JACKSONVILLE, JACKSON COUNTY, OREGON, MARCH 13,
VOL. IL
I
TALKS ON ADVERTISING
II—Mail Order Vs.
Home Trading
By Henry Herbert Huff
COPYRIGHT. 1000. BY AMERICAN
PRESS ASSOCI ATION
“Back again, Mr. Business Man!”
“Glad to see you. Have a chair. Do you know I’m anxious
to learn how advertising is going to fix those mail on ier houses.”
“Pardon me, but I do not like your expressio n. The mail
order house has as much right to do business as Bro’ wn, your com
petitor across the street. You cannot hopo to ha vo it extermi
nated by law, boycott or other unfair means. Th e only way to
solve this problem is to meet its prices. You «in do this on a
cash basis, and that is the only sensible way to : Mill. Be so busy
telling the public about your store, your good.': :and your prices
that the mail order houses do not appear to tr< Bible you in the
least. Quote the mail order houses’ prices besid e yours to show
that you mean business. Do not attack their inter ^rity. They are
not all frauds, as some merchants would represe. at them to be.”
“But people should be loyal to their home me rcbants”—
“Very true, but this argument has been abused. Stories of the
patron who got ‘cheated,’ of the dollar that did no much in the
community before it was sent away, the theory of payL’ig taxes, etc.,
are all so weak or lacking in logic as to be an injury to our cause.
If you are to pull customers from the catalogue houses, it will be
with proof that you sell equally low, not by satire or abuse. They
are to be won, not forced. Then, too, many merchants who are sell
ing too high or are inexperienced and not in the It ast fitted for
their business, dealers who gossip, are unfriendly and. unaccommo
dating or who cheat or mistreat their patrons all claim the support
of the community on the loyalty to home industries pica. To do so
is to seek charity, not business. Even charity coders no such sins.
Now, honestly, do you expect patronage merely because you are a
merchant in this town ?’’
“What grounds, then, should I take in asking patronage ?”
“Put it thus: ‘You buy where you can buy cheapest, and I will
do the same. Remember, when making comparisons with cata
logue prices, to add something for transportation, the delay, the
trouble and expense of ordering, and the like. If I can furnish you
the goods equally low, considering these advantages, buy of me,
because it will help to build up the town. That is all I ask.’ To
what one thing do the catalogue houses owe their growths?"
“I must confess it is good advertising.”
“Yes; their whole existence is due to it. They cannot, live with
out it. They are unnatural institutions—could never hawe started
if local merchants had realized the possibilities of advertising. But
it is not too late to use against them this very instrument that has
been their making. And that is» the only successful way to combat
the mail order evil—advertise.”
Retiring Board Finished Busi
ness For Term and Adjourn-
ed-New Board Took Oath
of Office and Commenced
Wo k in Earnest.
At the meeting of the Board of
Trustees held Tuesday night the old
board listened to the reports of the
different officers and acted on a few
bill.
The following is a list of the word of
the last session of the old board:
Report of the treasurer read and ac
cepted.
Report of the sexton read and ac
cepted.
Street Commissioner’s report read
and carried over until the next meet
ing for correction.
BILLS
ments to a vote of the people. This
ordinance passed and is now a law.
The town charter can now be changed
within 30 days.
Trustee Davis asked about the pow
er of the board to vote a bond issue
for a water system. Mr. Reames said
it could not be done under the the pre
sent charter, but the bond issue and
an amendment to the charter could be
submitted to the people at the same
election.
The town has control of the county
roads for a mile outside the city limits.
This, Mr. Reames thought, was a bad
policy and suggested that the city
turn over to the county all county
roads passing through the city so that
the county could assist in keeping the
streets in repair as is the case in other
municipalities.
The board adjourned to meet Tues-
day evening, March 16.
6000 TOKAY PLANTS
This is one of
the numerous
spring styles we
are showing
«
bi
NO. 45.
| ! ow districts could be assessed to build
ELECTRIC ROAD
NEW BOARD IN ,
sidewalks and repair streets.
