The Western American., November 30, 1922, Page Page 5, Image 5

THE WESTERN AMERICAN
Thursday, Nov. 30, 1922
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SYDNEY VINCENT IS WINNING TOURIST CROP" E l i
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toto, Sam’s suggestion foe reducing the overhead expense df oper­ fo r a series o f immense advertising signs to be placed at strategic
points in California, Washington, Utah and Idaho.
ating the Corporation o f Oregon.
A t that, Sam may have made some good recommendations,
Signboards A re Artistic
which the.new governor may adopt in whole or in part.
The pictorial signboards are represented o f the highest type
o f the sign painter’s art: Crater lake in her magnificence is
R E G O N has reason to feel proud o f the fact that the last shown on the m ain traveled road hear Los Angeles; the Oregon
legislature created a bureau to care fo r the development o f caves are shown on the main traveled road near San Francisco;
Brazenly Suggests Throttling Oregon Tourist and Infor­ tourist travel in this state. For a number o f years Oregon has Wallowa lake is shown on a board located on the Lincoln high­
contributed more or less liberally to the support o f the Pacific w ay east o f Salt Lake at a point where the main highway from
mation Bureau, Which Gets Rich Results, and
Northwest Tourist Association, a tri^ ta te organization supported Denver joins the Lincoln highw ay; the magnificence o f the Blue
and To Build U p a Seattle Enterprise
by the state o f Oregon and Washington and British Columbia. mountains is shown on a board located on the main highway
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with headquarters in Seattle. It was the function o f the associa- east o f Pocatello; the Columbia R iver highway is shown on a
It is apparent that in endeavoring to make a showing, und tron to advertise the scenic beauties o f the Pacific Northwest splendid board located on the Yellowstone trail east o f Spokane.
in beating Governor-elect Pierce to it in making recommendations and generally invite tourists to this region, so prolific in all those and Mount Hood in all her glory is shown on a signboard located
looking to a reduction o f taxes, that Secretary o f State Sam things attractive to them.
on the Yellowstone trail just east o f Walla Walla.
KoZer has selected at random a number o f bureaus and eommis-
But there was no thoroughly organized method o r organiza-
The commission also authorized the creation o f fiv e brauch
sions whose appropriations might be cut, or which might be tion in Oregon through which tourists could be furnished the bureaus to be operated during the summer season at tourist cen­
eliminated entirely.
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information necessary fo r them to see Oregon in her g lo r y ; no ters within the state. The branch bureaus were established at
Some o f the bureaus whkh Mr. Kozer recommends shouUTbe bureau which*the tourist could call upon fo r accurate free Toad Medford, .Ontario, Klamath Falls, Pendleton and Pend, and secre­
eliminated are o f extreme value, however. Am ong them is the information, and the hundred and one varieties o f data and ad- taries placed in charge who were well equipped to handle the d iffi-
Oreyon Tourist and Information Bureau, which has done more, vice the tourist in a new country necessarily must have at his ¡cult and onerous duties assigned them, The fiv e branch bureaus
have handled, it is estimated, approximately 10,000 tourists this
w ith comparatively little money, to develop the State than any ¡ command, i f his stay is to be made thoroughly enjoyable,
season.
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function exorcised by any 6ther bureau or commercial organiza-
Bureau Great State Institution
SAM KOZER TRYING 18 TEU.GOVERNOR
PIERCE HOW 10 RUN STATE OF OREGON
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It should be preserved, und its functions enlarged.
/ Recognizing this deficiency, the legislature created what now
Thousands A re Served
It is peculiar that M r.' K ozer recommends that th e^ P acific, ^ b e a m in g favorably known throughout the country as the
The main o ffice in the Oregon building has handled more than
Northwest .Tourist Association, operated in Seattle, and which Oregon Tourist and Inform ation Bureau, whose head o ffic e is 15,000 tourists this year, and has furnished telephonic informa­
c laims credit fo r getting all the tourist travel that comes jn t o j 0n the K rou P (if]oor o f the Oregon building at 69 F ifth street,
tion to at least 4000 people. But the story o f the bureau4* activ­
the Pacific Northwest, is recognized by Mr. Kozer as worthy a |
As soon as the law would permit. Governor Olcott appointed ities is better told in the words o f Manager Vincent.
g ift o f $25,000 a year from the State o f Oregon. It is particularly j „
to direct the a ffairs i f ' tne
tiureau. The
i ne managing
' “ I sometimes wonder,” he said, " i f ail o f us realize what the
the bureau.
strange that Mr. Kozer Id’ a
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er o f Hood River, chairman ; development o f tourist
Tourist Association ( o f S e t t le ), and favors his own organization, Ralph S. HaiJllton, Bend; George Lawrence, Jr., Portland; George appreciate what it means to have distributed in the Mate minions
managed and operated in a foreign State, and which claims all the T. Collins, Medford, and Cameron Squires. Portland.
