THE SUNDAY. OREGOXIAX, PORTLAND, JANUARY 21, 1917.
OWEN MAGNETIC
AGENCY NOW HERE
HEADS OF PORTLAND COMPANIES WHICH DEAL EXCLUSIVELY IN
MOTOR TRUCKS, WITH NO PLEASURE-CAR LINE.
ALL-YEAR ROAD ON
OFFICIALS OF THE SEVEN AUTO FIRMS WHICH RETAIL THE FORD CAR LN PORTLAND.
COAST ADVOCATED
X 4
Gibson Electric Garage and
Storage Battery Com
pany in Charge.
Seattle to San Francisco Win
ter Route Considered Ne
cessity for Tourists.
PRICE OF CAR IS $4200
SITUATION HINGES HERE
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Two Machines Are Now in Portland.
This New Automobile Is Said to
' Be Remarkable Because It
lias No Clutch or Gears.
The local agency for the Owen Mag
netic car. one of the most talked-of
new automobiles before the American
public, was granted last week to the
Olbson Electric Garage and Storage
Battery Company, of which A. E. (Dad)
Foss and F. H. Hildebrand are officials.
The contract was granted through H.
V. Clarrage, manager of the Oakland
branch of the Magnetic Motor Car
Company, makers of the "car with a
thousand speeds." Two cars have al
ready been delivered to Portland own
ers, Bessie Nye Grant, who purchased
the first car, and Lloyd Frank, who
bought the clever-looking four-passenger
vehicle, which arrived last week.
The Owen Magnetic Is a high-priced
vehicle, which brings $4200.
Automobile dealers returning from
the Kast have been talking for months
about the new car that is traveling the
important streets of the big cities at
slow and fast speeds, spurting ahead
at the signal of the traffic policeman
without jerk or grinding of gears,
climbing hills as silently as most cars
go down grade.
Clntcb. and Gears Absent.
Most everyone Is now familiar with
the way in which power is transmitted
from the ordinary automobile's engine
to the wheels, viz., the gears. To oper
ate the car It is necessary for the
driver to shift Into "first," gain mo
mentum, then slip the lever into "sec
ond' and 'third," which on most makes
of autos is "high." There also is a
clutch which must be pushed out with
the foot each time one changes gear.
This means that the person operating
the machine must exert effort with
the foot and hand many times on each
trip.
The Owen Magnetic has no clutch
and no gears. For a number of years
Roy Ralney, brother of Paul Rainey,
who Is a famed hunter of wild animals,
and has produced some of the most
wonderful moving pictures of wild life
In the Jungles, has been experimenting
with an invention for the elimination
of the gears and clutch.
Then he and Ralph Owen, one of the
early manufacturing associates of R.
K. Olds, built a few machines, and
demonstrated the feasibility of the
Owen Magnetic. They have been build
ing two a day for several years and
are meeting success.
The car that arrived In Portland last
week is of the cloverleaf roadster type
and of a pigskin brown color. It has
a six-cylinder gas engine like other
motor cars, and has hood, fenders,
steering wheel and other general fea
tures of an automobile.
The only difference to be seen is an
extra lever on the throttle sector. It
moves downward from the natural po
sition to 1-2-3-4-5 and high notches.
Gas is fed with the throttle or foot ac
celerator by a simple push downward
on the lever. Then the car glides away
smoothly and silently. There la no
clutch pedal, and no gear shift lever.
In place of the ordinary fly wheel
the gasoline motor of the Owen Mag
netic has a magnetic body circular in
shape and with a hollow center. At
the forward end of the drive shaft is
also attached a second magnetic body,
circular in shape and fitting within the
hollow center of the first magnetic
body, which is attached to the engine
Instead of the flywheel. These two
bodies have absolutely no physical con
nection, so there is an air space about
the thickness of a dime.
Rapture Is Impossible.
These two bodies never change their
relative position and consequently it Is
impossible to rupture the magnetic
transmission in any way. When the
gasoline engine is set in motion it
causes the outer magnetic body to ro
tate around the inner one and when the
speed radio control lever on the steer
ing post is placed in one of the driving
positions, both become electrically ex
cited, thereby creating a magnetic af
finity between the two, which causes
the inner one to rotate with the outer
one. This gives a connection between
the engine and the drive shaft, .which
la controlled by the controlling of the
magnetic attraction between the two.
eliminating the necessity or eitner
clutch or gears.
