P age 7 P ortlan d O b server A p ril 2 7 ,1 9 8 9
AMERICA’S
SENIOR BLACK
TRANSPLANT
SURGEON
HONORED
Washington, D.C.--T0 recognize his
contributions to donor education and
transplantation in the black community
The Dow Chemical Company has
established a fellowship in the name of
Dr. Clive O. Callender, America’s’s
senior black transplant surgeon.
Director of the Transplant Center
and vice Chairman of the Department
of Surgery at Howard University College
of Medicine (HUCM) in Washington,
D.C., Dr. Callender has devoted his life
to rectifying the critical shortage of
organ donors w ithin the black
community.
The Dow/Clive O. Callender
Fellowship, established in conjunction
with HUCM, each year will provide an
outstanding student with a tuition stipend
and the opportunity to investigate the
field of transplantation by serving an
eight-week summer internship under
Dr. Callender.
According to research conducted at
Howard University, blacks have a
disproportionate need for organ
transplants because of the population’s
high incidence of high blood pressure
and kidney failure. Still, blacks are less
likely than any other racial group to
become organ donors.
“ In light of the black community’s
great need for organ transplants and the
disproportionate number of black organ
donors,this fellowship is an ideal way
to help blacks help themselves,” says
Dr. Callender
This year’s recipient is Anthony
Pickett, an HUCM sophomore from Los
Angeles, Cailf.
PIZZA HUT
RETAINS VINCE
CULLERS
ADVERTISING,
INC., TO TARGET
BLACK
CONSUMER
MARKET
Pizza hut, the world’s largest pizza
restaurant and delivery chain, today
announced that it has hired Vince Cullers
Advertising, INc. of Chicago, to handle
the system’s advertising to the Black
market. The agency will be responsible
for developing creative materials that
mirror the system’s national marketing
plan and clearly address this important
consumer base.
In making the announcement, Ginger
Sherman, Director of Advertising for
Pizza Hut, Inc. stated, “ Vince Cullers
was the first advertising agency to
specialize in targeting Black consumers.
They are a full-service agency with
outstanding capabilities in marketing
and advertising planning, research
creative developm ent and media
planning, buying and analysis. We
couldn’t be more pleased to have the
Vince Cullers agency on our team and
we look forward to a long and mutually
rewarding relationship.”
Founded in 1956, Vince Cullers
Advertising is the oldest Black agency
in the world with 25 employees and
more than $15 million in annual billings.
The agency boasts a wide array of blue
chip clients including: Sear, Kellogg,
Illinois Bell and Amoco. The agency
has a strong background in creating
television, radio and print campaigns
for its clients.
“ We consider ourselves a results
oriented agency that creates advertising
that moves our clients to their strategic
positions and effectively communicates
a strong sales message,” stated Vince
Cullers, President and Chief Executive
Officer of the agency. "W e believe that
good advertising evolves out of a clear
statement of the client’s strategic position
within the competitive arena. It’s from
this proprietary comer of the arena that
the advertiser’s strengths arc accentuated,
“ he said.
Pizza Hut operates more than 6,300
restaurants, delivery units, express mall
units and food court units in all 50
States and more than 50 foreign countries.
It was recently named for the fifth straight
year as America’s Favorite Pizza Chain
in a consumer poll conducted by
Rpxtnnrants &. Institutions magazine,
and was named "Company of the Year”
by Restaurant Business magazine for
EEOC SEEKS POTENTIAL
VICTIMS IN AGE CASE AGAINST
WESTINGHOUSE
W ashington- The U.S. Equal Employment Opportunity Commission is
conducting a nationwide search for individuals who my benet it from a court
ruling that Westinghouse Electric Corporation violated the Age Discrimination
in Employment Act by denying severance pay to employees eligible for
retirem ent
EEOC needs information on Westinghouse facilities and subsidiaries
that were sold by Westinghouse or where there were plant closings, product
line relocations or shutdowns,and job movements that led to the availability
o f severance benefits under the collective bargaining agreements and the
Management Separation Allowance Plan.EEOC also is seeking names of
pension-eligible employees (minimum age) who were denied severance pay
or who chose to receive severance pay.
Former Westinghouse employees who believe they may be affected or
who can provide names of other affected individuals, locations of facilities
and types of job actions triggering severance pay should send that information
in writing toEEOC/Westinghouse, D.C. 20507. A questionnaire will be sent
to all individuals who contact EEOC.
EEOC filed two ADEA lawsuits against Westinghouse in the early
1980s, one in New Jersey and the other in Pennsylvania, alleging that the
company unlawfully denied severance pay to pension-eligible employees.
In the suit filed in Pennsylvania, the district court ruled that Westinghouse
had violated the ADEA. Westinghouse appealed the decision to the Third
Circuit. A district court judge in New Jersey dismissed EEOC’s suit and the
agency appealed the ruling to the Third Circuit.
In August 1988 EEOC and Westinghouse tentatively agreed to settle the
suits for $35 million, but in November the Commission found that the
settlement contained two conditions that could not be fulfilled. EEOC
informed the appellate court that it could not verify Westinghouse’s
estimate of number of employeees affected by the company’s allegedly
discriminatory policy or agree that subsequent changes in Westinghouse’s
severance pay plan were lawful under the ADEA and asked the court to rule
on the cases.
In November 1988, the Third Circuit Court of Appeals upheld the
Pennsylvania district court’s decision that Westinghouse treated retirement-
eligible employees less favorably than younger employees with respect to
severance pay and returned the case to the district court for review. The New
Jersey appeal is still pending before the third Circuit.
In February 1989, Westinghouse asked the Court of Appeals not to send
the case back to Pennsylvania district court while the company appealed to
the U.S. Supreme Court. The Court of Appeals denied Westinghouse’s
petition and the district court identification of victims.
