Morning Oregonian., May 27, 1916, Page 6, Image 6

THE MORNING OREG0NIAX, SATURDAY, MAT 27, 1916. x
LIVES OF WIFE, GHILD
" AND SELF ARE-TAKEN
PRISON GETS $15,000
A
Emergency Board Authorizes
Fund Because of Fire.
W. L. Paterson, of Salem,
Leayes No Word in Explan
ation of Tragedy.
FIRE PROTECTION ORDERED
6
MENTAL LAPSE IS BLAMED
Xelghbop Tells of Hearing Shots
and Seeing Father Sitting on Edge
. of Little Girl's Crib, Then
Feeding Chickens Later.
HALEM, Or.. May 26. (Special.) W.
It. Paterson, proprietor of a cigar store
in this city, about 7 o'clock this morn
ing shot and killed his wife and 8-year-old
daughter, Helen, and then killed
himself at the family home. No motive
which might have prompted the deed is
known, and Paterson is believed to
have been stricken suddenly Insane.
He was 46 years old and his wife
was 35.
Shots heard by a neighbor. C. S.
Newberry, caused him to notify the
police, who arrived at the home just as
Mrs. G. Andrews, of San Francisco,
:mijY" rt f h murdered woman, dis
covered the three bodies lying in their
beds in the sleeping porch on the first
floor of the residence. Mrs. Andrews,
who was visiting her daughter, col
lapsed and her condition was declared
critical.
Mr. Paterson shot his wife twice as
she lay asleep by his side. One bullet
penetrated her breast just .above the
heart and the other passed through
her brain. The little girl was shot
through the forehead.
After shooting his wife and daughter,
Paterson dressed himself, went out
doors and fed the chickens, returned
to the house, undressed and, lying down
beside his wife, shot himself through
the head. He died at a local hospital
at 10:30 A. M., three hours later, with
out regaining consciousness. He left
nothing to explain his deed.
Mr. Newberry, who heard the two
shots which ' ended the life of 'Mrs.
Paterson, said that on looking across
" from, his home, he saw Mr. Paterson
bending over the bed. He said that
Mr. Paterson then walked across, the
sleeping porch to the bed where his
daughter lay, and sat on the edge of
the bed talking to the child, who placed
her arms around her father's neck. Mr.
Newberry said he heard a third shot
focn after, but paid no attention to it,
thinking Mr. Paterson was shooting
rats. About 7:15 Mr. Paterson' came out
and fed the chickens.
"Paterson appeared unconcerned,"
said Mr. Newberry, "when I wished him
'good morning,' and I thought nothing
of the shots until I heard a fourth
shot about 7:30 o'clock. Looking
across, I saw smoke Issuing from the
sleeping porch."
Becoming alarmed,- Mr. Newberry
telephoned to the police. Mr. Paterson
was alive ' when found. but uncon
scious. His wife and daughter were
dead.
Mr. Paterson had lived in Salem for
about two years, coming here from
Portland. He was born in California
and served in the Spahish-American
War as a member of Company H, Sec
ond Oregon volunteers. He was recent
ly elected esquire in the Salem lodge
of Elks and was popular here. Ac
quaintances here declare that his busi
ness affairs were in good condition and
ascribe his deed to temporary insanity.
The bodies of the three were taken to
Portland today for burial.
FRIENDS SHOCKED BY TRAGEDY
Portland Associates Think Injury
Unbalanced Mind.
Of his many friends in Portland, not
one expressed aught save a shocked
sorrow at the tragedy that had ended
the lives of friendly "Pat" Paterson
and his family. All were convinced
that his mind had been unbalanced by
injury or worry and that he was In no
way responsible.
William L. Paterson as a young man
came to Portland and lived here for
many years. He was employed by M.
A. Gunst & Co., and was in charge
of their retail store at Third and Alder
streets. Following that he was for a
time manager of the company s store
at Sixth and Washington streets. Two
years ago he removed to Salem, where
he engaged in business. -(
His act is attributed by friends to an
injury that he received several years
ago. when he sustained a severe blow
on the head. No previous tendency
toward insanity had been shown, how
ever, but it is presumed that this acci
dent, coupled with the prolonged ill
ness of his wife and the loss of his lit
tle son, some years ego, resulted in de
rangement.
He was born in San Jose, Cal. While
In this city he was keenly interested
in all athletic sports, and achieved
t reputation as a bowler and handball
expert. He was a member of the Mult
nomah. Club.
