7 A Square Deal for Every Cigar Smoker & NO MORE NQ LESS $300,000,000 Is Spent For Cigars Annually THE 3IORXIAG OKEGOXIAK, FRIDAY, FEBRTTAIt T 2, 1906. You are paying your part of this $300,000,000. WJiere such .a stupendous amount of money is Involved, isn't it worth 'thinking twice about whether you are getting the best value for your . money? You've bought cigars with no guarantee of their goodness, no better assurance of their value than the recommendation of an unknowing re tailer in total ignorance of who makes them, ;how they are made or of what they are made and with no guarantee of their real value. You have kept on paying 10 cents for cigars that under proper manufacturing conditions should not cost you more than half as much. Is that a SGtuare deal? How much longer are you going to put up With it? v X Isn-t your part of the $300,000,000 a year " worth more -consideration by the manufacturer and by the dealer? Why don't you demand .some guarantee of reliable quality? Why should you taKe chances? You should not allow your prejudice or your indifference to interfere with your getting the best cigars you can possibly buy for your money. You cannot' afford to ignore the better quality that is yours if you ask for and demand it The American Cigar Co. gives you as good a cigar to-day for a nickel as you could get five years ago for a dime. Whatever price you pay, you fan get honest smoking values, if you go the nght way about it. Here's HOW Guided by the combined knowledge of the greatest cigar manufacturers in Cuba and the United States, the American Cigar Company set " about to perfect new and better processes in cigar manufacture and to provide an equipment that would bring about the much-needed improve ment in cigar quality without increase in cost. Thus, with the knowledge of what to do, and with the capital, equipment and disposition to do it, the American Cigar Company is to-day man ufacturing cigars that are in everyway better than any other cigars offered to thepubJicK Here's WTY The American Cigar .Company was organized to manufacture cigars thatould win the patron age of smokers solelythrough their merits. The supremacy of the American Cigar Com pany to-day is wholly due to its recognition of the "Square Deal" principle. That you may have a reliable guarantee a sure sign by which you may identify the product of these latter-day methods wherever you buy, whenever you smoke the American Cigar Com pany has placed this "A" (Triangle A) mark of merit on the boxes of the best cigars of various brand names. A NEW CREMO These modem scientific methods have been applied to the Cremo Cigar. A new Cremo is now being placed on the market. This ATew Cremo is a prominent demonstration of the great improvement in quality made possible only by reason, of the manufacturing system used exchir sively by the American Cigar Company. WARNING WARNING Cigar smokers are warned against substitution. We are constantly discovering and prosecuting unscrupulous cigar dealers and manufacturers who are trading on our reputation., The cigar dealer who sells from stuffed boxes robs you on every agar he sells. We caution cigar smokers to see that the goods- they buy. arc genuine. Always look for the Triangle "A " merit mark. ) f9 it The "Triangle A1 Mcnt Mark A Stands for Hon est Cigar Values AMERICAN CIGAR CO, MANUFACTURERS REFORM Two of Big Nine Colleges Sus pend Football. NO COACHES ARE ALLOWED Chicago arid Northwestern Will Abol ish 'Game for Tavo Years and Then Revive in Un recognizable ForniJ CHICAGO, Feb. 1. Reformed football ajs recommended by the faculty repre sentatives of the "big- nine' colleges at a conference In Chicago a few weeks SO -Rill prevail In the future at both the University of Chicago and Northwestern University. This was agreed upon to day at separate meetings of the faculty of both institutions. Resolutions were adopted stating that it was the desire of the University pf Chicago to abolish the game entirely for two years. "With the acceptance of the recom mendations made by the conference, foot ball, if it is played at all next Fall at cither Northwestern or the University of Chicago, will not have much resemblance to the former style of football played at these schools. Professional coaching will be prohibited, the training table will be abandoned, all players will have to be residents of the university for at least one year, no practicing will be allowed until after the regular opening of the Fall term of the school year, no post graduates will be allowed to participate in the game, and the rules controlling the actual playing of the game will be broad ened so as to remove all the evils that have been charged up against it. liUCAS WILL- HOT BE AN OUTLAW Tacoma Would Bo Welcomed to the Northwestern Circuit. TACOMA, Wash., Feb. L (Special.) "Tacoma is welcome to join the North western .Baseball League if she wants to do it," was the statement of W. H. Lu cas, president of the league, today. "Tho Northwestern