More Rain... *
. . . and continued mild temper
aturcM are forecast for today by
the United States weather bureau.
The weathermen predict Intermit
tent showers and a high of 05 de
grees.
VOL. LIV
UNIVERSITY OF OREGON, EUGENE, TUESDAY, MAY 19, 1953
Columnist Bob Funk...
• . . has returned to his typewriter
after his recent venture into poli
tics. A strictly non-polltieal alle
gory by Fnnk appears on Pago
Two of today’s Emerald.
VO too
Advertising Expert
Will Speak Tonight
"Mr. Advertising' of the West
Coast,” Arthur E. House, presi
dent of the Advertising Association
of the West, will speak to the Ore
gon ad club tonight at 7:30 in
the Student Union. His topic will
be "Hitching Up Our Advertising
Girdle."
House is with the Portland ad
vertising firm of House and Le
land. He is particularly known for
his work in fostering education
ARTHUR E. HOUSE
“Mr. Advertising”
of consumers and students in ad
vertising. He also is the originator
of the famed "flying squadron,” a
team of advertising executives who
travel around the state helping re
tailers with their advertising prob
lems.
Returned From Salt Lake
A graduate of Reed college,
House is a professional member
of the Oregon chapter of Alpha
Delta Sigma and an honorary
member of Gamma Alpha Chi. He
recently returned from a series of
talks in Salt Lake City to the Salt
Lake Ad club and to retail adver
tisers.
This will be the final meeting of
the year for the Oregon ad club.
Sponsored jointly by Gamma Al
pha Chi and Alpha Delta Sigma,
national professional advertising
fraternities for women and men
respectively, the ad club has pre
sented such speakers as George
Griffis, vice-president of the Ad
vertising Association of the West
Milton K. Bell, of Abbott, Kern
and Bell; Don Whitman, program
director of KGW, and Carroll O'
Rourke, of MacWilkins, Cole and
W eber.
Banquet Precedes
Ij>rec®dinS the meeting, Alpha
Delta Sigma will hold a banquet
and initiation of new members.
Students to be initiated are Rich
ard Carter, junior in journalism
John Shepherd, senior in business
and Ronald Sherman, junior in bus
iness. To be eligible for member
ship, the three to be initiated sold
space on a sandwich board sign to
merchants of Eugene, designed the
ad, and paraded around the cam
pus during Junior Weekend wear
ing the signs.
Usual procedure is also to wear
the signs during a special occasion,
especially the Homecoming foot
ball game. The new initiates wore
theirs in the Junior Weekend pa
rade. r
The program for the meeting in
cludes planning of the first annual
Oregon ad club picnic. Any stu
dents interested in joining the ad
club are urged to attend, by W. L.
Thompson, advisor.
'SWORD AND BIBLE'
Federalist Addresses IRC
A double-barreled foreign policy
consisting of the sword and Bible
was advocated for the solution of
the present world problems by Al
an Cranston, nationally known
world federalist, in a talk given
to the International Relations club
Monday in Dad’s lounge.
He said that our present for
eign policy of arms, armament and
alliances is very inept and has pro
duced only 168 years of peace in
the last 3000 years.
According to Cranston this pol
icy has all the seeds of our own
destruction. The cost, loss of civil
liberties and neighbors spying on
neighbors are things that will
eventually destroy our nation.
To back up the idea of world
federalism he recommends giving
more power to the United Nations.
Cranston thinks the UN has failed
to accomplish its purpose for the
following reasons:
1. The Assembly only has the
power to recommend.
2. The Security Council is block
ed by the veto.
3. The World Court lacks com
pulsory jurisdiction.
The leaders of Japan and India,
according to Cranston, believe that
if America would lift the banner of
world law and say that it is our
objective, many of the present neu
tral nations and some unfriendly
to us now, would turn to us for
leadership.
Cranston, recently returned from
the Far East, says government
leaders there are critical of our
policy of containment of Commun
ism. He is convinced that the prob
lem of world peace lies right in
our laps.
New $1000 Scholarship
Available in Chemistry
A fund establishing an annual
51000 scholarship for a University
chemical student has been an
nounced by the Crown Zellerbach
foundation of San Francisco.
The award will be known as the
Patching Crew
Ready to Fix 'O'
“Vou get us $10 and we’ll
rebuild it again,” Lynn Jensen,
sophomore in pre-law told an
Emerald reporter Monday night.
Jensen, speaking of the “O”
on Skinner’s Butte, was one of
the group of Delta Upsilon fra
ternity members who repaired
the “O” during Junior Weekend.
“We estimate the cost is about
$10,” said Jensen, “and we’re
perfectly willing to keep re
building the thing as often as
they blow it up, providing we
don’t have to foot the cost every
time.”
Orin Fletcher Stafford scholarship
in chemistry.
Named in honor of Stafford, a
member of the chemistry depart
ment from 1902 until his death in
1941, the scholarship will be
awarded to a student immediately
following the completion of his
second year of work in the Uni
versity.
The award will be made on rec
ommendations of the faculty of the
chemistry department. The stu
dent will receive $400 for his jun
ior year and $600 for his senior
year.
Qualifications for candidacy in
clude high scholastic records and
aptitude for advanced work in
chemistry. He must have attended
Oregon for at least one year.
