VOL. LIX NO. 18,634
Entered at Portland (Oregon)
Pos toff ice as Second-C!a?s Matter.
PORTLAND, OREGON, SATURDAY, AUGUST 14, 1920
PRICE FIVE CENTS
HONESTY IS FIRST,
REPLIES HARDING
ACTION TO PUNISH
STRIKE CHIEFS BEGUN
DENVER CARMEN PLAX TO OP
ERATE JITXEY LIXES.
PLUMB PLAN BACKERS LAW PROMISES IRISH
ARE BEATEN BADLY DOMINION HOME RULE
WOMAN
OVERCOME
RISE IN RATES GIVEN
EXPRESS COMPANY
FAIL TO
FOES OF RAILROAD BILL ARE
LOSERS IX OHIO.
ADVISER OF VISCOUXT FREXCH
INCOME ADDITION" ESTIMATED
AT $35,500,000.
PRESENTS RESIGNATION'.
P0NZI-. 3 OTHERS
ARE BEHIND BARS
Larceny of $500 Charged
to Rival Financiers.
HOQDODS
Old, Lofty Standards De
clared Needed.
'BACKWARD' LOOK EXPLAINED
Patriotic Press Advocated to
Ohio Editors.
PAPER NEED VIEWED
Conservation of Forests Held Nec
essary to Keep Pace With
Printing Expansion.
MARION, O., Augr. 13. To Governor
Cox' declaration that the republican
party stands on the skyline of a
setting sun, Senator Harding: replied
today that "if we may look backward
to clear our vision, we may look for
ward more confidently."
"Call it reaction if you like," said
the republican nominee in a speech
here, "but we need the old standards
of honesty, the lofty standards of
fidelity.
"If we are living in the past, to
recall the wisdom of Washington, the
equal rights of Jefferson, the genius
of Hamilton, the restoration of Mc
K.inley, or the awakening by Roose
velt, I am happy to drink of the past
for my Inspiration for the morrow."
Speech Is From Front Porch.
The speech delivered from the front
porch of the Harding residence to the
Ohio Republican Editorial association,
was a plea for a return to old-time
morality and fairness. If every one
had been "rigidly honest," he said,
"peace might long since have been
established, and unrest quieted." He
advocated a forest policy to insure
an adequate domestic supply of tim
ber to meet the demand for print
paper pulp.
The candidate revealed tonight that
he expected soon to elabcrate on his
previous declarations for an inter
national understanding that woiiJB
not imperil American integrity.
Forelojn Policy Touched.
He Indicated the enlargement of his
foreign policy would be Included In
the speech that he is to make early
in September. The Minnesota state
fair is under consideration as the
place where this address will be de
livered. Today's address omitted
mention of Governor Cox by name,
but the republican nominee repeated
in exact form the words used by his
democratic opponent in his acceptance
speech.
"I suppose some people will say I
am 'looking backward," " said Senator
Harding, after declaring his faith in
old-time standards of patriotism and
morality. "But if we -nay look back
ward to clear our vision, we may look
forward more confidently.
.'Something has been said recently
about looking to the sunrise of to
morrow, not the skyline of the set
ting tun. In the horizon of republi
canism, there is no mirage to lure
the American caravan, but we mean
to go securely on, over the proved
routes of triumph."
Senator Harding said In part:
"There is a temptation today to
blend shop talk with politics, because
I know how intimately you are think
ing of the problem of news print, the
cost of which has added so exces
sively to me expense account of
vevery newspaper. Men speak of im
mediate relief, but the problem is too
big for that.
Forest Poller Held Menace.
"Permanent and ample relief must
come by going to the underlying
causes. It is obvious that we must
have a forest policy which shall make
us self-reliant once more. Fowat
conservation is a necessary accom
paniment to printing expansion, and
a matter of concern to all the people.
"Three-fifths of the original tim
ber in this country is gone, and
there are SO.000.000 idle acres In
which we ought to be growing for
ests for the future.
"But I want to turn your thoughts
to a service in our columns. There is
one service for the American press,
not partisan, but patriotic, for which
there is a call today. America needs
it baptism in righteousness and a
new consecration in morality.
Every. Day Honexty I rcril.
-an n reacuon it you like. we
need the old standards of honesty,
the lofty standards of fidelity. If
I could call for but one distinction.
