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PAGE TWO
LA GRANDE EVENING OBSERVER
WEDNESDAY, APRIL 9, 1914.
On April 20th, 1907 we opened our door for the first time to th e public and began a sale which proved to be as much of a surprise to u s, perhaps, as to the hundreds of people who came to buy. .
People came from far and near to secure the great bargains whi ch we were offering. The rush was so great for the first few days that we were hardly able to serve properly the large crowds of buyers who
thronged our store. Finally, however, everybody was supplied and th e great sale passed Into history. For seven long years since we have been endeavoring to give the people of La Grande their money's worth
in merchandise, with an occasional opportunity for more than ordinary savings. The last of these events was the great "BIG BEN" sale w hich even our competitors admit was the "best ever."
HONESTY AND FAIRNESS in every sale was the idea we had when we started the store and that idea is just as strong with us today as it was then. We believed then as we believe now that it was our duty
to buy where we could buy cheapest, sell to our patrons at lowest possible margin of .profit. For that reason we have .never .allowed ours elves to become tied to any one jobber, wholesaler, manufacturer or syn
dicate of men. " We have always felt that it was best to buy in the op en markets and have visited the New York and other Eastern and West ern markets more times, psrhaps, than all the other merchants of ta
Grande combined. For several years we have had a resident buyer in t he city of New York always on the lookout for special bargains; we h ave associated with us a man who has had thirty-f ive years experience
in merchandise and is acknowledged one of the best judges of merchand lie in the Northwest This coupled with the fact that we conduct ou r store more economically than any other of its size in La Grande as
sures our patrons of the best possible values in all lines.
Now For tllfi ftrPJltPSt FvAIlf nf All We feel pretty good this spring and instead of asking our friends to give us presents on this, our seventh
nun i ui uic VMcaicai LiYcIll Ul rill anniversary, we are going to give the biggest sale of the year and a present to every patron.
PnefniriAre Roroiva o PvACAtit EwaaV Each person buying one dollar's worth of goods or more between Saturday morning, April 11th and Monday
customers Receive a rresent free! mght,APrii 20th wiii receive avaiuabie gilt free.
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What WE Do!
Here are a few of our bargains for
This Big Anniversary Sale.
LADIES' AND MISSES'
COATS AND SUITS.
HALF PRICE.
All our new spring styles go in this sale and
you get them before Easter too.
$7.50 Coats ; $3.75
$8.50 Coats.. .$4.25
$12.50 Coats. $6.25
$15.00 Coats $7.50
$15.00 Suits .'...$7.50
$17.50 Suits $8.75
$20.00 Suits... $10.00
$25.00 Suits.. $12.50
$7.50 to $12.50 Dress Skirts Half Price
15c Lawns and Wash Goods 9c
20c and 25c Figured Flaxons 16c
35c Mulls and C 28c
50c Mulls Silk 39c
Jwit-50c and 60c Fnncy Silk Waisting 43c
What YOU Do!
Any time during this sale buy $1.00 worth or
over of goods from any part of the store and we
will give you a present that cannot be bought for
lesB than 15c to 25c at any store, or if you wish
your purchase to apply on a more valuable
prize, you may keep your sale slip , and when
your purchases during the week amount to $5.00
worth or more we will give you one of the follow
ing prizes:
$5.00 Purchase Gets. .. .Fancy Cup and Saucer
$10.00 Purchase Gets Fancy China Plate
$15.00 Purchase Gets .......Salad Bowl
$25.00 Purchase Gets . Fancy Fruit Set
$50.00 Purchase Gets.... Cut Glass Pitcher,
Hand Bag, Gilt Clock etc.
$100.00 Purchase Gets Fancy Water Set, Plate
Glass Mirror Doll Bed etc.
$150.00 Purchase Gets 42-piece Dinner Set or
Manicure or Toilet Set, Coaster Wagon
Desk Lamp etc.
Remember you don't have to buy all in one day
but have a whole week in which to get your pres
ent These presents are now on exhibition at our
store. Come and see the greatest premiums ever
offered.
What WE Do!
MEN'S AND BOY'S CLOTHING.
Great reductions all through the
lines many garments at less than
manufacturer's cost.
1 Lot Boy's Suits, $2.50 to $6.00
Values HALF PRICE
1 Lot Youth's Suits, $5.50 to $12,50
Values HALF PRICE
1 Lot Men's Suits, $10,00 to $15.00
Values HALF PRICE
1 Lot Men's Coats, $4.50 to $5.00 t
Values . . . .SALE PRICE $3.75
MEN'S, WOMEN'S
AND CHILDREN'S SHOES. .
At greatly reduced prices. The latest
fads as well as the staples. We have them
from as low as 39c up to the best.
MEN'S AND BOY'S HATS
AND CAPS.
The usual assortment and.- all at re
duced prices.
1 Lot, $1.50 and $2.00 Values....- 98c
DON'T MISS THIS BIG CHANCE
Sa.e Begis Sai, EVERY ARTICLE IN THE STORE REDUCED IN PRICE Sale Monday
day, April 11th. TIUTU7 PlClAPH U7 Q .QTAOIC AP" , at
11 11 1111-4 11 iLdWJL " J tJf ii WllJld,
at 10:00 a. m.
1207-1209 Adams Ave. The Temple, of Economy.
in An
Q 1U.UU p. m.
La Grande, Oregon.
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