According to a Foundation an
nouncement, the purpose of the
grant is to encourage students
"whose character, ability and in
terest in the field of chemistry in
dicate that he will make a con
tribution toward industrial and so
cial progress in the Pacific Coast
area.” '
Idea Session
CHECKING NEW IDEAS for the traditional Mortar Board Ball,
which will be held May 23, are (above) the committee chairmen and
two Mortar Board representatives. From left to right, front row:
Janet Woods, general co-chairman; June Browning, decorations;
Jean Sandine, entertainment; Tina Fisk, general co-chairman;
Sharon Anderson, Mortar Board adviser; and Mary Ellen Burrell,
Mortar Board president. Back row: Becky Fortt, promotion; Phyllis
Pearson, traditions; Sally Ryan, publicity; and Lloydine Hurt, tickets.
Air Awards Scheduled
At ROTC Review Today
The posthumous awarding of the
distinguished flying cross and air
medal will highlight the annual Air
Force ROTC awards and decora
tions parade today.
The posthumous awards will be
accepted by Mrs. Dean Fredericks,
Eugene, widow of Lt. Dean Fred
ericks who was killed in action
in Korea while piloting an F-86
Saber jet. Mrs. Fredericks is maj
oring in education here.
The parade will be held on Howe
field at 1 p.m. In case of rain,
the review will be held in Mc
Arthur court, AFROTC headquar
ters said. It is open to hte public
at no charge.
Awards are to be given to Air
Force cadets who have achieved
outstanding performance in class
room work and in military leader
ship. Ribbons and medals will be
presented to the top Air Force
students enrolled in freshman,
sophomore, junior and senior
courses and to the four best rifle
shots on the AFROTC rifle team.
Lt. Col. William E. Hanes, as
sistant professor air science, will
present the awards.
United Nations
Leader to Speak
At SU Assembly
Lester B. Pearson, president of
the United Nations General Assem
bly, will speak to University of
Oregon students and faculty next
Tuesday in a special program spon
sored by the University assembly
and lecture committee.
His talk is scheduled for 1 p.m..
May 26, in the Student Uniorr
ballroom. He will also speak at a-,
coffee hour forum at 3 p. m. th«r
same day.
In addition to his UN post, Pear
son holds the Canadian cabinet
rank of Secretary of State for Ex
ternal Affairs. He has been in the;
Canadian government since 1928“
when he became Canada’s first ex
ternal affairs secretary. Other po
sitions he has held include counsel
or to the Canadian High Commis
sioner in London and Canadian am
bassador in Washington.
The talks at the University will
be his only public appearances
during the visit. In Eugene, Pear
son and his wife will be special
guests of President and Mrs. H. K.
Newbum. The Pearsons will return
to UN headquarters in New York
City next Tuesday evening.
Petitions Asked
For'53 Yell King;
Petitions for Yell King are
now being called for by Pat Dig
nan, ASUO president. Deadline
for submitting the petitions Is
5 p.m. May 28, said Dignan.
Any University student is
eligible to fill the key rally posi
tion. Petitions may be obtained
on the third floor of the Student
Cnion and are to be turned in at
the ASUO office, SU 304.
Candidates will be interviewed
before the ASUO senate and may
be asked to perform at that time,
i Dignan said. The senate will se
lect the Yell King to serve for
I next year.
2 Lectures Scheduled
By Peruvian Professor
Dean Carlo Cueto of the Univer
sity of San Marcos, Lima, Peru,
will be the special guest of the
foreign language department this
week. He will give two public lec
tures while on campus.
Both of the addresses will be
presented Thursday. At 4 p.m. he
will speak on “Education Compar
ed : United States and Latin Amer
ica.” This lecture, which will be
given in English, will be held in
Education 4.
The second talk, to be delivered
at 8:15 p.m., in the Student Un
ion, will be delivered in Spanish.
The title is “La layenda de los
Incas.”
Currently a visiting professor at
Columbia university, New York
City, Cueto is dean of the faculty
of education in San Marcos. He is
currently visiting western univer
sities and will speak at the Univer
sities of Oregon, Washington and
Kansas.
While on campus, Cueto will ?
also speak informally to Spanish
classes and confer with members •
of the foreign language faculty, .
according to D. M. Dougherty,
head of the foreign language de
partment at Oregon.
Summer Session Opens June 22
The University’s 1953 summer
session will open for an eight week
period on June 22, according to
Paul B. Jacobson, dean of the ed
ucation school and director of the
summer session.
Planned around a central core
of professional training for teach
ers, the session will offer a large
selection of lower-division courses
closely integrated with course se
I qugnces.-jQfforgd, during the regu
lar academic year.
This plan will enable those in
the teaching profession to take
summer work to improve their
training and will enable students
to progress toward completion of
lower division requirements, Jac
obson said.
The session will also offer
courses planned for students in
tending to enter medical or dental
schools or schools of nursing. Up
per division courses are to be of
fered those nearing graduation who
wish to complete requirements for
a degree.
Planned as a part of the sum
mer program will be a series of
evening lectures and forums • bjr
eminent visitors and prominent
members of the University faculty,
Jacobson added.
A recreational program is
planned for the session. This will
include active sports, outdoor ac
tivities, musical programs, movies
and dances.