Mr. Reames, about two years ago,
an ordinance shortening the
A SURE WINNER
CHARGE OF CITY prepared
time in which to submit charter amend
G. N. Lewis..................... .... $ 15.00
Henry Dox....................... .......
2.65
FOR NEW YARD
Jas. M. Cronemiller......... .......
74.00
Woods Lumber Co..........
11.32
The grape industry in Southern
S. Walsh.......................... .... 146.30 Oregon is steadily on the increase and
M. Johnson....................... .......
1.00 there is room for more. Tuesday
I
Chris Ulrich delivered to the Beavenue
$250.27 brothers 6000 tokay plants to be set
Chas. E. Hayden was given a con- i out on their farm just 80uth of the
tract to build a toilet in the cemetery | eity
The plants came from the
I
fcr $71.50.
I 0](j Bybee yard one mile north of Jack-
President Robinson administered the aonville and appeared to be strong and
oath of office to Recorder Dox when a healthy.
motion was macle by Trustee Britt to
There is 10,000 acres of this excel
adjourn Sine Die.
lent grape land within a radius of one
NEW BOARD
mile of Jacksonville. Much of thia
Judge Dox swore in the new mem land is under brush and can be bought
bers of the board and the marshal, very cheap.
»
treasurer and street commissioner.
Trustee Shaw was elected president INDUSTRY
FOR
of the board. Aside from Dr. Shaw’s
JACKSONVILLE
capability for the office he was evi
dently the choice of the voters, receiv
A stone cutting and jewelry shop for
ing the highest vote in the city elec
Jacksonville. Only the most impor
tion.
The bonds of the new officers were tant cities in the land can boast of an
enterprise of this kind. But never
read and accepted.
theless it is a reality in Jacksonville.
I I
From the way the new board started
J. C. Runyon recently visited Eagle
ed out they evidently mean business. Point and on crossing the desert he
Attorney A. E. Reames was invited noticed some very pretty specimens of
by the board to be present to explain agates. He filled his pockets and pro
the defects in the old charter. He ex ceeded for home where he fitted up
plained the manner in which the char his cutting and grinding machinery and
ter could be amended by the people commenced work. He has Borne rare
and also recommended some changes specimens of moss agates and moon
n the instrument.
stones cut to be mounted on gold fit-
Mrs. Jesse Applegate was in Med
Mr. Reames said “in 1906 the people, tings.
Miss M. B. Towne spent last Sunday
ford Tuesday.
by referendum, gave certain powers
with relatives in Phoenix.
to municipalities to change their char
Mrs’ Charles DeLin of Medford was
Grover Neil of Ashland was at the
APPORTIONMENT
ter without taking them before the
connty seat Thursday.
in Jacksonville Tuesday.
NOW READY
state legislature. ’’ He also explained
IÍ
1909
We have a fine
line of samples
in the new and
popuiar shade
All our suits are
guaranteed all
wool and we
guarantee a per
feet fit
We guarantee
the price to be
right too. What
more could you
ask for?
ULRICH BROTHERS, Leading Merchant
.9
The following is the state tax ap
portionment and will be reported to
the several county courts within a few
day:
| Baker.........
9 31,237 50
22,165 00
■ Benton.......
42,693 25
Clackamas..
31,237 50
Clatsop.......
15,037 50
Columbia ...
56,392 .'0
Coos............
15,682 50
Crook..........
6,012 50
Curry..........
45,772 50
Douglas.......
12,905 00
Gilliam.........
9,794 25
Grant..........
16,250 00
Harney.......
12,495 00
Hood River.
38,075 00
Jackson.......
12,790 00
Josephine...
20,185 00
Klamath....
12,112 50
Lake............
56,805 00
Lane............
8,160 00
Lincoln.........
Linn..............
60,355 00
10,455 00
Malheur.. ..
72,635 00
Marion.....
14.662 50
Morrow.......
