REDMOND SPOKESMAN • TUESDAY, DECEMBER 6, 2022 A5 YourBusiness Cookie company starts up in Redmond BY JANAY WRIGHT CO Media Group When Heather Goss left her job on the cookie team at Sparrow Bakery to relocate to Redmond, she left behind a part of herself. “I would go there and sing to the cookies every day,” Goss said. “When I left (Sparrow Bakery), I left a part of that happiness. I had to find it again.” So Goss started Kook’i, her own cookie company in Red- mond. Kook’i sells decorated baked goods that are perfect for gifts, special occasions or the every- day. Goss’ best-selling prod- uct is a lemon shortbread. She places the shortbread in little mason jars so they stay fresh for up to two weeks. Movie-themed boxes of cookies are her second most popular product. For the hol- iday season, Goss has a num- ber of Christmas-themed cookie boxes planned. She re- cently made an “A Christmas Story”-themed box, which sold out quickly. “We’re doing a ‘Home Alone’ one. We’re gonna do ‘(National Lampoon’s) Christ- mas Vacation.’ We’re gonna do ‘Gremlins,’” Goss said. Her decorating style is quirky and unique, incorpo- rating movies and celebrities, even song lyrics from Harry Styles and Taylor Swift. She also makes a cookie pie with a shortbread base and pie Where to find Kook’i What: Demonstration at Central Oregon Locavore When: 10 a.m.-noon Sat- urday Where: 1841 NE Third St., Bend Cost: Free Contact: centraloregonlo- cavore.org, 541-633-7388 What: The Bite Tumalo When: 11 a.m.-4 p.m. Sat- urday Where: 19860 Seventh St., Tumalo Cost: Free Contact: thebitetumalo. com Courtesy of Kook’i When: 10 a.m.-4 p.m., Dec. 10 The Kook’i food truck will be parked at The Dog House Brewyard in February, a new food truck lot coming to Redmond. More info Location: Products are available for shipping, at select stores in- cluding Central Oregon Locavore, craft shows or for pickup in Red- mond. Contact: kookicompany.com, 318-450-2417, heather@kookicom- pany.com Price Range: $4-$30 filling on top. The cookie pies come in assorted flavors in- cluding cherry pistachio, ap- ple pecan and s’mores. It’s important to Goss to be unique, so she doesn’t copy the styles of other bakers. She uses multiple forms of art on her cookies, including pip- ing, screen printing, paint- ing and drawing. With the screen-printing technique, it’s easy for Goss to transfer any photo to a cookie. While she doesn’t offer vegan desserts, she does have gluten-free options available. Making others happy is at the heart of Kook’i. “When you leave my place, I just want you to feel better. Even if it’s for 30 minutes,” Goss said. Goss started baking for hol- idays and birthdays about a year ago. Now, a food truck sits in her driveway. Come February, the Kook’i food truck will be showcasing cookies at The Dog House Brewyard, a new food truck lot with a dog park coming to Redmond. But in the meantime, Goss’ baked goods may be found at Central Oregon Locavore in Bend or for pickup or ship- ping from Goss’s Redmond home. When Goss spoke to GO last week, she said Food 4 Less and Nonna’s Cucina food truck in Redmond would also soon be selling her cookies. Goss’ baked goods will also be available at pop-ups and holidays shows in the coming weeks. On Dec. 10, Kook’i will be at both the 13th Annual Locavore Holiday Gift Faire and the Holiday Village Mar- ket at Redmond’s Centennial Park. █ What: 13th Annual Loca- vore Holiday Gift Faire Reporter: 541-383-0304, jwright@ bendbulletin.com Where: Unitarian Univer- salist Church, 61980 Skyline Ranch Road, Bend Cost: Free Contact: centraloregonlo- cavore.org, 541-633-7388 What: Holiday Village Mar- ket at Redmond’s Centen- nial Park When: 11 a.m.-5 p.m., Dec. 10 Where: Centennial Park, 446 SW Seventh St., Red- mond Cost: Free Contact: visitredmondore- gon.com, 541-923-5191 Courtesy of Kook’i Goss decorates her cookies with multiple art forms including piping, screen printing, painting and drawing. Courtesy of Kook’i Bringing joy to customers is at the heart of Kook’i. Consider hiring a business coach BY GARY EINHORN For The Spokesman T his is one of the ABCs of entrepreneurship that is often overlooked and not considered, especially at the inception of a business. Entrepreneurship, as I have shared previ- ously, is both an opportu- nity at self sufficiency and a chal- lenge. The entrepreneur Einhorn does not re- ceive a guar- anteed weekly or monthly paycheck. He or she must create their own income stream. It has been stated that a sig- nificant number of business ventures do not exist after three years. It does not have to be this way. In this article, I will attempt to provide antidotes to address how to be successful in business. There are several ways a busi- ness coach can help an entre- preneur succeed. The first is to provide a roadmap for how to begin and what to consider in the incubation of a new busi- ness. One would not consider Business background Gary Einhorn has been a business coach and consul- tant for more than 14 years. He spent four years at the Small Business Develop- ment Center at Southern Or- egon University, followed by 10 years in private practice. He has coached more than 200 clients, and focuses on both the person and the business. driving, for example, to a new location without a detailed map or GPS. The same is true with regard to a road map for the in- ception of a business. Here are some key points to consider: 1. Business name 2. The legal entity 3. Do I need to register the as- sumed business name? 4. Will I have employees or use independent contractors? 5. Do I need a license for the kind of work I will be doing? 6. What insurance will I need? 7. How will I market the busi- ness? 8. Do I need a website? 9. Will I use social media? 10. Will I have a brick-and- mortar location? 11. What team of profession- als will I require? 12. How will I find mentors? 13. Do I understand the say- ing “Do what you do best and outsource the rest”? 14. Am I familiar with the book “The E Myth Revisited” by Michael E. Gerber? 15. Have I read the primer by Napoleon Hill, “Think and Grow Rich”? 16. Will I have a budget for advertising to gain exposure and presence? 17. How will I write my busi- ness plan? 18. How will I capitalize my business? I will stop at 18, which is con- sidered a lucky number and ad- dress each item listed above as space permits. The remainder will be addressed in upcoming editions of the Redmond Spokes- man. I would most appreciate your comments and questions. I am also offering, for the entire month of January, a free one- on-one, meet-and-greet for 30 minutes. █ Gary Einhorn was born in Brooklyn, New York, and lived for 33 years in Ashland. He owns The Entrepreneurial Ear. Email him at garyae@gmail.com or call 541-292- 6177. SHOP LOCAL this holiday season and support Central Oregon businesses! 29 Great Local Gift Ideas are waiting for you! Check out the Central Oregon Holiday Guide online at: www.BendBulletin.com/holiday-guide The printed edition published on November 29 in The Spokesman and on Thanksgiving in The Bulletin. Back issues are available at your local office. 320 SW Upper Terrace Dr., Ste #200, Bend 361 SW 6TH ST., Redmond