Mrs. Arnold Rothwell, of the Mallors
Hotel, is a sister of Mrs. Paterson and
Mr. Paterson s mother also lives hera
DEAD" Ml PLAINTIFF
RIGHT TO SUE ALLOWED CONVICT
SERVING LIFE SENTENCE.
James L. Level la Held for Failure
to Satisfy Judgment Obtained
by John M, Levels
Although John M. Level, serving a
life sentence in San Quentin for murder
is "civilly dead," that being thi lesral
status of a man in such position, this
circumstance does not prevent him
from invoking the aid of the courts
to enforce a judgment, according to
circuit juage Morrow s decision ren
dered "yesterday.
John M. Level had obtained a judg
ment for $1034 against his cousin
James L. Level on charges of fraud
and the arrest of the latter to lnforce
the Judgment when he came into Port
land from Clarke County. Washington,
brought the case before Judge Morrow
and elicited the ruling concerning th
rights of a man civilly dead.
While arguing before Judge Morrow,
William P. Lord, attorney for Jame
Level and James N. Davis, attorney for
John Level, called each other liars and
.Davis strack Lord with his fist.
GERMAN SPY SAILS TODAY
Ignatins T. T. Lincoln Sow
Hands of Scotland Yard Men.
in
NEW YORK. May 26. Ignatius T. T,
Lincoln, sell-styled German spy, was
removed from Raymond-street jail in
Brooklyn late toOay by Scotland Yard
detectives and taken aboard the Anchor
iline steamship Cameronia, which will
sail tomorrow for Liverpool.
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TODAY'S FILM FEATURES,
Peoples "Pasquale."
Pickford "The Half Million
Bribe."
T & D "Salvation Joan," " Gloria's
Romance."
C o 1 u m b 1 a "Susan Rocka the
Boat," "The Lion and the Girl."
Majestic "Fathertop," "Snow
Stuff." - -
E.
L. DOHENT, the oil magnate, and
a distinguished party were af
forded a treat that they very
enthusiastically appreciated at the
Morpsco Photoplay Studio recently.
The event that they enjoyed so much
waa not the showing of a new spectac
ular or dramatic Morosco feature pic
ture, but the viewing in motion pictures
of the gushing of the greatest 'oil well
the world has ever known. These pic
tures were taken by a special camera
man for the purpose of Mr. Doheny. .
The name of this -marvel is Hauteca
Cerro Azul No. 4. and is situated in the
enter of 52,000 acres of land owned by
the Pan-American Petroleum & Trans
port Company.
The well has an output of over 300.-
000 barrels per day, which is three times
as large as the-capacity of any well
Drougni in Derore this. It has a po
tential output of 75,000 barrels per day
more than tire output of all California
and three times all Oklahoma.
This is one-fourth of the world's to
tal, including its own output. It took
nine days to bring it under control
after it was tapped. The work" of
bringing it under control and the work-
ng of the motion-picrwre camera that
recorded the event had to be rehearsed
three miles away because of the roar
from the gusher. .
It threw the boring tools, which were
35 feet long and weighed 4000 pounds.
a distance of over 300 feet In the air.
The implements fell within 10 feet of
the camera-man and buried themselves
16 feet in the earth, which but goes to
show that being a camera-man is some
thing more than just turning a crank.
Nellie Lincoln AVins Prize.
Miss Nellie Lincoln, of 500 Davenport
avenue, is the winner of the Pickford
Theater popularity contest, which
closed several days ago, and as a prize
has been awarded a $125 Lucille pattern
gown.
This popularity contest was con
ducted for 10 weeks by Manager Christ,
of the Pickford, a large , number of
young ladieH of Portland being entered
by their friends. Miss Vita Zachary
polled the second largest vote, nearly
8000, while Miss Lincoln, the lucky one,
received 90.000.
AVarner in War Flint.
Using some 500 "extras," each of
whom has been completely outfitted
with uniform and other regimental
equipment'. Director ' Reginald Barker,
of the Ince forces, is this week staging
big battle scenes for the new Triangle
Ince feature, in which H. B. Warner is
being starred. For these scenes the
mountains and cany&ns of Inceville are
being employed, as they have been in
previous "war stories made by that
studio. Warner himself is getting his
first taste of real film battle, for In
his other starring vehicle, in which
warfare played a part, "The Beggar of
Cawnpore," he was not compelled to be
present during the gunfire. Warner s
leading woman in this story, by C
Gardner Sullivan, is Enid Markey. , v
Billie Is Neutral.
