TOE SUNDAY : OltEGONIAN, PORTLAND, JANUARY 11, 1914. AUTO SHOW PLANS r FINALLY ADOPTED PHOTOGRAPHS SHOW CLEARLY DISADVANTAGES OF BAD ROADS AND HOW THEY CAN BE ELIMI NATED BY SCIENTIFIC WORK. ROADS BIG FACTOR IN MAIL DELIVERY NUM-BER BRACK-ETTS TO FIT TOUR 114 AUTO LICEXSB VLL, KINDS ALL PRICES ALL RIGHT. W Hem Licente Application Blank ARCHER AND WIGGINS Oak Street, Corner Sixth. Automobile Supplies. Sporting Goods. Accommodations Provided for Rural Service Dependent on Highways, Says Sargent, Quoting Report. 75 Pleasure Cars and for ?. 16 Trucks. HIGH STANDARD TO BE SET SOCIAL LIFE AFFECTED TL A HT1 For Oil HI m XVide Range of Motors Promised, as "Well as More Than One of Kaon ; Make, Providing Opportunity ,Ior Agents to Make Choice. r BT WALTER GIFFARD. Only after going- over the floor space and making three separate drawings was it found possible to include both pleasure :ars and trucks in the fifth annual automobile show which is to be held in the Armory, Tenth and Couch streets, from Tuesday, January 87, to Saturday, January 31, inclusive. Under the latest arrangement it has been found possible to arrange full floor accommodation for 75 cars and for IS trucks, or a total in all of 91 vehicles. As arranged at first the floor space was capable of accommodating 95 cars, but these were only of the pleasure Variety. Trucks, from their size natu rally take up more room than the average pleasure car and consequently It was necessary to re-arrange mat ters and also in one or two cases to cut down the allotments of some deal ers. This large total does not include the cycle cars, one at least of which will be on exhibition, and which, by the Way, should prove one of the drawing cards, nor does it include the accessory men, practically all of whom have en tered, including Ballou & Wright and Cbanslor &' Lyon, neither of whom ex hibited last year. Plana Are Ambitious. These figures are authentic and can not vary to the extent of more than one or two cars, if there is any varia tion at all when the doors open at 7 o'clock on the Tuesday night. They are evident and conclusive proof of the manner in which all the dealers are working together to make this show by far the largest and most compre hensive automobile exhibition ever staged in the Northwest. The firms, whose namis are given herewith, sell cars of the widest varia tion in price, power and seating capac ity, so that every prospective purchaser of an automobile, every out-of-town .agent or dealer can be sure of finding here something that will fit his pocket and suit the requirements of himself and his family. Among those who are .exhibitors of pleasure cars, with the cars they sell In brackets, are The Frank C. Riggs Motor Company (Packard, Detroit Electric). H. L. Keats Auto Company (Peerless, Chalmers, Rauch & Lang Electric), the Covey Motor Car Com pany (Cadillac), the Northwest Auto Company (Cole, Lozier and Reo) ; Pa cific Motors Company (Stevens Duryea, Chandler Six, Paige and Maxwell); Gerlinger Motor Car Company (Olds niobile, Oakland and Herreshoff) ; the White Motor Car Company (White); the Winton Motor Car Company (Win ton Six); C. L. Eoss fe Co. (Hudson); Oregon Motor Car Company (Stude baker); United Auto Company (Meiz); Mitchell, Lewis & Staver (Mitchell); Dulmage Auto Company, (Hupmobile) ; John Deere Plow Company (Velie); Moline Plow Company (Cartercar); Ap person Motor Car Company (Apper son Jack Rabbit): Berger Motor Car Company (Jeffery); T. A. Riggs Com pany (King); Chevrolet Motor Car Company (Chevrolet.) Wide Scope Is Shown. Among the commercial cars to 'be hown are Packard, Peerless, Mack, Saurer, Hewitt. White, Federal. Stand ard, Menominee, Reo, Detroit Electric, Velie, Studebaker Light Delivery, Chase. Some of these will include three or four different weights, varying from 1000 pounds to the heavy five and six ton monsters. The names of the cars entered have been given so that the public can eee for itself the wide scope of the show, can feel assured that this year they will be certain of seeing more than one car of every class as regards power weight, price, and in .this way they can go into a definite comparison of the various makes right on the spot. Drawing for space among the vari ous dealers will take place tomorrow night. The decoration scheme has been amplified rather than curtailed, not one of the, dealers taking exception to increasing the amount each will be assessed for decorations, all feeling that this is the occasion to make this show the standard for many years to come, not merely for Portland, but .for the Coast. IiCBRICATIOX EXAMPLE GIVEX Plerce-Arrow Company Asserts It Has Efficient