circuit." continued Lucas, "Is not definitely decided upon. We are keeping one vacancy open, in the hope that Tacoma may see fit to accept the. franchise. The league is assured of a successful season. The demand for a revival of the old Northwestern circuit is general. At? for the grounds; they can be secured if a club is formed. I have seen to that. "I see there has been some talk' of my organizing an outlaw league and taking in Portland in opposition to the Coast League. Now that is nonsense. I am a cliarter member of the National Associa tion of Minor Leagues and a firm believer in organized baseball. Before I turn out Jaw I -will quit the baseball business." MAKE ATHLETICS DEMOCRATIC Professor Speaks Against Deifying: of Football Teams. CHICAGO, Fob. 1. A dispatch to the Tribune from Madison. Wis., says: "Football reform may be one-tenth hysteria, but it is nine-tenths common sense." said Professor Adams, .director of athletics" at " the University of Wis consin, at the alumni football banquet nere last nighL "The real problem," he continued, "is that of an athletic aristocracy versus an athletic dem ocracy. While there are some 3500 stu dents in the University, not more than 25 or 30 can be said to have received any desirable training' in football that training- which comes from hearts' P' ticipation in competitive games. All the howl, all the fuss and all the re form has been over a couple of dozen young men on whom the admiration of the student body, the money of the athletic association and the time of the faculty were as lavishly expended as if they had been dcmigQds, and not simply manly young- Americans, whom. with the exception of the few profes slonals who have crept in among; them. it Is a pleasure to know. "We have set up an Intercollegiate victory as the highest aim and ambl tlon of student life. The popular mind ranKs a victory over Michigan as a greater achievement than a great scien tific discovery. Tho average college student would inttnltely prefer to be a substitute quarterback than to make Phi Beta Kappa. We have set up a -wrong- ideal and then pursued it In tne strenuous way which characterizes us as s, people." TIIE DAY'S HORSERACES. At Oakland. SAN FRANCISCO, Feb. 1. Oakland race results: Three and a half furlong: Seven Full won. Miotao second, Janice Marlon third: time. 0:U. , Six and a half furlong Lady Kent won, Maxetta second. Ray third: time, Mile and an eighth Catallne won, Iras ec ond, Polonius third; time, 1:55,. Futurity coure Cerro Banto won. Ltra Iteed econd. Sterling Tower third: time. 1:11. Six furlongs Royal Rogue won. Martlnraa second. Tom McGrath third: time. 1:13. Mile ana 100 yards EJ fihertdan won. Su preme Court second. The XJeulenant third; time, 1:4614. At Los Angeles. LOS ANGELES, Feb. 1. Ascot race results: Four furlong SIlTer Stocking won. Hal ton second. Sweet Kitty third; time, 0:49. Mile Tavtancsn won. Prince Chlng second, Katie Frew third: time. 1:42 U. Five furlong Sir Wilfred won. Bribery flecond, Don Domo third; time, OiSB. Mile and a sixteenth Vino won, Orllene second. Ramus third; time, 1:40 i. Mile and 70 yard Henchman won. Dr. McCarthy second, Lucy third; time. 1:45V.- Six and a half furlong Money Muss won, Potrero Grande second. Revolt third; time. 1:20. At Xcw Orleans Fair Grounds. NEW ORLEANS, Feb. 1. Fair Grounds raco results: Six furlongs Rhinerock won. Water Lake second. Buxom third; time, 1:15. Three furlongs Bobs ret won. Jardlnere second, Susannah third; time, 0:S6 1-5. Five and a half furlongs The Ram won, Waterwlg second, Stoner Hill third: time. 1:0T 4-5. Mile St. Valentine won, Kickshaw sec ond. R. F. William third; time, 1:41. Mile and a half Lo Angelno won. Captain Bob feond. Merry Pioneer third; time, 2: SO 2-5. Mile Consuelo II won, Charlie Thompson second, Bitter Brown third; time. 1:42. At New Orleans City Park. NEW ORLEANS Feb. I. City Park race results: Four furlongs Karama won, Belle of the Bay second. Splon third; time. 2:47 4-3. Mile and a half, selling Rosmond won, Helgerson second, Uymettus third: tlrae 2:37. Fire and a half furlongs Airship won, Monacodor second, Tlchlmlngo third: time. 1:0T 1-5. Mile and 70 rard. selllnr rtA T7,.i Foreigner second, Berry Hughe third; time.' J-O. Six and a half furlanra fUr-wA it... garet Angela aecoad. J. Ed Grill third: time. 1:22. SIX and a lialf furlnir V-- 1 won, Basil second, Aeo third; tlar, JU21. Mile and a half Coruscate won, Harry Stephen second. Drexel third; time. 2:34 4-5. THREE MOTOR - BOAT RACES Fast Time of Glngras' 23 Is Feature of Day's Events. PALM BEACH, Fla.. Feb. L Three events In the motor-boat regatta, were run off here today. Easily the feature of the races was the fast work of George Glng ras 2T In th elast event of the day. The event was won by Coo In 1:40:55. with a handicap of nearly five miles. The "23" was started at scratch, and finished fourth, only a few yards behind the third machine, after making- the 155 statute miles in the fast time of 1:42:17. Nine