10
THE SUNDAY OREGOXIAN. PORTLAND, APRIL 21, 1918.
JTOUIIG BODY DOES
;WORK THAT COUNTS
Many Auto Tourists Coming to
Northwest States as Re
sult of Publicity.
ROADS NOW ARE BIG ASSET
ft. P. Albright, of B. F. Goodrich
Jtobbrr Company, Giving Data on
Stale Highway Projects, Em
phasises Camp Site eed.
Orron. Washington and the whol
Farlfie Northwrst will b the mecca
this fprina and Summer of great num
bers of automobile toariata from the
:tst and Middle West, largely aa a re
sult of the valuable publicity being
given through the rfforta of tha Pa
cific Northwest Touring Association.
So declarea W. D. Albright. North-
Allen. State Highway Commissioner of
Washington, has given him the follow
ing information regarding Washing'
ton'a expenditure during 11S. An es
timate of 11.400,000 to be expended on
the state highways nnder the direction
and supervision of the Department and
the office of Public Roads Involves:
Waahlasrtea Road Prearamme.
1. Eight forest road projects under
section It of Federal aid road act. ag
gregating about 66 miles In length
and at a cost of approximately $500,000.
Z. Eleven postroad, projects, abont
o miles in length, and costing ap
proximately $500,000.
3. Twelve state projects without
Federal aid. aggregating about 60
miles, at a cost of approximately $400,
00. This does not cover any expenditures
by the counties In the Improvement of
their county roads, but la to be all ex
pended under the direction of either
the State Highway Department or the
Office of Public Roads.
With regard to the expenditure dur
ing the year 1917 for comparison, while
there has been actually expended from
the public highway fund during the
year lt approximately 1508.004). con
tracts hare been awarded by this de
partment during 117 which will obli
gate approximately $998,000 of atate
and Federal aid money.
"Our friends throughout the East
are being advised of our rapid progress
In highway development and Improve
ment," says Mr. Albright, "and they
are. as I have already said, planning
on visiting the Northwest country this
Summer, to travel over the roads now
being bulit. It behooves the various
citiea and communities of the North
west to extend more than ordinary
courtesy to the motorists visiting their
different communities. The districts
WAR CHANGES AUTO
Cars Now Must Economize in
Gas, Says H. H. Franklia
LIGHT CAR HAS ADVANTAGE
With Requirements of Army Taking
1,000,000 Gallon Per Day,
Auto Owners Must Practice
Patriotic Conservation.
H. H. Franklin, president of the
Franklin Automobile Company, in
recent address before a large number
of automobile dealers and owners,
pointed out the real significance of the
motor car In the transportation proD
lems of today.
"America is at war now In the full
est sense." said Mr. Franklin, "and un
der auch conditions come natural
transportation difficulties Incident to
efficient military operations. Not only
must millions of troops be transported
from place to place, but food and other
necessities must also be carried to them
without delay. Military needs, abso-
LEXIXGTON MINUTE MAX SIX CHOICE OF PORTLAND MERCHANT AS GIFT TO HIS FAMILY.
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Marllai Marks, of Marti a Marks Coffeo Coatpaay. la the Jfew Lexlagt.a Tenriag Car He Has Just Purchased From
Imm Braaa. of the Braaa Mater Car C aaaaaar. Ialagtaa Distributer. Mr. Marks Wasted a Car That Mrs. Marks
rM Drive, aaa the lxlaatoa Exactly hatted Her. laelseatally. Mass Rath Braaa. Who la aa Expert Driver. Is
Tearklaa; Mra. Marks Seme at the Klaa Petals te Ilaadllas a Motor Car.
west manager for the B. T. Goodrich
Company, who has been making a care
ful advance study of tourist prospeota.
"Moreover, many of the persons who
vial ted the Northwest last year will
return this year with their neighbors
and friends,' declarea Mr. Albright.
"One of the greatest assets of the
It orthwest at present Is the good roads
work sow under way. It will bring
many who otherwise would not think
of coming, and the Touring Association
Is rightly emphasising it.
"The State Highway Commission of
Idaho expended fSOO.OOa for highway
Improvements during 1917. and has ad
vised ua. In reply to Inquiries, that they
will expend approximately the earn
amount thla year, notwithstanding the
war. The counties of Montana, axe
availing themselves of Federal aid to
the extent of appropriating $300,000,
and the Highway Commission of Mon
tana has under advisement or under
way about 40 different road projects.
These are in all cases located on main
arterial roada that axe essential to the
transportation of farm produce to mar
kets and for trans-state or trans
continental travel.