Method. j.ni.ie aia me numDie Portuguese fishermen realize that in the year 1746. when they built the old Nantucket windmill for grinding the wild -grain that grew in abundance across the moors, they were constructing what is called at the present time "the eighth wonder of the world." It" Is true that this mill has not been operated during the last 50 years. However, - to the critical observer of today every part of the mechanism is intact and were it not for later day inventions this old mill would now be in operation. It is not so remarkable that the mill Is standing today. It is not so remark able that the different parts which enter into the makeup of this lasting monument are still in existence.- The most remarkable feature which stands out in bold relief is the fact that the spindle carrying the revolving wheel has rotated in its crude bearings a countless number of turns without showing undue wear. The secret of this apparent contradiction to physical law lies hidden in the single word "lu brication." The provisions for this per feet system of lubrication were mod ern In-the extreme. Briefly put it con sisted of a forced feed with, a continu ous supply, and means to convey the lubricant throughout the whole bear in sr. It is a long step from 1746 to the present day. However, a glance at the worm driven inclosed rear axle on the Pierce-Arrow Motor Truck immediately suggests this idea of perfect lubrica tion. This is accomplished by inclos ing the gears in an air-tight case'half filled with oil. and then forcing this oil to every part of the case by means of a patented distributor. While : the . pierce-Arrow Motor Car Company 'does not maintain that it is constructing the "ninth wonder of the world," It does as sert that it is using a wonderfully effi cient reaT axle. . , ; Electric Signs for Dealers l"p. The famous Studebaker script trade mark is appearing in blazing electricity over all Studebaker branches aril over the salesrooms of many StucAVaker dealers, in uniform size and sheM--. --rW :7f . r??fl x Ov . A v y r .Z-3zu r2jrjr ; 1 v -aj- V V:Br:S-;: x yj '-r3i4 far - sff'l'Jk" 4AKhf hr - ! 7- " - - - -fv J v J vT ':''' - J - - . - t v- An 'r. - ri v '"--111 I l ' 11 BRAKES BIG FACTOR Few Buyers Inquire Into Im portant Feature of Car. ADVICE OFFERED OWNERS F. Ii. Chapman, Manager Ever Ready Company, Urges Prospective) Pur-., chasers to See If Automo Mle Will "Whoa." In speaking of automobiles, the in dustry in general and the accidents in particular, F. L. Chapman, manager of the local American Every Ready Com pany, who Mas been interested in the automobile business and its various branches for many years, says: 'Perhaps no article, vehicle or ma chine ever sprang into favor and im portance as quickly, growing from a curiosity to a luxury, and from a lux ury to a necessity, as the motor car. It is almost as necessary today as tae telephone, the telegraph or electricity. "The automobile has grown in favor so rapidly that the general public has lost' track of one or two very vital matters. Too little attention has been paid, or is being paid, to the brake facilities that is to say, the power of make of control. Few Inquire About Brakes. "The vast majority of people Inquire, when buying a machine, as to the horse power, speed and ability to climb steep grades; but seldom does a man or woman inquire what kind of brakes are employed, what kind of lining used, and is the braking service dependable. "How many men are taking out in their cars their wives, children and friends, knowing the high power at their command, without giving a single thought to their ability to stop in time of sxidden danger? How many men would consent to their family boarding a train without brakes, and yet a con veyance with no brakes is far safer than a poor one. If a car had no brakes at all you would realize the danger and due care would be exer cised; but the knowledge that you have a rake makes one depend upon It "The United States Government, some two years ago, took up the matter of brakes on railroad equipment, and the roads - are more particular about the brakes than most any part of the train Now, if the power to stop, a train run ning on rails over a private right-of-way, with all of the most modern -sig naling apparatus, is considered so vitally important as to attract the at tention of the United States Govern ment, the railroad officials and the public how much more should the at tention of the public be directed to the brake of an automobile, running as it does, not over private) roadway vlu guards and signals, but over-the pub lic thoroughfare, with no special course and' no immediate