boats started In the race. The first event of the day, open to boats of all classes and over a course of 10.33 and a fraction statute miles, was won by T. R. Collins' Comet, In 1:05:49. The Comet was the fourth boat to start. Four boats started In this event. The second event, over a course equiv alent to 5.175 statute miles, was won by T. R. Fettles Twentieth Century, in 21:12. Only six boats in this event. . All boats were handicaped on basis of time made In events of the two previous days. HYLAXD KNOCKS OUT TWO Colorado Boy Proves Too Much for California Fi&htcr. DENVER. Feb. 1. Fighting Dick Hy land, of San Francisco, tonight. In his at tempt to defeat three 130-pound local boys before a local club, succeeded in knocking out two of his opponents-Jack Haley and Kid Sulllvan-In the fifth and third rounds respectively of scheduled five-round bouts, and failed to dispose of Kid Erlenborn. 318-pound champion of Colorado. In the same number of rounds. Slosson Will Challenge Hoppe. NEW TORK, Feb. 1. Willie Hoppe. announced yesterday that he would ac cept the challenge issued by George F. Slosson to meet Thlm fn iv. chamnlonshlD tltl nt is.tni-s vaiv nn. blllards, one shot In. which title oppe won rrom Maurice Vignaur Jn Paris a fortnight ago. Hoppe said that he would taks ad vantage of the full CO days' limit al lowed in the deed of gift of the em blem. This time limit will expire on March 23. Hoppe also announced that. If be defeated Ktnsnnn Vi ..- f WUJU UtAC on Jacob Scbacfer, who ha5 expressed a. uuaire u snanenge nis former pupil. Lipton Xew Challenge Yacht. LONDON. Feb. 3. Sir Thomas Lipton will not discuss at present his plans to challenge for the America's cup in 1907. He points out that under the rules It Is not necessary to challenge until the Fall of this year, and until then will probably not say what his proposals are. It is understood. "noirMr. tr n. Lfred Milne, of Glasgow, will design the vii.iiciuci, aim mi me "Jennys, of Dumbarton, will build the yacht. In yachting circles it is said that Sir Thomas will ask the New York Club to modify Its rules. IN y WILL ASSIST Seven Clubs and Schools to Participate in Indoor Meet. GUARDSMEN ALSO TO HELP Simmons Will Wrestle 3rell!ns. Harold Simmons, of this city, has been matched to meet Dan if ell In Mont., in a wrestling match in Portland feoruary iz. Mellins has arreed to throw R!mm- three times in one hour or lose, the match. Simmons has had considerable training in this line and exnects to dtt ti,. Montana man. The match will take place at lungier s nan. the ei& military pricea property at Fort 3it wirorlh troen th IjirtrnBt of Juitlce to th TS'xr Dt9Uts&rtt iok jjUce Frtiay. Special Programme of Military Sports for Their Bcncrit Ar .rangemcnts Committee Re ceives Encouragement. The local committee which is raising funds for the Athens All-American team has practically completed arrangements for the big indoor athletic carnival to be held at the Armory on the last Saturday In this month, February 24. The following institutions have signified their intention of entering- the competition: Multnomah Amateur Athlete Club, Mil waukie Athletic Club. Young Men's Chris tian Association. Columbia " University. , Portland High School. Portland Academy I and Hill Military Academy. In addition to thetc, a special programme of events J for the benefit of colleges and universities as well as the Oregon National Guard will be arranged. Oregon Agricultural College, the "Univer sity of Oregon. Albany College and sev eral other institutions have signified a desire to help the affair along. The programme of events will consist of the following: SO-yard dash, 440-yard run, SO-yard hurdles, shotput, running high jump, relay raco and pole vault. The events of the same character will be held among the Interscholastic teams. The military organizations will have a special programme of Army games, such as tent pitching, bayonet races and wallscaling. In all probability a boxing and wrestling programme will also be arranged, for Spokane has volunteered to send com petitors to help out in this IJn should the committee find it advisable. Souvenir medals will be given the win ning contestants for first, second and third places In each event. Tonight, in the Y. M. C. A. gym nasium, the Salem Nationals will play the local Tigers, and It promises to be a fine game, as Salem got beaten by only one point last Saturday with two of their regular men out of the game. This will b the Tigers' last game this season, and they are eager to preserve their record of being-undefeated the entire season. The line-up: Salem. Rhodes F Hanrrove ....F Eteinbach C . Rudolph ,.C Wlnatanler R...... Jonea Sub Tljrer. ' .. Moor ... Purh Hartman Binnett . Ruri4ll A. Macki- Jake Atz, the popular little shortstop of the Portland team, has been spending th Winter at Murietta Hot Springs. Califor nia, and writes to a friend In this city that he is in great form and ready for the bell to sound the opening- of the "play ing season. Portland will have baseball on two holi days during the coming season Decora tion day and Labor day. For the first time since 1902 the Portland team will be away from homo on the Fourth of July" The first of March is named as the re porting date of the local plavera at the training quarters at Stockton. Clothing Company Files Taper-. Incorporation articlis of the North Tailors & Geali Txazlshtzs acere fijjd Ls. the office of the County Clerk yesterday by Werner Pettcrson. Isak. E. Norgard and Carl C Vance; capital stock. -5700').