TIIE SUNDAY OREGOXIAN". PORTLAND, APRIL 7, 1918.
AUTO FARM UTILITY
EIII!IIIII!IIIIi!IIIIIIIIIIII!I!II!l!liI!N
Every Cent of America's
Billions Is Behind the
Liberty Bond You Buy
Answers to Questionnaire Em
phasize Necessity.
FARM LABOR IS REPLACED
B. F. Goodrich Rubber Corapnj
Gives Interesting Stmtltlc From
InreMlcation Showing 'Pleas
are Car to Be Sad Misnomer.
Statistics compiled from an Investl-B-stlon
mads by ths George W. Herbert.
Ine. and len ths B. F. Goodrich Rub
ber Company, discloss Interestingly ths
wee to which the supplier of edibles
puts his car. With ths farmer, thees
compilations show, ths word -pleasure
ear" Is a distinct misnomer. Essential
ly the motor car purchased by the
fanner Is as much a part of his farm
equipment as the harrestln machine.
gxactty 71 l- per cent of the farm
era Interviewed eald that their pur
chases pleasure cars, mind you were
aed solely for ths promotion of thetr
Knnu. Others to (no namo.r i
4 .s r cent replied that they used
their machines for bualnese and pleas
ure both: only 3 1-1 per cent bought
care for pleaaure only.
Two hundred and sesenty-seTea
farmers In Livingston County. Illinois,
were questioned by investigators. This
Is strictly a farming section. The own
ers were men who possessed cara rang
ing la price from 1650 to 11650.
Xieesiary Farm Eealpsaeat.
Bow the farmer uses his automobile
eaa best be shown from a number of
replies to a general inquiry. These
read as follows:
-TTse auto going to towa and church
en Sunday."
-Use automobile one-tenth for pleae
sjre. nine-tenths for business."
"It is a great time saver, can go to
town wnue cne Dorses eau
"My opinion is that two-thirds of the
cara run by farmers in this vicinity
were bought out of necessity.
"Use It all the time for business, or
whenever necessary.
"Use It Sundays for pleasure; all
ether days for business."
"Bought It as necessary equipment
f faun.
"Use It very little for pleasure."
I am too busy for much pleasure.
"As for using the car for pleasure. It
is so little I could not tell you. For
business I use it all the time."
"After using an automobile. It seems
absolutely necessary.
"Kor real pleasure we have not driven
miles this year. Our total mileage
Is from four to Ore thousand.
Kresw l risen tleaw
"It Is one of the most convenient
thin as on ths farm."
"Without use of car. production would
be cut dowa enormously.
"Have two cars; use both for busi
ness.
"It's bandy all around."
"We bought a car te handle our
business, also have a large car which
Is used for family use wbea the other
car cannot be used."
"It would be almost Impossible for
"We bought is as a business proposi
tion, but had la SBlBd pleaaure possi
bilities" "We bought one for pleasure and the
ether to tase every day Instead of
horses."
"I boasht the car for pleasure, as 1
could not load my family and hired
help in the automobile Saturday nights
and Sundays."
"Use Sundaya to go to church, week
days to towa to do trade.
"We go pleasure riding only when
we go visiting."
"Use automobile for pleasure very
email percentage, as a farmer who
tends to his business has very little
time for pleasure trips."
"We have run our car 250 miles
aad J:2 miles waa for pleasure."
Aate Replaces Versa Hssea.
This year more thaa any other the
automobile is a necessary part of the
farm equipment. On account of the
labor shortsge In all farm communi
ties farm men will have to do more
work the coming year.
The drift of hired hands to the cities
ea account of high wages, together
with the workings of the draft among
farm boys and farm laborers, as well
as a big voluntary enlistment of farm
snobys. makes labor-saving machinery
absolutely necessary.
The automobile, la addition to Its
labor-saving facilities as a farm ma
chine, is of Inestimable value for the
whole farm family in making them
snore content with farm Ufa,
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THE whole wealth of the United
States is behind a Liberty Bond.
That is why a Liberty Bond paying
414 per cent interest is the best invest
ment in the world today.
It's not good practice to let go of a Lib
erty Bond; they are as negotiable as a $50
or a $100 bill.
When the United States Government
issued Liberty Bonds, it automatically
solved the saving problem for the wage
earner. You can buy a bond on time if
you haven't the cash.
m Any Bank Will Help You Free of Charge g
tIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
TKe Oldsmobile C0.7 of Oregon
Broadway and Couch Phone 2270
571
ROADS
NORTH
GOOD
Motoring to Tacoma or Amer
ican Lake Not Difficult.
