THE SUNDAY OREGONIA", PORTLAND, MAT 23, 1920
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TODAY'S K11.M FEATURES.
Peoples E u p e n e O'Brien,
"His Wife's Money."
liberty Nazimova. "The Heart
of a Child."
Columbia Mae Murray, "On
With the Dance."
Rivoli Emerson Hough's "The
Sagebru sh er."
Majestic Tom Moor, "Duds."
Star Harry Carey, "Bullet
Proof." Circle Eleie Ferguaon, "His
House in Order."
Globe Norma Talmadge, "The
Isle of Conquest."
Today's Musical Features.
Rivoli Symphony orchestra
concert under direction of
Mi sell a Guterson at 12:30
o'clock noon.
Liberty Organ concert by Hen
ry B. Murtagh at 12:30 o'clock
noon.
Majestic Organ concert by Ce
cil Teague at 1:30 o'clock
noon.
Columbia String orchestra se
lections under the direction of
Vincent Knowles.
Peoples Orchestra selections
under the direction of Philip
I'elz.
A DVANCE In admission nrlc at
Attie Liberty theater jumped last
week from 25 in foot f.r-
performances after B o'clock in the
afternoon. Increased cost of opera
tion has been given as the reason
for tbe change in price.
"Everything connected with the
notion-picture business has gone up
not only In the past year but In the
last three months." said C. S. Jensen.
"Our films are costing us more. Our
printing, advertising and general ex
penses have raised. Uniforms for our
ushers cost twice as much as those of
last year. Then, too, we are continu
ally raising the standard of music
and screen offerings. The prologues,
which are now a regular feature of
Liberty programmes, cost from J500
to J1000 each, because of the artists
we employ, the special scenery neces
sary and the freak, stunts which are
employed.
"I have fought the increase In ad
mission prices for the Portland Jen
sen & Von Herberg theaters as lone
as possible and, as many Portlanders
realize, the same films which have
len showing in the past at 25-cent
admission prices here, have brought
S3 and GO-cent prices in Seattle for
some time, m one sense I do not
feel any explanation is necessary for
a raise In admission price as long
as the Liberty and other Jensen &
von Herberg theaters have picture
of the type shown here each week.
am proud not only of the houses and
. their attaches, but also of the screen
attractions.
The came note was struck by Ralph
louffner upon his return from New
Tork. where he has been with the
exploitation department of the First
National Exhibitors" ' circuit. He is
now Installed as exploitatiou chief
for the Peoples, Majestic and Star
theaters, the lobbies of which also
come under his direction.
" 'On With the Dance' is showing; at
this very time In New Tork at the
Criterion, for $1 a seat." said Mr.
Tturrner. "The lowest price one can
enter a Broadway motion - picture
house Is for 75 cents. And New Tork'
does not put on a programme so dif
ferent from those seen every dav in
Portland houses. There are mighty
few eastern houses that equal the
Liberty of Portland or the Liberty
and (joiieeum oi aeaitie.
"There are two startling differ
ences between motion-picture thea
ters of Portland and New York that
I have notioed. it le absolutely un
heard of In the east for a motlon-pic
ture firm to donate screen space to
civic measures, such as clean-up
week or tbe education bills. Eastern
film men have made no move to
identify themselves as a group wit
the finer things of community life, a
the Portland theater men have during
the last two weeks.
"Secondly, the east knows nothing
about organs. I have told the owners
of large New Tork houses of the giant
organ Installed la the Portland Lib
erty theater and I know that my
statements were doubted. "Organs In
eastern houses are small church in
struments. The east, however, has
htige orchestras in its houses such
as would not be possible in the west."
Bxhtbitors throughout the entire!
country owe a debt of gratitude to
Portland film interests which con
ducted the recent motion-picture cen
sor controversy, according to Mr.
Ruffner. "The success with which
Portland handled the situation was
heralded throughout the country and
It has been answered by hundreds of
letters from every state In the Union.
The answers say that Portland
methods as handled by Mr. Jensen
give them courage to fight on for
their rights."
The Rivoli theater last week com
menced issue of "Film Flickers,"
four-page weekly sheet which will
tell of the activities of this theater.
Charles Dim is its editor. "Film
Flickers" of last week gave consid
erable space to the music under tha
direction of Mischa Guterson, leadr of
the Rivoli orchestra. Incidentally,
the organ haB been given the name of
a column of short screen notes which
The Oregonlan has run in its Sunday
motion-picture section during the
last five years. ilm flickers an
nounced that the Rivoli has pur
chased Sir Ernest Shackleton's "Bot
tom of the World," which Manage
Stille plans to exploit under the title
"Shackleton's Dash to the South Pole.'
Kinograms is now a regular Rivoli
feature.
Marshall Taylor, former Rivol
manager, is now connected with the
National Theaters, Incorporated. This
is an organization which sells fran
chises to independent theater owners.
