Blacks rank number In for a thrill when the Boston Celtic’s BUI Auerbach and John Havllcek score against rels on "Sports ChaUenge.” uross makes no pre- tensions about being Amer­ ica’s number one sports fan, but like any other sports lover he digs an action packed game. So as the Idea guy and the executive producer of TV’s leading sports show, he’s hustling to give sports lovers action and entertainment on a TV game show such as "Sports Challenge,” which already rates as the most widely syn­ dicated sports show reaching 117 major cities around the country. Gross battled some old TV guard concepts to prove his point, and as an Inventive, feisty producer he brings to his game, TV producing, the competitive forge ahead tac­ tics of a salty pro. There are guys who were betting against Gross being able to attract the greatest figures In sports to appear on the show. And now they wish they hadn’t. But Gerry- Gross has a zest for battling the odds ... and he already snagged Hall of Famers like BUI Russell, Y„A. Tittle, and Ted Williams ... great pros rarely seen In public, much less on TV. Gross sharpened the "Sports Challenge” game format to the ultimate In com- The Washington Redskin’s Coach and General Manager George A lie, all-pro flanker Charley Taylor and former defensive signal caller Jack Pardee. The survival chances of a be more consistent In my seventh-rounc college draft shooting,” he says. "Last choice are not the brightest year I would shoot well for "Sports Challenge” talent co­ and his son Jo Jo, a future "Sports Challenge,” TV’« In the National BasketbaU ordinator Dan Merrln, the possible heavyweight, relax 10 or 15 games and then not Host Dick Enberg, who Is the 1970 "Sportscaster of the Year." most widely syndicated sports Association. “ Brown Bomber,” Joe Louis after tour rounds of taping shoot well for 10 gam esorso. asks Joe Ixtuls, You held the heavyweight rliam plonshlp 12 years show reaching 117 major clt- ad Exactly two - from all the A lot of It was strength. I longer than any other man, and you defended your title more than les around the drafts over the years - played hope I don’t get as tired as any other champion. Who was your toughest opponent?” Dead- le last season In the NBA. I was near the end of the P*nned Louis without any hesitation "UNCI.I SAM.” "Sports t And one of 'em didn’t help i season." Challenge airs In Portland on KGW-TV on.saturdavsat 4-3n „ his case as a rookie when he » "And I hope to run the suffered a cheekbone fracture i team better," he adds, "tt and a cracked jaw In traln- should be easier. It took ,g lng camp or as a second-year time to find out exactly what •• pro when he missed half the Coach Todd wanted.” ¡h campaign with groin Injuries. Adelman, of course, Is the Yet this player - Rick Ad- "quarterback” of Portland’s ie elman - Is the first official blazing offense which pro­ h captain of the Portland TraU duced the fourth-highest point Blazers. total In the NBA last season. Appointment of the 6’1” As for the team’s outlook, j. guard obtained from San Diego you won’t catch Adelman pre­ . In the 1970 expansion draft dicting any wild success but was announced enthuslastlc- he won’t concede anything, 230 N rtlU N G S W O W H . J U T L A N D PHONE e ally by Coach Rolland Todd either. , of the Blazers. "We should be a lot better "Basically, Rick exempll- but everyone must realize ex­ 'SCORING a point for milk and milk products is Geoff Petrie, honorary 1971 Dairyl . fles the things we think are actly what we can do,” he says. U tua forruf^ Out B Important to a winning player "Some guys may, think we’re Month Chairman. Petrie, standout member of the Portland Trailblazers, is the recipient c In the NBA, "say Todd, who still far away. But If we can of the National Basketball Association's Rookie-of-the-Vear'' award. Assisting Geoff t watched Adelman play "since get together early In th sea­ in making the bucket" is Susan Gourley, of Brownsville. he was a sophomore In high son, we may surprise a lot school.” "Rick,” says Todd, "Is a of people. If you start be­ Prices good tl lieving In yourself early In the . highly competitive, Intelligent year, you can be on your way.” and an unselfish ball player. Adelman and his wife, Mary , He Is a leader by example, Kay, are parents of a daugh­ not vocally.” te r, Katheryn Mary. The , "Adelman Is a catalyst for family lives the year round the other four guys on the ! floor,” says Todd. “ He makes In Portland, with Rick selling tickets for the Blazers things happen tor them as season In the off-season. ’ much as for himself.” USDA Choice Beef MY-TE-FINE He already claims one sing­ Adelman, all-time scoring ular distinction, when Coach Challenge" representative , leader of Loyola University Todd was ejected from a game asked? "Why, I was a former Full Cut Harlem Globe Trotter,” , of Los Angeles as a collegian, for the first time In his life says of his new responsibility, last season, Adelman took McCollum chuckled, 3 -bag bo "I didn’t expect It. But it over as coach. The Trail led. Regular R eg 5 4 - Is an honor for the coach to Recently, someone com­ Blazers went on to win. Dippers think that way.” mented that black athletes are "You might say,” smiles But the third-year pro adds Rick, "that I am one and zero overlooked in favor of white Barbecue with quiet emphasis. "I think athletes on TV shows. Gross as a coach.” The Blazers I can handle It." says, "We only take the guys hope his track record Is as Adelman, who played two good as a captain. who everybody looks up to. Sonny Boy Asparagus V an illa • Straw berry seasons with San Diego before We don’t care what color they Chocolate • N eap olitan becoming one of the Trail are. We want star power on Properly aged for ten d er­ Blazers’ "originals,” set nu­ TV and that can’t be diluted ness and flavor. Check our merous season and single­ O ther Special by the colpr of a guys skin.” selection and trim for ex­ game career highs last season Flavors Gross added, "We just want the top pros and couldn’t care when he averaged 12.6 points tra value and savings. The record-w recking cham­ less about what color they a game and was second In pions of the w o r l d - t h e are .. If they’re exciting and assists on the team with 380. Milwaukee Bucks - w ill battle He set or tied single-game charismatic Individuals. Peo­ ple aren’t idolized according highs for field goals with 10, P o r t l a n d ’ s T r a i l Blazers D elicatessen Savings B a k e ry S avings to religion or color. You free throws with 13, free in Mem orial Coliseum thisfall Produce S aving s in the highlight clash of the throws attempted with 14 don’t think of that Individual assists with a club record of Blazers* pre-season schedule. as being black or white ath­ And that means the first-e ve r letes, you think of him being 13 and points with 27 - against M Y -T E -F IN E the Boston Celtics. head-on meeting of Milwaukee’ s a fantastic athlete,” He set season records for Gross continued, "The Lew Alclndor and Portland’ s Sweetheart whole beauty of sports re­ minutes played (2,303), field Sidney Wicks - form er team­ goals (378), field goals collection and Involvement Is mates w it h UCLA’ s national to be able to look back and attempted (895), shooting per­ champions. centage (.442), free throws reminisce and talk about great T h e Bucks and Blazers will moments In sports. All kids 9267), free throws attempted square off in the second game of Reg 22'Zt-oz. «•9 (369), rebounds (282), assists In the world and all guys 1 35* loaves v> M