If one can judge from one of the
frocks that Miss Burke is to wear while
interpreting the role of Gloria Stafford,
the heroine of the new motion-picture
novel, "Gloria's Romance," from the pen
of Mr. and Mrs. Rupert Hughes, the fair
star sympathizes no more with the
cause of the entente allies than she
does with the nations allied with Ger
many. This neutrality gown of Billie's
has a Spanish skirt, a French bodice
and a touch of German pink here and
there. And this fashion of choosing
bits here and there representative of
this or that nation may be noticed in
any number of the Lucile, Henri Bendel
and Balcomjrocka that Miss Burke will
wear during liioria s Komance."
Screen Gossip.
ClarissI Moss takes her three little
sisters to "The Happy Hour" movie
theater and reads the film sub-titles
aloud. The theater's receipts have
been falling off.
Marguerite Snow, the Metro star, is
the wife of James Cruze. who . is an
actor and a director of motion pictures,
By a simple .twist or two of her
wrist Billie Burke, bewitching star
of "Gloria's Romance," 'can change
those wonderful Titian locks of hers
so she looks like a girl of 15, while
another twist of her hair and she looks
older and more dignified.
One of the mirthiprovoking scenes in
"Feathertop is that showing the leap
frog society dance.
Annette Kellerman.j star of Herbert
Brenon's great film spectacle Just fin
ished for William Fox, is likely to ap
pear soon in a great dancing number
as co-star with Nijinsky, the famous
Russian dancer.
There is no limit to a screen star's
ambition. Ann Pennington, now a star
on the Paramount programme, wants
to be able to act like Sarah Bernhardt
and save money like Harry Lauder.
Her first part on the screen will be
that of Susie Snowflake In the Famous
Players production of the same name.
.
Edna May. star of "Salvation Joan,
scorned the motion pictures for years.
but after her appearance in the big
Vitagraph feature is an ardent booster
for the silent drama.
Rumor hath it that Mary Pickford Is
,to perform finder the Vitagraph or
Selznick banner ere long. Famous
Players have a verbal contract which
does not expire until December, but for
a cash consideration Zuker would re
lease her. Vitagraph is soon to em
bark upon a more ambitious policy,
with an alliance with Hearst's Inter
national Company a possibility. Selz
nick now has Clara Kimball Young on
his staff for releases commencing late
in the Summer, and Mary Pickford and
one or two others are mentioned as
prospective additions to his corps of
luminaries.
Orrin Johnson has been specially en
gaged for the leading role in "The
Light of Dusk," a powerful story by
Anthony P. Kelly, which, under the
direction of Edgar Lewis, is announced
by the Lubin Company as a forthcom
lng feature photoplay production on
pretentious lines.
The vtiliziation of sculpture to the
films and the adoption of stop pho
tography" at the same time has made
possible a new and clever novelty, on
the screen, and Ashley Miller, "Plas
tiques," seen on the Paramount Pro
gramme. "Did Sherman Say Law or
War?" is" one subject treated that pokes
tun at the ham-lawyers."
Carl Brlckert. the theological student
from Indianapolis, who makes his debut
in motion pictures on the Metro pro
gramme, playing the prominent role of
the District Attorney in "The Half
Million Bribe," has decided to remain
in the silent drama, and will b.e seen
shortly in a big role in a Metro won
derplay. James Kirkwood, it is reported on
good authority, has signed with Mutual
to direct all the Mary Miles Mlnter pho
toplays. Charles Chaplin's famous derby, con
cerning the stealing of which papers
have printed extras, magazines have
added supplements and Governors of
states have been completely non
plussed, has been returned.
... f
Mollie King is coming under the di
rection of Edwin August for the first
time and without drawing comparisons
with any screen favorites. It is Mr.
August's opinion that in a very short
time hers will be one of the biggest
names In fllmdom. Also, for the first
time. Mr. August is to produce a-light
comedy, as heretofore he has always
pioduced dramatic spectacles emo
tional, domestic and sociological dra
mas. Mr. August and the entire com
pany have gone south for the produc
tion. Mme. Petrova, of Metro, has a big
country estate at Flushing, Long
Island, where she has a great variety
of animal pets. She has among other
things a big goldfish pond, situated in
the center of the Italian sunken gar-J
uens in me rear or ner home.