I would like ours to be known as an
honest people. We need the stamp
of common, every-day honesty every
where. "If governments and their diplo
mats in Europe had been honest, there
would have been no war. If every
body concerned had been rigidly
honest, peace might nave followed
the armistice within 90 days. If w
could only be genuinely honest with
one another, we coula put an end to
industrial and social unrest, and ir
W9 were only honest with God, we
would become a moral and religious
people again.
"No one agency can render a
greater service in holding to the
charted way than a conscientious and
patriotic American press. But It must
remain free, utterly free, along with
freedom of speech, freedom of re
ligious belief, and the freedom of
righteous pursuit; it must be honest,
and it ever must be rejoicing In
American nationality,
priceless possession."
which is our
Informations Against XIne Men
Alleged to Hare Raided Post
Are Filed.
DENVER, Colo., Aug. 13. Legal ac
tion to punish the. leaders of the mobs
which were active last Thursday and
Friday nights in connection with the
strike of street carmen was begun
today.
Union leaders are planning' the es
tablishment of a line of jitney buses
to compete 'with the street cars op-tralt-G
by strikebreakers.
According to A. H. Burt of Salt
Lake City, international organizer of
the union, tentative plans, for the op
eration of 150 automobiles were made
at a conference today.
Informations against nine men al
leged to have been leaders of the mob
which Invaded the plant of the Den
ver Post a week ago last night were
filed in the court of Justice of the
Peace William A. Rice today. - They
were sworn to by City Detective Harry
Lane. The total damage done by the
mob to the Post plant is estimated at
J25.000 in the informations.
Police received reports of several
bombs having been placed on car
traeks today, but in only one Instance
did the explosions interrupt service.
DIVER WILL GET SALARY
Portland-' Girl Will Not Lose by
Attending Olympic Games.
Thelma Payne, fancy diving cham
pion of the United States, will not
lose her salary as chief telephone op
erator for the city during her absence
in Antwerp, where she is a member
of the American Olympic team. The
city council yesterday adopted a reso
lution authorizing payment of $250
for two months and a half, the period
of her absence.
Most of the cities on the Pacific
coast contributed to the Olympic fund,
but Portland was not called upon to
do so as a city, because of the fund
raised by the Multnomah Amateur
Athletic club. "
Miss Payne is wearing the Multno
mah club colors in the Olympic con
tests. FOOD PRICES MAY SLIDE
Crop Reports Indicate Drop; Rail
Rise to Maintain Business Volume.
WASHINGTON, Aug. 13 Crop re
ports indicate somewhat to'wfcr prices
for foodstuffs, according to the
monthly bulletin of the United States
Chamber of Commerce committee on
statistics and standards tonight.
"Unless experience be misleading,
the new purchasing power of the rail
roads will be a strong factor in main
taining both prices and the volume of
business," the bulletin states in com
menting on the recent rate increases.
The automobile industry, the bulle
tin adds, gives indication of approach
ing the peak of production for the
present, -while building operations are
hampered by high prices of materials
and labor to the, point "where only
the most imperatively necessary con
struction can and will proceed."
EXPLOSION KILLS SAILOR
BIow-Up on- V. S. Cruiser at Cher
bourg, France.
CHERBOURG. France, Aug. 13.
Three sailors were injured, one of
them so badly that he died, in an
explosion on board the American
cruiser Pittsburg here yesterday.
WASHINGTON. Aug. 13. Dis
patches to the navy . department
regarding the explosion aboard the
cruiser Pittsburg at Cherbourg,
France, identified the sailor mortal
ly Injured as Robert H. McCormick
of Dinsmore. Fla.
GENERAL WOODRUFF DEAD
Famous Indian Fighter Passes
Away at Berkeley, Cal.
OAKLAND, Cal.. Aug. 13. General
C. A. Woodruff, U. S. A., retired, died
this morning at his Berkeley home,
aged 75.
General Woodruff served as a youth
in the civil war, was graduated from
West Point in 1871, joined the Seventh
infantry during f the Custer campaign
and was wounded three times In the
battle of Big Hole, when he was
decorated for gallantry, and was then
made a captain.
TRICK TRUNK MAN HELD
Charles Deschenau Gets 1 to 5
Years' Term In Penitentiary.
LOS ANGELES. Cal.. Aug. 13.
Charles Deschenau, who had himself
locked in a trick trunk and the trunk
taken to a storage warehouse, was
today sentenced to serve one to five
years in San Quentin for burglary.
