Morning Oregonian. (Portland, Or.) 1861-1937, November 06, 1922, Page 22, Image 22

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    TTIE 3I0RXIXG OKEGOXIAX," MONDAY, v XOVE3IBER 6, 1922
MR. BAKER EXPECTS
FAIR BILL TO PASS
Big Majority in Portland Is
Predicted by Mayor.
OUT-STATE WON OVER
NEW BILLS AT THE THEATERS
H
People' Declared Brought to Real
ize Value of Exposition
to Oregon.
Portland tomorrow will give its
approval to the 1927 exposition by
a vote on the two measures on the
city ballot that will equal, if not
exceed, that given at the election
in November, 1921, according to
Mayor Baker, who has represented
the exposition managing committee
' in the present campaign. He de
clared also that the state outside
of Portland will favor the adoption
of the constitutional amendment
permitting Portland to raise money
by a tax with which to finance the
exposition, and this, too, by a large
majority. The mayor expressed the
belief that the country districts
have undergone a change in atti
tude toward the exposition in the
past year and that there is now a
better feeling all over the state to
ward Portland.
I have not the slightest doubt
vt the passage of the exposition
measures tomorrow," said Mayor
Baker. "In the city I would not be
surprised if the indorsement were
made by a vote stronger than that
of four to one given a year ago.
Reports that I have heard from out
side assure me that In the country
there is Birch a strong sentiment in
favor of the exposition that the af
firmative v6te will leave no doubt
in the minds of anyone that the
farming communities believe in the
sincerity of the exposition pro
moters when they insist that this
exposition must be held with the
purpose of advancing and develop
ing the whole of Oregon.
Portland ThouKht Converted.
The determination is thoroughly
understood in Portland and many
who at first had doubted the wis
dom of holding an exposition, now
realize that something must be done
n brine all Darts of the state to
gether in one great united effort
lo push Oregon to the front, and
are now convinced that the exposi
tion is the best means of accomplish
ing this. I believe that it is this
awakening that will bring out the
strong vote for the exposition, and
I am sure that this feeling in Port
land has been reflected in the
country districts with a resulting
warmer feeling toward Portland
and a cbnviction that the project
will accomplish its aims.
"My confidence of success is
strengthened by the fact that there
has been no serious organized op
position to the exposition. It Is
true that a small group of persist
ent obstructionists are opposing the
passage of the measures.
This group at all times in the past
has been found battling any enter
prise proposed for the advancement
of Portland and Oregon. In the
ranks- were found opponents of the
bridges across the Willamette, they
insisting that the old ferries were
good enough.
Bull Run Bill Opposed.
"The plan to supply Portland with
Bull Run water, the purest and best
ot any city in the country, met their
opposition. So did such worthy en
terprises as the 1905 fair, our great
system of public highways, includ
ing the world - famous Columbia
river driveway that has attracted
hundreds of thousands of tourists to
Oregon and the greatest scenic ad
vertisement any state in the union
possesses; the interstate ' bridge, a
most valuable economic asset, link
ing two great states, Oregon and
Washington; the public auditorium
and other municipal necessities.
"The stand that these men take
on such matters is to be regretted,
for while their opposition to civic
projects can be overcome, they could
be of much, assistance. But they
lack vision. They have prospered
and waxed fat through their various
activities and they now are satisfied
with their own condition and the
conditions that exist throughout the
state. They see Oregon as it is, and
Oregon certainly has done well by
them. They do not realize that
changes constantly are going on
and what was possible for them to
acccmplish at one time may now
only be attained in a different way.
Men Blind to ProgresR.
"The fact that other states about
us have forged ahead, leaving us
away in the background gives them
no concern. They do not under
stand that in order for us to take
our proper place among the great
states of the Union, we must be up
and doing. We cannot sit around
twiddling our thumbs and bemoan
ing our fate.
, "I feel sure the people now under
stand that this exposition is not to
attract people merely to entertain
or amuse them. " It is a strictly
business proposition. It is indorsed
by serious-minded men and women
of Oregon. It means much to the
employer and employe and has re
ceved the hearty approval of labor,
that greatest distributor of wealth
in a community. I am sure the vote
tomorrow will justify my con
clusions, and I feel that the dawn of
a new era in Oregon is at hand."
Orplieum.
BY LEOXE CASS BAER.
