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About Morning Oregonian. (Portland, Or.) 1861-1937 | View Entire Issue (July 2, 1915)
THE MORNING OREGONIAN. FRIDAY. JULY 2, 1013, 3 New Linen Store Second Floor New Shoe Store Second Floor New Millinery Store Third Floor New Bag and Luggage Store, Seventh Floor New "Men's Store On the Balcony New Wash Goods Store Second Floor New Children's Shoe Store, Fourth Floor j Re-Locating' Many Departments for tSe Creation of a GREATER ECONOMY BASEMENT STORE Editorial Our name has always been bracketed with successful sales, but no previous event started with more enthusiasm, spirit, energy and force than this Great Ex pansion and Alteration Sale. It means a step forward in progress of modern merchandising. Come every day; there'll be sales galore all over the store. New Garden Smocks Of Flowered Cretonne Special $2.49 Smocks of quaintly flowered cretonnes, in true Old English style. They have laced fronts, gathered full to a yoke in back and front- The collar and belt of white galatea and two pockets. Made in the correct long length, in style as illustrated. In sizes for girls 1 6 years to 40 bust measure. Fourth Floor Stationery Broken Lines of Fine 50c Box Paper IOC Fine linen in white and colors, plain and fancy weaves. 24 sheets and 24 envelopes in each box. About 500 boxes of this regular 50c paper to be sold at 1 8c each. Broken Lines of 50c Cor'spondence Cards 25 C Box contains 24 cards and 24 envelopes, some packed two sizes in box. Pure white linen cards with gold edges, in all sizes. Menanlae Floor. -Jewelry- Less Than Cost SOc Beauty Pins, 25c Set Roman and English finish pins, in an immense assortment of neat and clever designs. Two pins in each set. 75c Waist Sets, 25c Set consists of one bar pin and two beauty pins, in Cloissonne en amel, in the greatest variety of beautiful colorings. These sets are one of the newest Summer fads. 25c Enameled Pins, 10c - Bar and beauty pins of Clois sonne enamel, in an immense as sortment of attractive designs and colors. 75c Gold-Filled Bracelets 25c Only 75 of these bracelets, in good gold-filled English finish, in neat engraved designs. Flrt Floor. A Special Lot of 500 Boys' Wash Suits Selling to $2.00 Oliver, Middy, Russian and Balkan Styles Clearance 98c Suits of linene. percale, gala tea, gingham and chambray, in all-white, blue and tan, fancy blue, tan. red, navy and black and white stripes. Made in many of the most popular styles for small boys 2 to 8 years. These suits are made of excellent materials, well finished and made with straight or bloomer pants. Fourth Floor 100 Silk Walking Skirts To be Sold Friday for $5.45 Skirts that have sold formerly for not less than $7.50, and many as high as $8.50. Ten of the Newest Styles Made of the finest plain black chif fon taffeta silk, also blocked check and striped chiffon taffetas. The styles are the newest and most popular, featuring the shirred-top mod els, the plaited models, the spiral model, the flaring model and the ruffled models. Skirts that are suitable for utility as well as for dress wear. Third Floor PICTORIAL REVIEW PATTERNS AND FASHION SHEETS FOR AUGUST NOW ON SALE. Second Floor 4 Removal Sale of Millinery That Is Nothing Less Than Extraordinary Thursday our millinery department was so crowded with eager cus tomers that it reminded us of a Spring day before Easter women appreciated the radical reductions we are now making and anticipated their midsummer and early Autumn needs for many of these hats can be worn far into the Autumn. Here are hats for all occasions, for sports weaf, for dress, for tailored wear. $10.00 and $15.00 Trimmed Hats $3.95 $5.00 and $6.00 Misses' and Women's Trimmed Hats $2.50 $5.00 and $6.00 Tailored Trimmed Hats $1.50 Made of Silk and Silk With Straw Combinations - Untrimmed Hats for 95 c That Sell Regularly at $2.50 and $3.00 Of Hemps. Milan Hemp. Leghorns and Panamas Imported 50c and 95c Flower Trimmings 25c Sca4 nwr -Sweaters $3.93 That Sold Formerly at $5.00 to $7.50 Wool sweaters in plain and fancy stitches, and the An gora sweaters. Shown in a variety of styles. Some with V necks, others with the Byron or ruff-neck collar. In coral, gray, white, green, blue and rose. ThlP- KIw Gowns for 79c- Representing an Immense Special Purchase Made of Longcloth and Crepe That Would Sell Regularly at $1.00 to $1.25 Dozens of different styles in slip-on models. Square. V or round necks, deep yokes of embroidery or lace and embroidery insertions, inset yokes of dotted net and colored French bandings, set-in or kimono sleeves trimmed to match the yokes. Crepe gowns in slip-over and open-front styles short and three quarter sleeves, round necks, in fancy figured designs or all white with colored trimmings. Fourth Floor Corsets $1.95- Discontinued Models of $3 to $6 Corsets W. B. Nuform, C. B. a la Spirite, Nemo, Smart Set. La Vida Some of the finest models made of coutil, batiste and broche. In styles for all figures, in