FAST TIME CAN BE MADE
Alcohol Best Lens Cleaner.
v far the best compound to nse In
cleaning reflectors Is a mixture of de
aatured alcohol and water ia equal
pans. The solution should be applied
with a soft cloth, which will not
itch the surface.
TIM
S8.8X
.T5
lO.ft.1
10.50
9.2s
Sll'tt
VAM
ill. -1 3
iis.eo
S1-4.40
!-.
12.'-. 5
1 11.40
Bargains in Ford Sizes
IiJ I-ee rialn Tread.
10x3 Firestone Treed.......
30x3 Savage Non-ik Id. . . . . .
Jx3 Victor Springfield
39x3 Cnnarees Non-Said....
Ratavta Plain
ix3 r.epuhile Non-Sklil
JiJH Klrestone Non-Skid..
34x1 s Sxvsgs .Von-Skl.l.. ..
3'x3S Mi-Urnw Xon-dkld.. .
11 J I-r Non-Skid
JJO S KepuMIe Non-Skid..
1)1)1, I'ortasje Nrn-Skld...
3xl W allien Ribbed Tread
ldx3 Marathon Klbbed
Trea-l
!. rialn Tread.....
H4 -, rutavla Tread......
lilaiVa llojraw Tread......
Mail Orders Promptly
Filled All Other Sizes in
Proportion
If you will state trie size
tire you use we will quote
you prices on the different
makes we carry in your
size.
Portland Tire Co.
331 Bnrnside Street
Portland, Oregon
Enill Fehr, of Western Motor Car
Sales Company, Makes a Quick
Trip In Chalmers and Says
Hlfrhwav Easy to Travel.
No motorist need longer postpone
driving from Portland to Tacoma. or
to American Lake, where Camp Lewis
Is situated, through fear of bad roads.
Kmll Kehr. of the Western Motor Car
Sales Company, made, the trip last
Sunday and declares the Pacific High
war l In rood shape for nearly the
whole distance.
He left Portland In a Chalmers
speedster at 1 o'clock Sunday mornins;
and reached Tacoma. which Is about IS
miles beyond American Lake, at 4
o'clock that same afternoon.
Next morning; he drove back to
American Lake, and after a brief stay
there, at 11 o'clock started back to
Portland. He arrived here at 7 o'clock
that night, only eight hours out from
American Lake.
"It was the first time I had ever
driven over the Portland - Tacoma
route," said Mr. Fehr. "I was expect
In it something; pretty bad. but was
pleasantly surprised to find the If o lug
very good. There was no mud. and I
struck nothlnsr mtirh vow than oc
casional rough and rutty stretches. Be
tween Kelso and Castle Rock the road
is not as good as It might be, but it is
not bad. even there. There were few
places where I could not travel a 30
mile clip.
"I would not hesitate to advise any
motorist that the trip can be made
easily, even by a woman driver."
Mr. Fehr crossed the Olequa ferry
and entered Chehalis by way of Vader
on his trip north, but on the return
trip be kept to the main highway south
from Chehalis. and thereby gained sev
eral additional miles of pavement. He
said the bridge across the Cowlitz at
Toledo has been repaired and is in
good condition.
Both going and returning he went
by way of Ooble. and crossed the Co
lumbia River at Kalama. The Pacific
Highway between Kalama, and Van
couver. Wash.. Is not yet In the best
of condition for motoring". Consider
able work la being: done on it near
La Center.
244 BCICKS SOLD IX MARCH
And That's 160 More Cars Than
Were Sold In March, 1917.
How great has been the improve
ment In business conditions generally
in Oregon in the past year is Illus
trated by figures given by George W.
Dean, manager of the Howard Auto
mobile Company's branch in Portland,
showing the big Increase In sales of
Bulck cars this March and March of
l17.
In March a year ago the Howard Au
tomobile Company sold 84 cars in the
state. When Mr. Dean got his report
a few days ago for business done this
March it showed a total of 244 Buicks
sold in the state, an Increase of 160
cars, or nearly 150 per cent.
This March 45 Bulck cars were sold
In Portland alone, compared to 17 last
March. And automobile sales are a
first-class Index of business conditions.
FRANKLIN GAIN LARGE
Ol'TPCT INCREASED 1S5 PER CENT
OVER PREVIOUS TEAR.
Total ef .MOO Cara Kaaafacrnred by
Franklla Cempaay Compared to
38041 for Year 1918.
The largest increase in business
shown by any automobile concern in
the country during 1917 was reported
by the Franklin Automobile Company
at the annual meeting of the stock
holders recently at Syracuse.
