THE SUJTDAY OREGOXIAX, PORTLAND, MAT 16, 1920 3 V V FAVORITE FROM PORTLAND MAKES HIT ON BROADWAY Josephine Victor, in "Martinique, Appears in Play Woven Around Life in West Indies Tale Is Romantic One. J '4 k -I TA v -. U''iwWW'yiMwuiM'JLW niiiinmij.iiirw.wiii .immmmtnmmm.nw.ggtizMs)K W ( '-fitly - f s - ' A ft"? i, ft - '"'' WMii'm ,-vi f- Every one knows her. Take any cross section of American life, and you'll . find one or two or three of her. In a sense she's a. product of the war; for every war. every social upheaval, brings the opportunity to amass ' quick and very wobBIy fortunes which : are lavished on the daughter or wife who lacks the trainings and cultural l background which would help her spend it gracefully. But she feels a sort of moral obligation to advertise her prosperity and she flutters from one extravagance to another, running all the gamut of amusements for the idle rich. She's a type, the Gorgeous Girl.. She has no individuality a type can't have and is to be pitied, not envied. Every little shop girl that stands behind a counter in the ten-cent store has a better chance to be a real Individual and has a blggei) flins- at life. "But in Mary Faithful you have the real old-fashioned girl, the girl who can meet trouble clear eyed and fill with an atmosphere of wholesome sweetness a life that looks blanK. Tou'd hardly recognize her at first In her new disguise, for she's a keen young business woman, and. what's more, now that she's acquired a taste for business she likes itv Every worn an is born with an instinct to manage, ; and when she finds that she really is ; an important factor in running a big business the thrill of the game gets ; into her blood and stays." j But fundamentally she has not . changed. That these slim, capable . young secretaries are & race of com j mercial nuns is the fault or circum stances. Too often their lives are bounded by the four walls of a pri vate office. But they're women after all. and Just because they deal with stocks and bonds and sales all day is no reason that they don't 14ke a little romance and love with all ap pendages, a husband and children. They do, according to Miss Bartley New Tork Sun. ' PUBLIC UTILITIES HAMPERED IF . CITIZENS NOT FRIENDLY Investors Become Shy and Necessary Capital Difficult to Obtain Flat Fare on Street Cars Found Serious Handicap as Cities Become Larger. BT ELIZABETH LONERGAX. NEW TORK, May 15. (Special.) Josephine Victor, a Portland favorite, made her appearances on Broadw'ay after an absence of nearly two years as the featured player In "Martinique," a play of the West Indies by Laurence Eyre. Miss Victor's work was highly praised by the critics In spite of the fact that some of them thought the drama not good enough for her splendid tal ents. "Martinique" is a romantic tale of the French West Indies. The hero ine has spent most of her time abroad and returns to the home of her fa ther's childhood, expecting to find the high-bred relatives of whom he has spoken. She has not known that her mother was a half breed from the Islands and not the lawful wife of her father. So there was not a par ticularly cordial welcome for her in the new land across the ocean. She falls In love with a man who is en gaged to an island girl of quite an other type and is scornfully ordered away from the home of her 'father by those who have lawful rights there. The plucky little heroine takes refuge In another quarter of the town among some of the native women, and auctions off the trousseau that she bad hoped to wear. It was said that at the earlier presentations of this play that there was an unhappy ending and everyone wondered how It would "go" without the conven tional climax. Now it has been sup plied and the rich planter vows his affection just before the close of the play and things are supposed to be "happy ever after." Miss Victor has never had such an opportunity on Broadway and made the most of every scene. Her work will never be forgotten, even if "Martinique" does not last long. She is supported by an excellent cast in cluding Arthur Hohl (seen last with the Washington Square players). Ida Waterman and Eraraett Corrigan, Lauretta Taylor's first night in London with "A Night in Rome" has caused much talk along the Rialto. She has always been a great favorite over there and her husband, J. Hart ley Manners, has always been spoken