sizes from 19 to 36, but not all sizes in every style. Low. medium or high-bust models, straight or curve waistlines, finished with lace or embroidery. Fourth Floor Middy Blouses $1.25 That Sell Regularly at $1.50 to $3.50 Plain white middies or middies with navy blue collars in regulation styles, laced fronts and some laced sides, long or short sleeves, some with emblems on the arm. -Tommy Atkins middy, belt and patch pockets, in all white or with colored pipings of navy and red. Short sleeves. Marguerite Clark middy blouses in white or with colored collars and button trimmed. Vassar middy blouses, with three pleats on each side, patch pockets in all white. This middy also has sailor collar and short sleeves. uzes of middies range from 6 years to 44 bust. Fourth Floor -Aprons for 79c- Apron Dresses, Aprons and Belgian Sets That Sell Regularly at $1.00 Belgian sets in two pieces, jacket and skirt made of gingham in pink and blue checks. The jacket has V neck, short sleeves, belted all around, pocket and full skirt. Other aprons of ginghams and percales reversible style shirred waist aprons in plain chambray s. checked ginghams and light figured percales. Also Empire apron sets, including cap, of blue and white checked gingham and flowered percales, trimmed with plain band ings. Fourth Floor MEN- $2.00 and $1.50 Shirts Clearance 89c Shirts made of fine madras and percale in a great variety of stripes and figures in blues, pinks, heliotropes. Plain and pleated bosoms. $4.00 and $3.50 Shirts Clearance $1.95 Soft Summer shirts of mercer ized fabrics. Oxfords, madras, silk mixtures, flannels arid Rus sian cords made with soft French turned cuffs. 50c Athletic Shirts and Drawers 39c Made of fine checked nain sook in B. V. D. style, sleeveless shirts and knee drawers. 50c Poros Mesh Shirts and Drawers 29c Each The most comfortable Sum mer underwear for men shirts with short sleeves, drawers ankle length. 50c Black and Col- ored Lisle Sox for. . . 35 C Pint Klr. A Matting Suitcase That Sells for $4.00 Expansion Sale $3.45 All the edges are bound with leatherette, it has leather corners, which are well riveted, and heavy leather cowhide Straps all around. Two bolts and lock, three pat ented" hinges. Cloth lined, and shirt fold in the top. This suitcase is one of the best that we have ever offered at so low a special price. It will give excellent wear. Basement Gl oves- 16-Button Chamois ette Gloves for 47c Excellent gloves for all kinds of tailored wear, also for outing. They will wash perfectly. In white only. $1.50 16-Button Silk Gloves 98c These glove are made of pure silk with reinforced finger tips. Come in assorted colors. First Floor -Brassieres 50c i In the hook-front style, made of fine grade of cambric. The V-shape neck is finished with wide lace in both the front and back. They are reinforced under the arm and cut and fashioned on well-fitting lines. In sizes 34 to 46. Fourth Floor rSummer Blouses- of Fine Voiles Regular Price $2.00 Sale $1.23 Dainty Summer blouses of fine voiles, in embroidered and tucked .styles. Some with organdie col lars and trimmings of lace, others are hemstitched and picot edged. This variety of waists is large and reflects a great many of the very newest and best styles. Third Floor Mail and Telephone Orders Filled by Expert Shoppers c"Merch-ndiso of J Merit Only" Pacific Phone Marshall 5000 Home Phone A 6691 Manufacturer's Sample Line of $12.50 to $15 Collapsible Go Carts $8.89 Firmly built, steel frames, arm rests, padded seats and back rests. Rubber-tire wheels, auto and runabout hoods, open and close with one motion. No two alike. i One style illustrated. ! Fifth Floor i Over 900 New Summer Waists, Clearance 89c The Biggest Waist Sale of the Season at This Price Ordinarily you would expect to pay at least $1.00 and $1.25 for these waists. Dainty, fresh models that feature every new Summer style the latest collar effects the full, blousey style either long or short sleeves, and the greatest variety of pretty trimming effects. They are made of sheer quality of organdie, in crossbar, plain and embroidered effects, in tailored styles, or with pretty lace edgings, tucks and hemstitching. At 89c every woman can afford to have several of these attractive blouses, which have all the appearance of waists much more expensive. Don'' mJss opportunity. These 900 waists will be sold earlv. as such an extraordinary event will be eagerly welcomed by many women. Basement 140 of the Well-Known Forsythe Waists in pleated and tucked, strictly tailored styles. Extra quality materials. Waists that are popular for outing and sports wear. Clearance 50c Tailored and Novelty Linen Suits Regularly Up to $15.00 Clearance $1.85 This is your opportunity to se cure linen suits for the Summer days. In natural and colored lin en, made in strictly tailored mod els and fancy novelty effects. 