August 13. 2008
Community Media Director Brings Passion to Job
Values public's right to be heard
She will report to the group’s
board of directors.
The new ex ecu tiv e d i­ m unity m edia stands for.
A large percentage of Port­
rector o f P ortland C om m u­
“We connect to communi­
land C om m unity M edia’s
nity M edia says she is p as­ ties and values one’s right to be
funding comes from the city’s
sionate about what com - heard,” Sylvia McDaniel said.
general fund.
The organization also pro­
vides media production ser­
vices, community development
for nonprofits, web media and
youth media education. PCM
has over 150 volunteer pro­
ducers and is the only Portland
Aug 16, 20(18 12pm to 5pm
area television channel that
731 N Mason St Portland OR
b ro ad c a sts u n in te rru p te d
m eetings of Portland City
Entertainment, food, games, and more
C o u n c il, the M ultnom ah
Sponsored by
County Commission and the
House ol Prayer for All N ations, Inc Youth Dept
O regon State L egislature.
Additionally, the PCM pro­
Tige McSwain, Youth Director • 503.880.5972
duction team produces civic
Jamila Allen, Event Co-ordinator • 971.275.6589
and public affairs programs.
Sylvia McDaniel fights for pulic access on Cable TV.
McDaniel said she values
M cD aniel was recently integrity, fairness, diversity and
hired to oversee the organiza­ “ethical” journalism, which is
tion which manages six public why she also feels that com ­
access channels on Cable TV. munity media is the right place
Persuaded Crusade
“ A C om m unity E vent”
If your idea of fashion is a pair of blue
jeans, a sweatshirt and high top
work boots; and your perfect day
includes spending time outside, then
a career as an operating engineer is a
dream come true. Life is too short
not to pursue your passion.
Tonya Smith, Operating Engineer Local 701
for her.
Over the past 20 years, she
has worked for nonprofit, gov­
ernment and private sectors,
including public and broadcast
television. She has served in
the ad m in istratio n of the
mayor’soffice in Kent, Wash.;
headed marketing programs
for Pike Place Market in down­
town Seattle; and locally at the
Garlington Center.
McDaniel was CEO of her
own consulting business, as
well as a talent agency. She
left Portland in 1997, after
Rotary International chose her
to serve as an ambassadorial
scholar in London.
She has a Bachelors de­
gree in business and commu­
nications from Concordia Uni­
versity and an Associate de­
gree in general studies em ­
phasizing broadcast journal­
ism from Portland Community
College.
Buying from Minority Vendors
Corporations urged to increase ‘supplier diversity’
(A P)—Corporations should
make a greater effort to buy
goods and services from black
vendors, the National Asso­
ciation for the Advancement
of Colored People said in a
new report.
Forty-three companies took
part in the civ il rig h ts
organization's annual report
card on corporate America’s
financial relationship with the
black community, which was
released last month at the
group's national convention in
Cincinnati.
The NAACP report card
indicated im provem ent in
scores within each industry
surveyed, but more progress
is needed — especially in
the area of supplier diver­
sity, said Dennis Courtland
H a y e s, N A A C P in te rim
president and chief execu­
tive officer.
“Corporations spend millions
of dollars each year purchas­
ing goods and services,” he
said. “We believe that corpo-
rations should make a greater
effort to include A frican-
American vendors when ac­
quiring goods and services.”
The survey measures the
automotive, financial services,
telecommunications, general
merchandising and lodging in-
put an estimated $700 billion
into the American economy
annually.
Hayes said the NAACP's
report card is not meant to
point fingers or to punish cor­
porations.
“It’s to encourage us all
It's to encourage us all together
to work toward what we all see as
important — that being equal
opportunity fo r all and making
sure that the black community
sees the result o f their patronage
o f these organizations.
— Dennis Courtland Hayes,
NAACP Interim president and chief executive officer
dustries. Ittracksemployment,
marketing and communica­
tions, charitable giving, sup­
plier diversity and one indus­
try-specific area for each com­
pany and for each industry.
The NAACP said blacks
together to work toward what
we all see as important — that
being equal opportunity for all
and making sure that the black
community sees the result of
their patronage of these orga­
nizations,” Hayes said.
Multicultural Talent Showcase
Contact us for a list of contractors
who can provide you with competitive
bids and the highest quality labor.
Local
A U n io n
After Mayor Tom Potter’s
w eek -lo n g relo c atio n to
Jefferson High School last
winter, a group of outstanding
students applied for and re­
ceived a Youth in Action grant
from the city Portland to show­
case and acknowledge the
cultural diversity in theircom-
m unity by h o stin g
a
multicultural talent show this
September.
The students are seeking
cultural performers to partici­
pate in the event. If you have
or know of a youth group who
would like to share their artis­
tic talents, contact The Youth
C reators at the N ortheast
Coalition of Neighborhoods,
4815 N.E. Seventh Ave. or
call 503-823-4113, or email
youthcreators @ y ahoo.com.
/Auditions begin on Aug 23.
X
Pacific Mark Construction Corp
Through a TriMet mentorship program, Portland Mall
subcontractor Mark Matthews of Pacific Mark Construction
Corp has learned a great deal about project management.
He's learned so much, in fact, that Pacific Mark Construction
Corp is serving as the project manager for maintenance and
upgrades to the east approach to the Steel Bridge.
Construction on MAX Light Rail service between downtown
Portland and Clackamas County is underway and Mark
Matthews joined TriMet’s l-205/Portland Mall Light Rail
Project, the highest visibility construction zone in the region.
Pacific Mark Construction Corp is part of TriMet’s
Disadvantaged Business Enterprise (DBE) program that
creates opportunities and builds the capacity of state-
certified DBE’s as prime and subcontractors on TriMet’s
commuter and light rail projects. It is one of the first DBE
subcontractors on a TriMet project to become the prime
contractor on a major construction job.
T R I@ M E T
More at trimet.org/dbe
r/awjsg