of as an Englishman. No mention of this fact was made in the- accounts of what happened a week ago at the Garrick. "A Night in Rome" was a great success in New Tork and. only played a - few weeks on the Subway route before it closed, so it was practically a Broadwjty production. The entire company sailed for the London open ing. Without any warning the play was broken up by hoots and shout ing such as has never occurred in the memory of London theatergoers. The play, when later presented, re ceived a cordial ovation. Several reasons have been assigned for the demonstration but the most logical one seems to be a personal "tribute" to the manager, Charles B. Cochrane, who recently took part in. a news paper controversy and declared that "The British theater is a hotbed of snobbery." Miss . Taylor appeared in "Peg o' My Heart" In London and always has been partial to English plays and players the majority of her present company being English. Whether another attempt will be made later cannot ' be ascertained at this time. Certainly the affair came as a great surprise to her many friends and ad mirers on this side of the water. WOMAN NOVELIST DECLARES . "DE LUXE" GIRL IS DOOMED Old-fashioned Virtues Are Coming Back, According to Nalbro Bartlev, Author of "The Gorgeous GirL" f jf-rHE ae luxe girl is doomed," I says Nalbro Bartley, the nov ellst, whose studies of Amer ican life in her latest work, "The Gorgeous Girl." have established her as an authority on the woman ques tion. "The dazzling devotee of the latest Isms' who dances through her glittering life at a smart jazz tempo and who has held the center of the ' stage undisputed these last few years, will pass." Bhe thinks, and even ven tures to prophesy that the new lead ins lady will be no other than the old-fashioned girl who is so out of temerity in even mentioning her, the kind of girl who can create an at mosphere of home with a flower and a few worn books and who knows how to be a real comrade in good luck or oaa. When she was in New Tork recent ly Miss Bartley said she thought the de luxe girl could not last and that the old-fashioned girl was going to be the new-fashioned woman of to morrow. 'That's what I tried to show In my In this series of articles, of which this the second. Mr. Benbow will deal with the subject of corporations, their organiza tion, purposes, etc He will- dlscu&s pri vate, public and quasi-public corporations and will take -up such subjects as public ownership, rates of public utilities, service at cost franchises, the flat rate, the cost and zone systems, and other - plana that have been tried in various American mu nicipalities. BT WILLIAM C. BENBOW. TRADING corporations were nearly always strictly private. That is, they were conducted simply or .solely for a profit to the incorpora tors. Private corporations which fur nished the citizen any kind of public service, gradually became differen tiated from other' private companies. This was especially-true of transpor tation corporations. The authority of transportation cor porations, railroad companies, to do business was usually brought about by the corporators filing articles of ncorporation with a public officer of one of the states, stating the purpose of the company. The state law gen erally provides for the filing of these articles. Sometimes, in order to de velop the public domain and to assist these companies, grants of portions of the public lands of the United States were made to them. These grants were in the nature of gifts. They generally provided, however,' that a certain number of miles of road be completed within a given time. These companies, because of the very nature of their service and the exclusive' occupation of certain dis tricts, soon took on a monopolistic character because a great deal of ex pense was necessary in order to build a competing line. They, at first, set their own prices for the services they rendered. That is. they charged such prices as were agreed upon between them and anyone desiring transpor tation. ' Some Control Accessary. As competition, where there was any, became less because of the com binations of small companies into larger ones, the public became con vinced that some kind of control, es pecially as to rates, should be in the public or rather in officers selected by the government. As a result of this agitation con gress, in order