New AFL-CIO Building Trades president
says ‘customer service’ is a top priority
‘Extreme Makeover’ TV show
features members of IBEW #280
Twenty-three members of IBEW
Local 280, including Carmen
Broadway Floral
for the BEST flowers call
Latella, (pictured below) were part
of a recent episode of ABC’s
“Extreme Makeover: Home
Edition.” The show uses all-
volunteer labor to remodel
or rebuild a home for one
deserving family in each
state. In June, the show
came to Lewisburg, outside
of Corvallis, and filmed a
rebuild for the family of
eight-year-old Jenessa
“Boey” Byers, who is
battling cancer. Legend
Homes was the project
manager, and M&W
Electric agreed to do the
wiring for the new house.
The show aired Oct. 7.
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Ayers said.
“Through specialized training in
market research and sales techniques,
local representatives and organizers
will have the necessary skills to con-
duct open, honest two-way conversa-
tions designed to remove any previ-
ously conceived notions about
working union,” he continued. “We
have to structure a comprehensive
marketing and public relations pro-
gram that seeks to tell a new, authentic
21st century story of our industry.”
Annual Labor Law Conference slated Feb. 1
Mark your calendars for Friday,
Feb. 1, 2008 — the date for the 12th
annual Oregon Labor Law Confer-
ence sponsored by the Oregon AFL-
CIO, the Oregon State and Columbia-
Pacific Building Trades Councils,
IBEW Local 48 and the Center for
Worker Rights.
The conference organizer is Norm
Malbin, in-house attorney for Local
48.
The conference is for business
managers, business agents and offi-
cers. The goal is to provide informa-
tion that will help them do their job
better and to help avoid legal liability.
More details will be published as
the conference nears.
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As a result of both trends, “The
union construction industry, due to our
leadership in providing safe, highly
skilled and productive workforce, has
the potential to be the source of a sus-
tained middle-class revival” and in-
creasing union numbers, Ayers said.
The department will explore de-
velopment of a new multi-craft organ-
izing approach that simultaneously
targets both nonunion employers and
workers in a given metropolitan area,
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WASHINGTON, D.C. (PAI) — A
new “customer service” orientation
and new organizing initiatives will be
centerpieces for new AFL-CIO Build-
ing and Construction Trades Depart-
ment President Mark Ayers.
Ayers, director of the Electrical
Workers Construction and Mainte-
nance Division, business manager of
IBEW Local 34 in Peoria, Ill., and
secretary-treasurer of the West Central
Illinois Building and Construction
Trades Council, was unanimously
elected to the presidency by the de-
partment’s board. He took office Oct.
1, succeeding Edward Sullivan, who
retired.
In his inaugural statement, Ayers
pledged to work to get three unions —
the Laborers, Carpenters and Operat-
ing Engineers — which have left the
department to return. But he focused
more on creating a more positive 21st
century view of construction workers
and ways to increase the use and num-
ber of union construction workers.
The activities all anticipate a huge
increase in construction jobs in the
next 10 years, as the U.S. tackles the
task of rebuilding its aging infrastruc-
ture, Ayers explained. Meanwhile,
millions of veteran construction work-
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NORTHWEST LABOR PRESS
PAGE 9