PortlanU/obscfvpf
com m entai los. I h lsd e sci Im
cu rre n t fail ol "b la c k n e s s ."
er news a n d se rvice s, along
itating selection gives tlie v o l
"E b o n y " has an audited c li cu
with national and Inter national
ume an e x tiu m easure of force
latlon of m ore than a m illio n ;
news, l i e black press now
ami d lv e i s ity as black men ami
" J e t " , II i.ddd.
gets m ore a d vertising than
women s|>eak up foi t h e i r
evei - another base on winch
Veteran black newsman le d
" Ih e Black P ress (1827-1890)
rig h ts.
to lu ild - ami, though newspap
P o s to n
of the New York
Edited by M a rtin K .D a n n .G .P .
Before the C iv il W ar, the
" P o s t” once pointed at " J e t "
ei production costs a i e high,
P utnam 's Sons. $7.95.
black p ie s s attracted w h it e
there a ie co st-cu ttin g and la
aid re m a rk « !, " T h a t's what
le ad ers who wei e m ainly abo
k ill« ! the Negi o P i e s s . " I he b o r-savin g devices such as
By Edward Peeks
litio n is ts . L ite ra c y was low
off set p rin tin g and com putei s.
black p ie s s , howevei, is s till
among fre e peisons of c o lo r.
v e iy much a live . It includes
W olseley, w hoteacliesJour
'I lie black press stands at a
Some who could read were too
nalism at Syracuse U n iv e r
the J o h n s o n P ublications,
crossroads, as It has repeat
poor to buy a newspapei .O th
sity, suggests the p o s s ib ility
some 225 newspapers with
edly In tlie struggle of Negro
e rs refused to Identify w ith tlie
m ore than 2 m illio n le a d e rs,
ol th is kind ol urban d a ily, tu t
A m ei leans lot lie n C onstitu
cause of freedom advocated by
plus magazines such as “ Se
in fact fe lie v e s that the future
tional lig h ts . But th is tim e t ie
black publications. F re d e ric k
p ia ,”
"N ew I . a d y , " " E s
favors black m agazines. I he
crossroads denote m oi e un
Douglass h a r d l y ever had
sence,” and “ T uesd ay." Ihe
magazine tits the trend to what
c e rta in d ire c tio n s than eve r,
m oi e lhan 1,(810 c li culatlon at
la tte r, with a c iic u la tlo n ap
lie c a lls " t lie specialized pe
(me road which beckons Is t ie
any t i m e lelw een 1817 a ril
proaching 2 m illio n , is a sup
r io d ic a ls ," as o p p o s e d to
broad route to social and eco
186), tlie year that haul tim es
plement s tu lf« l in m e tro p o li
mass consurnei magazines.
nom ic Justice fo r black and
anil the C iv il Wat forced him
tan d a llie s once a week and
" A s tlie w h it e newspapers
w hite tog etlie i; the o ile r , tie
to sus|iend (iu b llc .ition.
covei the black s o c le ty m o i e
d is ti ibuted in Negi o commu
side route to ra c ia l separ
W olseley makes cle a r the
and m o r e , " be says, "th e
n itie s . Ih e ie are three black
atism and t ie isolation of black
d is tin c tio n s between b l a c k
d a llie s : the Chicago "D a ily
black magazine w ill supply
nationalism .
new-.pa|>eis and m agazines.
D efender,” A tlanta " D a i l y
readers with depth w ritin g ,
I le r e was a tim e , however,
W hile d iffe re nce s e xisi in fo r
Woi id ,” and the i lui i« .,,
fic tio n , ami other m a te ria ls
aftet the days of chattel slav
m a l and production, howevei,
Ga., " I lin e s ."
foi the ethnic g ro u p w h ic h w ill
e ry , w len no doubt existed
tlasie a ie s im ila ritie s In the
W olseley n o t e s that the
not in sufficie nt quantity, 1»
about the course of " ju s t ic e "
h is to ric a l growth and lovelo|>-
black p ie ss laces increasing
available thr ough w hite per i-
lo t a black A m erican chaiged
merit of the newspapei ami
con ifie tition by rad io and TV
uJicals and which cannot rea
w ith m u rd erin g a white. A ll
magazine fo r black le a fle ts .
fo r news and ad vertising. t jf
sonably be expected to appear
too often, t ie lynch mob took
W. I-.. B. Du B u is’ m onthly
some 110 ia d lo s t a t i o n s
th e re .”
