Vol. XVIII, No. 13
Clackamas Community College
Wednesday, January 30, 1985
College combats low enrollment with plan
By Fritz Wenzel
Students.
Of The Print
The memo estimates that enrollment
for the current school year will decline
11 percent from the 1983-84 school
year. Such a decline could cause a
reduction of around $75,000 in state
reimbursment funds, and a correspon
ding loss of tuition at $600 per student
of approximately $215,000, according
to the plan.
Student enrollment at the College is
estimated to be between 3,040 and
3,060 for the current year, as compared
to last year’s 3,450 full-time enrollment
Declining enrollment and a possible
loss of state funding are partly respon
sible for the formation of a College
wide enrollment management plan.
The program, which outlines broad
tactics to increase new student enroll
ment and maintain existing student
retention, has been approved by the
President’s council and represents
some new directions for Clackamas
Community College, according to a
memo recently issued from the Dean of
(FTE). (See related story, page six).
The plan calls for product and ser
vice improvements, individual recruit
ment, a targeting of certain citizen
groups who have high student-yield
potential, holding special events with
the goal of maintaining the current
level of students for the 1985-86 school
year and eventually increasing the
number of full-time enrollments to
3,450 for the long term.
Additional budget allocations of
$35,000 for 1984-85 and $70,000 for
1985-86 have been proposed for enroll
ment management activities, the bulk
of which will .be going toward an
advertising campaign, according to the
report.
Kevin McMurdo, director of com
munity relations for the College has
been picked to head the Marketing
Task Force for the enrollment manage
ment plan, and is currently attending
an advertising seminar in New York
this week. Next Monday morning there
will be a meeting in which advertising
strategy will be discussed, Ken Koop-
man, community relations specialist
said.
Presidential search
Nearly 80 apply for job;
screening begins Feb. 18
With just one day to go
before the deadline of Jan. 31,
applications for the position
of Clackamas Community
College’s president are
amounting to between 70 - 80
in number.
“I would imagine that we’re
looking at 80 or more (applica
tions as of press time),” Pat
Fitzwater, presidential search
consultant said. Fitzwater has
been responsible for collecting
the applications, which are
scheduled to be transferred to
the College on Feb. 11.
Fitzwater added there have
been about 175 inquiries into
the position in addition to the
completed applications. Since
a large amount of replys came
in Fitzwater found it necessafy
to arrange a five-member pre
screening committee, who will
select the best-qualified ap
plications to help bring the
amount down to a workable
number for the College’s
screening committee and
Board of Directors.
All completed applications
will still be on hand at the Col
lege, however, for both the
screening committee and
Board members to look over if
they so desire.
The members of the pre
screening committee are Tom
Gonzales, president of Linn-
Benton Community College,
Dea Cox, superintendent Of
West Linn Schools, Shirley
Gordon, president of Highline
Community College in Seattle,
Ron Daniels, president of Blue
Mountain Community College
and Roger Bassett, executive
secretary of the Oregon Com
munity College Association.
The pre-screening commit
tee will have between Feb. 8
and Feb. 11 to select 20-30
candidates, after which the
screening committee will begin
their own selection process.
The screening committee will
then recommend between
10-12 finalists to the Board at
the end of February.
COLLEGE STUDENT TAKES a breather drive. Approximately 73 units of blood were
after giving blood during the Jan. 28 blood collected. Many people had to be deferred due
. to illness.
Photo by Jeff Meek
What's inside
Small businesses aided
College gets jazzed up
undefeated Chemeketa
for festival
through program
Page 3
Men eagers defeat
Page 5
Page 7
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