TUTT ' STJTTDAX OREGOXIA2ST, rORTLA?TD, OCTOBER 29. 191G.
STATE AJD SOUGHT
TO LOBE TOURISTS
4200-MILE TOUR IS MADE ON HIGH GEAR BY NEW HUPMOBILE
IN SEVEN WEEKS' VACATION OUTING BY PORTLAND COUPLE
AUTO DIRECTORY
Mr. and Mrs. Robert F. Tegen Return After Sight-Seeing Trip Through Oregon, California and Part of Mexico Over Pacific Highway and Other Scenic
Routes Ideal Roads Found in South Inland Road Taken on Return Home Sleet Storm Encountered at Crater Lake.
Chalmers
IL L. KEATS AUTO CO.
Broadway at Bumside. Broadway 5368
Now Demonstrating the New 3400 R. M. P. $1090
F. O. II- Factory.
Oregon Asked for $25,000 An
nually for Two Years.
Other States Help
If 11 See the Chandler Four-Passenger Roadster
LrliarifjIPr GERLINGER MOTOR CAR CO.,
VWJ 363 Oregon St., East End of Steel Bridge
Fr-iI Francis Motor Car Exchange
1 UrU VCU5 Phone E. 1199 E. 13th at Haw
SELL SCENERY IS PROPOSAL
thorne
1 t I
'.Visitors Not Coming to Pacific
Northwest, Travel Being Di
verted at Rockies to Cali
fornia and Alaska.
The- next Legislature of Oregon will
be asked to provide $25,000 per annum
for two years to support the pro
gramme mapped out by the officers of
the Pacific Northwest Tourist Associa
tion who perfected permanent organi
zation recently at Tacoma. Similar
amounts, It is proposed, shall be do
nated to the common cause by the
State of "Washington and by British
Columbia.
The association was organized to
"sell" the scenery and climate of the
Korthwest to the tourist and to go af
ter the "tourist crop" in a .systematic
manner.
The directors of the association for
Oregon have prepared a four-page
pamphlet setting forth their plans and
purposes and a large number of the
pamphlets will be distributed to bring
the urgency of the matter to the atten
tion of the voters of Oregon and the
various candidates for the coming Leg
islature. Kmery Olmstead is vice-president
of the association for Oregon and
following are the directors: H. A. Lat
ta. of Medford: R. E. Scott, of Hood
River: J. H. Hoke, of Eugene; Tilford
Taylor, of Pendleton, and XV. 3. Hof
mann. Phil Metschan, Jr.. C. C. Over
mire and Mark Woodruff, of Portland.
Few Visitors Coming Wwt,
"Close observation during 1916 has
shown that tourists have not been com
ing to the Northwest," says the pam
phlet in presenting the purposes of the
association. "The travel has turned
back from the Yellowstone Park or
has split at the Rocky Mountains, one
stream flowing along the Northern
border to Alaska and the other passing
to the south into Southern California.
"That is the situation, notwithstand
ing the fact that Oregon. Washington
and tsrltisn oiumoia. contain Lii
grandest and most interesting scenic
spots, with-the most delightful climate
to bo found in America. The explana
tion is tiat we have been working
along the wrong lines in Oregon. Wash
ington and British Columbia. Oregon
communities have undertaKen to ad
vertise their individual attraction and
to interest the traveling public to the
"extent of paying it a visit, when the
attraction Itself was not big enough in
any one instance to warrant the ex
penditure of time or money in so do
ing. The tourist would not travel half
way around the world to spend one or
two das in seeing one of these fea
tures, i As a whole, Oregon has been
expending $150,000 annually for the
last 10 years in advertising on those
lines. Oregon has printed hundreds
of .booklets describing these attrac
tions, but has never possessed adequate
machinery for distributing the litera
ture or for reaching the tourist.
"The cities and towns of Oregon
have been shooting bird shot at big
Same. And we have been advertising
and trying to sell our scenic merchan
dise to ourselves.
"For example, neither Medford nor
Klamath Falls has ever been financial
ly able to put on a National advertis
ing campaign to make Crater Lake
known to the traveling world.