destination, with -the thousands and tens-of thousands cross- ing the probable path, at all times. . "The fact that more accidents do not occur is good luck, but we should not stand by " and depend upon luck to guard our families, our friends-and our citizens. The builders of cars, most of them, use great Mrs; , but we. are all more or less human, and in these times of keen competition are apt to be guided more or less by cost, particu larly when nobody is paying much at tention. The cost of one brake lining may be a few cents more than another, but it is better to pay for a good brake or a brake lining, like Thermoid, than a good funeral. Advice Offered Buyers. "Would It not be great negligence, and should it not be considered so, to operate, on the public highway, an automobile without giving some thought and time to investigate one's ability to stop? - In the breaking of a horse the first thing it is taught is to 'Whoa,' and you are sure he under stands that before you get into the buggy. You perhaps never got into a wagon in your life that you did not say wnoa as you stepped into it. Tou take no chance on Mister Horse getting deaf over night, but did you ever see a man try his brakes on his car before he started on a long or short journey? i Know, tnrougn my association with the automobile industry, that it is a shame to use on a brake some of the materials now used. When David Hanim boua-ht a hbrsa he not only looked into his mouth, but walked around back and looked at his hind legs. So - you, Ir. Automobile Owner, should not only look under the hood, but take a little walk around back and inquire and investigate the brake and brake lining: and if you find it is not put up right around back, don't you care how good looking or how pretty the paint, don't you take your loved ones out ana venture on h puouc streets until you are sure that your joy buggy, truck or delivery wagon will stop when you say by' means oi your lever wnoa. " Helps Fight Grasshoppers. The motorcycle has entered a new field in Kansas that of hunting down grasshoppers, chinch bugs and Hessian flies. Heretofore members of the en tomological department of the Univer stty of Kansaa have had to depend on trains to carry them about the state in meir campaign against these de structive insects. But the state has now purchased a motorcycle for the use or tnis department.- and it is be lieved that much mere effective work can ne aone witn the aid of the two wheeler. $200,000 TO BE WON Artificial Lava May Become Useful. .' Among the newer inventions recently patented which may become useful in me automobile Industry. Is "artificial lava." The process is to take talcum with a binding material of magnesium silicate and put the same under a high pressure and simultaneously heat it until it melts. At a temperature of 1832 degrees Farenheit the xnasa is pressed into the desired shape. On cooling, the result is a nonconductor which with m. hub ruga temperature aa well as -natural lava. Large Total in Auto Races for Year of 19H. CONTESTS WEST 'COUNTED Indianapolis Contributes Fourth of Sum but While Less Amounts Are Offered In Kast, Pres tige Greater There. Two hundred thousand dollars, of which Indianapolis alone will contrib ute one-fourth, is to be hung up for auto racing next year in the United States, on a conservative basis.' The purses, in the order of their im portance, are as follows: Indianapolis $50,000. Seattle $30,000, Sioux City 125. 0O0. Vanderbllt and Grand Prize $16,000, Los Angeles-Sacramento $14,300. Co rona $11,000, lacoma. $10,500, Santa Monica - and Elgin $10,000 each, Los Angelews - Phoenix $9500, El Paso- Phoenix $6400, Galveston $5000. The grand total is $197,700. Together with minor events, such as the San "-Diego road race and dirt-track meets, the figure of $200,000 - will easily be reached. A recapitulation of the individual amounts involved shows that the West, on the whole, will have the bulge on the East next year. But for the In dlanapolis track, the situation would be rather uncomfortable, as the Sioux City, Elgin and Galveston events, the only ones this side of the Rockies of real importance, save the 600-mile race, total together only $40,000. The Hoosier purse raises this sum to $90,000, and with rich accessory prizes boosts $20,000 more, or to $110,000. Against this the West has $107,700 to offer in straight purses, giving it a slight ad vantage, at least, financially. ' In prestige, of course, there can be no comparison between Eastern and Western contests in the eyes of the sporting world. The Indianapolis sweepstakes are considered in a class by. themselves, ranking with the