to secure uniform and reasonable rates, enacted the inter state commerce law creating the in terstate commerce commission. Very soon after this, railroad commissions were created in the different states regulating local railroads, or intra state roads as they are called. At first these state bodies only had power to regulate freight and passen ger rates of transportation compa nies. Later they were given power over other public utilities, such as street car companies, express compa nies, telegraph and telephone com panies and water, light and power companies. The original transportation cor porations never gave . anything for their right to conduct business and no agreement was made In their ar ticles of incorporation as to rates. But with other utilities it was different. Street-car companies.- telephone com panies usually provided in their fran chises from the municipality, for la definite price for a definite service. The courts held these franchises to be contracts between the city and the companies, unchangeable, as between themselves, unless with the consent of both contracting parties. But the public service commissions of the different states, acting for the states, often modified or changed the rates. They also, in many instances, made orders increasing or decreasing the burdens of the utilities in many ways. Also, many cities enacted va rious ordinances, under their police power, increasing the duties and ob ligations of these companies. States Upheld By Courts. On account of the fact that these companies rendered a necessary public service and that competition, as regulator, was believed to be neglible. the courts generally sustained the power of the state, through its public service commission, to regulate rates and to impose or modify the burdens of these companies. These rulings, in effect, practically placed the utili ties .and their property at the dis cretion of the public service commis sions of the different states. The at titude of the commission toward the utilities determines, very largely, their success or failure. This responsibility makes the work of these commis sions very hard- For this reason, among others, In vestors become reluctant to invest in or loan money to any such compar nies. The great motive to the suc cess of an enterprise, viz., the hope of a substantial profit, was weakened or taken away and investors began to lose confidence in such adventures. Even if they were satisfied, that the management was worthy of confl dence antf that the field of the utility was good and that a bright future was before it from an economic standpoint; yet. they had to consider the unknown factors, public opinion, politics, the mental attitude and caliber of the particular commission of the state, etc These factors being vital under the commission plan of public control, rendered these investors very doubtful of making investments in such utili ties. Hence, it will be seen, a mend; attitude on the part of the public-and the commissions of the different states, enables these utilities to prop erly function and to render the serv ices they are expected to render to the public Utility companies, meaning by the phrase, public utility companies other than railroads, obtained their right to do business through articles of in corporation the same as railroads, but they also obtained certain rights In particular cities or districts, by reason of contracts with the local city government. These rights are called franchises. These franchises were agreements between the city and the public utility, hence, subject always to control by the state in the public Interest. These agreements were at'all times subject to the power of the state to change, as against its agent, the city. . These agreements provided for the use by the utility of the public high ways and public property of the city usually for a limited time; such as the 66 )9 occupy certain underground parts" of a street with pipes and conduits. Nearly all these utility franchises made flat rates for their services. A streetcar fare was at a flat rate of 5 cents. A telephone rate was made for a definite sum for certain kinds of services. Afterward these cities grew In size and. Instead of a short ride of two miles or less upon horse cars, with no transfers, as in the be ginning, a ride of 15 or 20 miles, with transfers, on an electrically-heated, lighted