Deschenau alleged he was trying to
attract the attention of some motion
picture company and so obtain a posi
tion.
OIL, GAS WELL BLOWS OFF
Flow Thrown 3 00 Feet in Air Xear
Los Angeles, Cal.
LOS ANGELES. Cal.. Aug. 13. A
natural gas and oil well on the prop
erty of a syndicate near El Segutido.
southwest of Los Angeles, blew off
today, throwing sand, oil and gas
300 feet into the air.
It was the second in two weeks,
the first having brought a flow of
Bas of about 24,000,000 cubic feet
day. '
BY-SIZZLING -HEAT
Miss Elaine Frayne Faints
on Street.
MERCURY CLIMBS TO 95.3
Medford, With 108, Is Hottest
City in United States.
THE DALLES HAS 107
Three Other Northwest Cities
Swelter Under Temperatures of
100; California Is Hot.
Although 95.3 at 3:30 o'clock was
the. highest point the temperature in
Portland reached yesterday as against
9 degrees the same hour the day be
fore, the first heat prostration of the
season was reported. Miss Elaine
Frayne. 25, of the Klickitat hotel,
fainted at Fifth and Yamhill streets
and was taken to the police emer
gency hospital by the ambulance
service company.
Medford was Jhe hottest city ii the
United . States when temperatures
there reached 108. The Dalles fol
lowed close with 107. while the near
est Tivals to these Oregon towns were
Sacramento, Cal., and Phoenix, Ariz.,
which each had 102.
At The Dalles the temperature was
the highest there recorded in many
years. Heat was reported as 100 at
Roseburg, Walla Walla and Yakima.
Hlefceat Point at 3t30.
Hourly temperatures in Portland
were:
5 A. M T1.0
8 A. M. 60.0
1 P. M 92.0
2 P. M. 94.0
7 P. M 72.01
8 P. M 73.0
S P. M 95.0
5:30 P. M 93.3
9 A. M 76.0 4 P. M 95.0
10 P. M .... 79.01 t P. M. 94.0
11 A. M 85.0 BP. M 92.0
12 Noon 8.0 J. P. M : . 88.0
Despite a cooling breeze the streets
in the downtown districts were siz
zling in the heat yesterday, especially
the bitulithic pavements, which soft
ened in the high temperature to such
an. extent that passing trucks, auto
mobiles and even pedestrians left no
ticeable Imprints in' the melted sur
face. And by 'the ' time the breeze
reached the street level between the
canyon-like walls of the office build
ings, it had lost what little coolness
it possessed and resembled more the
breath of a blast furnace.
In the outlying districts the resi
dents flocked to the city parks, water-
(Concluded on Page 3, Column .)
PORTLAND CHILDREN DEFY THE WEATHER MAN BY SPLASHING IN PENINSULA PARK POOLS
Is " v 1 $ yZs fff 1 i J f 4 -V i " I ill
I r t-f O8 "v I v4- v$2r3&.- 4" LJ 'x -'-
. -- N Krr - n w$ 1 t 1
If -.'J W J ! :.' . ; - '
J? r ' ' J0' ' ' ' rv'' "jB ymvirt Buainnax j?r-w?coy-qei' w.-r.r. :.'-:&ewxv:. w. yg. yfaywA; r ; y ?x-..;.-fr6v -y V-:T'y w J y.' V g
E . "l f . 3 ffmmm. ( (-. - s f - -'0,
I r A i t ''-!! j - - r:C
Pi, - J J J il .yv - " s
1 d n fey F-v ijrf - - i .
y f( - -
Vvper (Left) Three-year-old Walter Clark demonstrating; that he lan't afraid of wateri (rlsht) stria ltalnar up.
SOO tronK, for a plunice lm the pool. Lower Left These little srtrla believe In "coolnrM at mr price.
(Rlsht) Olara Zitan, Dorothy Au Dorr and Lola My Jensen tkree fair mermaids who didn't think it was
"such an awful hot day."
Only Friend of League From State
Is Rebuked by Voters In Pri
mary of Last Tuesday.
OREGONIAN NEWS B U R E A IT.
Washington. Aug. 13. Examination
of the results of the congressional
primaries in Ohio last Tuesday shows
that the Plumb plan league received
another fearful ' drubbing.
