The Sunday Oregonian. (Portland, Ore.) 1881-current, July 04, 1920, SECTION FOUR, Page 3, Image 45

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TODAY'S FILM FEATURES.
Peoples William Mack's "The
Valley of Doubt."
Liberty James Oliver Cur
wood's "The Courage of Marge
O'Doone."
Columbia Anita Stewart, "The
Yellow Typhoon."
Rlvoll Sylvia Breamer, in "A
House Divided."
Majestic Mitchell Lewis.
'Burning Daylight."
Star Harry Carey, "Human
Stuff."
Circle Mack Bennett's "Down
on the Farm."
Globe Norma Talmadge, "The
Probation Wife."
Today's Musical Features.
Rlvoll Orchestra concert at
12:30 o'clock noon under Mls
cha Guterson. '
Liberty Organ concert at 12:30
o'clock noon by Henri Keates.
Majestic Organ concert at 1:30
P. M. by Cecil Teague.
Peoples Orchestra selections
Under Philip Pels.
Columbia Orchestra selections
Vincent C. Knowles.
SUMMER weather, -with Its dally
use of tons of -ice and bookings of
features wherein northern views
of vast snow fields and frigid moun
tain streams figure conspicuously, is
upon Portland exhibitors.
To make the balcony of the Liberty
theater cooler tba.n any suburban
vine-covered porch a new ventilat
ing system is being Installed this
week at the cost or approximately
13000. The system will bring Into
each side of the balcony four ducts
or air Inlets for the entire balcony.
( These eight air passageways lead to
various parts of the balcony where
the new air is diffused. A five-foot
fan on the roof of the theater forces
the sir Into the duct. Ice may be
used with the fan if the weather
proves too warm for ordinary means
of protection. The new system is In
addition to the regular cooling plant
of the Liberty theater. In which sev
eral tons of ice are used each day
and over which vast quantities of air
brought from the roof are forced
before being diffused In the house.
The new ventilating system is for
the Liberty balcony only.
No conference has been as far
reaching in its influence among mo
tion picture exhibitors of Oregon and
the entire northwest as the meeting
held the first of last week In Seattle
and at the call of Jensen &. Von Her
terg. Exhibitors representing: 183
bouses In Oregon, Washington. Idaho
and Montana responded and each 'one
signed membership in the new organ
ization at the close of the two-day
session, which brought Into existence
the Independent Booking company.
Fair play, truthful competition and
stabilized markets between exhibitor
and exhibitor and exhibitor and pro
ducer are the aims of the new organ
ization, which declares it wants no
other material reward or profit.
Jensen & Von Herberg, holders for
the northwest territory of the First
National Exhibitors' circuit, will buy
all films shown in the 183 theaters
represented by the new organization.
This centralized buying power, it is
believed, will solve all problems con
nected with competition from produc
ing companies, from profiteering on
the part of film salesmen and from
too keen and not too scrupulous com
petition between exhibitors.
No profits are to be made and over
head expenses will be defrayed by a
10 per cent charge made on each pic
ture booked by the new organization.
The company is being financed on a
percentage of Investment basis. This
will give it ample funds to perfect
machinery of operation, for the tax
made on the Liberty theater of Port
land1 just one theater, although one
of the largest, in its membership la
S11.000. All surplus funds at the end
of the year will be returned to the
franchise holders in proportion to
their original taxes.
One of the most Interesting fea
tures of the new organization will be
the manner in which the placing of
pictures will be handled in communi
ties where two or more exhibitors
hold membership. This may be more
easily explained by taking a hypo
thetical case of exhibitors A and B in
the town of X. A telegraphs Jensen
& Von Herberg to buy for him a big
special production Just released. Jen
sen & Von Herberg believe $1000 is
a fair price for the picture and pur
chase it for that amount. In the
meantime B asks that the same pic
ture be obtained for him, and de
clares he Is. .willing, to pay $1500 for
r. 7.
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it. A. hotrever, raises the an
$2000 but B comes back with an
of $2500, which his competitor c
meet. The film is then sold by
sen & Von Herberg at that
making a profit of $1500. This
jrofit
is then turned over to A, who did rfot
get the picture and by so falling wins
$1500 but who at the same time loses
prestige in his community, for his
competitor, and not he, is showing
the big picture of the season.