T h is point is so de
ovei le fo ie tie ink had d ried
" C i Is is ” magazine and Rob
beam«) at black com m unities,
serving of fu rth e r study it
on t ie police b lo tte i . In this
e rt 5. A bbott's weekly Chicago
only a handful are owned by
m ight w ell become a p ro je ct of
atm ospheie t ie black p r e s s
" I » l e n d e r f o r example,
blacks - In con tra st to the bun
the black National Newspa|ier
had no doubt* alaait e ltle t its
gained mass c irc u la tio n about
d le d * of newspapers and mag
P ulbishers A ssociatio n.
ro le o r the goal of its leader s,
the same tim e dui ing W orld
azines t h e y publish. S u c h
W o l s e le y ' s " Ih e Black
I le y shaied a sacred m ission
W ar I. Both advocated black
com petition is a m a jo r chal
P re s s , I SA” brings t ie his
to rem ove once and fo r a ll tie
m ig ra tio n fro m tlie plantatnm
lenge.
to ry ol Negro jour nalism up to
c e rta in ly of mob ru le and bi u-
South to the in d u stria l areas
date, taking up where A m u
tal disre g a rd for t le t'o n s litu -
Ihe Negro weekly also is
ol the N o rth ; both championed
te id S, P l xle le ft off in "A
tlonal lig h ts of black A m e r
cballeng«! to go d a ily in la ig e
c iv il rig h ts and sharpened the
Register ami H is to ry ofN egro
icans. I ogothei, the volumes
cutting e d g e of tlie p iu te s t
c itie s w lie ie tlie black popula
Newspapers In the U n it e d
com piled by M a rtin S. I lann
tion continues to I n c i e a se .
p ie ss; lioth had the help of
States! 1827-1950," an unpub
and Roland E .W o lse le y reveal
P io spe cts appeal to be ju st as
black Pullm an p o rte is who as
lished Ph. D . d isse rta tio n at
much about th is often neglect-
food In W hlngt m, ( Cleve
sured d e liv e ry to Negro com
N orthw estern U n iv e rs ity . Ed
«1 past i ole of black newspai»-
land, and a scoie ol other
m un itie s, N o itb and South.
win K . W elsch, In " I heNegro
e i s, as w ell 11 o lle i ing insight
c itie s as they w e ie n e arly f o r
When the G reat Depiession
in tlie United M a te s ," ob
Into piesent pi oblem s plagu
ty years ago when W .A. Scott
stru ck, both " C r is is " a n d
served that the black press
ing p rin t and bioadcast media
started tfie A tlanta " D a ily
''D e fe n d e r" c i r c u l a t i o n s
“ has not received t ie scholar
owned by black A m e ilc a n s .
W o tld ." Perhaps le tt e r , l i e
plum m eted.
ly research attention it de
P r o m "F re e d o m 's Jo u r
e m b a ttl« ! c it e s of t ie nation,
C irc u la tio n
huigeoned in
se rve s.”
W olseley gives it
n a l," slatted in 1827 by John
teeming w ith black and white
die D ao's -de fe n se Industries
d e se rv« ! attention. He en
B. Russwurm and Samuel E,
lower classes, need a pre ss
not only brought new p ro spe r
larges the p ic tu re of the black
C o rn ish , to t h e Cleveland
stee|ed in hope .md com m itted
ity to black A m e ric a , but the
p r e s s as an in stitu tio n and a
"G a z e tte " published by B .C .
to w ork for social anil econom
w a r Intensified the protest
business e n te rp ris e as w e ll. In
sm ith altei the C iv il W ar,
ic re v iv a l, ore eschewing the
i ole of the Negi o p ie s s . It at
doing so he o ffe rs a broader
black voices made the Negro
common emphasis on editor tai
tack«.! jo b d is c rim in a tio n in
view than does Vishnu V . Dak
(ness what II t i ad ltlo nally was
handwringing by m etrop olitan
defense Industi les ant the
in " I h e Negro N e w spa pe i"
c o n s a le io t
a protest press.
d a llie s over loss of t ie tra d i
m istre a tm e n t of blacks in uni
(1948), which concentrates on
About 525 black publications
tional tax base to t ie suburbs.
