Portland Observer
YESTERDAY
Thursday, May 11, 1®78
Page 9
LYNN KIRBY FORD .*
A COMMUNITY DEALER
Lynn Kirby Ford has always taken a neighborly approach to
selling cars in Portland; even back when they were KuppFord
on Union Avenue. In those days chances were good that your
salesman knew you personally. He knew your driving habits,
your needs in a car, and maybe even when your last child was
born. There have been a lot of changes in the automobile
business since those days, but one thing that hasn’t changed is
the Lynn Kirby personal touch. It’s an attitude that’s been with
us for a long time, and it will continue to be part of our business
for as long as our business exists.
TODAY
FACILITY
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SERVICE
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When you take your car into Lynn Kirby for servicing, leave
your paperbacks and magazines at home. Because one of our
strictest rules is to minimize waiting times, and maximize the
comfort of any waiting that must be done. Short waits seem
even shorter in the plush comfort of our new lounging area,
complete with color TV and free coffee bar. If you have to leave
your car for longer periods, use our courtesy bus serving
downtown Portland and Lloyd Center.
Like everyone else at Lynn Kirby Ford, the service
department professionals do their best to make your stay with
them as pleasant as possible. After all, they’re the people who
best know how much thoroughness and competence is going
into your service job. And that means they probably won’t get
to see you again for a long time.
Computerized service check reminder service.
Free cost estimates.
30-day, 4,000 mile guarantee on all service work.
Full servicing for conventional pick-ups and medium-duty
trucks.
To help win their national reputation, the Lynn Kirby
dealership has done some healthy growing. There are now 82
employees carrying on the Lynn Kirby tradition in 57,000
square feet of new facility - that’s about four city blocks. That
facility includes:
• Undercover 45-car display area.
• 45 service stalls.
$30,000 worth of diagnostic engine tuneup equipment.
16-stall body and paint shop.
The latest De Vilbiss high-temperature curing oven for tough
paint finish.
Complete DEQ testing equipment.
Front-end alignment equipment for cars as well as pick-up
trucks (a rarity in Portland).
Color-corrected showroom lights to accurately reproduce the
realism of daytime lighting.This is important, since you don’t
want your new car “ changing color” once it’s outside.
The Lynn Kirby attitude is a refreshing blend of the best of
two worlds; the old and the new. Every day, the Kirby people
prove that friendliness need not be a part of nostalgia, that
efficiency need not be sterile and smile free. That attitude has
helped gain national attention for Lynn Kirby Ford, which was
named winner of the prestigious Quality Dealer O f The Year
A w ard from TIME Magazine in 1975. Lynn Kirby has also
received Ford Motor Company’s Distinguished Service
A w a rd every year since 1962. After careful research, Ford
presents this award to the one dealer in each region displaying
“ total excellence in customer service.” It is extraordinary that
Lynn Kirby Ford has met or surpassed these exacting
requirements every year for the past 15 years.
THE DIFFERENCE
■i Í* .
PER MONTH
PER MONTH
PER MONTH
7 8 F250 3/«T
7 8 PINTO
7 8 RANCHERO
6 cyl, 4 speed, PS, PB, radio, steer
bump, gauges, BSM.
N o.7721
V6, PS, PB, AT, radio, elec de
frost, flip windows, body side
mldg.
V8, AT, PS, PB, radio, vinyl trim,
HD suspension, body side mldg.
WACOM
FINANCING AVAILABLE ON ALL CARS ON APPROVED CREDIT.
e f Selling Price $5 318.00, Down Pym*.
$300.00, Pym«. Per Mo. $133.78, 48 Mo„
Totd Pym« $6421.44. Int. $1403.44, An-
nod Percentage Rate 12.68% , Deferred
Pym«. Price $6721.44.
The Kirby people you deal with most often - the sales staff is
the group Lynn Kirby has always been concerned with the
most. They decided that the way to develop and maintain a high
quality sales staff is through training, the most innovative
training program the car sales industry has ever seen. Fresh,
inexperienced sales people are hired; people with no prior
instruction in doubletalk or sales gimmickry. That’s just the
beginning. Trainees soon become familiar with the neighborly
attitude that is a Lynn Kirby hallmark. They receive hours of
intensive training in the classroom, showroom, and on the lot.
They learn to listen...how to match each customer’s needsand
budget with the one Ford model which is best for them. And
salespeople never stop learning; they receive an additional 5
hours of training per week, every single week they work for
Lynn Kirby Ford.
The Lynn Kirby people feel that the best way to determine
needs is simply ask; which is the whole idea behind the Kirby
Qualifier. Each Kirby representative helps the customer
answer a few basic questions which deal not with price, but with
needs. The Qualifier helps determine family size, what the car
will be used for, desired options, etc. These questions aren’t
new, but the fact that they’re being asked at all is. The Kirby
management strongly believes that this is the fairest way to help
the customer choose the right car. They believe that so
strongly, in fact, they won’t approve a sales write up unless it
includes a completed Kirby Qualifier. Like everything else at
Lynn Kirby Ford, that shows just how much they mean
business...about doing good business.
I
* * Selling Price $4295, Down Pymt $300.
Pym« Per M o. $1 06 .5 1, 48 M o., To«al
Pym« $5112.48. In«. $1117.48, Annual
Percentage Rate 12.68, Deferred Pym»
Price $5412.48.
* * * Selling Price $5384, Down Pym«
$300, Pym« per Mo. $135.54, 48 Mo.,
Total Pymt $6505.92, In« $1421.92. Annu
al Percentage Rate 12.68, Deferred Pym«
Price $6805.92.
✓ V
KIRBY'S A-1 USED CARS
1971 P lat* Sgalra Wagaa 4 cyf,
if AAC
1974 Plata Stalllaa 4 cyl, 4 tpd, PS, r. wheels,
cleom. Stk. No. 1 3 2 9 3 A ........................................................
1971 Marcar*-.
¿toga M X vs, at , ps , air, S O I A C
\ 0 j ...........................................
41 7 3
Itti!/'
* I f VS' AT' PS' ,x*ro cl*°n Stk N°’
1974 Plata 1 Dr 4 cyl, 4 tpd, good economy. Stk.
No. 13182A ............................................................................
4 tpd. stk. No.
thorpl Stk. N r
197S Craa Tarla* Spart
V8, AT, PS, oir, v. top.
Stk. No. 1 2 4 2 7 A .....................................................................
1975 LTD 4 Dr vs,
at , ps , p i , oir, v. «op. stk. no .
70661 ........................................................................................
»3195
‘3595
iA V A f
db/73
SOM CA
MM3 v
1974 Dadga Aipaa Wagaa
6 cyl, AT, PS, rack.
Stk. No. 1 3 3 4 3 A ......................................................................
i5 A A P
1977 M avarkh 4 Dr
SOCAC
6 cyl, PS, AT, good buy. Stk
No. PO562 ...............................................................................
1977 VW Bag
4 cyl, 4 tpd, A M PM, thorpl Stk. No.
4073
4373
$^2^5
ÑÑ KIRBY FORD O
An Old Car Company With Some New Ideas W
N.i:. Broadway
ill
First 288 5211 & 5430 N. Lombard, in St. Johns
1