Such a system, it is believed, will
let the plunger plunge to his sure and
Quick death by overbidding, will pro
tect the conservative buyer and will
give the average exhibitor an oppor
tunity to fight for the - picture he
wants and getting it, to plan for an
exploitation campaign which will
cover the price that he has paid in
order to keep the feature and make
his profit worth while. At the same
time the producer will get a profit
which will pay him for his money,
time and genius expended and a rea
sonable profit in addition.
Great emphasis has been laid on
the point that exhibitors who will
buy through Jensen & Von Herberg
have no intention of trying to beat
down or dictate to the producer.
"Theproducer must have not only
the cost of his film but a fair profit
besides." declares C. S. Jensen, senior
member of the firm. "Our business
profits us most when we have the
beet pictures. Should we fail to make
it worth the producer's while to bring
forth the best possible photoplays
then we have hurt ourselves. Should
we take away attractive rewards for
him then we would merely be starv
ing and ultimately killing the goose
that lays the golden eggs.
"No one knows better than Mr.
Von Herberg and I how tremendously
the cost of making pictures has in
creased. We have been in touch with
the making of films through our
First National interests and have seen
from year to year itemized expense
accounts for some of the largest and
most successful pictures. We realize
that huge salaries must be paid to
retain the best stars, that unmention
able sums are going for the rights to
famous books and plays, and that
directors, cameramen, artists, scen
ario writers and other important
persons in the process of making
pictures must be amply rewarded if
they are to do and give their best.
A picture must not only make these
outlays but it must bring in' its
profit. - The larger cities and the
larger theaters mMst naturally assume
the bigger share of the responsibility
and they will be rated according to
their earning capacities."
L. Q. Lukan, formerly Seattle Pathe
branch exchange manager, was
chosen director of the new concern,
which will open offices in Seattle
immediately. Branch offices will
soon be opened in Portland.
It is thought that the new move
will result in even bigger payrolls
in the motion picture centers of both
Portland and Seattle. It will elimi
nate road men who have been travel
ing for producing companies through
out Oregon, Washington, Montana
and Idaho, but it will also make
necessary large staffs to handle the
business through the Portland and
Seattle offices. Exchange forces will
still be necessary as distributing
centers.
While 183 theaters in the four
northwestern states are now repre
sented, the territory is again being
canvassed and it is believed the pres
ent membership will be increased and
perhaps doubled by the end of the
year. To prove its good faith, the
firm of Jensen & Von Herberg has
promised not to enter any new fields
where franchises are already held by
exhibitors now members of the Inde
pendent Booking company.
A first glance at the new proposi
tlon gives one the impression that
Jensen & Von Herberg will be prac
tically swamped with the business of
buying films for so many theaters
As a matter of fact Mr. Jensen and
Mr. Von Hererg, who do all the
actual buying for their own string
of 20 theaters, will look at very few
more pictures each week than they
have done when buying Just for their
own houses. The list of houses for
which they will purchase will all be
rated according to their earning
capacity and the matter of individual
prices will be a matter of automatic
adjustment after the films have been
viewed and judged. The present
method of Jensen & Von Herberg
buying will be retained a board of
viewers will sit In silence while
watching the film and will at its
conclusion give its unbiased view by
filling out regulation cards asking
definite impressions on certain sub
jects as well as general remarks.
These cards are later compared and
the picture rated accordingly.
G. E. Jackson of the local Vita
graph exchange was elected treasurer
of the Motion Picture league of Ore
gon at the meeting held, last Thurs
1 '1-
4
1 t
day. Mr. Woodlaw of the Circle
theater resigned from the office Just
previous fo the. election of Mr. Jack
son because of the pressure of other
duties. Melvin G. Wlnstock, of the
lccal Pathe exchange, was elected
second vice-president.
Mr. Wlnstock read the following
letter and answer which passed be
tween him and Senator Harding on
the subject of national censorship.
It was voted that the league write
similarity to the democratic nominees
and also to Governor Coolidge, who
has already vetoed the national
censorship bill as It came before him
In Massachusetts. Mr. Winstock's
letter was as .follows:
There has been no national presidential
campaign since 1 have arrived at the years
of manhood in which I have not actively
participated and generally under the direc
tion of the Speakers' bureau of the repub
lican national committee. There is scarcely
a state in the union in which I have not
delivered public addresses.
