish the value to you, you would gladly
pay a third to a half more if you chose these sell same textures
Irom our regular siock.
New Wash Goods
In plain white and dainty iloweredellects, suitable for wash
dresses or waists, consisting ol Embroidered Voiles, Flowered
Batiste, Organdies, Lace Stripe Voiles and Crepes.
Special
One lot of dainty flowered Batiste, 7c yd.
N0TE:In accordance with a law passed by the last legislature,
we will discontinue giving coupons May 22nd all coupons must
be redeemed by that time.
VAUPEL'S
Ufte Best in Quality . Lowest in Price