Vinyl Continued Irom page 13 vinyl, every label will get on the ship," says Maxwell. At radio stations, IPs started being phased out in the late ’70s with the advent of the CART — a tape similar to an eight-track onto which individual songs are recorded Today, most of the music played on the radio is either on CART or CD “The life of the CD is years beyond that of an IP," Miller says “A record could be playedjust once, but still come away with background noise." Vinyl still does have its loyal followers. The 12 inch single is faring well, along with rhythm and blues, folk, and country Id’s Alternative record stores continue to stock older records which are not avail able in other formats “Some collectors have to buy IPs for some of tlie music they want because it isn't produced on anything else,” says Wes Curley, a salesperson at Track's Records in Indiana A lower price tag may also help the LP cling to life While cassettes and albums are equal in price, a Cl) runs about $5 to $6 higher, although the gap continues to close. Owen Thorne, manager of Rainbow Records laments the trend “I get a great deal of satisfaction seeing a record spin on the turntable, but 1 listen to CDs now." he says. __umi scon NORRIS THE DAll> OWAN. L Of IOW» The fourth annual World's Largest Beach Party was held this summer in a 40-acre horse pasture in Iowa. Fifteen hundred tons of sand were placed on the pasture, and 10,000 people including students from the U. of Iowa, attended the event. Endorsements Continued Irom page 13 another advertisement Erie Clapton doing a Michelob commercial is a perfect example he's canceled concerts because of his perforated ulcer and he’s gonna be pushing booze on people ridiculous ” It's tempting to side with Mason, but it's hard to muster the same conviction. As a fan, 1 don't like Ella Fitzgerald any less because of her Memorex spots, nor have Lou Reed’s Honda commercials deeply bothered me What ifSoul Asylum did a product endorsement? Would we contemptuously cry “Sell Out1" or exuber antly claim “Cool!”? It would depend on the product, how well the advertisement was executed, and your current attitu towards the band. It’s easy to be selectively repulsed h product plugs from Top 40 artists tl you don’t like or respect to begin with, 1 it’s not as easy if it’s a favorite ban Where does the line exist between can talistic crassness and pop culture b> Liance? Maybe only in our minds.