This drives me th right. I hope, and it
is my pleasure to extend to you sincere
congratulations upon your election as the
standard bearer of our party as well as
upon its selection of your running mate.
In view of the services rendered in the
past to our organization. I trust that you
will not consider me presumptuous in sug
gesting that you give consideration to the
question of motion picture censorship.
There is a bill before congress now on
this subject. I think it is in the educa
tional committee.
We who are engaged in the motion pic
ture industry in the United States leel that
the kinds of censorship which have been
tried in the country are un-American and
subversive of every principle of liberty
and freedom of thought and action.
Only recently the candidate for vice-
president associated with you on the na
tional ticket vetoed a bill which had
passed both houses of the Massachusetts
egtslature. If. after Investigation, you
should see your way clear to take a stand
against censorship, in my Judgment you
would not only be taking a righteous action
but that action would bring you the af
firmative friendship of every Individual
engaged in this powerful industry.
The reply received from Senator
Harding last week: is as follows:
I am very glad to have your letter of
the 18th, together with the suggestion
therein.
You may rest assured I shall keep the
matter in mind.
Very truly yours.
(Signed) WARREN O. HARDING.
Ernie Carruthers has been appoint
ed branch booker of the local Pathe
office. He takes the place of Arthur
Grants who has resigned and gone to
Seattle.
Jack O'Brien, son of Harvey O'Brien.
well known in Portland, has opened
a picture theater for the summer sea
son at Seavie-w.
Melvin G. Winstock was invited to
deliver the dedication speech for the
new Liberty theater at Kennewlck,
Wash. The new theater seats over
500 and is modern and up-to-date in
every respect.
The "Girl in the Web," the latest
Blanche Sweet picture, will be re
leased August 15. It has already
reached Portland and has been
screened at the local office.-. It is a
more pretentious offering than this
star has ever before put forth.
"The Devil's Pass Key," the latest
Eric von Stroheim feature which will
be released late in August was shown
in Portland last Wednesday at mid
night at the Liberty theater. A num
ber of film men and exhibitors in the
territory were present. The picture is
in a new field for Von Stroheim and
is an extravagant, spectacular pro
duction of an elaborate and ultra
fashionable nature.
George Bourke, northwest manager
for Universal, was among the ex
change men who attended the meeting
in Seattle at which the Independent
Booking company was organized,
Others were C. M. Hill of Famous
Players-Lasky, and Mr. Winstock for
Pathe.
C. W. Koerner, In charge of the
Portland Universal exchange, is not
as modest as he mipht be over this
week's attainments. He quite brazenly
admits that he has Harry Carey's "Hu
man Stuff" as the feature of the Star
programme; the International News at
the Liberty and Rivoli; "Alias Miss
Dodd," starring Edith Roberts, at the
Hippodrome and Anne Cornwall In
"The Path She Chose" at the Globe,
Guy Robinson, of the Yeager theater
in Lents, also bought the new Uni
versal star series from Mr. Koerner
and A. H. McDonald of the Oregon
and Rex theaters in Eugene con
tracted for. "The Great Air Robbery"
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TTTE SUNDAY OBEGONTAX, POKTLAM), JULY
THE SILENT DRAMA
: jv.
and all Harry Carey and Frank Mayo
productions while he was on his way
to the Seattle conference.
Mrs. ,J. C. Koerner will return toi
ner nome in rtavre, Mont., inis ween
after having spent the month in Port
land with her son.
Henri Keates, Liberty theater or
ganist, will play in his Sunday con
cert today at 12:30 o'clock an origi
nal composition which he has entitled
"Concert Waltz." His programme, in
its entirety, is:
1. "Napoleon's Last Charge," by E. T.
Paul.
2. t Three favorite songs a "Some
where a Voice Is Calling"; (b "Rosary":
fc) "Chimes of Normandy," arranged by
Keates.
3. Concert waltz, by Henri A. Keates.
4. Overture, "Bridal Rose," Lavaller.
The "Blue Danube" waltzes by J.
Strauss have prominent place on this
week's programme at the Rivoli the
ater. For his regular Sunday noon
programme Mischa Guterson, Russian
director of the orfhestra, has ar
ranged the following:
"La Tosca." G. Puccini; "Blue Danube."