Mr. Taylor is traveling in the Port
land territory.
A. C. Raleigh staged an American
Lifeograph party at the Columbia
theater last Friday evening. With no
previous publicity the latest Atneri
can Lifeograph satire was substitut-
PORTLAND THEATERS ATTRACT MOTION PICTURE ADVERTISERS OF NATIONAL PROMINENCE.
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a deal now pending. Among those
who were a part of tbe Columbia
audience Thursday evening and who
listened to the criticisms of their own
work were W. B. Keefe. director;
Virginia Gilbert. Clare Morris, J. Park
ones. William Dills. May Wallace.
W. H. McMonies. president; Lewis
Moomaw. vice-president, and Hal
Moore, photographer.
ed for the scheduled comedy. Thirty
members of its cast, its directors
and photographers were scattered
throughout the audience to catch re
marks made-during its showing and
to no.te the laughter or absence of
laughter from certain scenes. The
picture pleased, according to thg sta
tistics gathered. It is entitled "Paul's
Wedding Day, or Grace to the Res
cue," and is in the same vein as "The
Duchess at Bay," with tbe same cast,
shown some weeks ago at the Colum
bia during the first week of "Why
Change Your Wife." The series of
satires which the American Lifeo
graph company are making and of
which these two are a part may be
released through First National Ex
hibitors' circuit, with which there is
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Ihere. He will also make a number
of important announcements concern
lng tbe future polioy of his organisa
. tlon. A number of years ago Mr.
Wessling was stationed here, where
he made a host of friends, all of whom
take pride In his rapid advancement.
"My Husband s other w lie, jv
Close Shave," the second ef the
"Bringing Up Father" comedies, and
"Topics 6f the Day," all Paths ma
terial are booked for a- week a run at
the Rivoli beginning May 29.
Pathe is making extensive prepara
tion to handle the daily news of the
Shrine convention at Portland. It
will take pictures each day and that
evening will show the same in local
theaters.
UK AJTO MRS. RALPH RtTFESER. '
To take charge-of the advertising and lobby displays of the Peoples, Majestic and Star theaters, Ralph
Ruffner last week wired New Tork his resignation from the exploitation department of the First National
Inhibitors' . circuit, a position the majority of western advertising men would give their right eyes to get
Mr. Ruffner had been in New Tork with the First National Exhibitors' cireuit but three months, going
there from San Francisco, where he was at the Rialto. He went to the San Francisco Rialto from Butte, where
he managed for Jensen & "Von Herberg the motion-picture house of the same name. Formerly : e was manager
in Portland of the Columbia theater. He also managed the Liberty theater in Spokane during a successful
period. Mrs. Ruffner has aided him directly and Indirectly in all his motion-picture and exploitation work, hav
ing had charge of tbe correspondence for First National in tbe New Tork offices and having had previous
experience in the management of western bouses..
The prologue at the Liberty this
week will be from "The Red Mill."
with elaborate scenery used in the
musical comedy. Mrs. Henry Mur
tagh, wife of the Liberty organist.
nd soprano, with Albert uuiette.
enor- will sing selections irom ine
Red JdilL" The Peoples orchestra
will plav the Orpheus overture by
Offenbach Sunday as its feature, with
Carrie Jacobs Bond's "A Perfect!
Day" as a trombone solo by Philip
Pelz. Cecil Teague will have as his
special composition Sunday at 1:30
M. the beloved "Dixie." showing
its growth from the aboriginal to its
present form. He will play, among
other numbers, Henry Murtagh s lat
est popular ballad, -"Under Western
Skies."
The Rivoli concert programme to
day Is composed entirely of works of
the master musicians. It commences
with Tschaikowsky's "Marche Slave."
This Is followed by ''Invitation a la
Valse," C. Weber: selections from 1
Pagliacci," Leoncavallo; "The
Rosary." by Nevln, and Lisit s "Rhap
sodie Hongroise, No. 8. The "Pagll- j
acci" selections nad the Liszt Rhap
sodie will be used as the week-day
concert numbers. This is one of the
most attractive programmes yet pre
pared for any Portland motion-picture
house.
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Portland film men donated $500 to
the Rose Festival general fund at
the meeting of the Motion Picture
League of Oregon hejd at the Benson
last Thursday noon. The contribution
was made following the reading of a
letter from the general Rose Festival
association to Mr. Jensen, president
of the . league. One-half of this
amount represents the film exchanges
of the city. The contribution also In
cludes the Hippodrome theater, repre
sented by Bill Ely. The league has
been described by Melvin Winstock.
manager of the Pathe exchange, in
the following manner:
The Exhibitors' League beld its
weekly luncheon at tbe Benson
Thursday noon and was widely at
tended. A number of out-of-tewn
exhibitors were present. The league
is developing a number of orators
and parliamentarians. Claude Jensen
presides with dignity. Bill Parker
Is the whin of the house. Colonel
Woodlaw turns on the patriotic juice
on Elia-ntest provocation. Raleigh of
the Columbia is the objector and pulls
the technicalities. Winstock, the new
oomer. Is witty and biting at times in
sarcasm, ivoraer don t talk mucn,
but can sling the king's English
whenever necessary. Orators are be
lng rapidly developed and campaign
managers had better sign up a few
real spellbinders."