Glaetrr Park Read Xext.
"Besides these projects, the coartmts-
airm has under consideration survey of
m. road from Helton to the Glacier Na
tional Tark. This road would run
through the. Rocky Mountains and prac
tically parallel to the Oreat Northern
Railroad, aa there Is no road at present
through the Rockies north of the
present one at Augusta. This means
that any vehicular traffic originating
rtear the Canadian border must now
come south about IT miles to reach
th' road.
"The work will be carried on. not
withstanding the labor scarcity and
other obstacles, aa the people of Mon
tana are anxious to Improve their
roads and highways, and consider It a
patriotic duty to do so.
"I am Informed that Oregon will
spend I7.00."0 for highway Improve
ment during IMS. the road programme
totaling, according to estimates. $7,
3".15l. This sum la segregated as fol
lows: Construction Jobs. $!.$0.!00:
aurvay request by countlea. $3.J2.040;
state location survey. $1.1S0.90: ac
counts le(t from 191. $11. $10: bridges.
$Jsoo.
"The Oregon HlrhwaT Department
expended during 117 a total of $&.-
li lt, of which $.41,974 JJ was for
construction and $14J. J' 1 was for
engineering. These expenditures do not
Include sums spent by the various
counties for highway work and for
which the titate Highway Department
did the engineering. That accounts
for the large expenditure for engineer
ing when compared with the amount
expended for construction. If the
Highway Commission Is permitted by
the Government to tue the bonds the
law authorlxea. It will have available
this year funds that will total $;.;.
iliM. according to a financial state
ment Issued last week by the Highway
Department.
Oremea Delasj lie Pars.
"The total la obtained as follows:
Government fund available for forest
road. $:::. 357: for postroad. $477.
i;4.3Z; total. $:s.5" 7 J. Bonds to be
Inued unJer the Bean-Barret bill to
match the Government fund total $355.
e..: r rom authorized $t.ooe.00O bond
tue of 1M7. the law authorised the
liuuance of $2.00.0e in 11. or a
total of $1,000,000. Quarter mill state
highway tax. ha'ance on hard January
1. 1M7. $.! 7. Received In 117.
.! v Ava:Wbte for IMS. $731.
IS1.3: total IS47. S04.44. Revenue from
the automobile license fund In 1M7.
flSO.OoO: esttmatea for Ills. $4'X.00:
total liSO.OO. County fund already
turned over to the highway department
for expenditure. $00.004).
These combined totals give a grand
total of $4,403,514 St. from which must
b subtracted $750,000 expended In
ISI7, leaving a net balance of $5.(53.
14 St. .which the hiachway erarment
chalks up as us resources for this
year."
Mr. Albright further declares that
the good road work to be done by
the Northweeti-rn states Is to be ac
rorrpanled by the following highway
In-.pxoveEcal In Washington, Jam
that do this to best advantage will reap
the greatest benefit.
"One of the most essential accomo
dations which any city or community
een provide for motor tourists Is a
pleasant. Inviting, attractive camping
site, supplied with modern conven
iences, auch as running water, gas or
wood, and nearby stores. Automobile
parties, when advised of such a site,
will often make special efforts to reach
It and will frequently remain longer
than they ordinarily would have done,
and perhaps use It as a base while
making side trips In the vicinity vis
iting points of interest.
rl rectories of .local attractions and
si rn boards pointing out the routes or
maps showing the location of local
scenlo or historic spots of Interest will
also be of value. As every such party
spends more or less money In the com
munity, such a camp site and other
attractions will usually bring good
financial returns. One would be sur
prised at the money such a, camp site
brings to tne community.
TONER GETS NEW AIDE
LAMGDO.f A. SMITH W1LX HELP
MAXWELL SALES CHIEF.
Appelate Piesseteel
East era Supervisor,
Hew Terk City.
as Geaeral
t
Because of the great Increase In the
work of the sales and advertising de
partments of the Maxwell and Chalmers
companies. It haa been deemed advis
able to provide another assistant xor
T. J. Toner, director of sales. The man
marked for promotion is Langdon A.
Smith, recently general Eastern super
visor of the Msxwell Motor Sales Cor-
noration at New York. This appoint
ment gives Mr. Toner two assistants.
C. K. Stebblna and Mr. Smith.
In the letter of announcement. Fresi
dent Walter E. Flanders made known
that the promotion was a deserved one.
and in line with the policy or ootn Max
well and Chalmers companies to ad
vance men already In the employ of
those companies whenever possible. The
letter also attributed the appointment
to the excellent work done by Mr.