ARK, hark, hark is back with
us. He oozes through the cur
tains into a stage of utter black
ness and croaks as of old for a
"spotlight." Only no mere printed
word can reproduce the accent and
explosiveness of Herbert Williams
"spotlight" plea. With the engag
ing and interesting Hilda Wolfus,
Williams is again headlining and
most of the act is new-; They have
kept a few of the beloved old hall
marks: Williams' yellow shoes but
toned on the wrong feet, the roller
shade dress that he pulls down
when Hilda would expose too much
of her legs, the piano that falls
on disaster when Williams would
play on it, and Miss Wolfus' im
personation of a piano lamp, a bit
out of last year's act. Williams'
does his famous recitation with ges
tures and its "hark, hark, hark"
chorus. This year he brings along
a hard-headed orchestra leader with
whom he mixes verbally and physic
ally to the huge delight of the audi
ence. You can't just smile or laugh
gently at AVilliams. Tou either roar
and cackle out loud or subside into
weak hysteria. He never smiles and
his blank face and sober manner
enhance his own delightful comedy.
He plays the piano with skill, and
to his old novelty of playing "Yan
kee Doodle" with one hand and
"The FiBher's Hornpipe" with the
other, he has -added a song, and gets
two folk in the audience and Hilda
all to sing different songs simul
taneously. The combined melodies
made a fascinating study.
Paul Morton, who can sing, right
along with the best of 'em, returns
with his usual and established part
ner, charming Naomi Glass. Their
act is a constant delight with every
moment accounted for in worth
while entertainment. The romantic
pair meet in a rainstorm and carry
on prettily in chatter and steps and
song, and then the curtain going up
reveals them housed two years later
in a box-car bungalow. They sing
a capital little new oddity about
"Home Sweet Home," full of sense
and nonsense and rich in harmony.
Bill Robinson returns and his act
still claims attention. It needs no
changing, for the greater part of
Bill's offering is amazing dance
steps. If there is any step he
doesn't know and put into use, it's
because he hasn't discovered it yet
Bill Is a colored man, smiling and
sure of himself and he says, "I can
supply this dancing just as long as
you call for it," and he does until
his bronze face Is wet. Bill's best
moments are danced up and down
a flight of steps and along the aisle,
where he causes a riot.
Edward Foley and Lea Leture
have a smart musical comedy idea
in which a Chinese bit lingers
pleasantly for its cfever pantomime
and originality.
An old idea is used in "The Piano
Movers and the Actress." in which
McDevitt, Kelly and Quinn appear.
They move a piano all over the
place at the whim of the. actress,
and the arguments occasion fun for
the audience. One of the men, a
lean, attenuated chap, adds comedy
by featuring his fine points and a
dance drill in which the three finish
is good.
Opening the bill is a comedian
juggler named Lawton, who plays
intricate tunes on a drum by jug
gling, and who tosses three heavy
pellets around as easily as it-f'hey
were paper.
. That amusing episode of the two
monkeys, one as a barber and the
other as his patron is enacted
cleverly by a. pair of smart little
monkeys. They are in the act of
Fred Gelettl and Mabel Kokin, the
latter a graceful acrobatic ballet
dancer.
Hippodrome.
tlf RANGE BLOSSOMS" is the
title of the clever musical
revue that tops the new bill at -the
Hippodrome. Three pretty girls, all
young and graceful, are a foil for
the comedy antics of two men, made
up in blackface. The act has the
atmosphere of a minstrel review
and the two men are engaging in
their fun. The three pretty maids
dance delightfully and sing. - Their
costumes are smart and fresh. One
of the comedians is a ' Pullman
porter type and the other one is a
down and out character.. Their ex
change of ideas is original . and
x well done.
A yodeling specialty that appeals
greatly is offered by Brandon, who,
with Miss Taylor, has an unusually
diverting and pleasing act. Bran
don's yodeling is the feature of the
act, but the remainder of the turn
if full of novelty and cleverness.
Brandon makes yodeling records for
several talking machine companies.
Fletcher and Terre are two young
men jesters who chat and sing in
a pleasant skit called "You Know
Bill."
A novel and interesting act is of
fered by Paul Howard, a youthful
chap who apparently hasn't a bone
in his body. He is a brilliant
dancer, and is also an equilibrist
and a contortionist.
He has set his act amid comedy
idea3 and this getaway from the
usual routine makes a great hit
with his audience, with whom
Howard proves a favorite.
The bill opens with '"A Canine's
Dream," a pantomime cleverly en
acted by a troupe of sagacious, well
trained dogs.