Inasmuch as the car Is driven by the
engine magnetically it Is possible to
drive the engine magnetically by the
transmission, thus eliminating the ad
ditional starting and lighting equip
ment.
While the Owen Magnetic ear Is the
onlv one at present using this inven
tion, in the course of two years this
transmission may be obtained on the
other makes as the General Electric
Company Is building it at the Fort
Wayne, Ind., plant, and has an interest
Iji the patent rights.
ROADS DRY AND GOOD
rORTLASD-SEATTLE ROI TE IS IX
GOOD CONDITION NOW.
Overland Finds Only Few Miles of
Koagh Travel Car Bought for
Vse in China.
The road from Portland to Seattle Is
in good condition with the exception
of 25 miles of rough going between
Kalama and Kelso, according to R. U.
Peterson.- sales manager of the Port
land branch of the Overland Pacific
" Company, who drove an Overland
country club model over the Pacific
' Highway route last Monday In com
pany with A. C. Logan, manager of an
Knglish insurance company in Ceylon.
India.
Mr. Logan purchased the car in Port
land and had it shipped from Seattle
to Hongkong. China, where he will r
main for some time. on business before
proceeding to Ceylon.
"Some of the roads were pretty
; rough, but absolutely dry. reported
Mr. Peterson upon his return to Port
land. "Our actual running time from
Portland to Seattle was 10 hours.
"The worst of the road was between
Kalama and Kelso, the road surface
being particularly, rough where th
road skirts the railroad traqks. The
road was pretty fair from Vancouver
to Kalama, no very good from Kelso to
Toledo, but good from the latter point
forward. The speedometer registered
211 miles when we pulled up at th
Overland store in Seattle.
"I used no chains whatever, yet he
. car was not spattered with mud. Be
cause it was virtually as clean when
we arrived as on leaving Portland we
didn't even rewash it for shipment. We
didn't find a foot of mud between Port
land and Seattle." 1
7Va Cr&Zren Molar Car Co,
szroreancz; rucMsr.
j- t son i
Slerlincr Truck.
C. TCJVr-Ttt.
8a72ou & Wrfgrhi. Smith
'F&rrh A TrizcZr.
BIG CHANGES NOTED
Rapid Evolution Takes Place
in Automobile Industry.
$1000 TYPE IS STABLE
Problems Are What Ivlnd of Cars
to Bnild, How Many and at What
Price Present Situation Dis
cussed by Hugh Chalmers.
BT HUGH CHALMERS.
President Chalmers Motor Car Company.
Probably the most Important devel
opment of the automobile industry
during the past few years has been
the gradual defining of price classifi
cations among those manufacturers
turning out a large volume of cars
annually. It has been fairly well set
tled, for Instance, that the four-cylinder
car is destined to lead in the lowest-priced
fields. And the sixes, eights
and twelves have their markets almost
as sharply defined.
Because the $1000 field offers the
automobile manufacturer an opportu
nity to Incorporate improved features
of construction with quantity produo
tlon. t believe the future of the car
selling near that price to be already
assured.
When we pay 25 or $30 for a suit
of clothes we do not expect to obtain
the quality of goods for which we pay
CAR WITHOUT CLUTCH
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Unique Owen Magnetic Car, Which Was Pnrchased Krom Gibson Finn
-una" r'omm stands nt tae Ieft,
3 Cslius&II.
fniernai.z'ona ffoior Car Co.
facte. Sjs it rsr.
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RoZrers frfoior Gar Co.
$50 or $80. But as our worldly pros
pects increase we gladly pay the dlf
terence to obtain long-wearing quali
ties in our. apparel. For exactly th
same reason we know that the buyers
of cars in the $1000 field are recruited
to a great extent each year from for
mer owners of cheap cars.
From time to time we hear the pes
simists haul out and dust off their
little talk on the "point of saturation'
in the automobile industry. To the
men who have followed the automo
bile Industry from Its Inception this
viewpoint appears ridiculous.