Grand Prix de France and other international events. The Elgin, likewise, can fairly claim supremacy, having now for four consecutive years been staged success fully on its own course. But for the tumultuous vicissitudes of the Vander bllt and Grand Prize, capped by their lapse last season, no contests would rank their superior; as matters stand, however, they are shy much prestige. Santa Monica, Seattle and Tacoma on the whole, promise - to vie for su premacy. . A distinctly healthy tendency is ex pected to manifest itself under present conditions through the entry of mcJU Maine Expert Sees Good Thorough' fares as Aid to Keeping People on Farm and as Essen tial to Churches. BT FATJI, X). SARQENT. State Blshway Commtuloner of Stelae, CHAPTER VII. . The beneficial effects of the rural free delivery service upon the happi ness and home comforts of our rural population have become established facts, and nothing contributes so much to its efficiency and regularity as good roads. The Fourth Assistant Postmaster-General, in his report for the year ended June 30, 1909. wrote: "Essential factors, in the value ot rural delivery as a postal facility are speed and regularity, and the attain ment of a satisfactory standard in these particulars is absolutely dependent on improved roads." The total mileage of rural routes in operation on April 1, 1912, was 1,018,. 809, and the daily travel by the car riers was 1,010,396 miles, which is near ly one-half of the total road mileage in the country today. There were 42, 100 delivery routes, with an average length of about 24 miles each. The cost per mile traveled by the carrier could be greatly reduced and the length of many of the routes . could be in creased, if the roads were . generally improved. In many instances the Post office Department has found It neces sary to discontinue rural routes because of the impassable condition of the roads. In a rural delivery route in Mississippi, the mail was carried on horseback for a time because of the mud roads. On the other ,hand, the cost of delivering the mail is reduced to a .minimum in Chattooga County, Georgia, by the use of motorcycles. Social Conditions Improved. The social conditions of rural com munities are matters of serious consid eration. If the term "social condition' Is analyzed, it will be found that all social activity is dependent upon the gathering of people for some common purpose. It is not difficult, therefore. to see the connection between desir able social conditions and the improve ment of public roads. Social institu tions, such as schools, churches and public amusements are more or less subject to valuation in any community. out tney are Dy no means the com plete measure of social conditions in that community. Those subtle and del icately adjusted relations which obtain in any neighborhood are equally de pendent in the country upon road con ditions. It Is necessary to mention these intangible things if one is to have the breadth of view to understand the influences which make for the, final status of country life. Bad roads are often a handicap to social intercourse Under the worst road conditions all travel may be completely suspended. It Is not difficult to see such conditions, but what is more difficult is to com prehend the general Improved social at mosphere which adequately improved road conditions cause in rural communities. The esthetic value of roads well built and clean is sometimes . reluctantly conceded or even denied by individuals. It Is noticeable, however, that along improved roads there is a visible ten dency for farmers to improve tlje ap pearance of their homes and their out buildings. In fact, the presence of good roads seems, many times, to stimulate latent self-respect into practical ex pression. There is no wonder that a bog of well-nigh impassable mud be fore one s door should react unfavor ably upon the entire family. The im proved road not only has an esthetic value in itself, but it is potent in awakening the dwellers along its bor ders to a sense of esthetic values in farm buildings and home surroundings. Roads Affect Church. Social activities in rural communities need all the encouragement and stimu lus that can reasonably be given. All social activities take time and energy, and the country road condition there fore is a prime consideration to enable . farmers and their families to afford time lor social intercourse. The un necessary subdivision of the church in to numerous small buildings throughout many portions of the country has necessarily operated to weaken the at tendance, but the concentration of church funds and church attendance is dependent