The picture is a big favorite. It
is called "For fiig Stakes," with
Tom Mix in one of his dramatic
western hero roles. This bill changes
Saturday.
WORLD HELD SHORT
OF CROSS-BEARERS
Christendom Said to Need
Real Discipleship. ,
w
Lyric.
HEN pretty little Evelyn Du
school girl costume, sang "Boo Boo"
at the opening performance of
"Make Believe," by' the Lyric musi
cal comedy company at the Baker
theater yesterday afternoon she
cried so realistically that there
wasn't a real man in the' audience
who was not ready to offer her his
coat lapel.
This song by Miss DuFresncwas
easily the brightest light in a com
edy replete with bright lights. Not
only did the petite singer sing and
cry, but the chorus girls in fetch
ing costumes danced up and down
the aisles during this number and
then did some clever steps on the
stage, which called for numerous
encores.
"Make Believe" proved to be full
of . KmeAy situations and good
wholesome laughs. The setting was
located in a fashionable cafe which
gave ample opportunity for parades
of beautiful women in dresses a la
mode.
A comedy stage wedding followed
by a peppy dance by Lou Pavis and
Mildred Cassidy was another popu
lar number. There were also a num
ber of good selections by the Pacific
four, which called for applause.
"Make Me Just Want to Be Loved
by You," sung" by Marie Rich, prima
donna, was another popular number.
loist. The shifting, opalescent val
ues of Debussy, with their blurred
pedal effects and moody content,
were like music from another world
in comparison with the crisp, order
ly, musical mathematics of Bach.
Miss Michaelsen played the stern
measures of the Delphic dance with
marked authority; "Leo VoMes,
mysterious and evasive; "Le Vent"
as windily as Debussy could have
desired; "La Fille aux Cheveux de
Lin." with its French-Scotch accent,
provocative and quaint; "Puck's
Dance" with all the half -mischievous
wilfulness and the "Minstrels"
(which always sounds like the
famous Frenchman in North Caro
lina) all these the soloist played
exquisitely. No less well the beau
tiful Bach "Concerto," with its crisp
allegro, the significant andante and
the splendid and vital presto, which
ends so much sooner than It should.
Ravel after Debussy is like a
brisk breeze after a close, perfumed
room. Ravel after Bach was not
unlike in its spirit, though so many
generations apart in its modes. Ra
vel's. claim that music is not .mental
is not always supported by his
music, which has, It appears to the
writer, so much more continuity
than that of the majority of the
other modernists. One receives
more than vague sensuous impres
sions In Ravel. His music, however
programmed, has- always a fine
thread of something above mere
sensation. This is his charm. Miss
Michaelsen played his "Jet of Wa
ter" splendidly. The "Pavane,"
which seems a bit long drawn out
for fcts programme, the "Ondine"
and the "Alborada del GraofoFa"
were all finely and brilliantly
played the last two involving tre
mendous demands upon the powers
of the pianist.
The Toccata" and "Fugue in G
Minor," of Bach, which ended the
recital, were most enjoyable and
played with great vigor and clarity,
Miss Michaelsen. was induced to add
as an encore the flowing measures
of the "Ondine." Her next recital is
dated for November 19.
ARTISANS JNDORSE FAIR
Lodge Officially in Favor of
Exposition in 192 7.
To the list of organizations in
Portland and throughout the state
which have indorsed the plans for
the 1927 exposition has been added
Fram, Oregon and Liberty assem
blies of United Artisans, it was an
nounced yesterday by officials of
that order.
These three assemblies, it was
declared, took action at their last
regular business meetings favoring
the holding of the fair in Portland
in 1927.
Numerous other lodges in Port
land and throughout the state have
already indorsed the plan for hold
ing the exposition in 1927 instead
of 1925 in order that more time
might be given- for financing and
building the fair.
STRIFE FOR GAIN IS HIT
If All Would Put Up Sword, Noth
ing Would Be Impossible,
Says Rev. Mr. Flint.
"It Is a question when we are a
member of a church whether we are
disciple of Jesus." declared Rev.
Elbert E. Flint, pastor of the Atkin
son Memorial Congregational church,
in his morning sermon yesterday on
the subject "Following Jesus, the
Test of Discipleship."' "To be a mem
ber of a church may mean one thing
and to follow Jesus may mean an
other. But It is no question what
we are when we follow him.
