THE MORNING OREGOXIAX, WEDNESDAY, SEPTE3IBER 21, 1921 '
IS' PORTLAND BAKERY PLANT " )vk
j? THE PACIFIC COAST BISCUIT CO. f , J Jx
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There is something about pioneering that makes men
and peoples thrill with pride. May we be excused therefore for taking
this space to acquaint the people of the West with the growth of this in
stitution and the service it offers?
The Pacific Coast Biscuit Co. was founded in 1899 and
today is the third largest institution of its kind in America, which indi
cates that P. C. B. Biscuits have kept pace with the march of civilization
westward.
P. C. B. Biscuits, Hke many western food products,
have distinct natural advantages. The flour we use is obtained from a
chain of mills, strategically located in the centers of the wheat growing
areas of the West. Therefore, that prime necessity of uniformly good
baking uniform flour is assured.
Closely allied in geographical position are the various
baking plants, located in the large centers of
population, thus offering a localized distrib
uting service to both grocer and consumer,
that insures absolute freshness, and an extra
ordinary ability to sense local needs and
emergencies, and supply them.
i r-
P. C. B. Biscuits and Cookie Cakes are uniformly
richer; this may be the result of the blending of the Western Wheat
flour. It may be due to the purity of the ingredients that make P. C. B.
products; or it may be due to the superiority of manufacture, or a com
bination of all of these. But whatever the cause, you will notice this dis
tinction in quality.
The justly famous Snow Flake Sodas are a spotless
product of a spotless environment dainty, crisp. Taken from the oven
deliciously fresh, packed in sanitary sealed packages and the family tins,
they are immediately available for consumption, and that's why they are
so good. Snow Flakes are our leader and we are proud of them.
And so with all P. C. B. products crackers, assorted
cakes, chocolate eclaires, sugar wafers, English style biscuits, and that
infinite variety that simplifies housekeeping to a mere matter of choos
ing the choosing of P. C. B. Snow Flakes for soups, oysters and cheese
the choosing of a carefully stocked pan
try, with the P. C. B. "makings" for those
special occasions after the theater, unex
pected guests, teas, lunches, and the
happy happenings of everyday American
Life.
Memorize this end label it appears
on every P. C. B. package, so you can
identify all P. C. B. products.
PACIFIC COAST BISCUIT COMPANY
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SEATTLE
SACRAMENTO
SPOKANE
PORTLAND
LOS ANGELES
a
SAN FRANCISCO