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About The Sunday Oregonian. (Portland, Ore.) 1881-current | View Entire Issue (May 18, 1913)
0 TIIE SUNDAY OREGOXIAJf, I'OKTLAm 31 AY 18, ltfia. ; " FESTIVAL ASSOCIATION IS OUT FOR SHARE OF $5000000001 - Aim Is to Induce Americans to Spend Some of Their Money on Pacific Coast Instead of in Europe. , . . ! fcfe? t1-4 , I wMfPW i 1 " " J3u.teity f6 SZaxxre fbunctcitzonx' for Me sft-eSzeXs- ofi&c Great -52r7s. WITH the purpose of helping to In duce the American tourist to spend some of his pleasure-seeking; money In his own country, prefer ably on the Pacific slope, an Important recruit has recently joined the forces of the s-eat "See America First" move ment. This recruit is officially desig nated as the "Festivals Association of ,the Pacific Coast." and embraces all the "boostlntr" elements and permanent en tertainment organisations of a dozen ;1eadins; cities stretching from Victoria, among the towering mountains and tall evergreens of British Columbia, to Pas lariena and San Diego, with their pepper (trees and palms. In a spirit of co-operation and hearty good-will, these coast cities have band ed together and combined forces. They imean to get the attention and the ln iterest and. Incidentally, some of the imoney. of the great horde of American tourists who flock, every year, to Euro pean countries, for diversion, squander ting upward of 1500.000,000 of good lAmerican money on the stale and travel-worn pleasure trails of the old iworld. entirely Indifferent to the fact that equal wonders and superior enter tainment await them at their own jdoors. Kach or the cities In the co-operating organisation has been carrying on a aively "boosting" individual campaign to advertise its attractions and to bring ivisltors to Its annual festival celebra tion; in combination, they are proving an extraordinary "boosting" force, and offer a variety of entertainment fea tures which, coupled with the Interna jtlonal Interest In the great Panama JPacilic Exposition of 1915, cannot fail to put 'the Pacific Coast on the tourist ,map of the future, in a position of en hanced respect. Katertalameat Complements Climate. The programme of events, as being sent out through railroad booklets, travel bureaus, magaatnes and other channels by the Festivals Association of the Pacific Coast, lays before the pleasure-seeker a wonderfully pic turesque series of celebrations and en tertainment features, as a stimulus to the scenic and climatic wonders as yet practically unknown to the great array of American tourists that annually turns a solid and unbroken front toward foreign lands. In lieu of the oft-traveled pleasure trails abroad the Festivals Association beckons . the pleasure-seeker Westward, offering the unexplored wonders of the Canadian Korkies. the Cascades and the Sierras and a widely varied panorama of scen ery and climate, along with "round ups." Indian "potlatches." mountain climbing marathons, floral fetes, rose festivals, "stadium stampedes." water carnivals, and all manner of . unique and appealing forms of varied enter tainment; and the schedule of events Is so arranged that the pleasure-seeker can find diversion nt any time of the year, or. If so minded, can move leis urely. In a continuous round of unique celebrations and fetes, beginning with Pasaffena's world-famous "Tournament of Roses" on New Ycnr day, and ending with the great, genuine. Wild West show known as "The Round-L'p," with its real cowboys and Indians, and in Its natural setting, at Pendleton. Or and the Portola Festival at San Fran cisco late in the Fall. JlMwlallM il Year Old. The Festivals Association of the Pa cific Coast was formed less than a year ago. when a number of festival man aaers ami officials from various Coast cities met In San Francisco. Perma nent organization was perfected In April, with George L. Hutchin. general manager of the Portland Rose Festi val, as nresident. With him in plan ning the movement were C. C. Moore.1 president of the Panama-Paclrlc Inter national Exposition, two or three pro moters of the Panama-California Ex position at San Diego. Joseph Blethen of the Seattle Oolden Potlatch, and a number of the Coast's foremost "boost ers" of various cities. Work was begun mt once, with hearty co-operation and the determination to make the Pacific Coast the playground of the world. A schedule was worked out. providing a series of attractive celebrations going on In one city or an other all the year round, to draw tour ists to the Coast in Spring or Summer. Fall or Winter. New events are being alled from time to time, and every avenue of publicity and exploitation, advertising to the world, that the Pa cific Coast Is bidding for a fair share of the 1500.000,000 hitherto spent an nually by Americans