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February 22, 23 6 24 2002
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SueAnn James spreads her message of ethical boycott to motorists passing McDonald’s on Franklin Boulevard.
SETA protests at McDonald’s
■Students for the Ethical
Treatment of Animals raised
awareness about McDonald’s
use of farm animals Saturday
By Danielle Gillespie
Oregon Daily Emerald
Braving cold weather and hold
ing cardboard signs with phrases
such as “Stop Factory Farming,” a
group of about 15 protesters stood
outside the Broadway McDonald’s
restaurant off Franklin Boulevard
on Saturday, demanding the restau
rant improve how its animals are
treated before they become Big
Macs and McNuggets.
Students for the Ethical Treat
ment of Animals said it does not
support McDonald’s affiliation
with factory farming, a process in
which more animals are bred faster
for food. SETA is a student group at
the University advocating the hu
mane treatment of all animals.
“Our main goal is to promote
awareness. We know this will not
shut down McDonald’s, but a lot of
people do not know what factory
.farming is,” SETA director Sue
Ann James said. “This is meant to
be a peaceful demonstration.”
Factory farming is intensive farm
ing that does not practice the proper
care for animals, but exploits them
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to make a profit, James said.
She said that factory farmers
keep five to eight hens used to pro
duce eggs in a cage the size of a
folded newspaper. They give chick
ens to be used for meat hormones to
induce rapid weight gain, causing
their body mass to increase faster
than their skeletal system.
Broiler chickens are hung upside
down from hooks, and their throats
are slit before being cooked.
“A lot of times, they do not slit
their throats completely, and many
of the chickens are boiled alive,”
James said.
James said currently McDonald’s
has an audit system that keeps track
of how animals are treated from
their arrival to the slaughterhouse,
and they have also decreased pur
chases of eggs from suppliers that
withhold food and water to in
crease egg production or that give
chickens less than 72 square inch
es of space per bird.
“McDonald’s has made efforts,
but we think that (it) could do
more,” James said.
McDonald’s managers declined
to comment about the protests. Mc
Donald’s marketing spokespeople
did not return calls immediately
during the weekend.
According to McDonald’s Web
site, the corporation has an Animal
Welfare Council, which is an advi
sory board on the ethical treatment
of animals. The board is composed
of scholars and industry and ani
mal protection experts, who pro
vide McDonald’s with information
and advice about animal
welfare issues.
“The best thing you can do to be
a proponent for your cause is to ed
ucate and let the people decide for
themselves what is right,” James
said. “We want people to think be
fore they eat.”
SETA would like McDonald’s to
support farming practices that do
not breed animals for weight or
confine them to cages. Also, it
would like farmers to stem chickens
before slaughtering them to ensure
a painless death, said James.
“I would mostly like to see Mc
Donald’s change the way they are
doing things.” SETA member Am
ber Hult said. “They, along with
other fast food restaurants, should
serve organic food.”
SETA chose to boycott McDon
ald’s rather than other fast food
chains such as Burger King and
Carl’s Jr. because it has the biggest
market —: not only nationwide, but
also globally, James said.
SETA member Jeremy Chingell
said he joined the protest because
he believes McDonald’s has been
stripping the earth of many of its
natural resources. He said McDon
ald’s has supported destroying
American forests for the construe- „
tion of farming factories and pas
tures for cattle grazing.
“I just think that mostly McDon
ald’s is processed meat and has
caused a lot of deforestation, and
the company has also consumed a
large amount of natural resources,”
Chingell said.
E-mail reporter Danielle Gillespie
at daniellegillespie@dailyemerald.com.
ASUO Programs Finance Committee
Mdsstfay Hearing Schedule:
5:30 p.m, Vote to hear appeals/
appeal hearings
7-10:15 p.m.;
Recall Itearlngs eeatinae:
7 p.m. Recreation and Intramurals
7:30 p.m.
8 p.m. Sexual Assault Support
Services
8:30 p.m. ASUO Women's Center
8.4b p,m. Forensics Association
9 p.m. Student Insurgent
9:15 p.m. Associated Students
S'sSiC-t.i tVservatmr
9:45 p.m. American Instrtute of
Architecture Students
10:15 p .m. Black Law Student
Association
toe at ion: BiHJ Board Hoorn
Oregon Daily Emerald
-t-P.O. Box 3159, Eugene OR 97403
The Oregon Daily Emerald is published
daily Monday through Friday during the school
year and Tuesday and Thursday during the
summer by the Oregon Daily Emerald
Publishing Co. Inc., at the University of Oregon,
Eugene, Oregon.The Emerald operates
independently of the University with offices in
Suite 300 of the Erb Memorial Union. ThS»
Emerald is private property. The unlawful
removal or use of papers is prosecutable by law.
NEWSROOM — (541)346-5511
Editor in chief: Jessica Blanchard
Managing editor: Jeremy Lang
Student Activities: Kara Cogswell, editor. Diane
Huber, Danielle Gillespie, Robin Weber, reporters.
Community: John Liebhardt, editor. Brook
Reinhard, Marty Toohey, reporters.
Higher Education: Leon Tovey, editor.
Eric Martin, Katie Ellis, reporters.
Commentary: Julie Lauderbaugh, editor.
Jacquelyn Lewis, assistant editor. Tara
Debenham, Rebecca Newell, Jeff Oliver,
Pat Payne, Aaron Rorick, columnists.
Features/Pulse: Lisa Toth, editor Jennifer West,
Pulse reporter.
Sports: Adam Jude, editor. Jeff Smith, assistant
editor. Chris Cabot, Hank Hager, Peter Hockaday,
reporters.
Freelance: Katie Mayer, editor.
Copy: Jessica Richelderfer, Michael J. Kleckner,
copy chiefs. Clayton Cone, Jessica Davison,
Kathleen Ehli, Lauren Tracy, Liz Werhane,
copyeditors.
Online: Marilyn Rice, editor. Helena Irwandi,
webmaster.
Design: Russell Weller, editor. A. Scott Abts,
Heather Gee-Pape, NickOlmstead, designers.
Steve Baggs, Peter Utsey, illustrators.
Photo: Thomas Patterson, editor. Adam Amato,
Jonathan House, Adam Jones, photographers.
ADVERTISING — (541) 346-3712
Becky Merchant, director
Lisa Wood, sales manager.
Michelle Chan, Jill Hazelbaker, Michael Kirk,
Trevor Kuhn, Lindsay McNamara, Mickey Mil?s,
Hillary Shultz, Sherry Telford, Chad Verly,
Jeremy Williams, sales representatives. Valisa
Nelson, Van Nguyen, Erin O’Connell, assistants.
CLASSIFIEDS — (541) 346-4343
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Erin Cooney, Katy Hagert, Amy Richman, Laura
Staples, assistants.
BUSINESS — (t>4l) 346-5512
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Sarah Goracke, receptionist
John Long, Mike Chen, Dinari Lee, Tyler Graham,
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PRODUCTION — ($41)3464381
Michele Ross, manager.
Tara Sloan, coordinator.
Emily Cooke, Matt Graff, Andy Holland, Heather
Jenkins, Marissa Jones, designers.