fo rm . I hewai against Nazism
the black newspaper as a c iv d
appeared lelw een 1827 and
f ir « ! up the age-old ie lr e l in
Many businessmen, labor
rig h ts champion ami a case
1800, but lew ol them survive
leaders, and public o ffic ia ls
s e ll-h e lp , hetter known in la y
h is to ry of sm a ll business.
today. Yet what these publica
know that tie exodus cannot
as "b la c k p o w e r". (Now, as
W olseley a l s o exam ines
tions sto o l lo t lives on in me
then, the belief by any n a m e
continue in d e fin ite ly without
public re la tio n s ami broadcast
llann volum e, which antholo
u ltim a te ly dooming suburbia
■ ••
ii i i
i : ii i i ,,
jo u rn a lis m as they re la te to
gizes It» pei sunaI jo urn alism
its e ll; that the c ity m ust be i e-
lo ya lty, econom ic p to g ie s s
the contem porary black press
ol black men and women under
v lta liz « ! through com m erce,
fo r tlie group - a means to fu ll
and its future. (B la ck public
such subjects as Ihe ro le of tr»
•si ., bout ing, I ■ ild fa
citize n sh ip lig h ts , not an end
re la tio n s fir m s are becoming
black p ie .., t ie black view ol
c
ilitie
s
,
schools,
and
o
t
h
e
r
in its e ll fo r separatism o r
increa sing ly I m p o r t a n t as
h is io iy , p o litic s , la bo r, n n -
means that im prove li e quality
white supremacy in techni
consultants in big business ami
g i at ion, ami e m ig ra tio n .
of life fo r urban ami suhui b in
c o lo r.) At the same tim e , news
governm ent, thus Influencing
I he I I If
residents a like . H e black
about Negi oes Inci eased in ihe
in fo rm atio n channels expected
the W ulseley study, defines me
d a ily has a ha se on which to
general press.
to yield news of p a rtic u la r
black press as jn in stitu tion
stand as an advocate foi urban
Bi 1942, John C . Johnson be
significance to Negi oes about
owned and u|<ei aled by black
re b irth . Nut t ie least p illa r
gan his phenomenal rise as a
employment, h o u s i n g , and
A m erican s lo i black Airier I -
o! that base is the grow ing Ne-
black p u b lis le i ol m a/.i/m e ,,
health m a tte rs.) W olse ley's
cans. In bis selei Hons, llann
Ijeginning w ith "N e g ro |>l-
research som etim es gets in
adheies fa ith fu lly to this del i-
those who e x e ic is e th e ir rig h t
.••• t " , nt «
ill«
q
tlie way of his w ritin g , and he
nitlon , making It an anthology
and opportunity, w h n rn ttn x-
W oi Id
••( bony", the II d i
temls to crowd dates, pei lods,
ol N e gio voices evpieased
ists, to move ti suburbs. I he
lation leadei of Johnson Pub
ami p e rs o n a litie s . T h is leads
through means launched a n d
black d a ily would help d e te r
lic a tio n s , once came undei
to some m in o r e r r o r s of fact.
con tro lled by them . F o r this
m ine goals a in i« i at mutual
fir e
fo r s k i m m i n g th e
But on the w h o le he has pro
reason, some classlv w ritin g s
benefits foi black ami white
“ c re a m ” of N e g io life with
duced a m a n y -s k l« l study
are om itted. o th e rs a r e e x -
Urbanites; it would seek to
success ami society stones
which few books on the subject
cluded because they a re fa m t-
root its e lf in the live s of woi k -
w hile Ignoring tlie p lig h t of the
can r iv a l.
I i j i selections in g e n e ia l an
ing class people, rep ortin g
black masses. It Is a d iffe i ent
thologies on black Am ei n i,
then b irth s , m a rria g e s , ami
stoi y now. "E b o n y " and th e
In biographies, or in «octal
weekly " J e t " are m ining th e
deaths; it would o lle i consum
"T h e Black P ress,
By Roland E . W olseley. lows
Stale U n iv e rs ity P ress.$IU .>0
A numbei of changes in the
basic tax rules design«) to re
duce the tax burden of all in di
vidual taxpayers a le e m b o ile d
in the Revenue A ct of 1971,
n o t e s Com m erce C learing
House, national rep ortin g au
thor ity on tax and business
law.
Some of the new provisions
go Into effect im m ediately and
w ill have im pact on 1971 calen
d a r - y e a r individual tax re
turns.