In the first place we must rem em
ber that the industry has been passing
tnrougn a steady process of evolution
for over 10 years. Hundreds of thou
sands of automobiles have been turned
out in that time, but I will venture
to say that a big majority of cars now
on the road are products of the past
four years. Each succeeding year sees
thousands of cars relegated to the
scrap-heap. Which answers concisely
the question, "VV hat becomes of the
old cars?"
We were not familiar in the earlv
days with the heat-treating processes
or the metal combinations which make
tor- long me. it we naa Deen, our
first model would still be doing yeo
man duty on city streets and country
roads. This natural process of elimi
nation has made room each season for
a fresh crop of better motor cars, and
the probabilities of overproduction, it
seems to me, are largely confined to
the cheap car field.
Briefly, the most difficult problems
In the automobile Industry are what
kind of car or cars to build, at what
prices and how many. Due to the
rapid development of the engineering
end, changes in the automobile indus
try have been kaleidoscopic m the past.
Severity of competition and caprices
of public demand have caused changes
of policy not always for the best.
There was a time when automobiles
had but one cylinder then two, three
and four. When "fours" first came out
we often heard the remark that a
"four" simply multiplied your troubles
by four. Yet when "fours" were per
fected the old types were thrown away.
OR GEAR IS NOW REPRESENTED
TT
Mr. Hildebrand In the Center and F".
locating Engineer Makes Proposal
to Follow Oregon, and California
Coasts In Order to
Avoid Snowfields.
A new route along the Coast that
would provide an all-year road for the
full length of the Pacific Coast Is pro
posed by F. W. Harris, a locating engi
neer, who mapped out many of the im
portant stretches In the famous bno
qualmie Pass road from Seattle to Spo
kane. In order to avoid the snow which
usually checkmates motoring over the
Siskiyou Mountain country in the dead
of Winter Mr. Harris suggests hugging
closer -to the ocean and run through
without hitting heavy snow.
"From November to May. throughout
all the Northern states, from Pennsyl
vania to the Pacific Northwest, snow
is the great controlling factor. says
Mr. Harris, who learned well the char
acteristics of snow during his work in
the Snoqualmle country. "The motor
ist' of means drives to Florida or over
the Santa Fe Highway to California.
California Well Advertised.
"California is probably the best ad
vertised state in the Union, attracting
Winter tourists by tens of thousands,
and it would be one of our objects, by
means of proposed advertising, to In
duce these tourists to visit the North
west country before returning East.
Should they desire to make the trip
North to Puget Sound would it be
possible? The map shows that the
snow fields would make it either Im
possible or undesirable.
"The only connecting road at the
present time between Seattle and San
Francisco is the Pacific Highway.
This road Is blockaded by snow every
Winter in the Siskiyou Mountains on
the Oregon-California line. -Even if the
road were kept open by special ma
chinery for fighting snow, few tourists
would care to make the trip through
the snow fields between Medford, Or.,
and Delta, Cal. a distance of approxi
mately 150 miles.
"First and last, the snow fields on
the Pacific Coast control the situation.
We are Indeed fortunate in having an
alternate route free from snow be
tween Seattle and San Francisco. This
route would be over the Pacific High
way to Portland, Or., thence along a
road to be built down'the Oregon coast
and Northern California to San Fran
cisco. About one-half of this road is
constructed, but it is in isolated sec
tions.
Oregon In Control.
"Oregon controls the tourist situa
tion In Winter, and we can accomplish
practically nothing until the most Im
portant section of the Coast line road
is built, which is the Marshf ield-Eu-reka
section. Whatever help we may
be able to give towards the construe
tion of this road will hasten the day
when California autos will be seen on
Seattle streets at Christmas time.
"It has been proposed that the North
western railroads make a special rate
and furnish special facilities for han
dling the autos of tourists, but this
matter has aroused but little interest
with railway officials. In the first
place it Is not likely that the volume
of business would be large enough to
call for special facilities for tourists
to Puget Sound points only.
"If It were possible for tourists to
ship their machines to Seattle and tour
to California enough would come to
justify the expense. This business
would work both ways as tourists en
tering California either by train or to
make the trip to Seattle, and from here
ship there cars bacjc East.
"It would be but a comparatively
short time before the volume of travel
would be heavy, so that the railways
would do their own advertising.