.
Rita Jollvet, one of the latest stars
to be seen in Morosco productions on
the Paramount programme, made her
American debut on the stage with
Otis Skinner In "Kismet."
. .
Our own movie A B C's:
B stands for broker
"Who loses his wealth
And in all movie plots
Is noted for stealth!
...
Catherine Burke is a newcomer at
the Balboa studio. Miss Burke recent
ly arrived from New York, where she
has been working in pictures for some
time. Her nrst appearance in a Hork
heimer production Is opposite Henry
King, in a sea story.
...
MIbs Gypsy O'Brien, who created a
worldwide reputation for herself in
"The Devil's Garden." a recent metro
politan production at the Harris The
ater, has joined the Vitagraph Com
pany. under the direction of Wally
m
Virginia Pearson, Fuller Mcllish
Stuart Holmes and other members of
Miss Pearson's company are now In
Savannah making portions of a Will
iam Fox picture. Among other things
they will do will be to act in the
church where John Wesley preached
his first sermon in America and also
in the house from which werereleased
the first English sparrows ever set at
liberty in the united States.
...
" "Maddalena." the first Morosco sub
ject featuring Edna Goodrich, has been
completed. It will be an. early Para
mount release.
Vera Pearce, Metro ingenue, is the
first woman to fly over New York City
Lin an aeroplane. She performed the
feat in a military tractor biplane and
dropped cotton "bombs" of red, blue
and yellcw upon the city.
Inco has added 2500 feet to his big
feature, "Civilization," including re-;
markable submarine battles and
strengthening of the love story. The
torpedoing of an ocean liner is the
climax.
.
Audrey Munson, star of "Inspiration,"
ris tc be seen ere long In an allegorical
spectacle. Two hundrel performers
take part in one scene.
Provision Is Also Made for Eight
Sfore Cells for Troublesome In
matesAppropriations for
Schools Are Not Made.
SALEM, Or., May 26. (Special.) The
State Emergency Board today author
ized J. W. Mlnto, Superintendent of the
Oregon Penitentiary, to create a defi
ciency in a sum not to exceed (15,000
to repair the damage done to the in
dustrial building at the prison by fire
occurring May 18.
The Superintendent also was author
ized to install a suitable system of fire
protection in the buildings and to build
eight single cells in the prison court
or "bull ring," in which to house re-v
calcitrant prisoners. The cost of the
two latter items is embraced in the
$15,000 deficiency appropriation made.
The appropriation was made with the
understanding that the expenditures
are to be made under the supervision
of the members of f-he State Board of
Control.
According to the estimate submitted
by Superintendent Minto, the cost of
repairing the burned buildings, which
includes the boiler-house, flax-drier.
shoe shop and machine shop, will total
$11,244.98. divided as follows: For re
pairing damage to buildings. $7038.38;
tools and equipment. $3872.67; stock
and supplies. $233.93.
Action in regard to authorizing the
creation of a deficiency for the main
tenance of the prison. State Training
School and Tuberculosis Sanitarium
was not , taken today, as the present
appropriation for these institutions for
maintenance purposes is not yet ex
hausted.
Present at today's meeting of the
Emergency Board were Governor With
ycombe. Secretary of State Olcott, State
Treasurer Kay, Ben Selling, BpeaRer oi
the House; I. N. Day, chairman of the
Senate ways and means committee, and
S. B. Cobb, chairman of the House ways
and means committee. W. Lair Thomp
son, president of the' Senate, also i
member of the board, was not present.
SEAT SALE IS EXCELLENT
Indications Are 'The Passing Show'
Will Have Record House.
There are a good many tired busi
ness men in Portland, apparently, and
Monday night there will be a good
number out to get a little rest and
recreation if the advance seat sale of
"The Passing Show of 1915" is to be
a criterion. The seat sale opened with
a rush and' considerable excitement
yesterday. W. T. Pangle. manager of
the Hellig. smiled broadly as the line
started forming at the box office, and
crowded in between those seeking
tickets for the engagement of May
Robson in "The Making Over of Mrs
Matt," which ends with a matinee and
night performance today. The May
Robson engagement, as well as the
Otis Skinner engagement earlier in the
week, brought back old-time memories
to Manager Pangle The. week has been
a big one at the Hellig
'The Passing Show" Is the biggest
thing that has been, booked in Portland
during the season It carries a regi
ment of pretty girls and a riot of
fashions. The "production, with all its
wit, comedy, songs and music, and v. ith
the original cast that New York saw,
stays at the Hellig until Saturday
night, June 3, with matinees Wednes
day, Friday and Saturday
BRIQUET 'PLANT' PROPOSED
Project Costing $320,000 May Be
Built at Marshfleld.