touring abroad. Is being utilized by energetic "boosters" from British Columbia cities to the Mexican border. Rose Festival. I'ortlsad. Or. Bv way of paying homage to the rose, which blooms in rare beauty and riotous- profusion, our own city of Port land each June holds Its Rose Festival, -which in a few short years has become Internationally famous. Magnificent street pageants and water festivities vie with one another In decorative nlrndor. Roses gathered fresh from thousands of gardens are used in amazing quantities. Illuminated, his torical and allegorical pageants, pro cessions of bloom-smothered vehicles and thousands of garlanded and march ing school children are some of the There are six day and night parades; there Is the brilliant "Shower of Koses. . im me annual jiurm in hibit, in which millions of choice blooms are shown in competition. This vear, the week of June 9-14 will wit ness the seventh annual feast of flow ers. The Pow Waw. Spokane. IV ask. On the spot where Indians gathered for untold centuries to settle their dif ferences, smoke the pipe of peace and engage in athletio games, the first an nual Spokane Pow Wow will take place. Jone K-31. Between S and 76 towns of tTie Inland. Empire will parti cipate, each-elcctins princess to reign I . mSSBBBBBBBBBW l Till I .Tfc WI 3i AOO J . I - --tnz-r"" "t : z rri tSJJK n . f r ' r rf -' ' I ji.-ft rrH p7T"r vzr-- -L It mp.mmm& I l Wji&J ! liUr r 4l?'i'4 Uth ! f 'All r-mZ c7s?Z ; itV-rt t -eV- rr-i-f r-ttfe I I . ' ' tit - K I Hit rftt ?s.y lts I 'CfjTi f il I theli '2&3r&iA9? Ste. PVtesy- tte Cor? ven fronts- ofMeIVb77G?JV7Y?!: ? r795 at court with Big Chief I. In he pageants, each princess will be accom panied by a brass band and from ona to a dozen floats. There will, be a big lnterscholastic and intercollegiate field and track meet, also a children's' parade, automobile parade, flower show, masked ball and a. conclave of fraternal -and secret orders of the entire Pacific Northwest, with a Mardl Gras procession and celebra tion as a climax. MoBtamaraKesto. Taeoma, Wash. Tacoma. In Its 191J Montamara Festo, July z-. will outdo all former attempts In the way of attrastive features of its great civic demonstration. The finest array of automobile speed contests ever held In the 'est in which world champion racers will take part is a star feature. A mammoth "Wild West" show will be staged in the huge stad ium, capable of seating 40,000 people. This spectacle will Include the "stadium stampede," fancy roping contests, cow boy and cowgirl feats of daring and skill, with numerous other thrilling features typical of the Western country- , The automobile contest will be head ed by tire great classic 250-mile Monta marathon. and. with a course that is lightning fast, it is confidently believed that the brilliant drivers entered In the match will be able to set new world marks at this distance. "foUatcli" la the quaint jargon ol the Chinook means a gift, and it has been chosen for the title of Seattle's midsummer carnival, always held the third week of July. This year It runs from July 16 to 19. Inclusive. It will open with the gorgeous electrical pageants of the TilUkums of EUtaes, different sections being presided over by the tribes of Ikht, Moxt and Klone, the "Bear," "Raven" and "Whale," re spectively. The programme Includes aeroplane and hydroplane flights by men and women, speed boat contests, water sports. Illuminated water parades and a big regatta and varied parades. In dustrial, children's and totem pole in character. With the arrival of the phantom gold ship Portland, bearing the 'tyee, his Sitkum chiefs and sha mans, the carnival spirit will assume full sway. Carnival Week. Victoria, B. C. ' With Its carnival week, August 4-9. Victoria, the quaint capital city of British Columbia, will undertake to wipe out international boundary lines In staging its round of festivities. The coming celebration will take in not only Victoria and British Columbia, but the Northwestern states as welL II includes six full days of pageantry nd spectacles light, action, color and music both afloat and ashore. It is never wholly Summer, but it Is always Spring In Victoria; never too much chill or warmth, and of all days tUos in August are the most delightful. In that month the flowers of the fields oppose their beauties to the roses of the gardens; the broom flashes from the sea-washed cliffs, when the whole Canadian West Is fairly -bursting with the very joy of living. The Mount Baker Marathon is a race from Bellingham to the top of Mount Baker and return, a distance of 37 miles, and is the central theme of the annual Bellingham festival. Contest ants of International fame will take part, more than a dozen having already entered for the 113 event, held Au gust 14-16. From Belliflgham