Only one of Ohio's 14 republican
members of the lower house of con
gress did the bidding of the Plumb
plan league and voted against the
Each - Cummins railroad bill last
February. This representative was
Henry L Emerson from the Cleveland
district. . '
Besides the distinction of being the
only Ohio republican voting against
the Esch-Cummins bill, Mr. Emerson
now has the distinction of being' the
only republican defeated for re
nomination last Tuesday. Final re
turns show that Theo. E. Burton, ex-
senator, has beaten Mr. Emerson by
a vote of 2 to 1.
John G. Cooper, representing, the
Youngstown district and a member
of the Brotherhood of Locomotive
Engineers, who voted for the Esch-
Cummins bill, also was renominated
by a good healthy margin. The Plumb
plan leaguers were particularly bit
ter toward him because, while him
self a member of one of the big rail'
way brotherhoods, he had the courage
to denounce the Plumb plan from 'the
floor of the house.
Mr. Cooper Is a member of the
house committee on Interstate and
foreign commerce and helped frame
the Esch-Cummins bill. Tennessee
voters passed on the same issue only
last week by defeating for renomina
tion Representative Thetus W. Sims,
who was sponsor for the Plumb plan
league bill in the last congress.
POPE FALLS; KNEE HURT
Slight Abrasion of Skin Sustained;
Marble Floors Slippery.
ROME, Aug. 13. (By the Asso
ciated Press.) Pope Benedict met
with a slight accident Monday, slip
ping on the polished marble floor
while going from his bedroom to his
private library, the Messaggero states.
He sustained a slight abrasion of
the skin of the knee.
Emphatic denial was given at the
Vatican late today to the report
printed in the Messasgero - that the
pope had sustained a fait Monsignor
Carretti, papal under-secretary of
state, declared he returned yesterday
from Switzerland; where he has been
on a vacation with Monsignor Charles
A. O'Hern, rector of the American
college at Rome, and that both he
and Monsignor O'Hern saw the pope
on their return and found him per
fectly well. There had been no acci
dent, he said.
YESTERDAY.
Government Leader in Commons
. Gives Pledge Rather Than
Accept YVylie's Offer.
DUBLIN, Aug-. 13. The Freeman's
Journal announced that E. Wylie.
legal adviser to Viscount French, lord
lieutenant of Ireland, has presented
his resignation. Rather than accept
it, the paper says, Andrew Bonar Law.
government leader in the house of
commons, has. promised to pledge the
government on Monday to dominion
home rule with full fiscal authority.
Of course, the newspaper comments,
the question of Ulster will be subject
to discussion.
LONDON, Aug. 13. Should the re
port printed by the Freeman's Jour
nal that the governnrent has decided
to adopt a dominion solution of the
Irish problem prove correct. It will
not cause much surprise here.
Mr. Wylie's resignation Is the sec
ond resignation from the viceroy's
council end probably for the same
reason as given by Sir Thomas Staf
ford, who resigned because, as he
said, the premier has refused to take
the only step giving a chance for
peace, namely, the firm and imme
diate offer of a form of dominion
government.
The ministers were in session to
day discussing the Irish problem. Sir
Hamar Greenwood, chief secretary for
Ireland, was summoned.
The movement-in favor of domin
ion home rule, with reservations con
cerning the army and navy and other
questions, has grown with astonish
ing rapidity in recent months. It is
believed tc be favored by Premier
Lloyd George.
NEW HAMPSHIRE GAINS
Population Increase of 12,511 An
nounced for State.
WASHINGTON, Aug. 13
nsus
figures announced today were:
Stale of New Hampshire, 443,083,
increase 12,511 or 2.9 per cent.
Austin, Tex., 34,876; increase 5016
or 16.8 per cent.
Fort Dodge, Iowa, 19,333; increase
3790 or 24.4 per cent.
St. Cloud, Minn., 15,873; Increase
6273 or 49.7 per cent.
Ranger, Tex., 16,205; incorporated
since 1910.
BAKER CITY MAN KILLED
Captain Thomas L. Edwards Victim
. of Marine Aviation Accident.
WASHINGTON, Aug. 13. Captain
Thomas L. Edwards, Baker City, Or.,
and Lieutenant James G. Bowen
Baltimore, lid., both of the marine
corps, were killed in an airplane ac
cident at' Mirebelais Haiti, August 9
The announcement was made today
at marine headquarters.
BONDSMAN DESERTS ITALIAN
Officers of Second Company
Plead Not Guilty.
MILLIONS IN NEW FIRM
Quartet Hoping Friends Will Raise
Sufficient Funds to Obtain Re
lease From County Jail.