"Portland has expended much money
In advertising the Columbia River
Highway.-but all its efforts have only
reached a very small percentage of the
traveling public. And it is doubtful
If people will come here at all. cer
tainly not in large numbers, to Inspect
either Crater Lake, the Columbia River
Highway, Wallowa Lake, Klamath
Lakes or any other single scenic fea
ture.
Scenery World Greatest.
But when Crater Lake, the Josephine
eaves, McKenzie River, the Columbia
River Highway, the lake districts of
the Cascades and Coast, Rainier Na
tional Park, the Georgian Circuit
around Puget Sound. "Vancouver Island,
the Spokane district. Wallowa Lake
and the Blue Mountains, Klamath
Lakes and the National forests, with
their trails running to the finest fish
ing and hunting grounds in America,
are combined and advertised as "The
Pacific Northwest Scenic Tour," then
these attractions form the greatest
Bcenic route in the world and travelers
Will follow It.
"Therefore the purpose of the Pacific
Northwest Tourist Association is to
combine and advertise these scenic as
sets as one tour.
"The board of directors of the asso
elation will locate a headquarters of
the association in some Northwest city.
from which all advertising matter re
latlng to the tour will be sent out
Community booklets will be Incidental
to the tour and if any are printed they
will be at the expense of such com
munities.
"Then the association will open of
fices and appoint agents in a number
of Eastern cities. Each agent will
have certain territory in which to work
and it will be their duty to gee ac
quainted with the traveling public and
to sell the scenery and climate of the
Northwest. They will lecture before
clubs, church organizations, etc., and
be in charge of placing advertising in
Eastern publications. These agents
must be able to answer any question
on routes, accommodations, roads,
costs of travel and to arrange trips so
as to conserve time and money to suit
the needs of the traveler. They 'Will
co-operate with railroads and travel
bureaus.
"The plan of having representatives
or agents In the East is identical with
that used by Switzerland, California,
Colorado and many travel bureaus.
"Inasmuch as a piece of the tourist
dollar reaches every citizen, it has
been thought that the State of Oregon
should provide the money for carrying
on the campaign.
"The tourist dollar Is of particular
Interest to the farmer because the
tourist is a large consumer of farm
products as he travels along the roads,
The tourist dollar Is spent for meals
and lodging, theater tickets, newspa
pers, cigars, streetcar fares, gasoline
and oils, auto service, for haberdashery
and for numerous other articles. No
small part of it goes to labor, partic
nlarly at the garages and machine
shops.
"Therefore the Legislature of Ore
gon will be asked to provide the sum
of $25,000 per annum for two years.
"The directors for Washington feel
cure that their state will give an equal
amount. British Columbia Is to pro
vide $12,500 per annum for two years.
Driver Iiikes Track.
SANTA MONICA, CaL, Oct. 28.
stating that in his opinion world's rec
ords would be broken on the Santa
Monica road racecourse, over wnicn
will be held the Vanderbilt Cup and
Grand Prize contests on November 16
and 18. Earl Cooper, famous Stutz pi
lot, paid the course a visit last week.
, "4 is" '
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A
TOTAL distance of 4200 miles was
covered by the 1916 Hupmobile
used by Mr. and Mrs. Robert F.
Tegen on a seven weeks' vacation tour,
concluded a few days ago. The trip
took the Portlanders up and down the
Coast from Portland through California
and into Mexico and back again. They
camped out all the time, and the suc
cess of the undertaking was attested
by the willingness of Mrs. Tegen, on
return, to commence the tour all over
again.
Without being primed by the offi
cials of the Manley Auto Company, Mr.
Tegen frankly says that his Hupmobile
didn't miss a shot at any time and that
it didn't find any hill that forced" it
into low gear or that caused it to boll.
He also says his Goodyear tires gave
him no trouble more serious than punc
tures. For the entire seven weeks there
was not a day o-f rain, except a sleet
and snow storm at Crater Lake on the
way South.
Pacific Highway Followed. '
From Portland the Pacific Highway
was followed cross-state to Hornbrook,
Ci.l and from that point a loop trip
was taken via Klamath Falls. Crater
Lake and Medford, back to Hornbrook.