"The disciple of Jesus is related
to him by the cross. 'Whosoever
doth not bear his cross and come
after me,' Jesus said, 'can not be
my disciple.' Jesus speaks of this
relationship in many ways. It was
of this he spoke when he said to
the young man, Sell what thou hast
and come follow me.' My path leads
to the home of the sick, to the un
cleansed temple, to the well to do
Zacchaeus, watching from the tree
tops, to the midnight caller named
Nicodemus, ruler of the Jews.
Aid to Service Christlike.
"Of such service to a needy and
struggling world was Christ's mean
ing of the cross. It is not then of a
material symbol that we lay so
much stress upon that relation to
Jesus as his followers.
"Help to the suffering and starv
ing of Armenia is service that finds
us following in the footsteps of
Jesus. It is a cross today, many say,
to foresake our comfortable fire
sides and go out in the service of
our city and schools as officers. But
it is a service that links us to the
life of him who loved the children
and wept over tho pending ruin of
Jerusalem.
"It is a cross today when the golf
links are calling us and the high
ways lie spread out as smooth as
glass before .us, to tempt us to a
Sunday game or a Sunday drive, to
sit down and teach a Sunday school
class of boys or girls and minister
to the church in the name of a dea
son or elder or other officer but it
is the link that binds us to him.
who. In his native city, on the Sab
bath day, went into the temple to
worship.
Spirit of Dlnclple deeded.
"Christendom is not lacking in
numerical strength today, but it
falls short in discipleship of the
cross bearing kind. If all who name
the name of Jesus were such we
could easily say, 'Put up the sword,'
or 'Keep the Sabbath holy,' or, leave
off this world strife for gain and
nothing would be impossible. The
young man of the bible who came
to Jesus to make inquiry of mem
bership among his followers could
not be his disciple, although the
articles of his creed were many and
he had kept the letter of them all,
but he was wanting in the spirit of
service."
Phone your want ads to The Ore
gonian. All its readers are inter
ested in the classified columns.
FAITH IX CHRIST URGED
Trial of Belief Held More Prec
ious Than Trial or Gold.
Rev. E. O. Shepherd, in speaking
at the First United Brethren church,
Fifteenth and East Morrison streets,
yesterday morning on the theme,
"Faith On Trial," based on I Peter
1:7, said: "Faith in Christ must be
exercised by all who wish to be
saved. A true Christian was never
known to live without faith, and
the trial of their faith was much
more precious than the trial of
gold.
"God has been the source of joy
to His followers in every age of
the world. The service of God is
not dull and monotonous, but joy-
iui. li we reel the service of God
to be irksome, a greater yoke than
we are able to bear, it is because
our hearts lean toward the flesh
pots of Egypt, or because we de
sire to take the world in one hand
and Christ in the other.
"These people to whom Peter re
ferred in this chapter were living
to uod in a world of sinful influ
ence and therefore not free from
temptations which had so great an
effect upon them to produce heavi
ness or sorrow of heart. These
temptations were as varied as their
faces and dispositions, and on this
account may be called manifold. It
is true the Apostle Peter puts a
needs be to these manifold tempta
tions, but he does not say directly
and pointedly that they were neces
sary. He merely throws out the
suggestion. "If need be, ye are in
heaviness through manifold tempta
tions.' Believers are thus permitted
to suffer to test the genuineness ot
their faith. Faith is important; all
the other graces are in proportion
to- it. A strong faith tends to ani
mate hope, to intensify love, joy and
zeal for God and His work, to mul
tiply peace, to increase patience and
long-suffering, and to vitalize the
work of grace in the soulV
"Christians are not free from
temptations because they serve God.
Those who entertain the thought
that they will get to heaven with
out much trouble will sooner or
later find out their mistake, for a
thousand or more things will arise
to vex their soul, weaken their
faith, .blight their hope and cause
disappointment or grief. All Christ
ians have to climb up Zion's hill,
which is beset with difficulties. A
great deal of grit, determination and
exertion is necessary to make pro
gress, for the way to the celestial
city is upward. Surely our faith
is on trial:
PASTOR TALKS OF JOXAH
Narrative Declared Great Mis
sionary Book ot Bible.
"Jonah, or What Should Be Our
Attitude Toward the Foreigner?"
was the subject chosen by Rev.
Charles B. Harrison, pastor of
the Epworth Methodist Episdopal
church, for his morning sermon
yesterday. "No book of the Bible
has been been the butt of eo much
jesting as the book of Jonah," he
said. "Many of our teacherB have
insisted that the young people must
accept this book as actual history.
