A network system could ‘reel’ in dollars
By Lori Steinhauer
Of the Emerald
Looking back on such locally made films as
“Animal House,” “How to Beat the High Cost of Liv
ing,” “Personal Best” and “Sometimes a Great No
tion,” some Lane County business people see great
opportunities in promoting the area’s film, video and
audio/recording industries.
A non-profit network for people in these in
dustries could reel in big dollars, create many jobs
and develop Lane County’s economy, says Nancy
Willard, a Eugene lawyer who is on the steering com
mittee to establish such a network.
“The networking concept is the concept of the
future. An entrepreneur cannot survive really without
a network,” Willard says.
Over 100 people showed up at the Hult Center’s
Studio One in February, to attend a public interest
meeting about forming such a network, Willard says,
and she hopes the turnout will be even larger at the
March 27 formation meeting at the same place. The
public is invited to attend the 7:00 p.m. meeting.
The film industry brought job openings and cash
flow into Astoria during the shooting of the Steven
Spielberg film, "Goonies,” from August to October of
1984. Film-makers spent $3,000 per day on hotels,
and among their purchases were a $60,000 movie set,
a $55,000 house-remodeling job, a new boat to wreck
in the film and, on one day, $78 worth of carmel corn.
Not only did Astoria businesses gain during the mak
ing of the movie, but the city should see an increase in
tourism profits after the movie appears in theaters
later this year, says Laura Pryor, manager of the Film
and Video Recruitment Program of Oregon’s
Economic Development Department.
The film and tape industry brought between $18
million and $20 million dollars into Florida's
economy in 1978, and that figure increased to $78.5
million in 1982, after the Commerce Department
boosted its efforts to promote that industry in the
state.
Willard says that Lane County is a promising area
because it offers an array of local talent, cultural
centers such as the Hult Center and the University and
towns that are modern as well as small, old-fashioned
towns. Landscapes in the county range from moun
tains to shorelines, and from sand dunes to tropical
rain forests. Every kind of setting is available in the
county except for a large city, Willard says.
“We’re Lane County oriented, but our member
ship is wide open,” both in the regions and the pro
fessions that can enhance the network,” Willard says.
A lawyer might be able to help a producer have a road
rezoned so the producer can legally film there. An ac
tor may be able to find a job with a producer. A
cinematographer might be able to help an employ
ment agency shoot an educational video on how to in
terview for a job. People in the audio/recording pro
fession may be seeking computers for synthesized
music.
“That’s the way the entrepreneurial businesses
work. You get involved in the networks and you make
the contacts,” Willard says. Through a directory that
will list the names and specialties of network
members, these people can hook up, he adds.
At the March 27 meeting a seven-member board
of directors will be elected, special projects will be
discussed, a name for the network will be chosen and
the list will be compiled for the membership
directory.
Monthly meeting activities will vary from work
ing on special projects to presentations by profes
sionals in different fields. Attendance is voluntary,
Willard says.
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A WORD TO THE WISE
VOTE YES ON
MARCH26,1985
If you’ll be out of town March 26 — you can VOTE
BEFORE YOU LEAVE, at Election Headquarters,
Lane Co. Annex, 6th & Oak, between 8 am - 5 pm
M-F. Call 687-4234 for more information.
Paid far by Citizens for Lane Co. Libraries, Eleanor
Rylands, Treasurer, P.O. Box 941 Marcola, OR 97454