F ir s t off, the value of a per
sonal or deiendency exemp
tion on 1971 re tu rn s increase
from $650 to $675. Next year
it Jumps to $750. F u rth e r the
low -incom e allowance fo r 1971
is u lla f $l,0 5 0 ($ 525 in th eca se
of a m a rrie d individual filin g
a separate te fu rn j without any
income phase-out.
Next year, the allowance is
worth $ 1,300 ($650 in the case
of a m a i iie l Individual filin g
a separate re tu rn ).
T h e s e new tax benefits,
coupled w ith the e xistin g 13 per
cent standard deduction (up to
a maximum of $ 1,500) are re
flected in a new se rie s of Op
tional I ax Tables released by
t l» Internal Revenue service
i d I J71.
Many in dividu als get an es
timated tax break under the
Revinue A ct. The penalty fo r
undei payment of 1971 e s ti
mated tax w ill be waived fo r
single persons (or m a rrie d
peisons not e n title l to file a
jo in t return ) whose gro ss in
come does not exceed $ 10,000,
mar ried individuals entitled to
file a jo in t re tu rn if th e irc o m -
b in « l gross income is less
than $20,000, a n d heads of
households
and
su rviving
spouses if gro ss income does
not e xceed $20,000.
I tie new Revenue A ct also
has its im pact on t ie business
f r o n t fo r 1971. Param ount
among the changes in the busi
ness area is the re stora tion of
the 7 per cent investm ent tax
c r « iit effective , g e ne rally, fo r
property acquired after Au
gust 15, 1971.
M ore tim e ly Incom eT ax in
form atio n w ill appear in next
week’ s Issue of the O bserver.
F u rth e r, the Act give le g is
la tive sanction to the I reasury
D epartm ent's A sset D epre
cia tion Range System (n o w
known as t l» “ C lass L ife Sys
tem ” of de pre ciatio n), which.
in e ffe ct, allow a r . -payer to
select a depreciation pei iod
for assets w ithin a r ange wh. h
goes fro m 20 ,«r ent f»iow to
20 [<er cent a h ■ ■■ ■■
fo r each cla ss of assets, f his
new system e lim in a te s th e
com p lica te! r eserve t a llo test
and is designed to s im p lify the
u fm in istra tio n of depreciation
methods.
ITH'S
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e No Coda on Back — Fite Flush!
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SMITH'S
SHOP 9 TO 9
M O N THRU H I
SAT M i l 6 P M
(tewe
30th and S. E. D IVISIO N
•
234-9351
W hat makes Wonder Bread
so fresh?
Blacks charge
news media
NNPA notes
Black Press Week
since that tim e , nearly (.000
black newspapers have come
ami gone, leaving today 192
in 37 slates w ith a combined
c irc u la tio n of
m ore
than
3,501),0(10. F oui of these are
d a ilie s ;
11» A tlanta D aily
Woi Id, t l» Chicago I »ally | )e-
fen dei, t l» Colum bus I lines,
ami the D a lly News of tl»
V lrg in Islands.
F Ive co m m e rcia l black pap
e rs have con tinu e! since tl»
19th ce n tu ry. Ihe y are: Ihe
Philadelphia Tribune, founded
in 1884; the B a ltim o re A lro -
A me r lean, 1892; The Houston
In to rm e i ami T exas Freem an,
1892; the Iowa
Bystander,
1894; ami the Indianapolis Re
co rd e r, 1895.
A black who w orks in the
news media c ritic iz e d hisow n
profession Tuesday as being
ra c is t In h irin g and news prac -
tire s ,
" F o r the most |>art, c o v
erage of Ihe black < om niunlty
Is sketchy except fliat it is
v io le n t o r sensational,** Lou
P a lm e r, a re p o rte r-c o lu m lis t
w ith the Chicago Dnilv News
said,
"T h e re is no com m itm ent
to (mt the black man in p e r-
sp e ctlve .”
