Friday at 5
New magazine kind of uptown
By DAWN GARCIA
Of ttw EimnU
Granola-ville, a timber town or a
liberal college community — they re all
stereotypical sketches of Eugene
But many descripttons of the city
don't include an important, growing
aspect of Eugene, say the editors of
Friday At 5, a new monthly magazine
“There's a lot of people interested in
the arts here and we re giving them
credit for it," says Steve Hanson, one
of the editors, explaining that the free
magazine is designed to be a "gallery"
for some innovative commercial art
that wouldn't fit in other, more
conservative mediums
"It's kind of uptown,' " Hanson says
of the new magazine "We want to give
Eugene and Springfield something to
show that they're not out-back, they're
not in the boonies, they’re not slinging
mud."
Hanson and the other editors say the
philosophy behind the title of the
magazine — Friday At 5 — is that
people shouldn't be serious all the
time The title depicts the start of the
wee-end. a playtime for visitors to the
workaday world
"We re not trying to be flippant,"
says Bill Poppie another of the
editors “ It's just that you don't have
to run around crazy tearing your hair
out all the time, you can take it easy
The four editor-artists admit the
magazine is a showcase for some of
their own artwork When they aren't
being editors, the team works, as well
as owns Graphics To Go. a graphics
company in Eugene
We re artists and doing this stuff
keeps us happy and sane," says
Poppie
The publication's advertisements
display much of their work The local
merchants' patronage helps support
printing and production costs Still, the
fledgling tabloid includes a few
straight commercial art pieces and
some stones on "the art scene" in
Eugene
This month's publication — their
second — includes three stories plus a
calendar of visual and performing art
events
"We’re trying to show what's really
happening in Eugene," says Donna
Hanson, another contributor "There's
so many new little places here and lots
of people don't know about them
"We want the magazine to jump out
and grab people "
Other considerations for the
magazine's content are amusing
stories and fashion articles, Hanson
says
We want to show people there's
more ways to dress than college or
hippie," she says
The magazine's purpose has
changed radically since the project
began last May, the editors say with
smiles on their faces
"We were going to be Slam,' a
heavy punk and new wave mag," says
Poppie We wanted to trash, bash,
make a lot of noise and shock a lot of
people "
Hanson and Poppie say they
realized then that such concepts as
new wave could be a part of the
magazine, but the publication could
include a much wider range of art
possibilities
Graphic courtesy ot Friday At 5
Eugene's developing conservatism
encouraged its creators to develop an
arts forum for the Eugene bohemians
who crave and appreciate the '80s
artistic style
"We thought, Do we need a
magazine or do we need a bathroom
wall?’ ” Poppie says wryly.
Obviously, they decided that
bathroom tile wouldn't do, and Friday
At 5 evolved into the present
publication — a 32-page magazine
distributed on the University campus
and at other Eugene spots.
Now that the magazine has lived
through two press runs, Hanson feels
more confident about future issues
Possibly the following issues will
include more stories highlighting
Eugene’s artsy side, which Hanson
says has been neglected
"We re going to show people we
aren’t just a mill town," Hanson says
“A marvelous love
slory between an
extraordinary man
and a very extra
ordinary woman.”
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