Thence the car was driven through the
Sacramento Valley to Oakland and San
Francisco. The Coast route was used
going from San Francisco to Los
Angeles, with a sufficient number of
side trips to take in the principal cities
and resorts of various kinds. Mr. Tegen
reports that this Coast road was rough
in some places.
Interesting features of the stay in
Southern California were visits to the
numerous missions, particularly along
the road between Los Angeles and San
DiJgo. The Portlanders toured to the
Mexican border and stopped at Tia
Juana and Calexico.
Returning from Los Angeles North,
the Tegens took the inland route,
touching Yosemtte National park and
the famous Maripona Big Tree Groves.
They also intended to tour the Lake
Tahoe region, but snow in the moun
tains checkmated that plan. The
weather was unduly hot, Mr. Tegen
says, while they were driving through
the Stockton and Bakersfield region.
California Roads Ideal.
"For the most part the roads of Cali
fornia are Ideal." said Mr. Tegen last
week. "Not once did we leave pave
ment in making the drive of about 825
miles from San Diego to a point be
yond Marysville.
"Both going and returning we used
the Pacific Highway from San Fran
cisco North and had good opportunity
to Judge its condition. The road be
tween Dunsmuir and Redding is ex
ceedingly rough with steep grades,
some of which ranged to 25 per cent.
I should judge The new highway over
the Siskiyou Mountains is wonderful,
almost all of it being a high-gear
climb. The worst part of the highway
of "Tree 7S3
in Oregon is between Grants Pass and I 10 or 12 miles an hour, is 'the .limit of
Cottage Grove, where in' some places 1 speed by necessity.'
ROAD BUDGET EYED
Mill and a Half Levy Estimated
as Probable Ne.ed.
NEEDED WORK SURVEYED
Improvement of. St. Helens Thor
oughfare Largest Single Item
Reviewed by Advisory Com
mittee Thus Far.
The motorists of Portland and vicin
ity will watch with interest the delib
erations of the advisory budget com
mittee that is to meet soon with the
County Commissioners to decide upon
a tax levy for road improvements and
levies for all other departments of the
eounty government.
As the guests of the county officials
four members of the budget commit
tee, E. B. MacNaughton. Abe Tichenor,
W. F. Llpman and County Auditor Mar
tin, inspected the roods of the county
last week and considered the various
improvements that have Been suggest
ed for next year.
St. Helena Road Reviewed.
As nearly as can be estimated at
this early time, a levy of about 1
mill and a half, which will produce
1450.000, is to be asked for by the
County Commissioners for road pur
poses. The largest single Improvement
advocated is the pavement of the St.
Helens road from the present terminus
of hard-surface in Linnton to the Co
lumbia County line, a distance of 10.4
miles. If this improvement Is made.
Multnomah County will be able to boast
of a continuous line of pavement for.
62 miles without break from the Co
lumbia County line to the Hood River
County line on the Columbia River
Highway. County officials estimate
that it will cost about $240,000 to
pave the 10.4 miles proposed for hard
surface. Other paving projects contemplated
include the completion of the Capital
Highway by laying 1500 feet 'of hard
surface at the end of Terwilliger
boulevard, the pavement of 6500 feet
on the Canyon road, pavement of about
one mile on the West Side or Pacific
Highway road to Oregon City, com
mencing at the Clackamas County line
and extending this way, pavement of
the Base Line extension to the Sandy
River and pavement between the
Twelve-mile House and Fairview,
thereby connecting the Base Line and
Sandy roads.
New Road Proponed.
In addition, the new grade over the
Cornelius Pass will probably be com
pleted and the Skyline boulevard ex
tended to connect the Cornell road with
Cornelius Pass.
A new road is also proposed to con
nect the Boone's Ferry and Taylor's
Ferry roads with Bertha and a road
from Bertha to the county line in the
direction, of Beaverton. An extension
of the Powell Valley road to make a
better route to Mount Hood is also
suggested.
Satisfaction at Home.
Exchange.
"Didn't you say 'satisfaction guaran
teed'?" "Yes," replied the suave sales
man.' "But we didn't say whose. Our
satisfaction with the transaction is un
qualified.? .
FIRESTONE MEN LACK
PORTLANDERS REPORT INTEREST
1G AND VALUABLE SESSION.
