Bijou features 3-D movies
in an homage to '50s film
Bijou Art Cinemas returns
to retro with 3-D films that
range in theme from horror
to murder and romance
By Natasha Chilingerian
Pulse Reporter
Going to the movies is exciting
when there's an engrossing plot and
buttery popcorn, but how about turn
ing the excitement up a notch by
sporting a pair of colored paper glass
es and watching the film's images
practically jump into your lap?
3-D films — once a short-lived craze
in the early 1950s — are making a
comeback in Eugene. Bijou Art Cine
mas, located on East 13th Avenue, will
have its final showing of the 1954 hor
ror flick "Creature From the Black La
goon, " tonight at 11 p.m. The film had
n't played in Eugene for 15 years before
the Bijou started screening it again, and
Bijou manager Louise Thomas said it
has been a huge success.
"Our late-night films were on the
decline during the summer, but 'Crea
ture From the Black lagoon' has
boosted the success of our late-night
films," Thomas said.
3-D films began as an attempt to re
vive the movie industry when television
became its direct competitor in the ear
ly 1950s. It can be shown using two
processes. The first is the anaglyph
process, where the film is printed in two
colors and layered into die same pro
jector while viewers watch through two
toned glasses. This allows for each eye
to be drawn to a different color of film.
Eric Layton Illustrator
Bijou Art Cinemas’ new 3-D films follow the success of "Creature from the Black Lagoon."
The second process is the Polaroid
process, which involves light waves
passing in perpendicular planes be
tween two projectors.
"It was one of those quirky little
moments in film history," University
English Professor Kathleen Karlyn
said. "It was created to exploit the
spectacular aspects of cinema that tel
evision didn't have."
The first 3-D film shown using the
anaglyph process was 1922's "Power
of Love," an adventure flick about a
sea captain in California.
The first 3-D film projected using
the Polaroid process was "Bwana
Devil," which was about lions who
preyed on railroad workers. The
height of 3-D cinema came in 1953
with the thriller "House of Wax,"
which was followed by a fall in 3-D
popularity, partly because viewers of
ten would leave the theater with
pounding headaches.
But 3-D returned to the mainstream
with last July's film "Spy Kids 3-D:
Turn to 3D-FILM, page 6
SCHUMACHER
continued from page 10
make a couple of dollars by selling
a song, 1 guess I can support that de
cision. They probably know what
they're doing better than 1 do. For
example, look at the song The Shins
sold to McDonald's. It contains the
lyrics "dirt in your fries" and "the
bakers at dawn may they cut their
thumbs and bleed into the buns."
This doesn't exactly inspire one to
go out and buy a Happy Meal. The
band probably thought it was hilar
ious that the fast food chain wanted
to use their song.
In fart, they probably laughed all
the way to the bank.
Contact the Pulse columnist at
helenschumacher@dailyemerald.com.
Her opinions do not necessarily
represent those of the Emerald.
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