Smith In the field for the paat five
years.
Iingdon Smith started with the Max
well company la a minor capacity. He
became district salesman for a section
of Texas and hla work In that atate
was so uniformly successful that ne
became xone supervisor for the South
west, with headquarters at Dallas.
Brought to New Tork as general East
ern supervisor for New England and
the Middle Atlantic States, the new ap
pointee proved himself a splendid exeo
utlve In his new field.
Thus, with the need for another as
sistant to Mr. Toner, he was the logical
choice for the work.
OWNERS BCTIXG) AT FACTORIES
Dort Motor Car Company Issues In
vitation to See Plant.
It Is not alone dealers thst are driv
ing away cars from the automobile fac
tonea. according to a letter received
from the Dort Motor Car Company by
F. W. Vogler, Dort distributor.
'Do not hesitate to recommend to
your customers that they take delivery
at the factory." advises General Sales
Manager Mansfield. "Many are doing
It and with uniformly satisfactory re
sults. Incidentally, they axe able to
see the plant and meet the men who
build the car. This establishes a friend
ly relationship that often counts in
later years.
'A buyer taking delivery at tne tac-
tory has a better opportunity to try
his car out on the road than he would
ordinarily take If at home. Besides,
the trip makes a beneficial vacation
for him."
tv Ki.iiMf railroad la the vrorld Is
the Central of Peru, whose rails reach
n altitude of 15.S45 feet, and wnicn
las Its highest station at 15.665 feet.
lutely and properly, must have prefer
ence, and with the railroads taxed to
their limits, manufacturers must find
some other means of forming a regular
and satisfactory contact between them
selves and their public.
"This problem is already finding an
swer In the use of automobiles and mo
tor trucks. Not only are regularly
scheduled automobile express lines be
ing opened up between different cities
throughout the East, but raanufac-
l turers are finding it advisable to fur
nish their salesmen with automobiles
in order that they may not be depen
dent upon unsatisfactory train service.
"The results in all cases where motor
vehicles are being tried seem highly
satisfactory and It Is quite likely that
even after the war la over and condi
tions have again become normal, that a
greater appreclatfbn will be had of the
desirability of automobile communica
tion. "For example, the war has brought
about with our firm the necessity for
Insisting that dealers in adjacent ter
ritory, or even territory within several
hundred miles, come to the factory and
drive what cara they order home them
selves. Instead of having them shipped.
This has proved) very satisfactory, and,
as even under normal conditions sev
eral days could be saved. It is quite
likely to be continued right along.
"Another important outcome of the
war is the greater consideration auto
mobile ownera are giving to the gaso
line their cars consume for each mile
they are run. In the past little thought
has been given to this question, but
now, with our double needs for gaso
line, the Issue must be faced. War re
quirements alone are more than 1,000,
000 gallons of gasoline per day. and
as the total dally production in the
000 miles and maybe I won't." The run-the-rlsk-you-may-win
proclivity domi
nated and the gambling ones bought.
Miller tires until three years ago may
have been the lucky or unlucky ones
that decided the motorist's fortune at
taking a chance. Until then they were
no different. But then we determined
to find out why every tire we built was
not as good as our best. In other
words, we proceeded to take the gam
bling out of Miller tires.
"Tires, we discovered, differed In
mileage about as the men building them
varied In their work.. So our problem
was not one of better equipment or of
more knowledge of the rubber industry
than our experience had given us. If
Miller tires were to be uniform In mile
age they must be built by men who also
were uniform unvarying. So our fac- j
tory was rid of those who could not
meet exacting standards.
"Now Miller tires are built uniformly
from the first layer of fabric to the vul
canizing. Uniform In quality, uniform
in building, uniform In vulcanising. And
scientific reoords check each operation
to uphold this rigid uniformity. Thus
Miller users are not only assured oi
maximum mileage, but tires that wear
alike under the same conditions. To
my mind this is the apotheosis of tire
conservation."
RE-LINER USE IS TOLD
E.YPERT EXPLAI5S SECRET OF
BIG TIRE MILEAGE.
Robert E. A Ilea, ef Auto Parts Supply
Company, Says Many Motorists
Apply Remedy Toe Late.
. 2 .'?:
Laagdoa A. Saalth, W ho Has Beeai
Made Asalataat to T. J. Toner.
Director ef sales ef Maxwell and
Chalmers Companies.
United States Is only (.849,000 gallons.
the greatest conservation is necessary
In order that a shortage may not oc
cur.
MILLER TIRES WELL BUILT
Gambling Element Taken Out of
Them hj Scientific Methods.
