PaSe 6 £ he v tlanö (Ohseruvr September 1,2010 Transit Tracker by Text Message TriMet option first in nation TriMet riders have a new way text message. This arrival infor­ to receive real-time arrival in­ mation option, one o f the first in formation for buses and MAX: the nation, is useful for mobile phone users who have text mes­ sage service plans but not more Fill Out & Send To: I J J o r th u ib (O b se ru e r | expensive mobile web service plans. Attn'. Subscriptions, The text message option pro­ PO Box 3137, vides riders with an arrival time ju s t $60 p er yea r Portland OR 97208 trip tool for any ofTriM et’s 7,000 (please include check with this subscription form) | bus stops or 84 MAX stations and can be easily used in envi­ N ame : ronments with a lot o f back­ ground noise such as high-traf­ T elephone : fic streets. Those who have A ddress : tested the new tool report that ------------------------------------------------------------ I the speed is a great benefit to o r e m a il su b sc r ip tio n s@ p o r tla n d o b se r v e r .c o m I them, that the results come back Subscribe! 503-288-0033 ____________ J __________ I ___________ J in seconds, taking less time than calling TriM et’s TransitTracker by phone or pulling up an app on a smartphone. Riders w anting to receive TransitTracker arrival times by text m essage can text a Stop ID N um ber to 27299. The ser­ vice will send back the arrival tim es for the buses or trains that serve that stop. A dding the line num ber or MAX line to the Stop ID texted to 27299 generates arrival tim es for that particular line. Examples: Text 3633 for the next arrivals at M adison & Grand; Text 3633 14 for only the next 14-Hawthome arrivals at Madison & Grand; Text 8377 red for only the next Red Line arrivals at Rose Quarter MAX Station. Stop ID Numbers are posted at just over half ofT riM et’s bus stops and all o f its MAX and WES stations. TriMet is posting more and more Stop ID Num­ bers at bus stops all the time. All Stop ID Numbers are available at trimet.org using the Stops & Stations tool or at the agency’s mobile site, rn.trimet.org. TriMet is also working to make Service Alerts available by text message. Pay-TV X Viewers Dwindle NEW N O W D E L IV E R IN G Y o u r fa v o r ite n e ig h b o r h o o d g r o c e r y s to r e n o w d e liv e r s g r o c e r ie s r ig h t to y o u r h o m e o r o ffic e . i w w w .n e w s e a s o n s m a r k e t.c o m you click, we deliver, (or pull up for pick up) With more than 100 million subscribers dutifully paying their bills each month, the big cable, satellite and telco TV carriers still have plenty o f viewers to call their own. Last quarter, how­ ever, the total number o f pay- TV subscribers saw an overall drop — the first time that’s ever happened, according to a recent report. The numbers from the research firm o f SNL Kagan show that about 216,000 pay-TV subscrib­ ers bailed during the second quar- terof2010, compared with 378,000 couch potatoes gained over the same period last year. While satellite providers like Dish and DirecTV and telecom- munications-based TV carriers like A T & T ’s U -v e rse and Verizon FiOS garnered 81,000 and 414,000 new subscribers, respectively, cable TV opera­ tors lost about 711,000 custom­ ers, for a net loss o f 216,000 subscribers. The SNL Kagan researchers say most o f the loss is attribut­ able to the lousy economy, as well as the fact that the second quarter o f the year is "seasonally slow" due to factors like college students switching o ff their ac­ counts for the summer.