La Grande evening observer. (La Grande, Or.) 1904-1959, August 08, 1930, Page 9, Image 9

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    Friday, Agyust & 193Q
LA GRANDE EVENING OBSERVER, LA GRANDE, ORE;
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Showed me a simple way to be sure my
doughnuts would be light and wholesome.
I just counted sixty while I watched the
bread-crumb brown."
"I'd always watched mother fry good
things to eat. But when I started, cooking
and tried it. myself, my .fried things were
never.as nice as I wanted them. Then one
sentence. in a cook book interested me. It
they are burning, that acrolein is forming, And
food chemists will tell you that acrolein is the thing
that mars the flavor and goodness of fried foods.
Wesson Oil helps you
said to be sure about two things when. . Without burning it, you can heat Wesson 01 hot
you fry: The temperature of the fat and enough to fry perfectly. Even at 50 degrees above
'w ;;: Vl !
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' " NOT HOT
O ENOUGH '
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"Fry hot to fry well," is an
cU When the fat ;W
hot, the emit doesn't form
quickly. Too much fat abtorbed
keeps the fried food from being
tight and crisp.
the goodness of the fat itself. Before ' I
fried these doughnuts, that you like so well,
I dropped a bit of bread
into the fat, counted
60 and saw that it
browned. So I knew the
oil was hot enough. And
I know the fat is good
ness itself, because it's
JF'esso?i Oil. You can
taste it for yourself and
tell that it has just the
right delicate flavor."
Why is temperature
so important?
It's easy to know the
proper temperature for
frying. And your own
good judgment is a
mighty good guide.
You know that the fat
must be hot enough to
form the crust quickly,,
or the fried food will
absorb too; much of the
fat, and will not be
light and wholesome
as all fried foods de
serve to be. Perhaps
you've found that the fat starts to smoke
before it's been heated enough. Ordinary
hto 400 ' 1
You can heal Wesson Oil hot
enough to fry perfectly before it
begins to bum. V.ven at jt?
degrees above correct frying
tcmpcralureWvsson Oil leepi
its goodness, does not bunt.
sCORCHING. MfOI
Smoling fat is burning fat.
Acrolein is forming and mars
the nvholesomeneis and flavor.
fats do smoke too soon. It's a sign that
Clip and save the handy tables below
correct frying temperature, Wesson Oil keeps its .
goodness, doesn't burn. A glowing brown crust
seals in the flavors of the food almost as soon as it's
put into the pan. And your food is cooked within
the crisp crust ... so light and wholesome that
all the family can enjoy as much of it as they like.
There's another real difference in foods fried with
Wesson Oil. Each thing keeps its own delicate
flavor and does not taste of the fat it's fried in.
For Wesson Oil quickly forms the Crisp crust
that seals in all the good, rich flavor of the food
itself. ' .
Try the frying size can t :
Because so many good cooks are following the two
secrets of proper frying, there's a special 4-Pint
Frying Size Can of Wesson Oil at your grocer's. It '
costs less than you think. You'll be surprised' when
you see the price of Wesson Oil, in this size, com
pared with ordinary fats.
There's economy too in-using Wesson Oil. You
don't have to melt a fat in the frying pan, but
pour Wesson Oil right from the can, vising just the
amount you need.' And after frying, with it, you
can use again and again, straining it to remove any
crumbs or particles. Wesson Oil does not retain any
odor or taste of food fried in it.
Price the Frying Size Can today. And let
Wesson Oil make frying easier. .. and give all 'your
fried foods a- lightness and goodness that will win
new praise from the family.,
If you'll follow these easy figures, you can always be sure that your fried
foods will be wholesome and good. Just remember that there's no chance that
Wesson Oil will burn or smoke before you have the right frying temperature.
Number of seconds in which small bread cubes should braxvn
Oysters, small fish, fish cakes, croquettes, cooked food generally 40
Doughnuts, fritters, uncooked mixtures 60
Chops, cutlets 30 to 60
French fried potatoes 40
Temflerature in degrees
Oysters, small fish, fish cukes, croquettes, cooked food generally
Doughnuts, fritters, uncooked mixtures .. .' . . ' 36(1 to 370"
Chops, cutlets. ... . . .... . . 360 to 400"
French fried potatoes 395
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