In addition to enforcing the ADEA, which protects employees 40 years
of age and older from discrimination. EEOC enforces Title Vll of the Civil
Rights Act of 1964, prohibiting employment discrimination based on race,
color, religion, sex or national origin, the Equal Pay Act, and prohibitions
against federal sector discrimination affecting individuals with handicaps.
APARTHEID!
AFRICAN-AMERICANS PAY THIRD HIGHEST COST FOR
CHILD CARE, A SURVEY REVEALS
NEW YORK - African-Americans
rank third in the cost of child care
services, according to “ The Philip Morris
Companies Inc. Family Survey 11: Child
Care,” conducted by Louis Harris &
Associates.
Paying an average monthly fee of
$258, African-Americans are topped
only by parents with incomes of $50,000
and over, who pay $332 a month and
those with postgraduate degrees who
pay $289.
Other survey statistics show that
business executives pay $244 a month
for child care, professionals pay $226,
white collar workers pay $215, four
college graduates and single mothers
pay $211.
Chief among the public’s concerns
regarding children is child care. Only
25 percent of those polled believe that
mostchildren receive quality childcare
while their parents are at work.By large
margins across all demographic groups,
Americans have deep concerns about a
lack of adequate child care and say they
want both the public and private sectors
to be active in improving the child-care
system
Louis Harris noted that the survey
found that what parents pay for child
care bears little relation to what they
can afford. Those families surveyed in
the lowest-income brackets are paying
almost as much as the most affluent.
The survey said, in addition, that
Americans believe that the quality of
life for children in the United States has
deteriorated.
Parental dissatisfaction also emerges
with the four crucial elements involved
in child-care selection -cost, availability,
quality and reliability. Only 45 percent
say they ate very satisfied with both the
cost and availability. A slightly higher
50 percent are very satisfied with the
quality, and 54 percent with the reliability
of the child care they can g et
“ The central problem with child care
in the United States is that a proper
infrastructure simply does not exist,’ ’said
Louis Harris. “ Combined with the fact
that large numbers of Americans are
worried and negative about what is
available in child care, this makes the
situation a national crisis.”
John A. Murphy, president, Philip
Morris Companies Inc., said, “ Philip
Morris commissioned this survey to
gain an understanding of the
comprehensive needs and desires of the
American public with regard to child
care. We hope the information can make
a meaningful contribution to the national
debate on this important issue.”
A 91 percent majority of the American
public agrees that quality child care
should provide the social, educational
and health benefits needed at each stage
of growth, and 84 percent believe that
means must be found to provide top
q u a lity child care to all children regardless
of their parents’ income.
More than 90 percent of adult polled
say that parents should have the
opportunity to choose among several
options of child care best suited for
their children and that they must play
an important part by voicing their
concerns and wishes.
The public says it wants the federal
government to move quickly on the
issue of child care. Sixty-three percent
of the entire adult population thinks it is
likely that major steps will have taken
during President Bush’s term in office
Results of the survey were released
during a news conference that was
followed by a live, video teleconference
originating in New York and broadcast
to Washington.DC, Atlanta, Georgia,
Chicago, Illinois, Dallas, Texas, Los
Angeles, California, and Mission Viejo,
California.
Guy L. Smith, IV Vice President.
Corporate Affairs, Philip M orris
Companies Inc., was the master of
ceremonies for the televised question
and answer session that featured Murphy
Harris and Dr. Dana Friedman, an expert
on child care.
The Philip Morris Companies Inc.
Family Survey ILChild Care was
conducted by Louis Harris and
Associates, Inc., with a national cross-
section of 4050 adults, 2009 of whom
have children six years old and younger.
This is the second major survey on
the American Family conducted by the
Harris organization for Philip Morris
Companies Inc. The first was released
in 1987. For a copy of highlights o f the
survey call 1 800-431-1005.
Philip Morris International Inc., Kraft
General Foods Group, Miller Brewing
Company and Philip Morris Credit
Corporation.
Kraft General Foods Group has seven
operation units: General Foods USA,
Kraft USA, Kraft General Foods
International, Kraft General Foods
Canada, Oscar Mayer,Kraft General
Foods Frozen Products, and U.S.
Commercial Group.
Philip Morris Credit Corporation is
engaged in financial service activities.
Its subsidiary. Mission Viejo Realty
Group, Inc., is a community development
company in Southern California and
Colorado.
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The w o rld 's la rg e st g u lf is th e G u lf o f M exico. It's a b o u t
700,000 square m iles.
OVER 1000 BRAND NAMES YOU WANT
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AND WE’RE ADDING MORE-EVERY SINGLE DAY!
_-
W E ’VE LOWERED PRICES ON OVER
5 0 ,0 0 0 ITEMS AND WE LL KEEP THEM
LOW EVERY SINGLE DAY!
And we wont stop there. As the world's
largest retailer. Sears will continue to search
out extra special buys. And when we find
them, we’ll pass the savings on to you, even if
it’s for a few days only.
nv r n c r
SE A R S PRICING PLEDGE
YES, W E’LL MEET OR BEAT
THE COMPETITION’S CURRENT
ADVERTISED PRICE ON THE
IDENTICAL ITEM! JU ST BRING
THE COMPETITION S CURRENT A D
TO ANY OF OUR RETAIL STORES.
EN W W
SAY SATISFACTION
SATISFACTION
W W H H
FN
F E SAY
G UARANTEED OR YOUR MONEY
BACK, W E MEAN IT!
This has been our way of doing business
for over a hundred years, and it
always will be!
This offer applies to current merchandise
stocked in our retail stores only. Excludes
Clearance, Closeouts and Catalogs.
«
Your money's worth and a whole lot more.
1988.
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