Oregon daily emerald. (Eugene, Or.) 1920-2012, June 06, 2002, Page 4, Image 4

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    www.kcc.cc.or.us
See our summer class schedule
on the web ...
or call 541-882-3521
— Ik
for siTTlin’
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summer sessions!
---1|
7390 South 6th Street« Klamath Falls, OR 97603 f
Precolleje Students...
Many academic and
athletic activities are
available for students
from K-l 2."Countdown to
College" with OSU
Precollege Programs and
make your journey to college
a memorable one!
. . \<t>
UnderjraJs...
Summer Session is
the perfect time to
catch-up or get a
jump start for fall
term.Take a full year's
sequence or explore
something new. And for
nonresidents take note:
Everybody pays instate fees
during Summer Session!
uWents...
Mm§ Broaden your
experience, meet
iHf our faculty and keep
your program moving
forward with OSU this
summer.
ije|on<j Learners...
No matter what
M3Sm age, we have
|g|||f many fun and
WBrnm interesting
HR classes and
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expand your
knowledge and
stimulate the mind.
JJre transjer, vbitinj or
on—Je^ree seeking stints...
Jte Make the most of
your summer by
WM continuing your
MM education at OSU.
jf Choose from more than
W 1000 courses and enjoy
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special events, and
numerous opportunities
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rrojessionais...
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W —or take your career in a
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OREGON STATE UNIVERSITY
oregonstate.edu/summer * (541) 737-1470 * e-malhsummer.session@orst.edu
REGISTER NOW!!! Classes start June 24th and they fill up fast
Adam Jones Emerald
After winning regional recognition, the University Ad Team prepares for a national
competition. From left: Emily Fenning, Kelley Schrader and Hillary Shultz.
Advertising
continued from page 1
smaller groups, each responsible
for part of the project. A research
team conducted original surveys
and found other relevant informa
tion about the affluent market. A
creative team took that information
and devised ads for various media.
Account executives managed the
hypothetical finances. A four-mem
ber presentation team showcased
the group’s work in competition.
Members of the team said once
they figured out what the strategy
was, everything else started to gel.
By the time the team boarded the
plane to Anchorage, Ala., in April,
members were confident.
Marshall said most of the team
members opted against watching
the other nine teams at regionals
to prevent further aggravating
their nerves, but she watched
those presentations.
She said other teams used a lot of
flashy techniques, including one
team that danced.
“Ours was so different,” Mar
shall said. The University team
dressed in all black suits and used
no humor or levity in the presen
tation. I knew “we either won or
we lost — last place.”
At the awards banquet, the team
sat around a table nervously
awaiting the results. When fourth,
third and second place were an
nounced and they hadn’t heard
the University of Oregon called,
the suspense was almost more
than they could take.
Kelly Schrader said she started to
cry before the announcement came
because she knew they either won
or didn’t even place.
Once they heard University of
Oregon, “It was like we won a
Grammy,” said Schrader, who won
this year’s Willis Winter award for
outstanding advertising graduate.
“We were all standing up cheering,
laughing. Some people fell over.”
During the team’s last meeting
Sunday before departing for Miami,
Hillary Shultz, a senior Ad Team
account executive, gave words of
advice to the team.
“We just need to go in there with
the same attitude as we had in
Alaska and act in no way cocky,”
she said. “Because they have all
done the same thing we have.”
E-mail higher education
editor Serena Markstrom
at serenamarkstrom@dailyemerald.com.
••••i
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get mere.
offices (Suite 300, EMU) j
Oregon Daily Emerald
P.O. Box 3159, Eugene OR 97403
The Oregon Daily Emerald is published
daily Monday through Friday during the school
year and Tuesday and Thursday during the
summer by the Oregon Daily Emerald
Publishing Co. Inc., at the University of Oregon,
Eugene, Oregon.The Emerald operates
independently of the University with offices in
Suite 300 of the Erb Memorial Union. The
Emerald is private property. The unlawful
removal or use of papers is prosecutable by law.
NEWSROOM — (541) 346-5511
Editor in chief: Jessica Blanchard
Managing editor Jeremy Lang
Student Activities: Kara Cogswell, editor. Caron
Alarab, Danielle Gillespie, Robin Weber, reporters.
Community: Darren Freeman, editor. Brook
Reinhard, Brad Schmidt, reporters.
Higher Education: Serena Markstrom, editor.
LaBree Shide, reporter.
Commentary: Julie Lauderbaugh, editor.
Jacquelyn Lewis, assistant editor. Jeff Oliver, Pat
Payne, Aaron Rorick, Jacob JenPas,columnists.
Features/Pulse: John Liebhardt, editor. Lisa Toth,
Features reporter. Alix Kert, Jennifer West, Pulse
reporters.
Sports: Adam Jude, editor Chris Cabot, Hank
Hager, Peter Hockaday, reporters.
Freelance: Katie Mayer, editor
Copy: Jessica Richelderfer, Michael J. Kleckner,
copy chiefs. Jessica Davison, Annie Dreger,
David Rhue, Jennifer Sudick, Lauren Tracy,
copyeditors.
Online: Marilyn Rice, editor. Helena Irwandi,
webmaster
Design: Russell Weller, editor. A. Scott Abts,
Heather Gee-Pape, Nick Olmstead, designers. ,
Steve Baggs, Peter Utsey, illustrators.
Photo: Thomas Patterson, editor. Adam Amato,
Jonathan House, Adam Jones, photographers.
ADVERTISING — 346-3712
Becky Merchant, director.
Lisa Wood, sales manager.
Michelle Chan, Jill Hazelbaker, Michael Kirk,
Trevor Kuhn, Lindsay McNamara, Mickey Miles,
Hillary Shultz, Sherry Telford, Chad Verty,
Jeremy Williams, sales representatives. Valisa
Nelson, Van Nguyen, Erin O’Connell, assistants.
CLASSIFIEDS — (S41T *46-4343
Trina Shanamap, manager.
Erin Cooney, KatyTiagert, Amy Richman, Laura
Staples, assistants.
BUSINESS — (541)346-5512
Judy Riedl, general manager.
Kathy Carbone, business supervisor.
Sarah Goracke, receptionist
John Long, Mike Chen, George Choi, Jeff Neely,
Laura Pfeiffer, distribution.
PRODUCTION — (541) 346-4381
Michele Ross, manager.
Tara Sloan, coordinator.
Emily Cooke, Matt Graff, Andy Holland, Heather
Jenkins, Marissa Jones, designers.