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About The Ontario Argus. (Ontario, Or.) 1???-1947 | View Entire Issue (June 29, 1922)
THE ONTARIO ABGUS, ONTARIO, OBEQOK, THURSDAY JUNE 29, 1922. .. B r LET'S JULY3-4 2 DAYS CELEBRATION BG Free Barbecue and Lunch Tuesday, July 4th at noon in city park BASEBALL GAMES Westfall vs. Ironside on Monday Vale vs. Ontario on Tuesday BAND CONCERTS, DANCES ATHLETIC EVENTS CELEBRATE WITH VALE AUTOMOBILE BUSINESS ON FIRMER BASIS SAVS BABSON Wollesley Hills, Mass., Juno 24, 1922. In discussing tbo general situation for the weok Roger V. Babson the statlctlcan, today made the following analysis of the Auto mobile Industry. "Many persons have been sur prised at the recent rebound in the automobile industry and in the prico of automobile securities. Thoso, however, who have been carefully watching Uie situation aro not surprised. The price cut in automobiles" developed new buy ing; the extension of the good roads movoment increased the point of saturation; and tho reduction in the cost of tires and general supplies encouraged more people to use cars. The man who has never had any car now drives one; and the man who was content with one car has two or three. No, the saturation point has not been reached. "More over, as our system of good roads Is extended, this saturation point is pushed further and further away. The saturatln point for automobiles In this country will not be reached until our system of highways has been completed and perfected. "Tho great factor, however, which is today making business for tho automobile companies is the silent and lnsistant purchasing of "parts" by the present users of cars. Peo ple have no idea of tho tremendous business existing today in automo bile parts. It Is generally esti mated that about ten billion dollars is invested in automobiles and their accessories. It Is further estimated that a man spends about 5 per cent a year on repairs and that a largo proportion of this for new parts. This macns that from three hundred to four hundred million dollars of automobile business per year exists in the manufacture and sale of, now parts for cars already sold. Not only Is this a large amount of money, but there Is as much net profit in this business as in double or treble the same amount of automobile business. If you have any doubt of this take the "parts" catalog for any car and add up what it would cost to buy all of the parts of the car separately. Not only are tho companies getting high prices for these parts, but there is prac tically no expense connected with tho selling of these parts. When buy ing a complete car I may buy from any ono of a hundred companies, but whon buying a part to ono of my present cars I must buy of the com pany which manufactures the car. Sale of these parts is bringing Into tho older companies a tremendous income. "Investors will therefore see that the automobllo business has grad uated from the experimental stage and has become a great settled -ln dustry, at least so far as the older company Is concerned. The good will asset of every business should increase as years go on, provided it manufactures honestly a useful product. The older automobile com panies, however, possess the ad ditional asset; of being ablo to sell parts for existing cars. Many of theso companies could pay their dividends, certainly their preferred dividends, from the pro fits from sale of parts. If Ford did not manufacture another car he could do a tremendous business for years to come In manufacturing parts of the cars already sold. If the saturation .point is ever reached in the automobile business, tho pro fits from the replacements of ma chines and tho Bale of parts will still be tremendous. "Of course, new automobile com panies do not possess this asset. Hence, conservative men purchase only the stocks of the older and more stable concers. Wise Invest ors also look carefully to the capi talization. Before buying an auto mobllo stock, dlvido tho captlllza tion by the annual output both In cars an dollars. Certain popular makes of cars are over capitalized, and certain companies with small outputs have very conserva tive capitalization. Therefore, ono should consider both the output and the capitalization. Neither factor by itself is sufficient in fudging an automobile stock. "I want to emphasize particularly" concluded Mr. Babson, "the fact that tho automobile Industry, is today a permanent industry and that the se curities of the standard automobile companies should rank- with those of the steel companies. Moreover, in view of tho foreign competition which tho steol companies will soon have, I should even be inclined to sell certain steol securities and in vest tho proceeds in seasoned auto mobllo Btocks." In splto of strikes, actual and threatened, general business is hold ing its own. Tho index of the Bab sonchart shows activities at 17 per cent below normal. The same as last week. MAMIElJIt OOUNTl' REAL ES TATE TRANSFERS RECORDED JUNE 17 t, JUNK !M Simon Lasa et ux to Joe Yraguen, part of SWSWUSE Sec. 18-41-43. 