"Little can be done and less expected
as long as we are snowbound. The
most important highway in the state
during the Winter months is the Pa
cific Highway. This highway should
be paved from Tacoma to Vancouver,
by far our greatest need.
"We are able to compete with Florida
and California in offering an attractive
playground for the Winter tourist, but
we will never be able to reap the bene
fits due us until the Coast line Toad
is built, which will give us an open
road in Winter between Seattle and
San Francisco."
EARLY DAYS ARE RECALLED
Pioneer Designers Had Many Hard
Problems to Solve.
When we recall that the automobile
Industry is only 18 or 20 years old and
consider what was called an automo
bile back in the early days, it is easy
to appreciate the enormous growth of
the country's greatest Industry for. its
age. Looking at the modern car, the
problems of the pioneers seem insig
nificant. But there was a vast igno
rance with regard to the internal com
bustion engine, the characteristics of
which differed so widely from those of
the steam engine in common use. Many
of the features of present-day design
were undreamed of then.
Among the pioneers of the industry
probably no man had more advanced
ideas than John Wilkinson. In 1898 he
built his first "car," crudely and aim
ply, to be sure, but embodying some
of the fundamental principles that
characterize cars today.
IN PORTLAND FIELD.
i.atut Week by Lloyd Frank.
II. Lowudale ft the Rlsht.
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BIG FIELD YET OPEN
A. R. Erskine Says Millions
Can Afford Cars.
ALL ARE EAGER TO BUY
Growth of Industry In Spite of
Fears of Bankers and of Some
or Those Wlio Think Limit
Is Reached Is Pointed Out.
BT A. R. ERSKINE,
President Studebaker Corporation.
All great and revolutionary develop
ments surprise the world and hence
people are slow to acknowledge their
advent until it is patent to all. While
the automobile industry ranks fourth
among American industries, doing a
billion and a quarter dollars annually,
and has made this record in 13 years,
the most remarkable Industrial de
velopment in the world's history, many
people regard it as an evanescent busi
ness and talk about the "saturation
point" having been reached.
But the evolution of the automobile
and the success and prosperity of the
principal manufacturers have con
verted thousands of skeptics during the
past few years, especially among the
banking fraternity of the whole coun
try, and banking credit and capital are
now available wherever needed.
Bankers have become firm believers
in the commercial stability of the au
tomobile, but 10 years ago. and for
several years thereafter, banking sup
port in a large way was denied the
struggling young industry, which was
privately financed and further aided
by cash deposits received from dealers
and prospective buyers before the cars
were delivered.
Bankers Long- Wary.
It is a remarkable fact that this
great industry was at first established
and financed privately, until it reached
safe footing, before bankers gen
erally began to recognize its stability.
This was because the revolutionary na
ture of the industry rendered prudence
necessary, until it was possible to de
termine the degree of permanency.
The talk today or a mysterious "sat
uration point." indulged In by unin
formed persons or skeptics, is amusing
to people behind the scenes, and a few
facts concerning the industry will
clearly indicate the fallacy of such con
clusions.
The days of the horse are over. The
automobile is an economic necessity in
transportation, both for business and
pleasure. Its application to individual
uses, wide range of action, economy.
charm and healthfulness, are uni
versally admitted. In the conduct of
a farm it is as much of an economic
factor rfa any agricultural implement
used thereon: It gives the farmer closer
contract with markets, facilitates farm
supervision and forever dispels the
isolation of farm life. It is king on
millions of highways and country roads
not traversed either by railroads or
trolleys, and is making tremendous in
roads Into their business. It is in
creasing land value all over the world.
All Eager to Bay.
The appeal of the automobile has
grasped the mind and fired the imag
ination of more people throughout the
civilized world in a shorter time than
has perhaps any other manufactured
article In the history of the world. The
desire for possession Is already created.
and the automobile salesman never has
to persuade a prospect that he wants
or needs an automobile: he admits it-
There are about 3, 500. 000 cars In use
today throughout the world, of which
3.000,000 are in the United States. Sta
tistics indicate that 5,000,000 of our
people have incomes ranging from
$1000 to $3500. and deducting 200.000
cars from the .2,700,000 to cover cars
in use by business organizations it
would seem that of these S. 000, 000 peo
pie. 2,500.000 own cars, and the same
number are yet without cars.