You have been one of a throng to
witness the daring of some daredevil
aviator. Necks craned and strained,
they watch with rapt Interest. They
do not wish disaster to beset him. Tet
they want more. It's the love of
chance that Is inborn In so many of us.
We want excitement. We like to take
chance in the hope that something
extraordinary will come of It.
F. C. Millhoff. general sales manager
of the Miller Rubber Company. Akron.
Or., was drawing the parallel. He re
sumed: ?This love of risk has pervaded
tire buying. Motorists bought tires on
a pot-shot luck basis. "Maybe I will
get a tire that will give me 6000 or 10,-
Everv motorist wants to get all pos
slble mileage out of his tires, for long
tire mileage Is money In pocket. On
of the most effective means or prolong
lng the life of an automobile tire, and
vet a means that not one motorist in
ten really understands, is the use of
tire re-llners.
Robert E. Allen, manager of the
Auto Parts Supply Company In Port
land. Is a tire expert who haa made a
study of tires for a good many years.
What he has to say about use of tire
re-liners will be found of value by even
the motorist of long experience.
1 don t know any investment that
will give greater returns to the motor
1st In the way of Increased tire mile
age than re-liners," eays Mr. Allen.
And yet at the same time, so many
owners buy their re-liners and use
them at the wrong time that they might
much better have done without them.
"To emphasize my point, let me give
little Homely Illustration. When
car owner is about to start on a long
trip, the last thing he should think of
is gasoline. He should attend first to
seeing that be has plenty of oil in his
crank case, plenty of grease in his
ransmlsslon, grease cups filled, water
In his radiator, and so forth. If he haa
gasoline, the car will run for a time
without these other essentials, but It
would be far better for him if It did
not run. So I say that the last thing
ne should think about is gasoline.
And with his tires, the last thing
he should think about Is the tread. The
life of a tire is not the tread, but the
fabric The wearing qualities of a tire
are not In the tread, but In the fabric.
As long as his fabric is good, he has a
good tire.
This is a very hard point for many
motorists to realise, but It Is a very
vital point in obtaining long tire mile
age.
The purpose of a tire re-llner Is not
to strengthen the tread, but to reinforce
the fabric And here is where so many
motoriets males tneir mistake. Time
ana again car owners want me to sell
them re-llners to use in tires that have
run aooo to 4000 miles, and I always
advise tnem against it.
"When a tire has run that distance It
too late for a re-liner to do anv
good. The motorist sees that his tread
s wearing down so thinks it Is time to
do something to. prolong the life of the
tire. But the time to have done that
was when the tire was comparatively
new, wnen tne re-liner would have rein
forced and added life to the fabric
"The correct time to apply a reliner
when the tire has been run 1000
miles, and not more than 1500 miles. It
has then run Just enough so that the
iaDno nas limbered ud. If annlieri
then the reliner fits snugly inside the
casing and gives the fabric the rein
forcing that will greatly prolong its
uie.
"It will then add Just about 10(10 to
iouu mnes to tne life of the tire. Tn
other words, the average tire is good
for 3600 to 4000 miles. By applying the
re-Hner after the first 1000 or at most
ibvu mues. wnen the fabric has hernn
to loosen up, the re-liner reinforces It
to tne point that Is equivalent to -lv.
lng the fabric Just about the strength
It had when new. And as a result It
will give the mileage from then on that
it would nave given aa a new tire
"That is to say. It will be good for
3800 to 4000 more miles. The first 1000
to 1500 miles It ran before the .re-llner
was applied Is Just that much extra
mileage obtained. But the motorist
wno wans until nis fabric has begun to
break down, or haa had a blowout, le
' '"' -cie is wasting money then by
uuui( a re-nner.
Is
TEAMS ARE RELEASED
HTGHWAT COMMISSION SUBSTITUT
ING TRUCKS,
Road Work Through State Progressing
Favorably on Main HlgOiwaya
aad Smaller Jobs.
SALEM. Or.. April 20 fSneclal.l
The state highway department Is dis
pensing with the services of all teams
on its force account work and sub
stituting trucks and labor-saving da-
vices instead that the men and teams
may be released for work on the farms-
State Highway Engineer Nunn has an
nounced. Very few teams, in fact are
now being used on state highway work
anywhere, he asserted, and every ef
fort Is being made to co-operate with
farmers la handling the situation.
work on every contract Job through
out the state is now in progress and
Mr. nunn says that the labor situa
tion Is fair, tn fact, as good as at this
time last year, and that good progress
is being made. The principal Jobs in
clude the work on the Lower Colum
bia River Highway, on the Upper High
way between Hood River and Cascade
Looks and on the Pacific Highway.