and operated car was demand ed by the public for the same fare and granted by the companies. In stead of having a telephone connected with a small number of subscribers the public desired a telephone con nested, for example,- with four times as many subscribers for the same money. Thus the incessant demands of the public for increased services and of better quality constantly In creased the burdens of these compa nies without materially increasing their revenue. (This was even before the world's war.) The rate having been fixed by the franchise so that it could not be increased without state action or by a new agreement with the city, these companies were placed in dire stresses to obtain funds with which to continue their business. It will be seen that a flat rate will reach Its finish some time. If the city continues growing and constantly add ing new territory, there will come a time when the utility cannot carry passengers from one boundary of the ' city to the opposite boundary for a flate rate of 5 cents, or even 6 or 8 cents. The service given Is too great for the pay received. In the very na ture of things, a ride for 40 miles cannot be given for the same sum as a ride for five miles. Increase of traf fic will not accomplish this miracle, because people all desire to arrive' at their place of business or work at about the same time. Increased equip ment and increased help are thus made necessary at certain times with corresponding loss at other times, when they are idle from lack of traf fic. Not all crowded cars are profit able to the utility. Equipment Oftem Idle. When the car-rider sees cars crowd ed in the morning and evening. It is easy for . him to conclude that the company is making -money. But be should see the idle - equipment and men during other hours of the day. and. from a revenue standpoint, empty cars, although moving, are Idle men and idle equipment. . . - - If crowded cars during peak hours, or rush hours, were an unfailing sign of profitable business, then -the New York subway ought to be profitable; but, as a matter of fact, the New York subways are operated at a loss and the two traction companies of that city are in the bands of receiv ers. The New York City tractions are now in a life-and-death struggle with the flat rate. These two compa nies, in the hands of receivers, operate in the most congested center in the world, and they are the largest pri vate traction companies on earth. It will be seen that a large volume ol traffic in rush hours does not neces sarily mean increased profits. To a certain extent the same con ditions are contended with by tele phone companies. At certain hours orders are given and messages are sent in an enormous volume. At other hours there is a great falling off in the amount of business. Certain stress hours demand increased help and equipment, which is Idle, more or less. during the other hours. The fact is, business ie like the music of a great cnurcn organ under the bands of t master musician when rendering 1 composition of one of the great com posers. It commences with certain low parts and then gradually swells to a climax and then dies down and again rises to a thunderous crash near the end. and then falls away to the close. A swell of traffic comes In the morning and then dies down, and again rises in the early evening, and then falls away. This constant chang ing in the volume of traffic and at tempting to anticipate and meet it so as to make a profit instead of a loss is the heartbreak of public utility managers. Norma Talmadge Perfume FREE To spread the fame of the new "Norma Talmadge". toilet preparations as dainty and appealing as the win some, star whose name they bear we make this offer for tomorrow and balance of week 50c worth of Norma Taltnage perfume given away free to each person purchasing any of the Willard "White Co.'s renowned toilet preparations, which include: Norma Talmadge Face Powder Perfume Cold Cream Rouge Toilet Water Compact Face Powder ' Perfume Sachet Powder' NORMA TALMADGE The price of Norma Talmadge perfume is $2.50 an onnce.' It ' is delightfully dainty and lasting and will appeal to the most discriminating woman. We are Bure that those who take ad vantage of this free offer will become habitual users of Norma Talmadge perfume. ' " These Are Indorsed by Norma Talmadge JL x 1 fc;- fcaJ last novel," said Miss Bartley. " The jright to occupy a street with poles and gorgeous iirl Is ephemeral. There I wires, or the right to occupy certain -wljle. iuat now that we display great are lota of ber but she won't last. 