upon improved road condi tions. The drift of the country- population to the city is certainly to be deplored, and a way to explain this drift is often sought. It is not clearly established that good roads alone can turn the tide of cityward movement, but it is clear ly established that in seeking reasons for the movement the, student of social economics must be very patient in set ting values upon many things which are not reducible to the common de nominator of the dollar, but which have been repeatedly shown to be effective causes in depleting country population. AUTO OWNERS ARE INDEXED Lien Record Company Prepares List Covering Whole State. To fill a demand heretofore unpro vided for, the automobile and commer cial car owners are being card-indexed in Portland by the Automobile Lien Record Company, in the Mohawk build ing. The cards cover the entire state. Cross indexes from 1913 license num ber to the 1914 license number, with separate sets for each machine and for each county In the state, are also being made. Dealers and others interested will find these indexes a great convenience. In connection with the same work, the licenses probably will be published in alphabetical lists as a supplement to the Automobile Lien Record. - Motorcycles Numerous In Maine. At .best, the riding season in Maine is only seven months.'' But motorcy clists there make the most of the sea son while it lasts. There are now about 600 motorcycles registered in the state, and the number is constantly increas ing. Harry A. Roberts,- who works for the telephone company of Portland, Me., says he has used a motorcycle for three seasons. Be rides . the . two wheeler in collecting from pay stations, and says he averages about 1000 miles each month. Long Business Trip Awheel. A 6000-mile motorocyclo business trip over several states and extending over about five months' time has Just been Greasy Hands EVERY MOTORIST NEEDS IT BALLOU & WRIGHT Everything for the Automobile BROADWAY AT OAK HUDSON AUTOMOBILES I R1RO TRUCKS i f D JP Distributors for Ore eon and South. Wash. V. JUi. JLJUOa VX. VU also. Portland Aeencv. 615-617 Wash. SL BOWSER GASOLINE and OIL TANKS 6TORAGK SYSTEMS FOR PUBLIC AND PR!. VATfci OARAGES, a. IX. Standard. BcireMiu. tlvm. sua iXiutUa MO. Mala Hi. V airmailing- ana Betrewllns. B. K. ULODGETT. Z8-81 Herta 14th St. Mala 700S. NORTHWEST AUTO CO. Factory Distributors of Cole Reo. Cars BROADWAY AT COUCH STREET Main 8S87 A 4959 AUTOMOBILE AND SHOP SUPPLIES Spark Plugs TOOLS Brake-Lining; MOTORCYCLES AND ACCESSORIES Freer Tool and Supply Co. 74 Sixth and 311 Oak Sta. Phones Main lGH'J. I lliJ about the service or the two-wheeler on this trip, which he considers one of the most satisfactory trips of , the kind he has ever undertaken. On the motorcycle he was able to enter any town he desired, stay as Ions as his business required, and leave when he was ready, without having to wait for trains. Motorcycles to Protect Roads. If Forest Supervisor Woods, of Hai- ley, Idaho, has his way, there will soon, be established a motorcycle patrol along: the roads of Sawtooth Forest, to prevent careless sheepherders from permitting their stock to damage th roads. It is the opinion of Mr. Woods that such a patrol would save the county and the Forest Department much of the money that is now being: spent for repairs and would keep the roads in better condition for the con stantly increasing travel over tha roads. manufacturers into the game than hrfcj I completed by J. F. Johnson, of Fred Indulsod tor torn time In the pa.erio, la. Mr. Johnson Is anthusiastio 1C s T R U C 2-Ton Trucks $1825, Portland More Tons g More Miles I . . . . - . I S Less Cost That's the whole story of the success of this big Reo Model J a heavy duty motortruck of the type you have heretofore seen offered for sale at about 21000 more than we ask. Only our immense production, backed by Reo experience and perfect organization make possible such an astonishingly low price. MOTOR TRUCKS We want to show you how this modern commercial machine will fit into yoox business. How it will earn for you, save for you, and increase your present volume of business. Then when you see the exclusive Reo Features, that put it ahead of all other power wagons, you will under stand why so many business men are using Reo Motor Trucks. Reo Sectional Kadiatori Reo Right Hand Center Control Reo Left Side Drive; Reo Hydraulic Governors Reo .Impregn able Armored Front Frame; and other evidences of Reo nperiortrv of design and coustructioa. We'll give definite facts and figures if yoa ssy die word. C.L.BOSS&CO. 615"617 xr st- Reo Motor Truck Co., Mfrs., Lansing, Mich