Oregon daily emerald. (Eugene, Or.) 1920-2012, October 18, 1984, Page 6, Image 6

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Local expert faces risks,
foretells job market trends
By Steven Van Hook
Of tha Emerald
Predicting the future of the
fickle job market is a highly
speculative affair at best.
Any sudden change in inter
national relations or some
wonderful discovery of a does
it-all product can cast entire
professions the way of such
dinosaurs as telegraph
operators and Frisbee salesmen
in Iran. So anyone daring to
foretell job prospects must have
the foresight of a prophet and
the fortitude of a weatherman.
But Larry Smith, director of
the University’s Career Plan
ning and Placement Service,
not only tallies statistics on the
kaleidoscopic job market, he
also provides insights into the
shifts and turns that make some
occupations more promising
than others for the future
oriented student.
Smith received a doctorate in
higher-education administra
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tion from UCLA and worked
there for nine years in career
counseling. He’s been director
of the CPP office on campus for
four years.
Relying on figures from the
Bureau of Labor Statistics that
contrast the growth potential for
different occupations into the
1990s, Smith connects the dots
to form a larger picture of
emerging employment patterns.
A growing population will be
a major factor in changing job
trends. Smith says. “Society is
compacting, with many more
people living per square mile.”
he says.
As people move closer
together they need to become
“better at cooperating and in
teracting and dealing with the
stress of daily life,” he says.
The job horizon looks bright
for psychologists, political
scientists, sociologists and
pharmacologists. Smith says.
Another emerging trend is the
growing number of households
with more than one working
member, he says. With this in
crease in family income, more
money will be spent on leisure
time and entertainment. Smith
says. He predicts the resulting
growth will be beneficial to the
television, motion picture and
performing arts industries.
This “portends well for ac
tors, dancers, composers and
musicians,” he says.
Smith also predicts that as the
baby-boom generation grows
older, demand will grow for
providers of health care, such as
physicians, dentists, registered
nurses, dieticians and those
who service the health care
industry.
Another benefit of an aging
society is the fairly strong need
for kindergarten and elementary
teachers to replace those who
will soon retire. Smith says. He
adds that, although secondary
and college-level educators
Larry Smith
won’t be in large demand,
teaching opportunities will be
available in math, English,
science, business, engineering
and computer science.
Noting the rising complexity
of the financial industry', he
predicts an increasing need for
well-trained finance and invest
ment consultants, as well as
economists, accountants,
auditors, purchasing agents, ac
tuaries and statisticians.
Smith says good oppor
tunities also will exist for adver
tising agents and public rela
tions people.
Expecting a large growth- in
demand for salespeople. Smith
says this kind of work goes
beyond the common conception
of pushing cars and insurance
policies at reluctant consumers.
The greater goal of most sales
jobs is simply to “help in
terested purchasers do their jobs
quicker, better and cheaper,”
he says.
Smith says the upcoming
employment trends are affected
by population growth, increas
Continued on Page 7
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