BOSTON, Aug. 13. Four men, who
have accepted millions of dollars from
New England investors on promises
of payment of fabulous interest, were
behind bars tonight.
Charles Ponzi. whose spectacular
financial dealings have made his j
name known the country over, was
surrendered today by the man who
furnished $35,000 bonds for his re
lease yesterday after his arrest by
the federal authorities. Unable to
find another bondsman, Ponzi was
taken to the Middlesex county jail.
Three officers of the Old Colony
Foreign Exchange company were ar
rested, taken into municipal court
and held in 50,000 bonds each on a
technical charge of larceny of $500
from persons unknown. In default
of bonds they spent the night in jail.
They are Charles M. Brightwell, presi
dent and treasurer of the concern;
Raymond Meyers, office manager, and
Fred Meyers, sales agent. They
pleaded not guilty.
That the activities of this com
pany might have rivaled In extent
the dealings of the Ponzl's Securities
Exchange company was intimated by
Albert Hurwlut, assistant district at
torney, when he told the court the
amount involved in its transactions
probably was hundreds of thousands
of dollars. The three men will be
given a hearing on August 24.
Larceny in 03 Counts.
' Further criminal proceedings were
taken against Ponzi today. In the
municipal court a blanket warrant
was issued charging him with larceny
in 53 counts, totaling 324,000. The
municipal court charges were held
In abeyance, as Ponzi went to jail on
these federal warrants.
Further bankruptcy proceedings in
which partners of Ponzi were men
tioned were brought in federal court.
The three petitioners were holders
of Ponzi's notes for $2625. They asked
that Ponzi and John S. Dondero of
Medford, and Guglielmo Bertollottl
of Parma, Italy, named as partners
ill the Securities Exchange company,
be adjudged bankrupt.
Rumors were current tonight that
further developments bearing on
"get-rioh-quick" schemes might be
expected In the near future, but there
was no hint as to their nature.
No Other Banks Involved.
Joseph C. Allen, state bank com
missioner, said that he knew no foun
dations for reports that Ponzi's crash
might involve any banking Institu
tions except the Hanover Trust com
pany, which was closed. Ponzi was
a director in this bank, through which
he checked out millions of dollars.
Mr. Allen made known today he
had caused the state seal to be placed
on all the safe deposit boxes in the
Hanover institution used by Ponzi or
by officers or employes of the bank.
He said this was done as a precaution
against the possible removal of se
curities.
State Treasurer F. F. Burrell re
fused to make any statement regard
ing the $125,000 of state funds on de
posit in the Hanover Trust company.
The arrest of offioers of the Old
Colony Foreign Exchange company
came after a frenzied run by note
holders upon the company's officers
on Devonshire street. One result of
this run was an imperative notice
served upon President Brightwell by
the trustee of the building to vacate
his quarters within one hour and a
half. Shortly afterward the offices
were closed.
Payments Held TTp.
More than 100 noteholders were in
the exchange company's outer office
when a man emerged from the inner
office and announced "by order of the
district attorney" no payments on
notes will be made "for three or four
days." Brightwell said later that
this announcement was erroneous as
far as mention of the district attor
ney was concerned but that the com
pany had decided to suspend pay
ments temporarily on advice of its
attorney.
The announcement brought loud
cries rom the waiting crowd.
"We want our money," several of
them demanded.
There was a rush toward the inner
office. Guards struggled to keep the.!
people baclt. Threats were made
against Brightwell.
"I'll break his neck," one man
shouted.
Finally the guards cleared the of
fices and the doors were locked. The
crowd remained in the hall and
surged against the doors until the
glass was broken.
"We Want Money," Is Cry.
Through the broken doors someone
announced that the comp.- ny would
begin making payments at another
(Concluded on Fas 3. Column 1.4
Decision Does Xot Consider Re
cent Wage Award and Xfw
Petition Is Expected.
WASHINGTON. Aug. 13. Authority
to increase express rates 12 H per
cent was granted the American "Hail-
way Express company today by the
interstate commerce commission.
The increase by unofficial estimates
will add $35,500,000 to the annual In
come of the company. The commis
sion's decision did not take into con
sideration the recent award of the
railroad labor board of increased
wages approximating $43,000,000 to
express company employes and it wae
expected the company soon would
apply for an additional advance to
meet new wage scales.