Multnomah..
405,167 50
Polk..............
35,925 00
Sherman....,
12,112 50
Tillamook...,
13,977 50
Umatilla.....
65.662 50
Union..........
29,707 50
Wallowa,...,
10,327 50
i Wasco...........
22,822 50
Washington.
85,425 00
■ Wheeler.......
6,757 00
; Yamhill....... .
42,915 00
Total
»1,275,000 00
BRYAN’S DAUGHTER
IS GIVEN DIVORCE
tion is repealed by implication by the
state local option law, and that the
latter governs in this municipality.
The last county prohibition election
held in 1898 being declared illegal
by the supreme court in the Hall vs.
What has Been Accomplished Dunn case, the local option precinct
Along the Route of an Elec election of 1906 governs. In this
election East Ashland voted “Wet”.
tric
Railway — Prospects Attorney Smith maintains that there
Bright For a Valley System fore the council not only has the
right to issue license in this precinct
this Summer
but can be required to do so by the
courts upon the application of any
one complying with the charter re-
That an electric railroad will do : gulations.
more to develope a country and increa
“If my contention in this matter
se the value of land than any other is not correct”, says Attorney Smith,
one thing is an undenvable fact.
“the situation of the City of Ashland
When the Willamette Valley com would be like this: Prohibition was
pany started work on the Portland- adopted in part of the city at the
Salem line, property all along the line general election under the local op
advanced from eight to eleven times tion law; six months later an election
the former price. The writer is well held in the city would nullify the re
acquainted with a piece of land ten sult of that election. It is impossible
miles south of Portland on a branch for that power to exist in the city ex
line of the Southern Pacific this land cept it be admitted that the state
was offered for $50 an acre and small local option law has no application to
tracts were sold at this figure. As Ashland. ”
soon as the electric railroad passed ANTI-SALOON LEAGURES WILL FIGHT
within half a mile of this property it
The attempt to re-open the saloon
advanced to $550 an acre. The steam
license
question in Ashland has al
road passed within a quarter of a mile
ready caused the Anti-Saloon Leag-
of the property.
ures to put on their fighting armor,
If you dear reader, own ten acres and they announce their intention of
of land and are offering it for sale at combating the contentions of the li
$50 an acre could you not well afford to quor people to the end. They will
donate $100 towards an electric sys fight mandamus proceedings in the
tem if it would increase the value of circuit court, they say, and carry the
your property only ten dollars an acre? fight to the supreme court. Further
Land along the line would double in more they contend that there is little
price as soon as work commenced on chance of the present anti-saloon
the road.
regime in Ashland being interfered
It will only be a matter of time with for any length of time anyway.
when the Southern Pacific will carry They point out that local option elec
all through freight and passengers tion for a subdivision of the county
over a line east of the Cascade moun comprising the three Ashland pre
tains. The expensive pull near Gra cincts can be called the coming June
nite Hill and a more expensive road and that there is no question but it
through the Siskiyou mountains will would as a whole go overwhelmingly
be the cause of the change. When for prohibition.
The
anti-saloon
this traffic is transferred to Eastern leaders do not hold that the state
Oregon the S. P. will only operate a local option law does not apply to
branch line from Portland to Weed, Ashland and admit that the vote
Cal., over the present road. Then taken upon license or no-license at
property will take a sudden drop un Che annual municipal elections is
purely advisory. They do not ac
less we have an electric system.
Prospects were never brighter for knowledge however that the council
an electric system in this valley. But does not have discretion in the mat
we cannot expect anything unless we ter of the issuance of license under
act. The lesson taught the people of existing conditions.
Jacksonville when Oregon & California
road was put through will long be re
DIED
membered and should never be allowed
BENEDICT
At
her home on Apple
to happen again. The road will be
gate, Oregon, Friday, March 12,
put through and if the people of Jack
1909, Mrs. R. Benedict, aged 56 years
sonville want it they must act. Don’t
Interment in Jacksonville cemetery
read this article and then use the pa
Sunday afternoon.
per to start a fire with, but talk elec
tric road and we will have an electric
road.