P alm er and Rep. S h irle y
Chisholm (D -N .Y .l, who had
her statem ent placed in the
hearing’ s record, said ihe
number of blacks In the news
media a re so few that they
have no im pact on p o lic y ,
"T h e re are 11 black r e
p o rte rs on the four w h ite -
owned newspapers’ ’ in C h i
cago, P alm er said,
‘ T h is
is In a c ity which the Census
Bureau
savs
is 33 (>er cent
b la c k .’ ’
Rep. C hisholm said
"D e s p ite a ll the pledges to
the c o n tra ry we have heard
over the |>ast few years from
the pre ss It s t ill has not
made concentrated e ffo rts to
h ire and prom ote m in o ritie s ,
" T h e Washington S tar, fo r
exam ple, told us that in a
c ity that is 71 per cent black
w ith a s ta ff of 185 re p o rte rs
and e d ito rs , it tuts but nine
re p o rte rs and e d ito rs w hoare
black.
"T h e New York T im e s , In
a c ity which Is 21 (>er cent
black, has 557 re p o rte rs and
e d ito rs , but onlv 20 m in o rity
re p o rte rs and e d ito rs .
“ The San F rancIsco C hro n-
I d e , p rin te d in a c ity that
has a 28.5 per rent m in o rity
population, has onlv 12 m in o r
ity group m em bers out of an
e d ito ria l s ta ff of 223.”
M rs , Chisholm said some
newspapers ignored her r e
quest fo r inform ation on m in
o rity staff members.
SHO P
IEN O W S
• 'It is the ultím a le h y p o c ri
sy that the p a i« rs that p n each
the loudest about freedom of
in fo rm a tio n , c iv il rig h ts and
c iv il lib e rtie s , reverse th e m
selves and refuse fo provide
Inform a tion to the public aland
th e ir own p o lic ie s .”
B R A N D S you knot
V A R IE T IE S y o u lik
S IZ E S y o u w a n t
The Friendliect
Stores In Town
Since 1908
Page 3
Watch for revenue act impact on 1971 returns
Black Press: yesterday and today
WA5IIING1ON (NNPA) -
I lie National Newsp«|>ei Pub
lisher s A ssociation (NNPA)
w ill m a ik the U 5 tb anniver
sary of the Black P ress with
Workshops foi highschool stu
dents in five regional areas.
G arth C . Reeves, president
of the association ami publish
er of the M ia m i I lines, an
nounced this week.
Ihe workshops, part of
Black P ress Week observ
ance, M arch 12-19, w ill serve
to l« tte r acquaint young people
with tlie 192 black newspajwrs
pu blish« ! in A m e rica a n d fu r-
thei th e li in te rest In jou rnal-
Ism , said M r . Reeves.
The regional areas vhere
the w oikshops a ie tu b e held
are: Atlanta under the leader
ship of John B. Smith of the
Atlanta In q u lie i andC .A .S cott
of Die Atlanta D a lly W orld;
B a ltim o re umlei the d ire c tio n
of llu w a rd E. M urphy ot tlie
A fro - A m erican; M ia m i with
M r . Reeves In charge.
A ls o St. L o u is undei tlie
leadership of Nathaniel A.
Sweets ot the St. Lo uis A m e r
ican; D r . Eugene M itc h e ll of
the A ig u s ; ami Howard B.
Woods of the Sentinel; ami
Saciam ento, C a lif., w ith W il
liam H. I.ee of the Sacramen
to o b s e rv e r In charge.
In a ll five w oikshops, with
an expect«l total attendance
of m ore than 1,(XX), the his
to ry of the black press w ill
be re v le w o l, going back to
John B. Russwurm anil the
Rev. Samuel E .C o i nlsh, foun
de rs of Freedom Journal In
New Y o i k C ity on M a tch lb,
1827.
Hiursday, March 16, 1972
H i.
I
4
SI
•• 4 »
K
I h <f 1, N 1
I ?»»<| I N I I. l x
N Lomba. <1 at l»t
IWn, m N I O ..
H.iifiqb H.llv PI.»».
J »’ it 4 W r M «
1 •»?•»«! dt *• I O'.
• W M R tk o» UNIUD GROCOiS
The PORTLAND TRAFFIC
SAFETY COMMISSION urges
all d rivers to dim their lights
well In advance, because the
glare ol blight lights blinds
an oncoming d riv e r for five
to seven seconds. That five
to seven seconds could really
get you.
Ever wonder why Wonder
Bread is always fresh?
Because every loaf is wrapped warm
from the oven in our Sta-Fresh hag.
Then rushed into a bakery truck while it’s
still warm. So you can he sure Wonder’s
always fresh in the store. Wonder
Enriched Bread not just fresh and
delicious...it’s also good and nutritious.
W onder helps build strong bodies 12 w ays-
a
i