Rates on milk and cream are fur
ther increased to correspond with the
advance of 20 per cent for trans
portation of such commodities au
thorized the railroads except where
there are no competing roads between
the affected points in which case an
advance of 12 per cent is author
ized. In touching on the fact that to
the express company had been al
lowed only about half of the Increase
asked, which was 25.16 per cent, the
commission held that the full amount
awarded should be retained by the
express company itself and that none
of it should be allowed to the rail
road carriers. The commission sug
gested that the present express com
pany contracts with the railroads un
der which 50.25 per cent of its gross
earnings go to the reads for the car
rier service should be modified to
accomplish this purpose.
. Permission was granted the com
pany to make new rates effective
upon one day's notice by filing
blanket , schedules with the commis
sion, but the company is required to-
reissue its tariffs within 90 days of
the effective dates in the regular
manner.
BABY DESERTED AT DOOR
Physicians Have Difficulty in
Awakening Child.
A 2-months-old girl baby was.found
asleep last night in the doorway of a
bulldinn on Yamhill street between
Fourth and Fifth streets. The child
was sleeping so soundly that physi
cians in the emergency hospital had
difficulty in waking It, and decided
that it hs.il been drugged to keep it
from crying.
The child was discovered by D. J.
Timmons. 186 Sherman street. He
called Patrolmen Simpkins and Case,
who took the child to police head
quarters. Later it was removed to the
Albertina Kerr home.
The child was well dressed, and a
store of extra clothing had been left
In the pasteboard box in which the
child had been placed. The police
have no clue to Its Identity.
STORK'S VISIT UP $34.55
In 1916 Maternity Hospitals Re
port Cost $35.49; Now $70.04.
NEW YORK, Aug. 13. Reports of
maternity hospitals toaay showed
that since 1016 the averasre cost of
stork visits have increased from 335.49
to $70.04.
INDEX OF TODAY'S NEWS
The Weather.
TESTERDATS Maximum temperature,
l5 degrees; minimum. 70 degrees.
TODAY'S Fair, continued warm; norther
ly winds.
Forrlan.
Russian Poland plebesclte to be demanded
by soviet. Page 2.
Bolshevlkl are within 20 miles of War
saw. Page 2.
Andrew Bonar Law promises Irish domin
ions Home ru.e. riw a.
Brltitsh labor opposes soviet blockade
and aid to Poland. Page 2.
National.
Increase in express rates of 12.5 per cent
Is allowed. ! 1.
Federal officials trap soviet agents ir
diamond plot. Page 4.
Pons! and three others are Jailed. Page 1.
Backers of Plumb plan league are badly
beaten in unio primaries. rage l.
Domestle.
Woman suffrage amendment ratified by
Tennessee senate, rage J.
Politics.
Honesty comes first, Harding declares in
address to unto eauors. rage 1.
Campaign expense deters democratic can
didatca Page 5.
Roosevelt attacks attitude of Senator
Harding. Page 3.
Pacific Northwest
Fivs Pendleton outlaws indicted, charged
with rirst degree muraer. rage o.
W. H. Johnson, head of defunct Medford
bank, held in fbu.uoo Bonds. Page 12.
Convention of Oregon State Editorial as
sociation opens in Astoria, rage 1.
Action to punish Denver car strike leaders
is begun. Page 1.
Duffy Prairlo fire reported spreading.
Page 8.
Two die from severe bums following ex
plosion, near w eiser, jaano. Page 4.
Sports.
U. S. open golf title won by Ray. Page 10.
Aheam suspended from U. S. Olympic
team and men rem.iaieu. rage 10.
Callfornlans beat Neer and Tyler In Wash
ington tourney. Page 11.
Pacific Coast league results: Seattle 30.
Portland w; oiimmemg oan Lake
2: Pan Francisco 3, Los Angeles 2;
Oakland 5. Vernon 2. Page 10.
Wild west show folk plan new thrills
today. Pago 8.
Commercial and Marine.
Northwestern apple crop, far . short of last
year. Paje 17.
Grain breaks at Chicago on armistice re
port.' Page 17.
Stock market Is higher at doss of ses
sion. Pago 17.
federal law to aid American business in
. China is urged. Page 12.
Portland and Vicinity.
Driver h- car killed lad g.ts six
months in city Jail. Page 8.
State druggists favor law curbing sale of
tonics. Page 7.
First heat victim faints on Portland street
although temperature is oniy u.j
page 1.
r J. Wbltcomb Brougher here for 3
'weeks' stay. Page 4.