MARSHFIELD. Or., May 27. (Spe
clal.) R. G. Smythe, a briquet expert
who has associated with him,, Frank B,
Walte, a Sutherlln capitalist, is on
Coos Bay to introduce to this district
his plan of establishing a coal briquet-
ting plant with an initial daily capac
ity of 250 tons. He is asking the
capitalists oi coos Bay for only a small
subscription to the stock of $320,000
Mr. Smythe comes with his plans,
prospectus and data gathered after
three years of investigation of the
local coal fields.
The Coos Bay capitalists will be
asked to subscribe only sufficient stock
to determine their faith in the pro
posed Industry and the remainder o
the funds will come from the East. Mr.
Smythe says he has contracts for the
first two years output.
Vancouver to honor dealt
Republican Candidate for Governor to
Give Memorial Address.
VANCOUVER. Wash.. May 26. (Spe
clal.) Memorial day will be appro
prlately observed in Vancouver again
this year. The Grand Army and the
Spanish War Veterana will Join in
holding the exercises.
on Sunday, May 28, at 10:30 a. m.
special services will be held at the Firs
Christian Church by Rev. R. H. Sawyer,
pastor.
On Tuesday, Decoration day, commit
tees will decorate graves at 8:30 A. M.
Exercises will be held at the City Park
at 2 o ciock. xne address of tne day
will be delivered by James McNeely.t of
T acorn a. candidate for Governor on the
Republican ticket. The Women's Re
lief Corps, will strew flowers on th
water in nonor oi aeaa sailors.
1
FARMER IS BOUND OVER
Grand Jury to Hear of Alleged Gun
play Near Lents.
As the result of a controversy with
a couple of neighbors last Sunday over
a line fence, in which he is declared
to have discharged a revolver, G. W,
Shiveley, farmer, living near Lents,
was held to answer to the grand jur
by District Judge Dayton yesterday
Huber and Moore testified that
Shiveley fired two shots ar-them from
a distance of about eight feet. H
however, said that he fired one shot.
and that Into the air. One of the me
said that the powder -Kurned his face.
Airs. Shiveley testified that Hube
had a reputation for "beating up peo
pie" in that neighborhood, and tha
she gave her husband the revolver to
defend himself.
Priest Captures Burglar.
ROCK ISLAND. 111., May 13. The
Rev. Peter A. Kluck, pastor of St,
Mary's Catholic church, caught a burg
lar In the act of breaking open th
poor box In his church. Father Kluc
held trie lntruaer until tne police ar
rived. -
YOUR LAST CHANCE TO SEE
GEORGE BERAN
In the Greatest Photo Production Ever Seen in This City
come on, folks- its sure to PLEASE YOlT)
COMING SUNDAY
MAE MURRAY
In David Belasco's Famous Success
SWEET
KITTY BELLAIRS
A Noteworthy ParamoJht Production
RIJSEBURG HAS BIG FETE
PARADES AND RACE ARB STRAW-
BERRY FESTIVAL FEATURES.
1SOO School Chlldrea March, and Deco
rated Autos Turn Oat Exhibit
Prises Are Awarded.
R OS EBURG, Or.. May 26. (Special.)
Parades of the public school children.
decorated automobiles and the motor
cycle endurance race from Portland to
Roseburg were the features of today's
programme of the Eighth Annual
Strawberry Festival.
The parade of school children was
held this morning, and it is estimated
that 1200 pupils were in line. The deco
rations of the different grades were
novel, and attracted much attention.
This parade probably was the best of
its kind ever held in Roseburg, and
was witnessed by several thousand
people.
The judging of the strawberry ex
hibit followed the baby parade.
Tne awards were as follows:
Best half crate W. M. Pemberton,
first; J. C. Claypool, second; William
Austin, third.
Most artistic exhibit W. A. Suss-
milch. first; William Austin, second,
and Merl Austin, third.
Best single box J. C. Claypool. first:
C. M. Anderson, second; William Pem
berton. third.
