PA(it 4
TUESDAY, APRIL 4, 1911.
THE OBSERVER
BRUCE DENNiS
Editor and tinner.
Entered at the postofilce at La Grande
at second-class matter.
8UBSCKIPT105 BATES
Dally, single copy ............ 6e
Pally, per week, , . . . . . . . . . .' 15t
Dally, per month. ........ ....... tee
IPirAPRlL 1011
s IaUt iwlT f s
I I II I TT
2. 3 A3
rarion 12131415
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jPUEPOSE ASB METnOD OF SEWS
PAPEE COSIEST.
j; In this Issue the Observer announc
es a subscription contest. So far as
admittedly an effort by legitimate
' means to Increase its already large
circulation. . '- .
- In. the circulation contest the pat
rons of the newspaper and thecon-
. teatants, all residents of these valleys,
do the circulation building. The pub-
i Usher spends his money with amateur
canvassers - who work among their
v neighbors, instead of with profession
al newspaper solicitors. ;
. To the newspaper the financial risk
is far greater than the usual method
of making collections and of building'
circulation. ' Professional solicitors
are paid only for what they do. And
when they "do not produce" their ser-
; vices may be discontinued. Not so J
THEATRE
' PISOGRAM.
MAX IS EMBARRASSED.
Pathe. '.
THE IIILY OF THE TE3IE.
; mext.
Blograph.
ONLY A SISTER.
' Star Film.
Illustrated Son?
"WHERE THE RIVER SHAl.
LOW flows;
Admission 10 cents
with contestants." They wljl receive
the prizes advertised whether they
earn th m or not. The newspaper
being a public Institution in which the
public puts Its confidence must make
good .whether the contestants do or
not. . y
The contest will be conducted on a
high plane. It will be an interesting
n w feature cf ths scsrspaper. Its
score list, showing the changing for
tunes of the contestants from day to
day,, will rival in intereat a political
campaign. The newspaper contest,
Indeed, sustains interest to a greater
extent than does the political cam
paign, for it becomes a series of elec
tions with the same candidates before
the public. ;
The American public loves action.
The people who do things are in the
public eye. The successful candidates
will be in action and through the col
umns of the newspaper their achieve
ments will be recorded. Their friend
ly rivalry precipitates unusual situa
tions. , The human Interest element
In the contest columns will equal that
of any part of this newspaper.
The specialist engaged by the Ob
server to edit the contest columns Is
writer whose literary activities In
clude every 'state and territory west
of the rocky mountains. For more
than 20 years his permanent home has
been In the Blue mountain region. For
20 years he has owned land in the
Grande Ronde valley. .The Wallowa
ana urande Konde valley were his
playgrounds In boyhood. These facts
are mentioned to give assurance that
his contest stories will be true to tho
nature and traditions of our people.
Patrons of a newspaper are Its best
booster. Now 4s the time for all to
boost together. The publisher hopes
and expects his patrons will Join him
in tills effort to increase the circula
tion and augment the prestige of the
Observer; that they will nominate and
encourage candidates for the prizes.
The newspaper la a reciprocal prop
osition. The wider Its cllentlele, the
better can be the newspaper. And
the better and more widely circulated
the newspaper, the better and more
effectively can It serve Its patrons at
home and abroad.
The success of the contest depends
upon the support given by every In
dividual. Let us all boost! ,
fSVMS
SOME OK K.I ML IDEAS ON BANK.
IXO.
Many years ago I. In company with
six or seven other men, organized a
small bank out in Kansas, says A. C.
Jobes, vice president of the First Na
tional bank of Kansas City, Mo. The
capital, $25,000, was all paid In, the
furniture and fixtures,' including a
small safe were purchased, the neces
sary books and stationery were pro
vided, the board of directors was duly
organized, the officers elected and the
new banking institution was opened
for business.
Among the first depositors wa9 an
old German farmer, who, by the way,
was a shareholder In the bank.
Business was not very brisk at first
and the borrowers were more plenti
ful than the depositors. After meet
ing the demands for loans to those
who were worthy and re-de positing
sufficient of the bank's funds with city
correspondents to meet the new bank's
necessities for exchange purposes,
there was not more than ten thousand
left in currency to be placed in the
safe. At the end of the first month
the deposits had not reached a sum ex-
HH'IftTtTtrWttTtmwWHHWtTTW
THE OFFICERS
of this bank will be pleased to talk with you at 1
any time concerning mutual business relations
nHEN the Federal Government, the
yjr county, the city. ' and a large and
growing of list commercial and private
depositors entrust tneir funds to this institu
tion to the extent of $800,000.00, you may
be sure that it is a safe one for you to identify
yourself with. ,
GALL AND TALK IT OVER WITH US
La Grande National Bank
, LA GRANDE, OREGON.
CAPITAL . . , $ 100.000.00
SURPLUS . . . 100,000.00
RESOURCES . . . 1,125.000.00
. UNITED STATES DEPOSITORY
Fred J. Holmes, Pres. W.J. Church, Vice Pres.