6122. $100. U. S. A. to Cory A. Hallock, S NWVi Sec. 2; SEi, and SNEVi Sec. 3-16-46. 61622. $2000. Ed. Durbin et ux to Alfred C. Holland, part of .lots 2 and 3, Sec. 23-18-47. 61022. $1. Lawronce Thyson to Paul Howe, S 5 ft. of lot 15, all of lots 16 and 17, and N of lot 18, block 42, On tario. 61922. $1,997.75. James McCluro to Juntura Invest ment Co., lats,19 and 20, block 21, Juntura. 63019. $1.00. J. W. Gllsan eo F. V. Fahrney, lot 4, block 23, Vale. 62022. $800. J. R. Blackaby Commercial Co. to R. M. Horn, lot 4, block 8, Pion eer Add. to Jordan Valley; also part of NE&NE& Sec. 11-30-46. 619 22. Fred J. Palmer et als to R. M. Horn, lot 4, block 8, Pioneer Add. to Jordan Valley; also part of NE UNE& Sec. 11-30-46. 41022. W. F. Darby et ux to James A. Smith, lots 31 and '82, block 3, Hadleys 1st Add. to Vale. 3320. $2,500. Fao Wardell to D. M. John, un divided interest in NW Sec. 28; ESW, WSBVi Sec. 21; SE& Sec. 29; WSW Sec. 27; SWH Sec. 29; EE Sec. 30-27-39. 6820. $10. James M. McEwen ot ux to Vale Trading Co., lot 6, block 17, Out look. 02322. $1.00. A. B. Rouso et ux.to Clarence V. Vandlvor, lot 3, block 40, Brogan. 6122. $1.00. Emory Colo et ux to Clarence V. Vandiver, E lot 4, block 40, Bro gan, 6122. $1.00. J. W. Sheridan to Thomas H. mining claim. O'Neill, Interest in 111721. $6.00. MARRIAGE LICENSES ISSUED - Harold R. F(orstnor and Gertrude V. Clark, 61922. Lesto G. Coffey and Grace Crest, 61422. COSIPLAINTS FIIjED William Mahor vs. Geo. W. Cum-, mtns et ux. 61922 Foreclosure of contract. $47,000. Wlnnomucca Stato Bank & Trust Co. vs. Modesta Lauclrica et als. 62022. Foreclosure ot chattel mortgage. $22,880. Goo.' II. Bodflsh vs. Mary L. Wik strom et als. 62322. Account ing. Vale Trading Co. vs. K. E. Nor vall. 62422. Recovery on note, $791.75. ' V H KbTM W .1 1 1 " TOGGERY BILL Ontario, Oregon The new Qoodyear Crou-Rib Treed Cord tm A Remarkable New Cord Tire at a Popular Price Here is a big, sturdy, long-wearing new tire built to satisfy the buyer on every point of mile age, quality and price. It is designed especially for the man who wants the essential advantages of cord tire perform ance at the lowest possible price. It is designed to otter the huyer a Quality product at a price even lower than he has formerly paid for it 1 .! . T. f 1 fl" a'long discount tire, itnas a aurerent tread from the famous Goodyear All Weather Tread Cord a new tread with a deep, clean-cut, cog-like pattern and its selling price ranges from 20 to 25 less. This new tire is the Goodyear Cross-Rib Tread Cord. Like the AU-WeatherTread Cord it is liber ally oversize in all straight-side sizes, the 4'!-inch tire, for example, actually measur ing nearly 5 inches. , Dm ituii minus: i m i rai pupa wlJ ItiBU A7 VEft a7 jgftvy Like the All -Weather Tread Cord, its foundation is genuine high-grade long-staple cotton. Like the Ail-Weather Tread Cord, it embodies the efficient group-ply construction, a Good year patent. Like the All-Weather Tread Cord, it is the product of an experienced company which has a world-wide reputation to safeguard. Look at the prices of the new Goodyear Cross-Rib Tread Cord, listed below. Compare these prices with net prices you are asked to pay for "long discount" tires of unknown reputation and value. Why take a chance on such tires? you know it doesn't pay. You can get the new Goodyear Cross-Rib Tread Cord, as. well as the famous AU WeatherTread Cord,from any of thcGbod year Service Station Dealers listed here. v Compare these prices with NET prices you are asked to pay for "long discount" tires 30 x3K Clincher.... $13.50 31x4 Straight Side $23.50 34x4 Straight Side $27.35 34x4tf Straight Side $32.95 30x3KStraightSide $15.85 32x3tfStraightSide$19.75 32x4 Straight Side $25.45 32x4tf StraightSide$31.45 33x4 Straight Side $26.80 33x4KStraightSide $32.15 Thtit prices intludt manuatturtr'j txcilt tax Goodyear Cross-Rib Tread Cord Tires are also made in 6, 7 and 8 inch sizes for trucks 33x5 StraightSide$39.10 35x5 StraightSide$41.05 yy5z' m M