Community
Supporters of mall place petition on hold
By Jeff Gentile
Emerald Contributor
A controversial proposal to open two blocks of
downtown Willamette Street to automotive traffic, has
been dormant since early September, but opponents of
the proposal say they are prepared for a new battle
should the issue rise again.
The Eugene City Council decided by a 4-3 vote on
Sept. 7 not to reopen the Willamette Street pedestrian
mall between Eighth and 10th avenues to motor vehi
cle traffic, leading many people to feel that the matter
has been settled.
However, the Save the Downtown Mall Commit
tee, a group of civic leaders and business people in
volved in creating the mall in 1970-71, has filed an in
itiative petition that would prevent future decisions to
reopen Willamette Street without voter approval.
Ruth Miller, a member of the committee, said the
petition is ready to be printed and circulated if it ap
peared that the City Council were going to open Wil
lamette Street to traffic.
“We have it,” Miller said of the petition. “It’s
ready to print if we ever felt we had to do that."
The idea of reopening Willamette emerged two
years ago as part of an updated urban renewal plan for
downtown Eugene. Willamette Street has been closed
from Eighth to 10th avenues since construction on the
downtown mall first began in 1970.
The Downtown Commission and Planning Com
mission recommended to the City Council that the
two-block stretch be rebuilt into a narrow two-lane
street with parking bays where customers could be
dropped off.
Although a number of downtown businesses sup
Photo by Mark Yhw»
This fountain sits on the downtown mall on the
disputed section of Willamette Street between
Eighth and 10th avenues.
ported the Willamette proposal, opposition quickly
made itself known. One of the strongest expressions of
public disapproval came July 13, when almost 500 city
residents turned out for a public hearing.
During the hearing, which lasted more than five
hours, more than two-thirds of those who spoke op
posed allowing motor vehicle traffic on Willamette.
Mike Schwartz, the owner of M. Jacob’s and a
supporter of reintroducing traffic to Willamette, said
that well-organized opposition from outside down
town is largely responsible for killing the Willamette
proposal.
The Save the Downtown Mall Committee formed
two years ago primarily to oppose the $1.5 million
proposal. Other groups that opposed the plan include
the League of Women Voters of Lane County, the Eu
gene Commission on the Rights of Persons with Dis
abilities and downtown businesses such as the Literary
Lion, the Ugly Duckling, Creative Kids, Prince
Puckler's, Seymour's Greenery and Aster Publishing.
Downtown businesses that supported opening
Willamette include M. Jacob’s Furniture, Ruben
stein's, Marry Ritchie's jewelers, Eugene Athletic.
Kaufman’s, McKenzie Outfitters, Hallmark. Burch's
Fine Footwear and Olympic Outfitters. The Eugene
Chamber of Commerce, both city commissions and a
minority of the City Council also favored the proposal.
Mayoral candidate and council member Jeff Miller
said that a two-way street would provide access, circu
lation and visibility by automobile that the downtown
area needs to stimulate economic development.
Opponents say there is no reasonable evidence
that reopening Willamette to traffic will stimulate eco
nomic activity.
While Miller said the city council would need to
have a vote from the people before Willamette would
be opened, Schue warned that it is hard to predict
what future councils may decide.
That uncertainty is why the Save the Downtown
Mall Committee is saving its petition.
In the meantime, Ruth Miller said, the committee
will move ahead with plans to enhance the downtown
mall area.
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