Friday, August 6, 2021
CapitalPress.com
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Farwest Show: What to expect this year
By MIA RYDER-MARKS
Capital Press
PORTLAND — The Far-
west Show team is working
“fast and furious” to create the
2021 edition, which will take
place Aug.
18-20.
Last year
the annual
event — the
biggest green
industry
show in the
West — was Allan Niemi
canceled due
to COVID-19, making this
year extra special and more
important than ever in provid-
ing a platform for individuals
in the industry to network and
enhance their businesses.
Allan Niemi, director of
events for the Oregon Asso-
ciation of Nurseries, which
produces the Farwest Show,
said the industry “is really
based on a handshake and
seeing your neighbor” and
the Farwest team is excited
to get back to normalcy and
see everyone in person once
again.
“Our industry is very close-
knit. We’re excited to see our
friends and we’ve got 5,000
friends that may be coming to
the show,” Niemi said.
The three-day show at the
Oregon Convention Cen-
FARWEST SHOW
What: The West’s largest
green industry show.
Number of exhibitors:
Nearly 400
Where: Oregon Convention
Center, 777 NE MLK Jr. Blvd.,
Portland, Ore.
Produced by: Oregon Asso-
ciation of Nurseries
When: Aug. 18-20
Hours: Wednesday noon-
5 p.m., Thursday 10 a.m.-
5 p.m., Friday 10 a.m.-2 p.m.
Farwest Show
The Farwest Show fi lls the Oregon Convention Center in Portland will all types of
nursery stock.
ter in Portland will also off er
nearly 40 hours of indus-
try-leading educational sem-
inars providing insights into
topics ranging from environ-
mentally friendly landscaping
to connecting with customers
through marketing.
The event will have three
main showcases following
the themes of New Varieties,
New Products and Growing
Trends.
The New Varieties show-
case will highlight the latest
plants on the market. The New
Products showcase will feature
some of the newest advanced
machinery and tools that can
improve productivity in the
industry and soothe labor
shortages that many nurseries
deal with, Niemi said.
The Growing Trends show-
case follows an “Enchanted
Wonderland” theme, which
will show event-goers how to
design their spaces within the
themes of “immunity gardens”
(gardens with edibles to aid
the immune system), “secret
gardens” (gardens to promote
inner peace and tranquility)
and “gardens of joy” (areas
that boost happiness, like out-
door play areas).
The keynote speaker this
year is Katie Dubow, who will
talk about future garden trends.
She will speak at 11 a.m.
Wednesday, Aug. 18. Her pre-
sentation is free to registered
attendees and exhibitors.
The show also includes
many networking opportuni-
ties, such as on Day 1, when
the “Emergent Networking”
event will help up-and-com-
ers mingle with veterans in
the nursery industry. Later that
day, the “Happy Hour” gath-
ering will provide an oppor-
tunity for participants to get to
know one another away from
the show fl oor.
On Day 2, Rachel Burling-
ton, co-founder of the National
Women in Horticulture group,
will be a guest speaker for
the “Women in Horticulture”
event.
That evening, the ninth
annual “Pub Crawl” will let
Website: https://farwest-
show.com/
Email: farwest@oan.org
Phone: 888-283-7219, 503-
682-5099
individuals experience a slice
of Portland’s many pubs.
Niemi said all of the net-
working events are “giving an
opportunity to create bonds,
fi nd your support groups
and new friends to really
strengthen the industry.”
Registration for the event
is open, and Niemi said they
are on the same track in terms
of participants as in previous
years — which is “fantastic.”
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