Among trie visitors to the Pathe
office last; week were, O. M. Whittlng
ton. owner of the Liberty and Grand
at Bend, Or. Mr. Whittington signed
a contract for "Rio Grande," as did
Frank D. Bllgh. another Pathe visitor,
and C. S. Jensen of the Jensen 8c Von
Herberg string of theaters, which
have concluded a contract for the ex
clusive first-run privileges in the city
of Portland and will give the picture
a comparatively early booking.
Walter Wessling, Pathe district
manager, arrived in Portland today
(Sunday), after an Inspection of the
Salt Lake, Denver. Los Angeles and
San Francisco branch offices. While
here Mr. Wessling will spend much
time with the local branch over mat
ters of local interest to the Industry
Cupid broke into Portland film row
last week.
George Burke, northwest Universal
director, telegraphed to C. W. Roerner,
local branch manager, . news of his
marriage to Miss Marie Curtisen of
Butte, Mont., which took place Thurs
day. He will bring his bride to Port
land about the first of the month and
they will make their future home
here- Mrs. Burke represents a
romance of long standing in the life
of the Universal chief, according to
Mr. Koerner who also cemes from
Butte and who has known both Mr.
and Mrs. Burke intimately for a num
ber of years. Among the farmer Butte
motion picture men who are waiting
to welcome the couple here are: A.
C- Raleigh. P. E. Noble. C. S. Jensen,
Marshall Taylor, Mr. and Mrs. Ralph
Ruffner and others.
Vancouver seems to attract George
Bllgh. owner of the Bligh and Lib
erty theaters of Salem, who called
on Mr. Koerner last Friday. He will
leave Portland Tuesday for the Cana
dian city. This is his third visit to
Vancouver this year, although, not
bent on film business, it is de
lared. Mr. Bligh always keeps his
money in Oregon by buying his pio
tures in Portland, tile latest cinema
nurchase was a series of Universal
comedies, tne oniy release or tni
company which he had not already
bought. ?
Not even Mr. Burke with his new
bride la as chesty as Mr. Koerner
has been during the last week. He
booked "The Virgin of Stamboul" for
its l&th run in Portland and admits
he is entitled to credit. "The Virgin
of Stamboul" was released in Port
land just a little less than six weeks
ago. It has also shown in practically
every town and community through
out the entire state. Other recent
bookings for it have been made by
O- W. Kline of the Isis theater in
Sell wood: O. W. Whittington, owner
of the Liberty and Grand theaters.
Bend: Henrv Gravenkamn of the Rex
theater. Mount Angel, and Ross Nel
son of the Isis in Independence.
Ed I- Hudson is a new Portland
film salesman. He signed up with
Universal last week and s working
the Portland territory, the tnim
Universal salesman now employed in
this territory. Mr. Hudson is part
owner in the Globe theaters in Al
bany and Roseburg ana the firs
sales he made were to his own
houses.
m w
Ralph Winsor Is now presiding over
th Majestic theater fortunes. Frank
Lacey left last Monday on an eastern
trip and since then Kalph nas Been
inxtalled as the head of a house j
which boasts its ushers as the pret
tiest in the city.
A group of Portland girls, mounted
on thoroughbred horses, took part in
the fourth of the series of Lifeo-graph-Keefe
society comedies being
filmed during the past week. The
young women in their riding habits,
with the scenes staged in the beauti
ful residential district of Council
Crest, will form a noteworthy feature
of the production. Among the young
women taking part in the riding were
Misses Alice Bruere. Clementine
Lewis, Elsie Walker, Elizabeth Rich
ardson. Susanne Caswell and Mrs.
Charles Leding.
see
i Miss Ruby Seeley. former organist
of the Star theater, has accepted
position as organist at the Globe the
ater of this city. Miss Seely was
born and reared in Portland and has
studied for the concert stage exten
stvely under the direction of Francis
Richter. appearing In numerous re
citals with him. After studying pipe
organ with him and playing for pic
tures, she became so Interested in the
work that she has devoted the last
three years to movie work. Miss
Sarah McFarland. who played with
(Concluded on Pb 5
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By Signing the Below Coupon and
Mailing or Leaving at Pathe Office
PATHE EXCHANGE, INC.
392 Bumside Street,
Portland, Oregon .
Melvin G. Winstock, Branch Mgr.
Dear Sir.
Please enter my name as a contest
ant for the $100 prize for the story
solving the mystery in "TRAILED BY
THREE."
Name
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I would like to see "Trailed by Three"
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