4C
THE DAILY ASTORIAN • FRIDAY, AUGUST 28, 2015
PARTING SHOT
A weekly snapshot from The Daily Astorian and Chinook Observer photographers
Adirondack chairs behind the Surfsand Resort in Cannon Beach get a full-frontal view of Haystack Rock and — with
the help of editing in Photoshop to bring it out — the Milky Way rising above.
Edward Stratton/The Daily Astorian
ODDITY
McPuh-leeze
Burger King reaches
out to McDonald’s for
McWhopper on Peace Day
McDonald’s CEO Steve Easterbrook said the
proposal was inspiration for a good cause, and
that he thinks the two companies could do
“something bigger to make a difference.” Then
he took a dig at the ploy by Burger King.
“Let’s acknowledge that between us there
By CANDICE CHOI
is simply a friendly business competition and
Associated Press
certainly not the unequaled circumstances of
the real pain and suffering of war,” Easter-
NEW YORK — This probably isn’t what brook said.
the United Nations had in mind when it estab-
He added “P.S. A simple phone call will do
lished the International Day of Peace: Burger next time.”
King is asking McDonald’s to join forces to
The proposed mashup of the Big Mac and
create a “McWhopper.”
Whopper would include elements of each,
In full-page newspaper ads Wednesday, VXFK DV ÀDPHEURLOHG EHHI SDWW\ DQG D PLG-
Burger King said it’s calling for a truce with dle bun, according to a website Burger King
McDonald’s so that they can create a mashup set up. Burger King notes on the site that it’s
of their most famous burgers — the Big Mac open to discussing the proposal, but that de-
and the Whopper. Burger King says it wants to tails would have to be worked out in time for
serve the concoction for a single day at a pop- Peace Day.
up location in Atlanta, a midway point between
“Proposals like McWhopper make noise,”
the headquarters of the two chains.
Burger King says in a video on the site.
Burger King is tying the publicity stunt to
Burger King said the ads asking McDon-
DQRQSUR¿WFDOOHG3HDFH2QH'D\ZKLFKVD\V ald’s Corp. about the proposal were to run
it promotes Peace Day. The United Nations Wednesday in The New York Times and
created the International Day of Peace in 1981 The Chicago Tribune, the latter of which is
to coincide with its annual opening session in based near McDonald’s headquarters in Oak
September. It then designated Sept. 21 as the Brook, Ill.
DQQXDO³GD\RIQRQYLROHQFHDQGFHDVH¿UH´LQ
Burger King, based in Miami, is owned by
2001.
Restaurant Brands International, which also
In a response posted on its Facebook page, owns Tim Hortons.
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Inside: Indu
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Shellfish farm
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NEWS
County makes a splash
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Burger King/AP
This photo provided by Burger King shows packaging for a “McWhopper.” In full-page
newspaper ads Wednesday, Burger King said it’s calling for a truce with McDonald’s so
that they can create a mashup of their most famous burgers, the Big Mac and the Whop-
per. Burger King is tying the publicity stunt to a nonprofit called Peace One Day, which
says it promotes Peace Day.
Now inserted into
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NEWS
Seaside Muffler and Off-Road
21
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BOAT OF THE MONTH
The Sadie out of South Bend,
Wash. page 24
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