25c Sunbonnets For Women, Children, Misses Clearance 19c In plain blue, pink and light percales, with polka dots. Also dark grounds. Made with flare fronts and rubber at back. Boys New Oliver Wash Suits Very Special 50c The most popular Summer style for small boys 2'2 ' years. Made in white, blue or tan. or fancy combination striped blouses and plain trousers. Made with turn-down collars and cord and tassel at neck. Remarkable suits at 50c. A Splendid Assortment of Girls' Wash Dresses Sixes 2 to 14 Years Regularly 75c and 85c Very Special 50c For girls 6 to I 4 years, dresses of gingham, and sizes 2 to 6 years of gingham or percale. Made in many attractive new styles, long or medium waist styles, with or without collars, trimmed with plain bandings or fine embroidery. Exceptionally good quality materials, extra well made and finished. Boys' or Girls' 75c Playtime Overalls Clearance 59c The most comfortable and practical garments for outing and beach wear for the little folks 2 to 8 years. Made of plain or fancy striped denim. long or short sleeves. Completely covers the clothing and saves the stockings. Women's ' Knit Underwear Swiss-Ribbed Vests, 17c Low neck, sleeveless, lace yokes. Regular sizes. White Union Suits, 29c Fine white cotton suits, sleeve less, tight knee, extra full and elastic Regular sizes. Outsize Vests at 23c Swiss-ribbed cotton, with lace or plain yokes, low-neck, sleeve less style. Boys' 50c Waists Clearance 25c Sizes 6 to 14 Years Blue chambray. white soi sette, black sateen and plain tan or fancy light stripes. Tapeless style, turn-down collar. Great Clearance of This Season's Best Trimmed and Untrimmed Millinery ONE LOT OF SHAPES SELLING TO $1.25 Clearance 10c ONE LOT OF SHAPES AND READY-TO-WEAR TAILORED HATS, BLACK AND COLORS Clearance 25c ONE LOT OF SHAPES SELLING TO $2.50 Clearance 39c FASHIONABLE TRIMMED MILLINERY TO $3.00 Clearance 95c -An opportunity that comes but or.ee practically every shape worn this season is to be found in this great clearance collection models for women, for misses, for girls, black and colors. FOR FRIDAY ONLY Sheets 25c Each Size 72x90 Inches Pillow Cases 7c Each Size 42x36 Inches Of extra weight sheeting, just the kind for Summer homes and for outings. Summer Underwear Crepe and Longcloth ' Gowns, Combinations, Corset Covers, Drawers, Envelope Chemise SELLING TO $1.00 Clearance 59c An exceptional collection of crepe and muslin underwear in full sizes, extra quality materials, trimmed with dainty lace, embroi dery, insertion, beading, fancy bandings, ribbons. Gowns in slip-over, V-neck, high-neck styles, many different models. Corset covers, combina tions and envelope chemise in a gTeat variety of styles. sr rowers, Mat-leg style. A New Shipment of Middy Blouses Most Popular Styles Sizes 6 to 20 Years Special 59c In all white or white with nay, red or cadet collars and trimmings. Made in attractive styles, with larpe sailor collars. V necks, some laced fronts, oth ers with fancy ban as on sleeve. Sleees and pockets trimmed to match collars. Coverall Aprons Of the 50c Quality Clearance 39c Made of ttiipcd and figured percale, in light and dark ef fects. Made in regulation cover all style, round neck, kimono sleeves. Also side-button style with white pipings and belts. F ull sizes. 7-Piece Berry Sets That Sold for $1.00 Clearance 48c Of highly polished, clear crys tal, with fluted top. Set consists of one 8-inch bowl and six 512 inch saucers, all with star centers. For One Day Only " 75c Wizard 00 Polish Mop DOC The famous triangle-shaped mop that gets into every corner the strongest and best polish mop made. Cleans and polishes all kinds of woodwork, automobile bodies, pianos, etc Will not in jure the finest finish. This spe cial price Friday only. CLEARANCE OF FAMOUS SOc MUSIC FOLIOS, 25c Best composers, such as Schu man. Schubert. Brahm. Beetho ven, Chopin. Mendelssohn. Other folios, containing marches and twosteps. opera selections, stand ard pieces. THESE FOLIOS AT 15c contain famous songs from fa mous operas, popular parlor pieces and many children's pieces. CLEARANCE OF POPULAR SHEET MUSIC. 5c Regular $1.50 and $1.75 Crepe Kimonos Clearance 98c Just the thing for traveling and warm weather wear. In several styles, with elastic at waistline, with raglan sleeves and cord pip ings, in loose flowing style and in regulation Japanese style with large sleeves and sash. Many pretty color combinations, as well as plain colors. GUARANTEED Garden Hose Greatly Underpriced $6 Goodyear Hose $4.48 Ji-inch size. 50-foot length. 5-pIy black rubber, or cotton covered guaranteed hose. $5 Goodyear Hose $3.65 50-foot length. Ji-inch. 5-pIy black rubber or cotton-covered guaianteecl garden hose. $8 Goodyear Hose $6.48 50-foot length. 7-ply. J 4-inch red rubber guaranteed hose. $7.50 G'dyear Hose $5.50 7-ply. red rubber, guaranteed hose. J i-inch size. 50-ft. length. FREE A 40c Diamond Spray Nozzle with every hoe sold. 4 sprinklers, reels, mend ers and garden supplies re duced. Basement NO PHONE ORDERS FOR ECONOMY SALES Mlerchandise eft Merit Only