-"The objects are to engage in the manu facture, buying and selling of clothing, furnishing goods, hats, boots, shoes, etc Marshal Reed Gets Commission. When Judge Wolverton yesterday morn ing handed to Charles J. Reed his com mission, he became United States Mar shal for the District of Oregon. Shortly after court convened United States Dis trict Attorney W. C. Bristol, handed Judge Wolverton Marshal Reed's bond, amounting to 320.0CO. Before entering the courtroom Mr. Reed bad taken the oath of office and all that was necessary was to have Judge Wolverton approve the pa pers and bond. In handing" the commis sion to the new United States Marshal. Judge Wolverton stated" that lr gave him great pleasure to present the commission. The papers which confirmed Marshal Reed's appointment were received from Washington several days ago. His first official act after receiving hia commis sion, was to make service of a restraining- order presented by Attorney M. B. Meacham. Pantages. Have vou seen Cantaln Haltum. th vrtfnm cannonbal! klnsr. who heads the feature bill at Fantaxe'A Theater this week? His act Is by odd the sensation of the season, and a raudevlllc treat that should not be missed. His exhibition of darinc: and skill in catch Iny a 21-pound steel ball fired across the stage from the mouth of an old brass caa noa will prove a revelation to all. Captain Ho I tarn Is a fine example of the benefits of physical culture, being a- Hercules In strength and activity, despite hta (J4 years. There ts a lan assortment of other cood vaudovilla features on the programme, including the Scoflelds. "Fiddling Rubes." Crawford and Duff, comedy entertainers; Widow Corter. comedienne; Mickey Feeley. monologlst; Jones and Barton, novelty comedians; Leo White, baritone, and a new et of moving pictures, The Night Before Christmas." BUSINESS ITEMS. If Baby In Cuttlns Teeth Be sure and use that old and well-tried rem edy. Mrs Wlnslow's Soothing Syrup, for chil dren teething. It soothes the child, softens the gums, allays all pain, cures wind colic and diarrhoea. To the Scotchmen of America THERE is an article in Muksbt's Magazine of great value to you an article you can not afford not to read. .It is on THE SONS OF SCOTLAND IN AMERICA, and is a romance of Scottish brains and Scottish pluck and Scottish achievement! It shows the constructive genius of the race, and the tireless energy and fighting qualities of the race. The Scots, like the English and the Irish and the Dutch, were basic in our civilization. Five Scotchmen were among the signers of the Declaration of Independence, and of the four members of George Washington's original cabinet, three were of Scotch blood Alexander Hamilton, Knox, and Randolph. Eight of our Presidents have been of Scottish or Scotch-Irish blood. " i A Great Series of Race Articles This is the second paper in a series of race articles now appearing each month in Muksey's Magazine. The first was on The Jews in America. The third will be The Germans in Africa. Then follow The Irish, The English, The French, The Dutch, The Canadians, The Scandinavians, The Italians, and finally The Ajiericans in America. This is a great series of articles which should be read by every one who is of the blood discussed, and every one of any blood at all who is enough of an American to wish to know who is who and what is what. This article on the Scots in America appears in Munsey's Magazine For February Illustrated with 18 portraits of leading Scots in America It was the romantic Paul Jones, a Scotchman, who founded our navy. It was a Scotchman who founded Princeton' University. It was a Scotchman, James Gordon Bennett, who gave us our modern American journalism. And it was Andrew Carnegie, a Scotchman, who first organized our steel industry upon its present colossal scale, and who, beginning his career as a messenger-boy in Pittsburg, became in a short span of life the greatest ironmaster of the world and the second richest man in the world. The February MUNSEY is one of the finest and most finished numbers in all that goes to make a high-grade magazine that we have ever issued. In the dignity and quality of its contents, in its press-work, including color printing, and in the ex cellence of the paper on whkh it is printed, there is no better magazine of the month at any price none better anywhere. On all news stands 10 cents ; by the year $1.00. FRANK A. MUNSEY, 175 Fifth Avenue, New York