J. Strauss; . F sharp "Nocturne." Chopin,
piano solo by Francesco Longo; "Peer
Gynt Suite." E. Greig. (a) Ase's Death, (b)
Anita's Dance; Jubel, C. Weber.
"The Blue Danube" waltz with the
Chopin solo will form the daily con
cert.
Cecil Teague. at the Majestic, will
play in his weekly concert at 1:30
o clock this afternoon La veeda ta
trip through sunny Spain) (Aldin). a
selection scheduled for last Sunday,
but which was not given at that time.
He will also play "Poet and Peas
ant," overture; "The Swan." Saint
Saens, and "A Trip Through the
States." The last number is one which
Mr. Teague, himself, has arranged
and which will form something of a
musical novelty.
As a fitting background for "The
Yellow Typhoon," Vincent C. Knowles,
director of the Columbia orchestra,
has arranged a special score, essen-
ST.VR THEATER GETS NEW
O KG AX 1ST.
Photo by Leonid Fink.
MIm Nell Margaret Berry.
One of two lifelong ambitions
was realized by Miss Nell Mar
garet Berry last week, when she '
accepted the position as the Star
theater organist.
Miss Berry has always wanted
to "play the pipe organ. She has
also desired ardently to go on
the stage. Now that one of her
aspirations is attained. she
wants to perfect it before en
tering upon the other field.
Miss Berry is the niece of Mrs.
Amy Dobson, 629 Thompson
street, and a cousin of . the late
Tom Dobson, known In Portland
and nationally as pianist and
composer. She received her mu
sical education in this city from
J. R, Hutchinson. William Rob
inson Boone and from Mr. Fer
ris, who repairs and tunes or
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tially dramatic, and, he believes, sug
gestive of Chinese backgrounds. Thirty-one
selections have been woven
into the score.
YELLOW TYPHOON, COLUMBIA
Anita Stewart Plays Role of Vamp
lor First Time.
For the fiVst time In her screen
career Anita Stewart appears as a
vamp In a motion picture, "The Yel
low Typhoon," from the novel by
Harold MacGrath, which will be
shown at the Columbia theater this
week.
She plays the double part of twin
sisters, Berta and Hilda Nordstrom,
the former a striking blonde of the
adventuress type and the latter a
sweet brunette with characteristics
quite the opposite.
In essaying the role of Berta,
whose golden hair and artful ways
leave men broken as the reeds in
the path of a storm and give to her
the name of "The Yellow Typhoon,"
Miss Stewart portrays in convincing
manner an unusual character part.
"While vamping is something new I
to me, except from observation,"
said Miss Stewart, "nevertheless II
have always felt that I could play
such a part if only given the chance
and provided with the proper make
up. That is why I jumped at this
opportunity to prove to doubters
that I could act like a really wicked
woman.
"The blonde wig, the jewels and
the clothes I wore made it easy for
me to do this part. I will admit,
however, that I would hardly care
to play a straight vamp role, and
the fact is that in 'The Yellow Ty
phoon' I also played as a twin sister
of sweet and wholesome character.
Thus it gave me much satisfaction
to show this contrast between good
and bad.
"No, I have no love for vamps,
but I rather enjoyed playing the part
because I thought I could reveal in
their true light the characters of
those women who are the greatest
enemies of man."
"BURXIXG DAYLIGHT" FILMED
Jack London Novel Is Shown at
Majestic This Week.
"Burning Daylight." screen version
of Jack London's novel, is announced
by the Majestic treater for this week.
It will Te played by an all-star cast.
including Mitchell Lewis, Helen Fer-
guson, Louis Morrison, William V.
Mong, Edward Jobson. Gertrude As-
tor, Alfred Allen, Arthur Edwin Ca
rew, Newton Hall, Robert Bolder and
Aaron Edwards.
Readers of Jack London's etory will
recall that Elam Harnish. or "Burn
ing Daylight," as the whole Yukon
knows him, is a cufde, powerful, big
hearted prospected with a lust for
adventure aiyi a devil-may-care spirit
that drives him gaily through the
hardships and joys of the mining
towns.
