.TRENDS
TRENDS STAFF
Editor Darla Jackson
Contributors Mike Freeman, Kim Nicholson,
Momotose Nishiyama, Nick Henderson, Daralyn
Trappe
Photographer Steve Card
Production Manager Michele Ross
Production Staff
Camille Pansewicz,
Jim Mason, Ingrid White
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II.ind held video t .ifn< orders . whir li .ire said In u i>rk .is uell.is standard models, are now on
the market
Decade brings snazzy audio, video gear
By Daralyn Trappe
Emerald Contributor
Both lhe sights and sounds of 1990s will be
greatly refined due to significant developments
in audio and video technology
Two of the most dramatic breakthroughs are
coming in the form of Digital Audio Tape Re
corders and High Definition Television, said
Tim Smigley, Co owner of Bradford's Hi Fideli
ty at 150 W Broadway St
Digital Audio Tapes are about two thirds the
size of regular c assette tapes and they utilize
digital technology (to give the! performance
benefits of compact discs Smigley said
DAT s are already available in Japan, but their
introduction into the U S market has been de
layed by legal problems within the recording in
dustry and among record manufacturers Those
involved in the dispute appear to be close to
coming to terms. Smigley said, and DAT s
could be available as early as mid 1990
The success of DAT s in the U S is not as
sured however Although no exact figures are
available they will be quite costly There is a
question as to whether or not consumers will
be willing to replace their cassette decks and
CD players with DAT s, especially as CD s be
come more refined and their sound quality con
tinues to improve
I don t expect (DAT s) to fly immediately
said Dave Dolby, sales manager of Video Audio
Systems, at 2911 W 11th Ave.
Along with the new developments in sound
technology, consumers can expect refinements
and improvements in already existing products
Advances are being made in CD quality, and
there have been vast improvements in the
quality of inwall speakers, according to
Smiqley
There has been a lot of activity in that area
he added A lot of major speaker companies
have gotten into it in the last few years In wall
speakers have been around for years but
there's more emphasis on quality now They
are ideal as extension speakers in various
rooms "
Although High Definition Television may not
be made available for many years, it is already
considered by many to be the video break
through of the 1990s
HDTV will bring dramatic improvements in
both picture and sound quality, but as with
DAT s, their predicted expensive price tag will
probably limit the number of people who can
afford them
Another new development in the field of vid
eo technology is the laser video disc, which is
already available The discs give better sound
and picture quality than do video cassette
tapes
Video cameras are also becoming more re
fined Camcorders about the si2e of a fist are
now available, with quality comparable to the
larger ones. Dolby said
These new improvements in video and audio
technology are exciting, but expensive That is
to be expected, Dolby said, due to the research
and manufacturing involved in putting the fu
turistic technology to work
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