In reply many have thrown tne
Bible aside in derision.
'When Jonah is seen to be an
allegory, these Intellectual difficul
ties disappear and it becomes tne
great missionary book of the Old
Testament. The author, living about
350 vears before Christ, reproved his
countrymen by telling this story of
the way God cared for the non-
Jew, and thus indicated what the
attitude of the Jewish people should
be toward them. A missionary im
pulse should supplant their hatred
for the Gentile.
"The Hebrew, neither then nor
little since, has learned the author's
lesson. Shall I love or hate the
foreigner, is an old question. Amer
ica has admitted him and then ig
iyred him. Undesirable colonies
sprung up among, us where there
is perpetuated the foreign language,
customs and religion. When the
war came on we realized America
was far from Americanized. Many
of our young men could not speak
or write our language.
"Many of our people did not knew
one line of America. They were
totally ignorant of her history,
ideals and institutions. This eounr
try Is benit upon Americanizing or
assimilating those now within her
borders before the flood gates are
opened, if they ever are again. The
churches as neyer before are con
ducting this Americanization work.
The press, T. M. C. A., Knights of
Columbus and many other organiza
tions are doing a similar work."
IT. S. ISOLATION' IS OPPOSED
International Y. M. C. A. Official
Gives Address to Meeting.
America cannot isolate hcVself
from the rest of the world, no mat
ter how much she wants to avoid
entangling alliances, according to
C. G. Titus, member of the inter
national committee of the Young
Men's Christian association with
headquarters in New York, who was
in Portland yesterday.
In an address delivered ata meet
ing of men at the local association's
auditorium yesterday afternoon, Mr.
Titus declared that there was a
challenge before all American citi
zens to think and live interna
tionally. "The day of national isolation
passed with the great war," he said.
"Today is a new era. We must now
go along with the other nations,
economically and commercially. Be
fore the war the citizens of this
country thought in bunches, now
they must think for themselves1.
And they must think in terms of
other nations, other peoples. They
must build bridges of friendship so
they can meet each other in the
future in the brotherhood of peace
nd good will."
Mr. Titus declared that the Amer-
nh'ie nf their school riavs and Iparn I
Miss Henriette Michaelson
Delights at Piano.
Artlntle Personality Is Expressed
In Recital at Art Museum.
BY C. HILTON -TURVEY.
MTSS HENRIETTA MICHAELSEN
was heard in a very delightful
piano recital yesterday afternoon at
the Art museum. Miss Michaelsen
has an Indubitably artistic personal
ity, which expresses itself in all she
plays. Her programme was made
up of sharp contrasts, Bach and two
modernists, Debussy and Ravel. Miss
Michaelsen played both equally well.
Her touch, while powerful, is not
allowed to dominate to the detri
ment of the lighter nuances. It
possesses a musical quality, in evi
dence in the Bach numbers and the
modernist compositions.
A more decided contrast can
scarcely be imagined than that of
the group of seven Debussys and the
Italian concerto of Bach, which fol
lowed after a short rst for the so-
WOOSTER'S
Great Variety of General
Merchandise
488-494 Washington St.
Open Evenings
ffp'
0
To assist you
in banking.
We still find it
necessary to encour
age our patrons to
make more complete
use of our many fa
cilities. Making sim
ply a depository out
of your bank robs
you of its best serv
ices. Consult with
our officers about
your financial prob
lems. '
The Promotion of Thrift
ONE of the really great
things a bank can do in con
nection with its regular routine
is the promotion of thrift
teaching the great lesson of sys
tematic saving. It is part of
the programme of the United
States National Bank to encour-,
age our patrons to build for
themselves an assured future, as
thousands have done and are
doing.
and an analysis of our savings
totals will show a real measure of
our success.
United Stales
National Banjo
Slith and Starke
"One of the Northwest's
great banks."
ELECTION
RETURNS
KFEC Meier & Frank's own Broadclsting Station
will broadcast Election Returns tomolrow (Tuesday)
night from 8:30 to 9 P. M. and from 10:SO to 11 o'clock.