$ F. L. Meyers, Cashiei Earl ZundelAss'. Cashier
tt;iMIHMHUltHIHiMtlH'llUHtl
M
any
New
Lines
Added
this
Week
3
n.
mm
at the
u
zic mot b
Sill
Saturday's Enormous Business Entirely Closed Gut Many Lines of this
Great Bankrupt Sale, but NEW LINES that we have Been Unable to
Place on Sale on Account of Room Take Their Places
EVERY DEPARTMENT FILLED WITH BANKRUPT BARGAINS
Extraordinary
... -JHk :-
Men's and Boys'
Clothing
- Right at the height of
the season when every
man is thinking of a new
suit for Easter comes
this extraordinary of
fering. .-
Every Suit in the
Store REDUCED
Embroidered
Stiff Collars
Values. from 15c to 25c
Sale price
9c
Ask to see the Peek-a-Boo Shoe
1 FOR CHILDREN
Black, Tan and Patent Leather with colored tops-
Button and Lace Sizes iy2 to 9.
Regular Prices, 75c to $1.75
SALE PRICES, 39c to $1.39
Bankrupt Sale of
Ladies
Shoes
Ladies' $4.00 Sorority Shoes $3.10
Ladies' $3.50 Sorority Shoes $2.75
All the new short vamp lasts in patent leather, gun
metal, tan and vici kid. Both button and lace, all
sizes. ; "
GOLDEN DAYS MISSES' SHOES AT BANK
RUPT PRICES.
Greatly Reduced Prices on
EMBROIDERIES,
BATH MATS,
LACES,
TOWELS
WASH GOODS
GINGnAMS
GLOVES
HOSIERY, ETC.
Half-Price Sale of
.ad6s and
Misses' Dresses
and Suits
Time to think of that
Eastsr suit. . Why not
save one-half on one of
these bright new spring
styles from Portland's
newest east side store.
Lawns, Scarfs
and Shams
Sold regularly from 30c
to 50c, Bankrupt Sale
price
20c
25 cts.
Wide Fancy Ribbon,
Sale Price,
12c
Watch our Counters and Windows for New' Specials Daily
PTT A: 'c a nit 4
iDoincc ur ine iviorgan
Department Store.
ceedlng 20,000, but the management
was thankful even tor that.
At about this time the old German
farmer came In to Inquire how the
new bank was coming on and brought
with him his little daughter, perhaps
eight years of age. I invited them
around back of Jhe counter, In order
that they might see for themselves
Just what a thoroughly organized and
full-fledged banking institution look
ed Uke.i Of course there was not much
to see, so I took them Into the vault,
opened the new burglar-proof safe.
which was about four feet high, three
feet wide and two feet deep, and away
back In one corner of the money-chest
were two small packages of currency,
containing about $8,000 there being
possibly $1,500 out in front for coun
ter purposes.
The little girl looked at the two lit
tle, lonesome packages of currency
with all of the empty space surround
ing them, and said: ''Papa, there is no
danger of this bank breaking; It
hasn't got money enough." It was at
first at a loss to understand her mean
ing, but her father was not, and ex
plained that she thought a bank could
only break ween us sare was so
crowded with money that the doors
would burst open, and that, therefore
no such calamity could befall that In
stitution, i
A great many grown-up people do
not have a much clearer Idea of the
proper relations of a bank to the com
munlty in which It Is located than did
this innocent little" girl. Soma people
are of the opinion that the purpose of
a bank is simply to receive deposits.
keep an equal amount of cash In Us
vaults and be prepared at any moment
to return to each and every! one of Us
depositors the full amount of their
deposits In actual coin of 'the realm.
Others seem to entertain an Idea that
the only service a banking j Institution
can render to society is to promptly
meet the demands bf borrowers and
not be too much of a stickler In the
matter of security, and this reminds
me of a story I once heard bf a north
ern gentleman who, in the early days,
before the country was grtdlroned
with railroad as it now Is, was Jour
neying south on one of those floating
palaces which used to ply the Missis
sippi river. He was looking , for a
suitable location to start a bank. He
allowed the purpose of his trip to be
come known to a few pasenger aboard
the boat, among whom was a man
from some backwoods town In Arkan
sas. After the prospective banker has
been pointed out to him, the gentle
man from Arkansas walked over and k
said: "Stranger, I undrestand that
you are In search of a place to start a
bank." ' The capitalist replied, "Yes,
1 have said I would start a bank some
where in the south, provided I could
find a place where the inducements
were sufficiently Inviting." "Well,"
said the Arkansan. "I know
- w WflVVl
I am from a town In Arkansas which
offers better opportunities for a prof
itable banking -business than any oth
er town In America today. You should
iook no further, but ko homa with m
at once and look the ground over for
yourseir.
"Well," said the banker ' Ln m
If 1 should go to your town and con
clude to start a bank, after mnfl,?on
was once established In the Institution,
auoui now mucb do you suppose the
average deposits would ber
The man from Arkansas replied.
"Oh h ! if that's the kind nf i,v
you're going to start, don't come f)
our town. We want a bank we can
borrow money from."
It Is a lamentable fact that a great
many people today have about the
same Ideas concerning the functions
of a bank as did this backwoodsman
from Arkansas.
Red Observer want ads.
F You Want
a Cup of Good
Coffee ......
Here Is the place to buy it,
we carry all lines and don't
push any particular line be
cause thsre is a little more
money in it
We are Not in the
Association
Royal Grocery
W. Pattison, Prop.