the run ners are taken ' to the base of the mountain In automobiles; to the sum mit, 11,000 feet above the sea level, and return the men must travel unaided. It Is a thrilling and even hazardous struggle. The race last year was won by Harry Haggard In seven hours and 85 minutes.. Cash prizes and trophies running Into thousands of dollars will be awarded the winners. Tfce Rouad-Up, Pendleton. Or. In the kaleidoscopic features of the thrilling programme of tha Pendleton Round-Up. September 11-1S. there are included the bucking and pitching of the wildest and wickedest of bronchos that can be rounded up. mounted by the most daring and skillful of riders; Among the latter are the picturesque "cow girl." The cleverest of lasso artists demonstrate the art of roping vicious steers brought in fresh from the grazing lands. Other events of note are the speed contests with wild, unbroken ponies, bucking their blind, plunging course around the track. All the romance and picturesque phases of hardy, frontier life are Inter woven in the three-day programme, not the least of which are the Indian war dances and tribal pow-wows. No where in the world is there to be found a more striking, more interesting or more Impressive celebration. portola Festival. Sen Franclaeo. While San Francisco is preparing for the greatest international exposition the world has ever known in honor of the opening of the Panama Canal in 1915, her citizens have joined heartily in the "See America First" cause by reviving the far-famed Portola Fes tival, so popular a few years ago. It will be held next October 22-25. This celebration is historical in sig nificance, commemorating the discov ery of San Francisco by General Gas pard de Portola, in the early 18th cen tury. General de Portola is imper sonated by some member of one of the old Spanish families and ho reigns as king during the merry-making season. He arrives in through Golden Gate in a ship under full sail, and. after landing, leads the brilliant opening pageant through the city's main thor oughfares. Many other notable events are In cluded in the programme. Tournament of Roses, Pasadena, Cnl. Renowned for its amazing abund ance of beautirui nowers. swu from proliflcally-blooming bushes and shrubs, and in miu n inwr, " j"j mt- m . . nf Trtes" at Pasadena. xuuiutt.m'. Southern California's garden spot, is celebration tne lame ui win- . .. v. .i tt-,A fa i fni-nem of the II il H IC.I.IICI1 . .... . earth. Its two crowning features are. -st, the gorgeous oecuraiju iai.. i lnctii in which none but natural flowers and greenery are usf.d In the embellishing effects. The oth-r star attraction Is the thrilling Roman hippodrome in which the most expert charioteers compete for magnificent trophies. Hundreds of thousands of . ...... f nii norta nf the WOrld luuitsta iiwiii ' 1 f ' - witness these Imposing spectacles each tears aay. Mld-PaeJflc Carnival. Honolulu. Commemorating notable events in fax-inntlnir history, 'he beauti- trnnirni Muwiilan Islands present . iv- -,.,....-. a,,? nipaRiire-seekers IV IUUI: I I u M L 1 .1 .a.u t - at Honolulu each year a brlll'ant pa triotic ceremonial programme lasting several days and culminating 011 Washington's Birthdsy. February Among the various events portrayed by the Kanakas and native descendants or the white missionaries is the gorgeous neotm-le. the arnvsl ol ivins . ith u flnft of OUt-riggiM' nam en a. i n - - canoes, his royal , escort embracing scores of the novel water craft pe culiar to these islands. Then there are religious "hula-hulas" danced to the accompaniment of native musicians thumping primitive gourds. The great historical pageant in which every form of decorated ve .iclo takes part is another strong feature. The lcadinS social function is the ball in costume and mask on the streets of the city. Great' Expositions Will Assist. Added to the united strength of the festival, fete and show exhibitions al ready enumerated, the combined ex ploitation and publicity forces of two of the greatest expositions ever held In the country will be enlisted In tlio movement of making the Pacific Coast the "Plavground of the World." Tho Panama-Pacific International Exposition of Sun Francisco is sending with its regular advertising matter, dates, events and descriptive literature embracing the affiliated celebrations all over the world. The same Is being done by the Panama-California Kxpositlon. which will be held in San Diego in 1913, a special effort being made by the far-South-westerncrs to urge tourists and pas timers to make the big swing around the circle when visiting the Tacilio Coast. . What no one. two. three or hair a dozen of these cities could do individu ally is being accomplished in a most effective manner by the hearty cooper ation of the entire cycle.