A Word of Timely Advice to Men:
oin the Procession
M
A11W
of mfen and young
men who come to
find 4 degree of
quality, one could
scarcely think it
possibleto find in
clothes at this ex
ceedingly low price
For Wonderful New
i
Smite
SOME suits are like men, long on. promise but short on performance. These
suits are going to make good on what we claim for them. BECAUSE
THEY'VE GOT THE STUFF IN THEM ! They will be giving yeoman serv
ice long beyond the period that a man could reasonably expect of a twenty-five
dollar suit. In short
They Are NOT
$25 Suits
They are rather suits that this store and
this store only can offer at $25 because it
knew how and where to get them at the
right time and paid the price.
At Least a Third
Under Value
All new styles for men and young men and
all sizes for regulars, stouts, shorts, some
longs and long stouts in the sale at twenty
five dollars.
Buy Now! Save Money!
-THIRD FLOOR.
Mail Orders
Filled
rg The Quality Store tj
& of Portland. Oregon )
riFTM. SIJCTM. MOMtJON. AlOEf TS.
Mail Orders
Filled
The Store Will Be Closed All Day Saturday
(November 11th ) in Honor of Armistice Day
peoples. Few of them actually
know what those in other lands are
doing and living.
The desire for self-government in
China and India ls largely due to
the work of the United States in
the Philippines, according to Titus.
"We taught the Filipinos to think
for themselves; we educated them
to higher ideals, and now tjieir
neighbors, the Chinese and East
Indians, want the same things for
themselves.
It is in this manner that interna
tionalism or brotherhood of all col
ors and races is finally reached.
of the hopes and aspirations of other said Titus.
Kiwanis to Hold Dance.
An Informal dance will be held
at the Multnomah hotel Tuesday,
November 21. tinder the airspices of
the Kiwanis club. The plans
in charge of a committee headed
Ed. Schlegel. This will be the f
Kiwanis party of the season.
GILBERT SAYS:
"An expense is no less a present responsibil
ity even when put off until 1927."
Oppose the 1927 Fair Tax
Because:
1. OP THE FLOOD OF TRANSIENT LABORERS
' ' AND SPKCILATORS WHO WILI, FLOCK HERE
TO REDUCE WAGES AND DIVIDE IT BUSINESS.
2. OF ARTIFICIALLY INCREASED RENTS WE ARE
NOW PAVING AND FOR THE NEXT FOUR
VEARS W ILL HAVE TO FAY.
3. OF THE INCREASED PRICE OF MERCHANDISE
RESULTING FROM THE INCREASED TASKS
AND RENTS. . .
Oregon now has the unenviable reputation of having the
heaviest per capita debt of any State in the Union. Why .
not make necessary improvements?
1. I FAVOR A NEW BVTINSIDE BRIDGE. IT IS AN
1 31 MEDIATE RECESSITV.
2. MOVING THE OLD BURXSIDE BRIDGE TO
SELLWOOD,
3. TUBE INDER THE RIVER. WHICH WILL
PUT PORTLAND IN THE CLASS OF GREAT
EASTERN CITIES AND SOLVE OUR TRAFFIC
PROBLEMS.
4. TRANSFORMATION. WITH LARGE GOVERNMENT
AID, OF THE PRESENT SKYLINE TRAIL TO A
BOULEVARD FROM THE COLUMBIA RIVER
HIGHWAY TO CRATER LAKE. A GREATER AD
VERTISEMENT THAN THE COLUMBIA RIVER
HIGHWAY.
4
5. OPENING TP MANY SO. MBE - MILES OF VALU
ABLE RECREATION RESORTS PROTECTING
GREAT TRACTS OF TIMBER MAKING IMME
DIATE HOMES FOR THOUSANDS OF PEOPLE.
Are not the proponents of the fair tricky in using such I
misleading advertising as: the number of people per
square mile? There are hundred of square miles in
Oregon that would not support one person. Don't be
deceived by propaganda as insidious as any promoted
during the war..
Advertising
Is tlie SunligKt
of Business
To all that is HealtHy and
vital in business, it means
increased strength and
growth; but advertising is
a fierce heat which withers
and consumes that which is
unsound.
rA business which is not a
good business should not be
advertised. A business which
would not benefit from wide
spread appreciation of. its
ideals had better acquire a.
new set of ideals.
Published by The Morning Oregonian, in co-operation
with The American Association of Advertising Agencies
haroldsgilbert
3rfrioy west p&s&Mm
Iff PIANOS III
I BOD6HTRETEDjOWI
Yours, For
A Greater
Portland
THE PORTLAND
HOTEL
announces the opening of its dining rooms
until 1 A. M. during
HORSE SHOW WEEK
1