'parts of a street with tracks, or to SEATS SELLING RETURN CONCERT ialli-Curc HEIUG THEATER MAY 19 Direction Steerm A Coman. "NORMA TALMADGE" FACE POWDER Contains no rice or lead, and is .very beneficial to- the skin. It ' has that lasting quality which Is so hard to secure. "NORMA TALMADGE" COLD CREAM Is a cleanser, whitener and per fect massage cream. You need use no other creams. For best results use "Norma Talmadge" cream only. We are sure you will be pleased with these new "Norma Tal madge" preparations. This special all-week offer includes the famous "Melorose" Toilet Preparations, Lillian Walker Face Powder and Willard White Co.'s Vaucaire Galega Tablets, the great tonic for thin, nervous, undeveloped women. "NORMA TALMADGE" 4 ROUGE Lends that natural glow to the . . complexion. Is put up in com pact form in a dainty gold lac quered box, fitted with puff. Lip sticks are perfect In shade and not the least bit greasy. "NORMA TALMADGE" TOILET WATER Is put up in attractive four ounce bottles and is superior to most $1.00 an ounce perfumes. Do try it- For This Week only with Every Purchase of "Willard White Co.s Preparations 50c Worth of Per fume FREE Meier & Frank's:Tollet Goods Shop, Main Floor. ' Trie Quality S-rofte or Portland V J 11 BAKER Always Good STARTING SUNDAY (TODAY) AND ALL WEEK She Walked Jeter Sleep Out of Her Window Over the Roofs Into the WTrong Room. She Had a Bow in Her Hair CRITICS SAY: "Laughter From This Play Sounds Like a Nest ot Macnine uuns." Next Week "LENA RIVERS'! A Dramatization of Mary J. Holmes Popular Novel Ellison-White Lyceum v . Bureau Presents WILLIAM HOWARD TAFT Lecturing on "The League of Nations Up-to-Date" Auditorium Thursday Evening, May 27 75f $1.0O $1.50 War tax Extra. Seat sale opens Meier & Frank's Monday, May 24. Mail orders accepted now. Address Ellison White Lyceum Bureau, Broadway Bldg. Add 10 war tax and enclose stamped envelope. Begins Today "OhBaby" AGNES BURR, JOHNNY KANE . IN THE SCREAMINGLY FISSV MUSICAL, COMEDY, "OH, BABY !" ZA-ZU PIHS (SHE'S SOME BABY" ALSO), IN THE PHOTOPTuAY BRIGHT SKIES ANOTHER OF MARCUS LOEWS -DE LUXE SHOWS" TODAY Get out of doors away from care. Frolic for everyone Pleasure for alL JOIN THE FUN FAMILY at : -THE' fc AMUSEMENT' PARK OPEN Portland's Favorite Playground is- open for the season Bigger and better than ever. SPECIAL CARS AT FIRST AND ALDER Admission Free, Week Days Only, to 5 P. M. THvANTAGE TTwauale VavdeT-llle Bniiinr t Alder. Matinee Daily 230. Twice Mchtlr 7 and . Popular Prices Boxes and Logca Reserved. Week Commencing Tomorrow Matinee I Twenty-fifth and Raleigh 2 DAYS 2 MON. AND TUES. MAY 17and18 I p.Wp'A .... oV - '- Stage tickets . and general ad mission to gallery go on sale Mon day, 10 A. M. fata la PlcaicDar at COUNCIL CREST PARK Free admission, free benches, tables ana Iirepiacea, i VS onderiiil view. 30 AL L BARNES 0,000 CHALLENGE GROUP Oft LIONS IN ONE BIG ACT OU 1 OJS.T BUS, rtwra. 20:2stSst:20 SEE LOTUS nsau OKAP1 Af vxxsnax act smoKiAfi fU DAWSC HOKSS-DaJKXCC aOS SEE 1MK AVWIK SAMSON at. tmms omxs owian tnucmirai n aKAaoMAMoaswpvQ-snjr Moots jm aimnar vy- ouusnx or MxaaaacM. ntciMijav THEEAttOfLANDrAHIASY 3 I li SaaJ 1 m THELUCKOFA TOTEM With Harry Girard and Agnes Cain Brown "Catland" Trained Cats and Rats Lonnie Nace The Clever Comedienne "Daredevil Jack" With Jack Dempscy The JAPANESE REVUE With the New York Company Alexander & Mack In "A Breeze of Aristocracy" Walzer & Dyer Setting the Pace Pantages Orchestra H. K. Evenson, Director Continuous Performance Today Commencing at 1:30 LYRIC ! &KATLKO A FLOOD, ataaasera. 2 Matinee Daily at 3 Evenings at 7 and 9 Starting Sunday. Today, and All Week Those Two Funny Boys, the Laugh Provokers, MIKE AND IKE BEN DILLON AL FRANKS In Their Summer Suits Will Present THE ROYAL ODASSA Talk About the "Sultan" in His Harem- A Rabbit Has Nothing on These Two Boys, and You Know a Rabbit Is Fast. AND THE FILMY ROBE DE NUIT GIRLS Will Chorus to the Tunes of "HOLD ME," "MY ISLE OF GOLDEN DREAMS," "SATAN, I'M HERE," "PEACHIE," "ON A DREAMY NIGHT," "KISMET" and Many Others TWO SPECIAL FEATURE NIGHTS TUESDAY FRIDAY Country Store Chorus Girls Contest ETI 1 04.0