On the Hood River work five steam
shovels are being used and only about
half a dozen teams.
In addition to the principal jobs men
tioned, there are between 160 and ISO
little Jobs scattered over the state,
many of these being small contracts
for filling In little chunks of work
In connection with the larger contracts.
Three big bridges are also under
construction. Two of these are across
the Umpqua River and the third across
the John Day River In Clatsop County.
No word has as yet been received by
the department as to what disposition
will be made of the proposed sale of
$1,500,000 worth of bonds by the capi
tal Issues committee.
ii ;n i i.i.l . .. i iv 'i i
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1 .M-yrrvrzar.
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Keep your spare tires covered. Sun
light on the spare tire takes from It
much of its resiliency and weakens it
materially. The same thing applies to
the leather cushions of your car. When
stopping, seek a shady spot or put up
the top. This will prevent the leather
upholstery from getting dry and
cracking.
Tfie Motortruck To Bui
is the one that wears longest with lowest upkeep
expense. And wearing qualities combined with
low upkeep are not generally found in a low
priced product.
IK1 "FlaS Ek? MmAaTTI KJ ML,
are designed and built to do economical hauling under
adverse-conditions, day-in and day-gut. The price was
established after the truck had proved itself.
Examine the International engine. At the first opportunity ask some
owner what he thinks of it. Look over the International internal
gear drive rear axle. Note the sturdy appearance and simplicity of
construction. These are the features that are selling International
Motor Trucks and causing owners to come back for more.
The International Motor Truck is backed byxa $70,000,000 Corporation with
76 years of manufacturing experience and a service organization with ninety
direct Company branches and thousands of local distributors. Think what,
this means after you have become an owner. .
In the International line of motor trucks there are 7 models to choose from
a size to meet almost every requirement, at prices ranging from $1450 to $2550
for the chassis (cash f. o. b. factory), with suitable bodies for every business.
See the International Motor Truck at the showroom of our local dealer,
Ninth and Couch St.
HENNEMAN MOTOR TRUCK CO.
Portland, Oregon
Telephone or write to the nearest Company branch listed below for foil
Information. Economical transportation is the topic of the day. There is no
obligation involved in getting the facts from some member of our organization.
International Harvester Company of America
(WOOBPO RATED)
309-315 East Taylor St, Portland. Ore.
Spokane, Wash.
Helena, Montana.
East 355a B-27S5
BRANCH HOUSES ALSO AT
San Francisco, Cat.
Salt Laics City, Utah
Los Angeles, Cal.
r7.I saT lt-. '
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RF.55T IIM. THE LONG TiHTSl t3Z&$
Erisna.::ii. -- r - - " r.'icr;:ir n jti-
TESTED
TIRES
Bar fiw Goodridi Ms
m
3
fT the City of Goodrich, they
have officially announced the
grand mileaffe or Goodnch s
nation-wide Test Car work of 1917:
1,044,686 linear miles.
4,178, 744 tire miles.
Those figures indite the Emancipation
Act of motorists, freeing them from tire
mishaps and amputated mileage.
, Compressed in them is the story of the
famous Six Fleets, and how they hurled
Goodrich Tires the length and breadth of
our nation, over city pavement and country
road, ploughing them
through sand and mud;
mauling them against rock -and
gravel.
Mathematics has no fa
vorites. ' That multiplied
mileage of 4,178,744 miles
IF!
j i ' Self Denial Is
" I ths Add Test
J ' of Loraltr.
; BUY WAR
c ? SAVING '
,! I , S TAMPS
coldly, calculatingly, puts the seal of multi
plied proof on Goodrich Tires, and stamps
them "Tested." In that searching test, no
slightest defect, no hidden short-coming
could escape the sight of the Goodrich ex
perts. SILVERTOWN CORDS, and BLACK
SAFETY TREADS, under light and heavy
cars, defied the rough going of roads wher
ever the Test Car Fleets rushed them.
The spiral-wrapped, cable-cord tire body,
and Goodrich's tough black tread rubber
fought the hard fight and conquered.
Seek tire surety and long mileage in the
proven service of "America's Tested Tires."
Goodrich guarantees you will get it because
Goodrich tested and got it
Tested Tires mean 100 per cent, quality.
Demand it. Tested Tires mean supreme
service. Demand it.
THE B. F. GOODRICH RUBBER COMPANY
Portland Branch : Broadway and Burnside St., Portland, Ore.
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