Similar deductions are not possible
for foreign countries, but If we have
2.500,000 people left who can afford to
buy cars, it seems reasonable to as
sume that at least there are an addi
tional 2.500.000 in foreign countries,
which would make 6,000.000 possible
new owners: that is, people who have
never owned an automobile.
Speed Canses Accidents.
Courteous driving provides a definite
insurance protection which otherwise
cannot be bought. - Accidents - - and
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wrecks will not descend upon the ordinarily-driven
automobile. Statistics
show that a huge majority of mishaps
result from speeding or from various
other forms of carelessness or traffic
rule violations. No record exists so
far as a railway train having left Its
track to hit a motor car. The fact
that automobiles must first get in
front of trains to be hit adds emphasis
to the deduction that the more careful
and mannerly the motorist is the more
certain is the atmosphere of protection
and safety with which he surrounds
himself.
Auto Plays Hero.
SAN GABHIEU Cal.. Jan. 20. Wilbur
Hall, of this place, well-known fiction
writer, who has created a great name
as a writer of automobile stories, paid
a compliment to the Chevrolet in his
lead story In the annual automobile
number of Colliers'. Mr. Hall has a
little "Four-Ninety" roadster arrive on
the scene in time to save the beauti
ful and rich heroine, who drives away
and leaves the villain In the road. It
Is said that Mr. Hall cast the "Four
Ninety" in the hero role out of re
spect. He drives a Chevrolet himself.
TIRES TRIED IN RACES
BIG AUTOMOBILE EVENTS PUT EN
DURANCE TO TEST.
Amazlns; Strength of Cars and Sklllfml
Driving; Are Affected Much by Con
dition of Equipment.
The remarkable success of tires In
the big automobile racing events of the
last three months has caused much
speculation as to the factors which af
fect tire durability in these terrific
grinds of speed and endurance. The
tire performances in the sport of au
tomobile racing are scarcely less inter
esting than the wonderful skill of the
drivers and the amazing endurance 01
the cars.
The car. the driver, the track and the
weather all these are variables which
have an important bearing on the lire
behavior In a big race. or tnesa me
driver's influence Is perhaps the great
est. He may be the making or the un
making of his tire equipment. No wc
men handle car In the same manner
and ire performances vary according
to the methods of the man at the wheel.
The men who play the daring game
of the speedways have accumulated by
experience a great fund of information
about tires. You wouian t expect to
find anything but brand new tires on
the cars entered in a big race. But you
do. In fact drivers insist on uslnj;
tires that have been slightly used. Tney
feel safer if they know that a new tire
has turned several fast laps without
developing trouble.
A splinter from the track may be all
that Is needed to start trouble, for the
centrifugal force in a tire going better
than 100 miles per hour is tremendous
and the infinitesimal cut caused by the
splinter may soon work the destruction
of the tire. So racing men never uss
a tire that has been punctured or in
jured in any way, no matter how small
the injury.
Racing men have discovered that
tires, like machinery, have a critical
speed. Up to a certain speed they may
cause no trouble, but beyond that point
deterioration progresses at a rate out
of all proportion to the Increase in
speed. 0 the mechanician watches
the tires closely and indicates when a
trip to the pit Is the part of prudence.
- A curious Incident Is recalled in con
nection with the Kansas City races.
Henderson, driving on Goodyear Cords,
ran over a tire tread that had been
thrown from the wheel of anothrr car.
The wheel of Henderson's car tossed
the tread into the air and, supposing
that his own was the one affected.
promptly stopped at the pit for a
change. The wheel was actually taken
off and replaced before it was discov
ered that . the discarded tire was at
sound-as when It began the race.
CARS ARE ' GIVEN PASTORS
Flock Generally Careful' to Choose
One That Is Comfort.
"It's becoming quite the thing, says
R. C. Rueschaw, sales manager of the
Reo Motor Car Company, "to present
the parson an automobile, and since in
such a case the first consideration Is to
preserve the gentle dispositir of the
father of the flock, the good people in
variably select a car that Is sure to
give Its owner the least possible amount
of trouble.