!o f dollars annually of*new money— money which would go to other
credit fo r getting tourists into this section o f the country.
The commission, recognizing the ability o f Sydney II. Vincent states i f we did not have the finest scenery in the United States,
lion.
S
O IIU IIK ' that the city V
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Strange
o » f Seattle should " spend
$60,000 ..
a year
to advertise
r tourists, i if.th
Tourist Asm-
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p —'ii'— Northwest
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c¡ation gets all the tourists.
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The Seattle Chamber o f Commerce is a live organization and
is not wasting $60,000 a year to obtain tourist travel, and would
not ¿ T o i f the T a ciftc Tourist Association w ere as efficient as
M r. Kozer seems to think it is.
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o o sw ts
See Mighty
Klan Demonstration
O b * o f the most spectacular «Tents
has been
held
In Anderson,
lnd., in recent years, was the Khut
administration
night.
held
here
Saturday
It is estimated that thirty-five
to fifty thousand people were along
the line ot march on Meridian and
Main streets while the Klan proces­
sion passed.
One thousand Klans-
rten, ckrthed in the regulation uni­
form o f the organization, paraded tha
full length of Meridian street through
the business section, led by s mount­
ed detachment o f tw elve horsemen,
fol’ uwed by an automobile In which
was mounted tbs mysterious fiery
cross, an electrical device which Il­
luminated the line o f march. Imme­
diately beihnd the line o t mrach was
a large regulation United States-Army
Am erican'flag, properly guarded by a
mounted - escort. Than followed the
Klsnemen
in
regulation
parade,
double file, marching with heads
e re c t a rm * folded across their chests,
aqd it seemed that not a m an'looked
to the right or left, but kept straight
ahead. Ignoring the cheers o f thous­
ands -of people banked along the
streets.
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T h e parade ended at Athletic Park
Do we
where a public naturalisation cere­
mony was held immediately in front
of the grand stand, which was filled
with people.
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travel means to Oregon.
Wfcen the line o f march came on to
upon the dissemination o f in- and did not reach out fo r the tourist, that he might come to OXe-
format(on valuable
to the lourist,
tou
v "
and well equipped.to develop gon and see fo r himself the myriad beauties which the Creator the parade grounds, the- entire space
In fro s t .o f
the grand stand was
tourist travel in this state, en
engaged him to serve as manager o f has bestowed so lavishly upon us?
packed with people. The Klansmen
th(l bureau
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“ True, we, as a state; have made soqie, progress in attract- in column o f ' tw o « marched directly
lijwasrMn May o f last year that the bureau waa started, ing tourists, but, as I look upon the problem a fter years o f study; tnwiflfH the U rge/ crow d 'a n d before
Bô well organized was the o ffic e that during 1921 there visited. I realize more and more that we have only made a dent in the the multitude, bad readied v h a t had
the Portland office nearly 8000 tourists, seeking information, ; tourist atmosphere ; we are making progress, however, and in a happened, they joined hands and
formed a email circle which began to
T ry again,'Sam !
’
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road maps, resort and state literature, etc.
few years, backed by an adequate publicity fu h d ,'O re *)n will move, b ein g. broken at one point
A t the first meeting o f the managing committee last spring, reap a harvetft-of 30 or 40 millions o f dollars annually where now wheor an additional man was drop-
Governor-elect Pierce undoubtedly w ill be grateful to Mr.
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iwd in at each interval in the circle
KÒBer fo r his.suggestion*,,but Governor Pierce may have views M «nager Vincent was authorized to have printed 125,000 road she reaps four or five.
“ The hospitality o f the people and the courteous treatment until it had become ao large that It
of-h is own, and he is not going to eliminate commissions or bu- majw, covering Oregon, Washington, California and Idaho. The
crowded the t 'eclators back to a
requx.or reduce the function* o f any o ffic e r or department, with- number o f maps later was in c r e a s e d to 200,000. The managing accorded visitors is spreading the fame o f Oregon all dver the
distance of'abou t 300 yards, than the
out due considération o f all the facts. He w ill take any action he committee also determined to do some advertising o f Oregon's ¡and, with the result that the number o f taxpayers will greatly candidates
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were led into this open
may, With fu ll consideration o f the w elfare o f .Oregon, and is not scenic splendors and the manager was authorized to enter into a be increased from this source alone as the tourists' business is 3pm;». where the naturalization was
going to make political capital fo r Bam Kozer by accepting, in ! contract with the largest bill beard company on the Pacific Coast developed and the state advertised as a real kind o f opportunity.” ; held.
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really