Three-Day Convention In Ohio Attended
by Several Local Men One Stays
East to Wed.
The several Portlanders who Jour
neyed recently .to 'Akron, O., to attend
the annual convention meeting of th
Firestone Tir & Rubber Company are
now either ' home or else homeward
bound. . Ora Holdman was the first to
arrive, with F. XV. Thatcher, manager of
the Portland branch, as runner up.
Benjamin K. Boone, retail dealer in
Firestone and Chevrolet goods, will
visit the various automobile centers of
the East, including Detroit, New York
and Chicago, before returning to Port
land. P. J. ' Carson, one of the Portland
salesmen, left Akron for New York to
lead the future Mrs. Carson to the altar.
E. K. Ingram is returning via San
Francisco, and E. K. Cummlngs has
chosen still another route.
"The convention lasted three days,
October 17, 18 and 19, and was attended
by 500 Firestone men from all over the
world," says Mr. Thatcher. "We all
have come back to the firing line
filled with valuable Information on tire
problems and new business methods for
selling Firestone tires. The daily con
ferences with all our men in attendance
were held in the Club House, just fin
ished at a cost of $300.000. . This struc
ture is for the use of all Firestone em
ployes. These meetings have given
each man abundant material for fur
thering Firestone eales.
"Much of the time was spent in the
mammoth factories, where we saw the
latest and most modern tire machinery
in operation. Here were hundreds of
tons of crude rubber, -used at the rate
of 100.000 pounds a day. This rubber
Instead of being bought from brokers
in the. rubber ports, is bought at Sing
apore and shipped direct to Akron,
thereby effecting a saving of from 2
to 5 cents a pound."
"TIIE DEVIL'S HIGHWAY" GONE
Bad Stretch, of Road Xear, Eagle
" Creek No Longer Rough.
ESTACADA, Or.,- Oct. 28. (Special.)
That abominable stretch of highway
between Eagle Creek and Barton,
which had been nicknamed "The Devil's
Highway," owing to its roughness, is
now a matter of history, or will be
within a short time, as under t.ie di
rection of Road Boas Roots it has been
graded and rolled, until , today it more
nearly resembles an ironing board.
Good work also has been done on the
Boring Hill road, the lower part of the
grade . naving been modulated, good
drainage created and considerable
crushed rock and gravel rolled In.
While the upper end of the hill Is still
In poor condition and many receive
some work yet this year, the terrors of
the hill are now done away with and
the glad news ehould be heralded by
all local and Portland autoists.
SEA EXPERIENCES REC.ULED
V .
F. W. Vogler Once 1 Had Thrilling
Time on AlasVu Boat.
As the majority of his friends and ac
quaintances know, Fred W. Vogler, of
the Northwest Auto Company, has for
his chief hobby and pleasure the sailing
or operating of boats, and much of his
time is passed on deep as well asshal
low water He was speaking of some
of. his experiences the other day in
connection with risks that ' are con
stantly being -taken,-and the feeling of
Fords K
FORDS 117 models. Kaar trrnn. S1S.V70 dnwa. halaae
P ntoata. Trade la Tour old h'nril. l-'orrf - 1.
1M. sever cloaed. Faoae for irrvlr ear.
PALACE (iAR Ii;K
T4 Krarar St. . Mala OO, A-2442.
Franklin
offer more of "what you actually need 'and want in
an automobile."
. . BRALY AUTO CO.
Main 48S0, A 38S1. 19th and Washing-ton 'Sts.
Garforcl
A complete line of motor tracks hotk worm and raalai
drive. Oar-ton. 14. 2. 6, , . 7 aad JO-toa tract,
ra.
GARFORD MOTOR Till ( K SALES CO
) SSZ Aider St.
GMC
General
Motors
Company
Trucks i, H j, 2, ZVj and 5-Ton
The Standard of Portland Business Houses.
Columbia Carriage & Auto Works,
209 Front Street.
Hud
son
Super Six The Car with the greatest records
C. L. BOSS & CO.,
615-617 Washington Street
Maxwell
Economy records, non-stop records and smallest
up-keep records.