Professor Walter Browne, of the
Agricultural College, acted as judge.
Jhis afternoon there was a parade of
decorated automobiles, followed by a
balloon ascension and band concerts.
Prizes in the automobile parade were
awarded as follows: J. F. Barker, flrst;
Camp Fire Girls, second; L. B. Skinner,
third; r . w. Haynes. fourth; H. G. Wil
son, fifth: Soldiers' Home, sixth, and L.
R. Mynatt. seventh. This was one of
the prettiest parades ever witnessed
here.
Today's programme closed with the
queen's ball at the armory.
AST0RIANS TO BE GUESTS
'Sons of Neptune" Kxpect to Char
ter Steamer for Festival Visit.
ASTORIA. Or.. May 2. I Special.)
The Sons of Neptune, an organization
formed as a social branch of the As
toria annual regatta, is arranging to
attend the Rose Festival in Portland
next njonth. The order Is composed
principally of the men who comprise
the Admiral's staff at Astoria's annual
water carnival.
A committee has been appointed to
arrange for the charter of the steamer
Hassalo. and it is expected that not
lees than 80 members will Join the ex
cursion, which will reach Portland in
time to participate in the parade on
the opening day of the, festivities.
FIREMEN ARE HELPLESS
Apparatus, After Long Run, Cannot
Get Water to Homes.
When the fire bureau finally ended
the long climb to two blazing homes.
634 and 636 Broadway drive, at 4
o'clock yesterday morning, it found it-
pelf helpless from the fact that the
TODAY
'CIklVT A 1YT
- -
JLJJLlA m1I JOAN" and
BILLIE BURKE
in Chapters 1 and 2 of "GLORIA'S ROMANCE." See thi3 Sunshine
Girl of the Screen.
ONE WEEK COMMENCING TOMORROW
WILLIAM GILLETTE in
Sir A. Conan Doyle's "SHERLOCK HOLMES," the
most popular figure
i 1
MAJESTIC
THEATER
Starting Tomorrow
CHARLIE CHAPLIN
In His Latest Comedy
"POLICE"
nearest fire hydrant was 809 feet awa
Both houses were destroyed.
The flames originated in the attic
of 636 Broadway drive, occupied by
Mrs. C. C. Gates and her daughter.
Residents of the second house. Mr. and
Mrs. Gaines, are on a visit at San
Francisco. Nearly all the furniture
in the Gaines house was carried out
by J. A. Garner, who had been loft
in charge.
Both residences were the propertv
of S. G. Lubllner. florist, and were
valued at 11500 apiece.
3 DIE, MANY HURT IN STORM
Pre-Itevolutionary Stone ISarn. Razed
by Lightning In Philadelphia.
PHILADELPHIA. May 26. Three
lives were lost, many persons were in
jured and much property damaged in a
severe electrical and hall storm that
swept over Eastern Pennsylvania and
Southern New Jersey late today.
Marie Wheaton, 16 years old; Flor
ence Smith. 18. and Louis White. 2'
were crushed to death In the ruins of
an ancient stone barn, where they had
sought refuge during the storm. A bolt
of lightning struck the building, lo
cated on the outskirts of the city and
which was erected before the Revolu
tionary War. Another bolt set a build
ing afire and injured four persons, two
seriously. ,
In Philadelphia the storm was accom
panied by a tremendous downpour of
rain, ard In some sections by a tornado
like wind, which blew down signs and
trees.
Awf ) k (J It
LAST TIME
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First Run H
METRO PICTURES
Shown Exclusively at
Washington at Park
Coming Tomorrow
MME. PETROVA
in
PLAYING WITH
H
BBiBBinaanoBiBiHDHBiaaBi
How They Look for
Soft Spots
Sometimes local merchants com
plain when the mall order houses
advertise.
But the mail order houses never
murmur when the merchants don't.
The advertising manager of the
largest Chicago mail order house
says:
"We have a bureau whose duty it
is to read each week . newspapers
from all over the country. There is
not a paper of any consequence in
our trade territory we do not get.
The bureau looks over these pa
pers, and when we find a town
where the merchants do not adver
tise in the local paper we imme
diately flood that territory with our
literature. It always brings results
far irr" excess of the same effort put
forth in territory where the local
merchants use their local papers."
The cities where the merchants
do not advertise are meat for the
mail order houses.
iv ft y mmM
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VJJlAP aline
PICKFORD