Chamber of Commerce gives banquet to
visiting bankers. Page 12.
FRIGHTEN EDITORS
Convention Opens . Fri
day, August 13.
PROSPECTS NEVER BETTER
News Men Having Time of
Their Young Lives.
ASTORIA WELCOMES HOST
Morning Session in Port Devoted
to Appointment of Committees.
Shop Talk Follows.
ASTORIA. Or., Aug. 13. (Special.)
The 13th annual convention of
the Oregon State Editorial association
opened here today, Friday, August 13,
and some one has figured out that its
sessions, business and social, will to
tal 23 hours. Despite this multi
plicity of hoodoos the large .attend
ance, cool and bracing weather, abun
dance of enthusiasm and lntereeting
discussions have combined to make
this convention one of the most suc
cessful in the history of the organi
zation, and the editors, especially
those from the more torrid sections of
the state, are having the time of their
young lives.
The convention was opened at 10
o'clock this morning by President C.
E. Ingalls of Corvallls. After an In
vocation by Rev. H. L. Dunn, pastor
of the Christian church, C. W. Robl
son, in the absence of Mayor Bremner,
extended a cordial welcome to the edi
tors. He assured them that nothing
would be left undone that might con
tribute to their pleasure and enter
tainment while in the city.
President Ingalls Responds.
President Ingalls of the state asso
ciation responded for the editors, ex-.
pressing the pleasure of the visitors
in being able to meet in Asteria, add
ing that if the sample of hospitality
accorded him since his arrival in the
city was a criterion, the delegates
and their wives would return home
highly pleased with their three days'
stay.
The chair announced the appoint
ment of standing committees as fol
lows: Resolutions E. E. Brodie. Oregon
City, chairman; A. E. Frost. Corvallis;
A- E. Koen, Dallas; George P. Cheney,
Enterprise; Elbert Bede, Cottage
Grove.
Nominations S. C. Morton, St.
Helens, chairman; John T. Hoblett.
Silverton; O. D. Hamstreet, Sheridan;
A. E. Scott. Forest Grove; Fred Wolf-
len. Bend.
Necrology H. L. Gill. Woodburn;
Fred Baker, Tillamook: R. H. Jonas,
Beaverton; Hal E. Hoss, Oregon City;
Paul Robinson, Banks.
Some Shop Talk Heard.
The remainder of the morning was
devoted to interesting shop taks.
Fred A. Woelflen of Bend spoke on
Gaining the Confidence of Your Ad
vertisers. He said, in part.
"In the struggle to obtain the con
fidence of your local advertisers you
cannot pick out any single factor that
contributes most. There is a combin
ation of factors. After we have con
verted a merchant to the idea that he
should advertise we must go slowly.
Space is not wholly the essence of
our business relations. The smallest
space for which he is willing to pay
is none too small to get him started.
It is up to us to show him what he.
should advertise and for whom he
should advertise. It is up to us to
know his stock as well as we can,
become familiar with his prices and
methods of doing business, so that we
can make his advertising reflect his
business policy. One thing must be
done, and that is to place yourself in
the position of this merchant who is
being educated to advertising ana
ascertain what you. in his position,
would be willing to do."
Advertising; Muit Pay.
J. F. Langer of Portland spoke on
"The Value and Purpose of an Ad
vertising Service Department to a
Newspaper." After explaining in de
tail the functions of a service depart
ment, he added:
"Newspaper publishers have a direct
Interest in seeing that advertising in
their columns pays the advertiser. If
an advertising campaign is a failure,
the space buyer usually blames the
medium, when, as a matter of fact,
in most cases, it Is distribution that
Is at fault.
"Advertising in a newspaper is for
the purpose of stimulating consumer
interest. The newspaper Introduces
a product to its readers with the im
plied ' understanding that it can be
bought at the regular store In which
the reader is accustomed to trade. If
the product is not widely distributed,
the advertiser loses muoh of his pos
sible business. The advertising is not
a success, and schedules are can
celled." Rate Standard Advocated.
E. E. Brodie of Oregon City spoke
on "Rate Standardisation." He criti
cised severely the practice of legisla
tors fixing rates for legal advertising
without making thorough investiga
tion and cited the law which fixed
the rate as so much per "printer's
square." a term unknown to any
printer and Incapable of Interpreta-
tConcluded on Page S. Column 4.)
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