CLASSIFIED ADVERTISING
SPORTING AND MARKET
REPORTS
SECTION TWO
Pages 1 to 20
VOL. XXX.
I'OHTLAXD. OKEKOX, SUNDAY 3IOKNING, OCTOBER 15, 1911.
NO. 42.
Constant Progress Through Constant Effort Our Policy
Make Way for Progress
The Building of the New Lipman, Wolfe & Co. Home
Demands an Immediate Removal Sale
Sweeping Reductions Throughout the Store
This Is the Last Fall and Winter Season
in our present quarters, and being firmly resolved not to transfer any merchandise
whatsoever, from this store to our new home, we announce a Removal Sale of All
Fall and Winter Goods at extraordinary reductions.
Inasmuch as it is practically impossible to dispose of Fall and Winter Merchan
dise in a Summer Removal Sale we have decided upon the immediate sale of all
Seasonable and Holiday Merchandise. As this sale takes place at the very height
of the Fall season, and the stock is offered at such remarkable reductions,this store
should be the great center of activity for many weeks to come.
ThTs bare announcement should in itself be sufficient to acquaint you with the
Magnitude of Your Opportunities
and it is especially timely in view of the fact that the major portion of the New Fall
and Holliday stocks have just arrived and are now on sale at absolutely the low
est prices ever offered for Worthy Reliable Dependable Merchandise.
Every Article in the Store Reduced
At the present moment this establishment is a vast treasure house of merchandise. Home and foreign markets
have yielded of their choicest Every department is full to overflowing. We have built up a great reputation for
worthy sales Eternal Vigilance which simply means eternal effort is the price not alone of commercial ad
vance, but of Public Confidence. We shall continue to find it so Public Confidence is the foundation of
business. We shall strive at all times for it .
In this great sale every reduction is genuine, every mark down is substantial, many prices are stripped bare of
all profits many lots closed out are at a loss.
No fictitious bargains no false price comparisons such as man's stores resort to no impossible reductions,
for back of all is .- . " ' ' -
The Guarantee and Surety of Lipman, Wolfe & Co.
ECONOMY The touchstone of fortune can be practiced in this Removal Sale to the limit by every mem
ber of the family Take inventory of your Winter needs Supply your wants in wearing apparel in house
furnishings in holiday merchandise. ,
Shopping will be made pleasant by the addition of hundreds of extra intelligent salespeople, who are here
trained and ready to give you perfect SERVICE. Extra wrappers and cashiers extra cash girls, extra deliv
ery service are all here for your convenience.
To old residents of Portland a Lipman, Wolfe & Co. sale needs no interpretation or elucidation; to new
comers we ask investigation.
We solicit new accounts in this great Removal Sale from all trustworthy people worthy of credit
lJpmaablfe Q).
X Uerchondiwa of tVertl Only-.
EXCEPTIONS A few contract articles, the prices of which are
controlled by the manufacturer.
,
Store Closed Monday Sale Starts Tuesday October 17 Lasts Sixteen Weeks
The thirty odd departments of this great store will each be fuUy represented in this Removal Sale, and no department will be excepted in these sweeping Reductions. In
order that no item be overlooked we will close our store all day Monday and Eight Hundred Employees will accomplish the Herculean task of
Reducing Every Article of Merchandise in the Entire Store
When the new home of Lipman Wolfe & Co. is thrown open to the. public every solitary article in it MUST BE ABSOLUTELY NEW. While we admit that the loss of our pres
ent stock runs into money, it is a matter of necessity, and we feel that it is warranted IN VIEW of the PROMISE of the FUTURE. Lipman Wolfe & Co's new store becomes
the headquarters for all the people and will be so pretentious, so comprehensive, so well equipped and so plentifully stocked, that every family from the highest to the lowest
will find therein the sum total of their desires .
What This Removal Sale Means to You
All Suits and Coats Reduced
All Dresses and Gowns Reduced
All Ostrich Feathers Reduced
All Trimmed Hats Reduced
All Petticoats and Waists
All Dress Goods and Silks Reduced
All Handkerchiefs and Ribbons Reduced
All Hosiery and Underwear Reduced
All Linens, Domestics Reduced
All Laces and Neckwear Reduced
All Jewelry and Cut Glass Reduced
All Silverware and Plated Ware Reduced
All Leather Goods and Stationery Reduced
All Drugs and Medicines Reduced
All Notions and Hair Goods Reduced
All Pictures and Mouldings Reduced.
All Sweaters and Mackintoshes Reduced
- All Men's Furnishings Reduced
All Linings and Buttons Reduced
All Hair Goods and Combs Reduced
All House Dresses and Wrappers Reduced
All fcimonos and Gowns Reduced
All Muslin Underwear Reduced
All Infants' Apparel Reduced
All Children's Dresses Reduced
All Blankets and Curtains Reduced
All Beds and Bedding Reduced
All Draperies and Rugs Reduced
All Linoleums and Matting Reduced
All Nets and Yard Goods Reduced