When in Medford stop at the Emerick
Capital will not invest in a city
where
the finest of meals are served
where there is no enthusiasm, so it
behooves us to get busy. If we do not and the most corteous attention given.
11-tf
show signs of encouragement how can Try us and see.
we invite an electric system to our
city? We cannot allow this opportu
nity to pass. To delay matters tor
another season would mean that we
are one year nearer our grave and one
year late in the development of the Nature Gives Timely Warning Tint
country.
No Jacksonviil • (i'.i/»n
Can Afford to Ignore
HIDDEN DANGER
WOULD FORCE
LIQUOR LICENSE
The city council, or at least some
of its members were surprised at the
adjourned meeting held Friday even
ing by the presentation of two appli
cations in regnlar form for the issu
ance of liquor licenses in the First
Ward, embraced in East Ashland, as
the county voting precinct is known.
The first application came from B. S.
Radcliff who seeks to do business on
Fourth street in the Gurnea Block.
The second came from E. A. King
who wishes to dispense intoxicunts
in the corner room of the first floo
of the Hotel Oregon. Each was : c"
compained by a two thousand dollui
bond and check for $666.66 for the
license fees from the coming March
15 to Jan. 15th next. Upon the read
ing of the first petition R. G. Smith,
attorney of Grants Pass, addressed
the council on behalf of the petition
ers and their contentions as to the
existing legal phase of the subject,
also filing with the council copies of
his written opinion in the matter,
prepared as it states in "behalf oi
several residents of your city.” At
torney Smith asked for action of the
council in the matter, intimating that
in case of refusal of the licenses, he
expected to bring mandamus proceed
ings in the circuit court to compel the
the issuance of the same by th coun
cil.
LINCOLN, Neb., March 9- Ruth
Bryan-Leavitt, eldest daughter of
William Jennings Bryan, was granted
a _ di voice
f. o.n W. H. Leavitt
------ from L_..i
tlis a t.-inoon.
Mrs. Lea/itt and her mother ap-
peared in the court of Judge Cornino,
SAYS STATE LAW GOVERNS.
and both alleged that Leavitt had not
The
contention of the petitioners
contributed to the support of his wife.
There was no defense. Mrs. Leavitt is that the Ashland charter provision
was granted the custody of the two calling for an election upon the ques
children.
| tion of license at each municipal elec-
DANGER SIGNAL NO. 1 comes
from the kidney secretions. Tiny will
warn you when the kidneys are sick.
Well kidneys excrete a clear, amber
fluid. Sick kidneys send out a thin,
pale and foamy, or a thick, red ill
smelling urine, full of sediment and
irregular of passage.
DANGER SIGNAL NO. 2 comes
from the back. Back pains, dull and
heavy, or sharp and acute, tell you of
sick kidneys and warn you of the ap
proach of dropsy, diabetes and
Bright’s disease. Doan’s Kidney Pills
cure sick kidneys and cure them per
manently.
Mrs. Leda Powell, living at 250 Ash
land St., Ashland, Ore., says: “I am
bo grateful for the great relief I have
received from Doan’s Kidney Pills
that I gladly recommend them. I suf
fered from severe pains in my back,
headaches and was in a generally run
down condition. I was told to try
Doan’s Kidney Pills and decided to do
so. I felt much better from '.lie first,
and almost before I knew it J was free
from the trouble. 1 have not i... 1 any
pain since and can conscientiously re
:■ re
commend Doan’s Kidney I'.i
medy that acts up to its t ¡ ,esi illa
tion’s.”
Plenty more proof like this from
Jacksonville people. Call at i I •• City
Drugstore and ask who,
tuners
report.
For Sale by all Dealers. Price 50
cents. Foster-Milburn Co., Buffalo,
New York, Sole Agents for lhe Unit
ed States.
Remember the name-Doau’u-and
take no other.