The average gain in production of all
makes of automobiles during the past
year over 1918 was 12 per cent, while
the output of Franklin cara was in
creased to the extent of 135 per cent
by the manufacture of 9000 cara, as
against 3800 of the year previous.
The business of the Franklin Com
pany reached a total of 114.000.000 for
the year, of which 13,445.000 was paid
out In salaries and wage.
I O. K.in Every Respect ' if
I I Ijj You cannot get complete satis- iilllilll
j Ij - 0 faction from a car of less satis- I JJJ j
EE 1 J Ij factory appeaxanre, performance, ilKillll
J,Jj . comfort, service or price. . (I III ill
fl J Model 90 has a powerful, fuel- I Jjj
E? Illllll saving motor; narrow turning lllilllll
EE lilllfl ' radius; rear cantilever springs; )
H III 106-inch wheelbase; 31x4 tires, II jjj
J 1 1 f 1 1 . 1 -Jl A..x- T J. I lllilllll
Ii iKnr-SnUU rear, auuriiiic auui- m fill
II v ing and lighting and vacuum fuel I III
1 system. I jlll
III If Llkt tarn UUd so TeeHsg Car. gjs .e. .ToUioPtia tttittto tassaawiHisil esTss' j III j
The Overland Pacific, Inc. ;
l((jj Broadway 3535 Broadway and Davis St. jj
What is known to scientists as "mat
ter is composed of electrons, and these
are the absolute units of electricity.
The U. S. War Dept. (Signal Corps)
has recently adopted
ANDERSON
AUTOREELITES
for the ambulance and motor truck
service. A new signal automatic
extension spotlight, equipped with
12 feet of extension cord on auto
matic Inclosed reel. Makes tire
changing and repairs as easy by
night as by day. You will soon have
one, why not now?
S8.SO Retail,
xv. . Fleming.
Pacific Northwest Distributor.
Oregon. Washington, Montana, Idaho.
, lix eta t rortiaao, or.
iiimiiuiini
iiiiiisJ'.w.i.iUNniinini!!
. ii n. vi i
m il is. ii
raj
53
WS'IP L"J'WJ B'tiM m
h.
Racine
$1250 f,
Prices Subject te Chaace
WMaeet Netiee
40-Horsepower
120 -in. Wheelbaae
b.
Racine
$1525 f
Prices Subject te Cbaaee
Witiiaut Notice
4 8-Horsepower
127-in. Wheelbase
See What $1250 Buys
" ; ,7;,-,"-" r , .. -' Jalawigi-f : r-z - j
iWfcrW JLojtrAs
MOTORMTRUCKS
Bethlehem
Motor Tracks
HI DEPENDABLE DELIVERY
Axles Ignition Engine Units Cooling System
Bearings Transmission Oiling System Brakes Springs
Steering Gear Tire's every detail that goes into every
Btthfehem Truck is as near perfect as science and money can make it
Examine the Bethlehem. -
yiMONG all the new cars at the
- Shows this year the most
amazing was the Mitchell
Light Six.
In all the field of fine cars there
is nothing like this value for
$12138?'-
Here is 'a powerful Six 40
horsepower with a 120-inch
wheelbase. Note that power and
room.
It is built to all the Mitchell
standards.
It has the Mitchell over
strength, its costly steels, its big
margins of safety.
It has the Mitchell extras,,
like a power tire pump, reversi
ble headlights, dashboard engine
primer, shock-absorbing springs.
It has the lavish luxury which
J 1
makes Mitchell cars unique. And
it comes in five of the latest body
styles.
Right Methods
Come and see this result of
right factory methods. The Mit
chell factory is a model plant,
built and equipped by famous effi
ciency experts.
It builds the complete car chassis
and body under the latest methods.
In this mammoth plant all waste has
been eliminated.
All these extra values in room
and power, in strength and endurance,
in beauty and equipment are paid for
from these savings.
See the results in this car.
19 Body Styles
The new Mitchell line includes 19
new-style bodies the largest line in
Motordom. It offers a wealth of new
ideas , which every motorist should
know.
1 $1245
tlT,
14
R a B. AOENTOWH PA.
$1775
Qieeas
Chassis
BETHLEHEM
DUMP TRUCKS
Soma Dealers' Territory St3
Open
BETHLEHEM
TRACTORS
NORTHWEST AUTO COMPANY, Inc.
F. W. Vogler, Pres. BfOadwaV at Couch, Portland, Or. C. M. Menzies, Mgr.
X OR QADWAY
J j I Phones: ll Used Cars 11 II
J -ff""-, 71 Northwest f. Broadway 515 and Service "Z I
) Distributors - A 3343 E. 1st & Morrison J
'?t0.xt&Z- ! .Ja?fS