He strikes It rich the gold that
thousands have died seeking. A
stampede is started and the Arctic
village of Garaguk is alight with the
fire of fierce ambitions aflame for
wealth. Burning Daylight Is a prim
itive king among these men, amass
ing millions and finding no place to
spend their gains except in the wild
gambling that goes on in the Tivoli,
a dancehall, where a few girl3 and
limitless quantities of strong liquor
supply diversion.
But Burning Daylight comes of the
old race of conquerors. His spirit de
mands another world to lay at his
feet. He seeks the world of finance.
In San Francisco, then in New York,
he fights the batle of the money in
terests. He fights for the love of
fighting, taking a reckless pleasure
in swinging into Wall street's most
speculative investments. It's a bitter,
fascinating game, and Jack London
has depicted it in one of the most
dramatic stories in modern American
fiction.
The novel shows Burning Daylight
winning and losing millions, beating
i financiers at their own same by his
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4, 1920
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sheer nerve, and being defeated
through their subtle machination
and control of the market. His great
est defeat cornea through his infatu
ation for Lucille, the wily daughter of
Nathaniel Letton, the unscrupulous
mining promoter. She lends herself to
a scheme of allurement for which the
big miner falls hard. It is only
through the steadfast faith of Dora
that he manages to get hold of him
self again for his last big triumphant
battle.
Cecil Teatrue will play on the Ma
jestic organ the following selections:
"Poet and Peasant." overture (Suppe):
"The Swan" (St. Saens), "La Veeda,"
a romance through sunny Spain (Ar
din); "Trip Through the States," ar
ranged by Cecil Teague.
LIBERTY OFFERS REAL THRILL
"The Conra-e of Marge O'Doone"
Is Red-Blooded Photoplay.
If it is a genuine, tingling thrill
you hunger for some rare, red
blooded adventure cut in huge chunks
from the flanks of life in the raw:
spiced with romance and sprinkled
throughout with suspense, or. in plain
words, you are looking for the prize
photoplay of the season, the one that
has all the zip and zest that you have
looked for' so vainly, it is said your
hunger will be satisffed this week
when "The Courage of Marge
O'Doone" will be shown at the Lib'
erty theater.
"The Courage of Marge O'Doone'
was written by James Oliver Cur
wood, one of the mo3t popular of
present day novelists. It has been
made into a big special production by
Vltagraph with a star cast of well
known players, headed by Niles
Wslch and Pauline Starke. It is a
big, dramatic. fighting photoplay
story. The arena of action is that
most thrilling, vigorous and romantic
of all the world's stages, the wild,
white wastes of the frozen north.
There are primitive men. gritty and
beautiful women, men fighting against
the elements, man against man. bear
fights and the long lonely trails that
break the hearts and sinews of men:
there is that red-blooded romance and
adventure of the great story right
where it belongs, right where it is
bred. It is a masterpiece of dramatic
writing, made into a masterpiece of a
photoplay. It opens in the arctic, and
It ends there after a succession of
breathless, thrilling and unusual epi
sodes that keep the pulse pounding
and anticipation whetted as it sweeps
along to a swift, smashing and unex
pected climax.
Keates Sunday organ concert to be
given at 12:30 o'clock noon today will
consist of:
"Napoleon's Last Charge" CB. T. Paul);
three favorite songs, "Somewhere a Voice
Is Calling." "My Rosary," "Chimes of
Normandy." arranged by Keates; "Concert
Waltz" (Henri A. Keates); overture,
"BrldaJ Rose" Lavaller).
BLOCKTOX FILM AT RIVOLI
"A House Divided" Presents Quin
tet of Stars.
"A House Divided," at the Rivoli
theater this week, is the third con
secutive Blackton feature produced
from an Anthony Paul Kelly script.
The author of "Three Faces East."
the current Broadway stage .success,
adapted "The Common Cause" for
Commodore Blackton from the play
by J. Hartley Manners and Major Iian
Hay Betth. "Life's Greatest Problem,"
the second of the series, was entirely
Mr. Kelly'sbrain child, both the story
and the script being his work. The
third of the Blackton-Kelly associa
tion, "A House Divided, was adapted
by Mr. Kelly from the novel, "The
Substance of His House." by Ruth
Holt Boucicault.
