Offer good only with
Mary and Marla
ILLUSIONS'
1311 Lincoln
Willamette Towers Bldg
PERMS
customized foe your hair tyoe
tncXtOr, ronrVt*<xy*n cut
SECS4700 MO
s27.95
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-ILLUSIONS • 345-1810—
- Wjnalweo iviU Banff GkvMB*r' M#v CjmffOft On*
Good through November 25.1990
OPEN
24 HOURS
Kinko’s
Copies • Binding • Laser Design
• Gourmet Espresso • Coffee
860 E. 13th 44 W. 10th
344-7894 344-3555
PIZZA
342-8111
TINO’S
• Full Italian dinner menu
• Whole wheat or
white crust
• Pizzas to go
cooked and uncooked
• Delivery available
15th and Willamette
Hours:
Mon.-Thurs. 11:00 Midnight
Fri. 11:00-1 00 a m
Sat. 3:001:00 a m
Sun. 3:00 11:00 p m
COMMUNITY
Earth Day spirit boosts recycling
Recyclers say bigger market needed to make a profit
By June Russell
Emeiatd Repotier
In April, a nation turn'd in to
Earth Day '90 specials on their
televisions to watch celebrities
urge greater environmental and
recycling awareness.
Everywhere they looked. it
was evident — in the newspa
pers. on the radio, in demon
strations on campus and
around the nation.
With the messages about the
growing environmental con
cern came a wort! of warning,
that this awareness not become
just another passing fad to lx*
forgotten once Karth Day was
over Six months later, it seems
people have taken the warning
to heart
“Karth Day crystallized and
helped focus publit attention
on recycling." said hen San
dusky. recycling coordinator
for the Lane County Waste
Management Division "When
you do that, people who have
been saying they should do it
get that extra push and they de
cide to recydo."
Sani Pat: Oregon Ltd curb
side recycling manager Darrell
Lyons said participation in re
cycling programs has surged
dramatically
Curbside recycling increased
4(H) to 5(H) percent sou «.* the in
troduction of the blue curbside
pick-up boxes in May. Lyons
said, and recycling under the
program jumped from an aver
age JO.IKK) pounds in January
to 150.IHH) pounds currently.
“Earth Day brought recycling
more into the mainstream,"
said Pamela Burnett.
Weyerhauser Co.'s paper re
cycling plant manager. "It’s
been a change in attitude, that
this is not just gart>age to l>e
thrown away. And that's been
real positive for us."
Although Sandusky reported
that trash haulers collected
nearly as much recycled mate
rials in the first half of 1990 as
they did all year in 198'). he
said no official data on the
quarter since Karth Day will be
available until later this month.
Trash haulers collected 2.075
tons of recyclable materials
from January through July of
this year, compared with the
2.185 tons of newspaper, card
board. glass, aluminum and
plastics collected in in all of
1989
Sandusky said part of the in
crease comes from a new
awareness of recycling generat
ed by Earth Day. Another con
tributing factor is the $1 50 re
bate the ('ity of Eugene began
last fall for sorted recyclable
materials in curbside collec
tions
Recycling is not a concern of
lust citizens. Sandusky said.
Waste disposal companies, bus
inesses and local government
bodies are also working to in
corporate environmental aware
ness into their work.
"Now when you go to th«?
government to seek funding for
a project, there is .1 high level
of support for environmental
concerns and questions on why
we don't do more.” Sandusky
said "You never used to hear
that."
"Another sign of change is
tile growing progressiveness of
waste haulers." he added.
“The haulers that collect these
materials are not just picking
up the trash and going home at
the end of the day. Now they're
waste managers."
The expectations consumers
have for their waste disposal
companies have changed. San
dusky said. The Oregon Recycl
ing Opportunity Act went into
effect in lftHti. establishing a
minimum for recycling collect
ing and recycling facilities at
landfill sites. Today the mini
mum of recyclable materials
that haulers must collect is reg
ularly surpassed.
The benefits companies have
found in recycling go beyond
the inert) economic advantages.
Sandusky said. In today's com
petitive market, meeting con
sumers' expectations and por
traying an image of environ
mental consciousness can be
very important. Sandusky cited
McDonalds’ move to recycling
bins in-house as one example
of using recycling for more fa
vorable public relations.
“Businesses have always
done what is in their economic
i>est interests," Sandusky said.
"It's cheaper to recycle than to
have it hauled away. Kven giv
en that there's an unavoidable
cost in disposing of recyclable
materials, they may decide it’s
worth the cost, because of the
public relations, community re
sponse or their own con
sciences."
landfills are one example of
how environmental concerns
translate into economic benefits
for the company that recycles.
"landfill space is at a premi
um," Lyons said. "Once we
run out of room at a landfill
site, trying to find another site
is very difficult By reducing
what goes into the landfill,
you're extending the life of that
landfill site. You're also saving
resources and energy."
One of the main barriers to
recycling on a greater scale is
the lack of markets for recycla
ble materials. Once the materi
als are collected, a buyer with
the capability to process and re
cycle the materials is needed.
In many cases, this means ship
ping the materials across the
state or even overseas.
The lack of recycling lacili
ties in Oregon is combining
with the increases in the col
lecting of recyclable materials
to create an oversupplv of ma
terials and a glut in the market
This results in driving down
the prices haulers receive for
the materials they collect.
“No doubt about it — 1 want
to make this very clear." Lyons
said. “We lose money from re
cycling Recycling is not cost
effective. It costs more to col
lect the materials than any rev
enue we get from what we col
lect."
Air Pollution
Global Warming
Fuels of the Future
Interested?
Plan to attend a symposium on
Alternative Fuels and Technologies
October 25, 1990
9:00am-4:15pm
Sponsored by State Sen. Grattan Kerans and State Sen. Bill McCoy
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