C L. BOSS & CO,
615-617 Washington Street.
Oakland
Oregon Oakland Motor Co., Wholesale.
Oakland Auto Sales Co., Retail.
522 Alder St., at Sixteenth. Main 414.
Oldsmobile
Distinctive High Grade. Light Weight.
OLDSMOBILE CO. OF OREGON.
Broadway and Couch.
Phone Broadway 1640.
lnfrnl fI- rWi..A iinnu.lifl.JI. i r-
Z?frs th Ufe of the truck; 4, 1. 2 and 3-ton sires.
V4 ROBERTS MOTOR CAR CO,
Park and Flanders Streets.
Dr. Spark
knows everything Electrical. Specialist in light
ing and starting batteries. Day, night service.
GIBSON ELECTRICAL GARAGE AND STOR
AGE BATTERY CO. Alder at 12th
Vel
9 The "Biltwel" Series represents the latest and best in
1 motor cars. New value at medium prices.
D- C. WARREN MOTOR CAR CO.
58-60 N. 23d Street. Phone Main 760.
Wh
Z 4- Pleasure Cars and Motor Trucks The
iLC White Company, Park and Couch Sts.
I
..NXMV.04i..'4W.. fr ....
Prestolite Storage Batteries
We are distributors of Prestolite Storage Batteries. There is
: a Prest-o-lite battery of the correct size for your car and it will
give you better results.
ARCHER & WIGGINS
Sixth and Oak Streets
Expert Battery Charging and Repairing.
i- 3
CLEAN YOUR CAR IN 5
MINUTES FOR 5 CENTS
SEE THE NEW L. V. SPRAYER
Makes Your Car Shine Like a Mirror
BALLOU & WRIGHT
BROADWAY AT OAK
DIAMOND TIRES
Vulcanizing and Retreading R.LBLODGETT,
20-.1t 'ortlt 14fc. Near
Couch. Phone Mala TOO 5.
BALL BEARINGS REGROUND
Aklbrrr Bearlojt Co., 325 Dmvtn.
Phone Broadway 125.
BOWSER
GASOLINE and OIL TANKS
STORAGE SYSTEMS FOR PIBIIC AND PRI
VATE ;AH.KS. s. I). Stoddard. District Supt.
Salra, 413 Corbett Hldr. Mala 1478.
helplessness when at sea In time of
danger.
He was on a nameless and almost
worthless steamer durinf? the rush to
the Klondike In the early days, when
the bis waves threatened to ensrulf the
ship at any moment. The captain or
dered a box of sky-rockets brought to
the deck and with nls own hand
touched them off In the hopes of at
tracting some passing ship to his aid.
Amid the rockets' red glare a tall,
thin Individual made his way to the
captain's side and reproved him as fol
lows: "Captain. I must protest against
this unseemly bravado. We are now
facing death. This is no time for a
celebration."
Federal Beats Flood, Saves Cotton.
'With the Catawba River threatening
to overflow Its banks at any moment,
bringing peril and devastation to the
town of Mount Holly, North Carolina, a
Federal truck, bought Just 10 days pre
vious by C. E. Hutchinson, of that city,
by working night and day for over 24
hours waa able to move several hun
dred bales of cotton to safety. When
the flood came the cotton mills, stores
and warehouses were swept away, and
now the truck is being used to trans
port the help to and fro from the town
four miles away, at the same time mov
ing materials to rebuild the cotton mill.
OBEY THE LAW
XOlRSf7;
3A III ST. COR. ASM. BROADWAY 954
PORTLANO.ORE.
Also at Your Dealer's
OPEN TERRITORY
: Big Successful Accessory
The Asreaey (or m Blsr, Ssmufnl A nlomoMl- Aimaorr for T.o Ai
gelea Territory la Oprn. la Chleaao aad All Other Eaatera CI t tea This
Device Haa Met With Profitable Sneeeaa for Four Yeara.
Over 500 Sold in San Francisco
in 90 Days Average Net Profit $6.00 Each
Takes asooo eaah to purchase Initial stork. Don't answer naleaa yoa
have that amouat of money aad a big fnad of sensible energy to go
with It. Addreaa AV 1S4. Oregoalan.