"I know of nothing better calculated
to preserve the temper, even of a par
eon, than a thoroughly dependable au
tomobile. "Imagine, for example, a car whose
starter wouldn't begin; one whose
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brakes would fail to brake; a steering
gear that was 'tipsy, and, above all. a
balky motor can you imagine how dif
ficult It would be, even for a preacher,
to keep from saying bad words or
thinking unkind thoughts?"
Chalmers Man Urges System.
Organization is the keynote of the
success attained by E. C. Morse, vice
president and general manager of the
Chalmers Motor Company. The great
success of Mr. Morse in every position
he has held, and the number has been
few in the lifetime of motoring al
ways an excellent indication of the suc
cessful man has been due to organi
zation, carrying with it successful mer
chandising as a matter of course. Mr.
Morse believes that organization spells
success, lack of it spells failure, and
that every successful man spends his
time from the cradle to the grave in
organizing his forces physical, men
tal and In many other ways to produce
results for himself.
New Car Owners in County
ACCORDING to the reports of M. O.
Wilkins, publisher of the Automo
bile Record, the following temporary
police permits were issued in Portland
last week to the purchasers of new au
tomobiles pending the arrival of the
official state license tags from the of
fice of Secretary of State Olcott:
J. C. Fish. 1033 Arnold street. Eaxon.
Harry C. Pettlt. 7U20 Thirtieth aveau
Southeast. Overland.
S. E Mdht, Sr5 Sixth street. Maxwell.
Mm' Ocorg K. Cassldy.- 1035 Division,
Ford.
George M. Self. 431 Stark, Ford.
George W. Herron, Concord buildlnc
Chandler. '
A. W. Strahorn. 82H Third. Ford.
W. A. Runyan, 4f.:l Kast Forty-first. Crow.
F. W Unite, 231 Main. Studebaker.
William Woerner. SKJ East Thirty-second
street Xorth. Dodge.
Albert Bennett. 30 East Twenty-alxtn
street. Bulck.
Josephine Kilns. 1979 East Gllsan. Ford.
Loewenson, 612 Selling; building. Hudson.
Mrs. J. Leviski. 731 BTsmark street. Dodge.
Dr. 1. H. Cramer, Aliaky building. Over
land. John A Falrman, 90 Texas street. Ford.
H J. Hammond. 'J East Thirty-eighth
North. Maxwell.
S. Chrtstenson, Montavllla. Route 1. Ford.
Mrs. E. Slnnott, 633 Montana avenue.
Dodge.
O. K. Laird. 82 East Water street. Ford.
H. W. Burr, 210 East Thirty-second. Ford.
S. M. Gaddls. 271 Taylor. Ford.
Willis Jones. 317 East Forty-third. Ford.
Rice & Mercer, Eanqulst Hotel. Ford.
R. H. Murhall, 47o East Korty-tourth
North. Oakland.
Carl Shattuck, 631 East Seventh South.
Ford.
L. Bogan. 459 Moriran building. MltchalL
N. M. Seater. 143 Russell vtreet. Ford.
J. A. Scnassen, Grass Valley, Or., Hup
mobile.
Charles B. Bailey. 1249 East Flanders.
Cole.
Lewis Leveton, 414 East Forty-fifth street.
Ford.
R. R. Kerer, TO Schofleld. Ford.
Harry Fischer. 245H Stark, Bulck.
F. Klrchhoff, S27 Chamber of Commerce.
Studebaker.
L. S. Menefee. 728 Northwestern Bank
building. Studebaker.
C. E. Turrey, 3ti East Forty-sixth street.
Ford.
O. A. Larson, 809 Montana avenue. Ford.
Howard Cooper Company, 2SO East Water
street. Ford.
J. C. Kellogg. 31 Ankeny. Ford.
L. B. Conger. 1701 East Eleventh street.
Ford.
Lloyd Frank, 415 Twelfth street. Owes
Magnetic
E. R. Hall, BOS East Pine street. Ford.
Albert F. Ellis. 810 Union avenue North,
Ford.
Austin Underdahl. Sixtieth street and
Seventy-second avenue Southeast, Ford.
F. W. Fletcher, 3U6 Qllsan street. Studs
baker. . c BolmanB. JJ". D. 1. Portland, Ford, ,