"A House Divided" presents the
same quintet of stars who are scor
ing such a success in the Blackton
special, "The Common Cause." Sylvia
Breamer and Herbert Rawlinson are
again featured in the leading roles,
with Lieutenant Lawrence Grossmith
and Violet and Charles Blackton
heading the supporting cast.
The "Bringing Up Father" two
reelere, of which "Jiggs and the So
- -Alii' 'h. V 41
cial Lion," showing this week at the 1
Rivoli theater, is the third and new
est, are setting a new and high stand
ard for lavishly produced comedies.
Few feature photoplays today have
the large and costly settings and the
modish and beautiful costumes that
are to be found in any of the "Bring
ing Up Father" pictures.
"Jiggs and the Social Lion." with
the usual "Bringing Up Father" cast,
headed by Johnny Ray, presents most
of its action at a fashionable recep
tion, in which scenes hundreds of
extras take part. The women prin
cipals, and the extras as well, present
some of fashion's latest gown crea
tions. The Rivol orchestra at 12:30 will
play "La Tosi-a" (G. Puccini): "Blue
Danube'1 (J. Strauss); "F Sharp Noc
turne" (Chopin), piano solo by Fran
cesco Lango: "Peer Gynt" suite. a)
"Ase's Death" and "Auibia's Dance";
(Grieg); "Jubel" (C. Weber).
PEOPLES BOOKS NORTH PLAY
"Valley of Doubt" Is Producer's
Finest Production.
Burton George, director, whose lat
est success, "The Valley of Doubt."
will be the featured attraction at
the Peoples theater for this week,
has piloted successfully an enviable
number of plays to the screen. With
the completion of "The Valley of
Doubt," scenes for which were taken
In the snowbound regions of the
north. Mr. George has rounded out a
record of about 40 feature photoplays
for himself.
"The Valley of Doubt." claimed by
Mr. George to be his finest produc
tion, is described by the reviewers as
a photodrama of unusual strength
and magnificent natural scenic ef
fects, dealing primarily with the life
of those rugged beings who inhabit
the lumberlands of the north.
Throughout the entire run of the
story there has-been injected many
intense, interest compelling dramatic
moments, notable among them being
two of the most realistic fights ever
staged before a camera.
In one of these two husky lumber
men, one a vigorous upright French
Canadian, meets in the open with only
a big moon overhead and a carpet
of beautiful snow beneath to witness
the struggle. It is a battle to a
finish In which the Canadian is vic
torious after having grappled fiercely
for an hour.
In the other fight a magnificent
collie dog. "Jean," gives battle to a
villainous intruder who would have
attacked pretty Marion Hilgrade.
played by Arline Pretty.
Other prominent members of the
cast are Thurston Hall. Anna Lehr,
Jack Costello. Robert Agnew, John
Adrlzoni and T. M. Murphy.
STAR. BILLS HARRY CAREY
"Human StuTf," Newest Universal
Production, This Week's Ottering.
"Human Stuff," the newest Uni
versal production starring Harry
Carey and said to differ in many re
spects from the photodramas in which
the star has appeared of late, is to
be seen at the Star theater this week.
What makes "Human Stuff" some
what different is the fact that its
early scenes are laid in the conven
tional east and show the star in an
environment foreign to his accus
tomed stage characterizations. He is
seen as the son of a wealthy manufac
turer who. after trying his hand at
running the business, is forced to
admit himself a failure. He decides
to seek adventure and fortune in the
west, where his father owns a ranch.
Mistaken for a tenderfoot who has
come to Interfere with nefarloua .
plans, his neigh Dors conspire to drive .
Jim from the ranch, but here he is in
his element and enjoys the struggle
again,st nature and the rough men
who are opposed to him. Then a girl"
enters into his life and the fight be
comes more exciting. Situations fol
low In rapid succession, and the story
ends in a typical Carey climax.
Harry Carey shows a new angle of
COME!
July 4- and 5
THE BIG LAUGH
FEATURE
"DOWN ON
THE FARM"
- .' '.V . -.Tv
GALLI-CURCI IN
'Madonna of the Slams
THE
LCEE
THEATRE
OPEN FROM 9 O'CLOCK
In the mornisg until
4 o'clock the following morning,
GLOBE
Eleventh ns4
Washington
Norma Talmadge
"The Probation Wife".
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