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Bank with an old friend.
m
Franklin ”
FEDERAL SAVINGS AND LOAN ASSN
Equal housing lender Investing in the North
west since 1890 S3 5 billion strong 82 offices
in Oregon. Washington. Idaho and Utah
201E. 11th Avenue
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344-1446
Tradition
Continued from page 3B
wanted to burn the structure
before the official lighting on the
eve of the homecoming game.
When freshmen finally lit it, the
fire burned for three nights and
two days.
The Fire Department outlawed
the fires several years later for
safety reasons.
During Homecoming Week,
freshmen also carried shoe-shine
kits on them at all times, just in
case an upperclassmen asked to
have his shoes shined during
freshmen initiation.
And until the 1950s, students
never brought their dates — or
"pigs" as they used to call them —
to the homecoming game because
they would have been harassed by
other students. "The Pigger’s
Guide" was renamed the Student
Directory in the 1960s because of
the term's sexist nature, Richard
says.
Yet not all traditions have
changed. Even during the Prohibi
tion Era of the 1920s, students
were smuggling alcohol into the
homecoming game, not unlike
their 1980s counterparts.
Political Activism wasn't in
vented by the anti-establishment
1960's students, either. In the ear
ly 1950's, students created a five
foot tall, paper mache' model of
Hitler's head which was ridiculed
during their annual "Noise
Parade" around campus and
Eugene.
But despite a few leftover tradi
tions from by-gone days, most
have been left at the wayside.
Alumni returning to their
stomping grounds this weektfl^H
will see a different place than tne
one they knew, Richard says. The
once small student body popula
tion has blossomed to nearly
15,000. Creeks, whose past in
volvement in Homecoming Week
kept most traditions alive, once
comprised nearly half the student
population. Now that figure is
about 15 percent.
But not only the campus is dif
ferent, Richard says. Today's
students live in a different world
than yesterday's, he says. In the
1930s and 1940s, many freshmen
had never driven a car. Few had
listened to the radio many times.
Now those activities are
commonplace.
Mass communication has
matured today's students,
"are too exposed," Richard
"Your generation is not as inno
cent as previous generations.
"The idea that you are jerked in
to an era in which death may hap
pen instantaneously changes
you," he says. Perhaps this is why
traditions are less important to to
day's students.
Yet, as Richard says, "You're go
ing to be an adult most of your
life, and you only get to be a stu
dent for a few years."
Alumni can
come home
They're coming home.
All the planning, work and
hoopla are for the alumni — those
honored graduates of a great in
stitution who will return to renew
their faith in the University, higher
education, and Duck football.
Homecoming gives alumni a
chance to see their old friends and
professors, says Phil Super, ex
ecutive director of the Alumni
Association. He says the associa
tion helps to organize Homecom
ing as a service to alumni.
And it's a service that may yield
big bucks later.
“A good Homecoming program
supercedes a good fundraising
program," says Super.
The effect is indirect. But alumni
who have a positive experience at
Homecoming may be fnore likely
to give a donation when the Foun
dation calls later in the year. Or
they might be willing to help
recruit students.