notes to the editor
(EM. note: The following let
ter, which has not been printed
previously because of space limi
tations, was written concerning
Emerald editorial comnfient (in
the Tuesday, Feb. 17, issue) on
the Riverside county fair and na
tional date festival):
LETTER TO THE EDITOR
HUMOR? I'll be kind enough
to express your sentiments in ad
vance! You were going to say, “If
you like it so well, why don't
you leave?”
Have you ever had the oppor
tunity to analyze the literature
that ordinarily accompanies a
festival or pageant? If so. you
might have been so kind to Cali
fornia as to use only the space
required to enter the lovely pic
ture of Miss Rose Zena Latta
and save your wasted words of
witticism.
As for Rosie, she shows much
more talent I and I'm confident of
much support in this statement)
than does your writing — and
mine! She must have received a
very worthwhile education at U
of O to realize where to gain the
utmost enjoyment from life.
I am not standing in defense of
California as a whole (not hole),
but will certainly put a stamp of
non-fiction on the descriptive
captions you have forwarded to
the Emerald readers. As for your
ad-libs, they might be more suit
ably arranged, such as: ("She
studied music under Professor H.
Gelhauser.)—(we can hear the
Alpha Gams screaming now)—■
(aren’t they all?)—(it starts to
morrow)— (just wait till wre tell
■
Southern Pacific about this)”.
To continue with the issue,—
yes, Indio is that town being
. square in the middle of a land of
winter sunshine and rare and
scenic beauty, etc. We can ex
pound on our own Oregon as
well; the scenic wonders of the
great Northwest are within but
a day's driving distance on any
three wagon trains intersect
ing Eugene, which is right square
(did I say something wrong?) in
the middle of miles and miles of
nothing but miles. Do you re
alize that it is impossible for a
lover of the ski trails to enjoy a
couple of trips down the moun
tain and a refreshing dip in the
Pacific the same day! In Oregon
that is! For Riverside residents
you ski in the a.m., swim in the
afternoon, and dance to your fa
favorite NAME band that eve
ning; all of this by driving a
shorter distance than to get to
the ski trails or the beach in
Oregon.
This point could be carried in
to a lengthy, typical war between
the states, but after hearing the
comments voiced by many Cali
fornians today I'm satisfied that
you have done sufficient harm to
yourself. So, with stone-bruised,
tar and feathered body, I hope
soon to emerge into the land of
my choice from one of the occa
sional Oregon rainstorms that
escapes its boundaries and damp
ens our soil to the extent of 5
inches per year. SARCASM?
Thank you,
Bill Owen
U of O Representative,
Riverside Chamber of Commerce
So Late in the Term?
--
LWHOAtAtNTALSl
AK\e^CAM
GOVERNMENT
• raj* ,
A-S.SMARP
“No, I’m not studying it—I use it to go to sleep by.”
Oregon daihf
EMERALD
The Oregon Laaily Emerald published Monday through Friday during the college year
except Jan. 5; Feb. 23; Mar. 2, 9, 10 and 11 ; Mar. 13 through 30; June 1, 2 and 3 by the
Student Publications Board of the University of Oregon. Entered as second class matter
at the post office, Eugene, Oregon. Subscription rates: $5' per school year; $2 per term.
Opinions expressed on the editorial page are those of the writer and do not pretend to
represent the opinions of the ASUO or of the University. Editorials are written by the
editor and the members of the editorial staff.
Jim Haycox, Editor Sally Thurston, Business Manager
Helen Jones, Larry Hobart, Al Karr, Associate Editors
Bill Gurney, Managing Editor
Jackie Wardell, News Editor
Sam Vahey, Sports Editor
Asst. Managing Editors: Paul Keefe,
Dtck Carter
Asst. News Editors: Laura Sturges, Len
Calvert. Joe Gardner
Personnel Director-—Kitty Fraser.
Chief Nigkt Editor- -Anne Hill
Wire Editors: Lorna Davis, Andy Salmins,
Virginia Dailey
Nat’l Advertising Manager: Carolyn Silva
Layout Manager: J[im Solidum
Classified Advertising Manager: Beverly
DeMott
Special Report on: 9&pan
Close on the heels of Portland,
Tokyo, the world s third largest
city with a total population of 7
million, has come down in black
and white in the “International
Who's Who of TV Cities."
Now on the air are broadcasts
by the Japan Broadcasting cor
poration, the Japanese counter
part of BBC, which started full
fledged broadcasting Feb. 1, hfter
over two years of test broadcast
ing.
The 82-meter (269 foot) tower
grafted on the seven-story JBC
building in downtown Tokyo is
broadcasting a four hour pro
gram each day for the enjoyment
of men on the street, shopping
crowds in department stores and
customers of taverns, bars and
coffee shops.
At present, private TV-set own
ership is limited to but a few
well-heeled viewers with the price
of receivers being prohibitively
high for the average citizen.
On window sale are three types
of Japanese - manufactured TV
sets, including seven inch, 12 inch
and 17 inch screens.
The 17 inch screen, which is the
minimum by American standards,
is the maximum made by Japa
nese manufacturers and is selling
Written for the Emerald by
Yasuo Kuruta, Japanese news
man now studying at the Uni
versity on a government schol
arship under the ausplees of
the Institute of International
Edueatihn. In Japan, Mr. Ku
mtrt worked for Reuters, world
wide British news agency, and
the Associated Press.
at nearly 5800. The high cost is
due to the necessity of using im
ported tubes.
Two commercial TV stations
which have already been licensed
by the Japan Electric Wave Con
trol board, the Japanese counter
part of FCC, will soon start
broadcasting in Tokyo areas in
competition with the semi-official
JBC.
The three stations are in a
close technical tic-tip with Amer
ican television circles: RCA
transmitters are said to be going
over big with them*.
Meanwhile, the JBC is set to
push up its five-year television
network program designed to
web every major city throughout
Japan by 1957. Studio expansion
is already under way for this
purpose and other facility expan
sion plans are reportedly afoot.
The quinquennial plan also en
visages a viewership build-up of „
800,000 through positive advertis
ing efforts centering around free
TV showings at various public *
places.
Indicative of its public nature, „
the present JBC broadcasts are
giving more emphasis on news re
ports and cultural programs (53 -
percent) than music and other
entertainment shows (47 per
cent*.
The budding commercial sta
tions, on the other hand, are to *
be operated on the ad-financing
basis and are. therefore, most
likely to take their cu# from -
American TV stations in terms of
programming.
Newspapers and magazines aie
now putting out tons of words
on possible effects of the "'tele- *
vision era" upon the people's
social hfe a phenomenon which
we experienced a few months ago •
in the Portland area.
Japan's mountainous terrain is
said to be fit for establishing na
tionwide telecasting hook-up: and
therefore video circles are rather
hopeful of an early completion of
the planned network stretch-out.
Radio Pau;flu/
Radio Quizzes Thrill, Not Educate
One of the fine dramatic shiws
recently making its radio debut is
“On Stage with Cathy and Elliott
Lewis" (KERG, 8:30 p.m. Wednes
day). This is a polished produc
lion from start
to finish and
gives continuing
assurance that
radio can pre
sen t dramatic
productions.
Directed b y
“S u s p e n se's"
Elliott Lewis, it
stars Lewis and
ms wire, individually superb, ex
cellent as a team. They have a
well chosen supporting cast with
a backdrop of original music for
the original and adapted radio
scripts.
Following the Lewis’ at 9
p.m. on KUGN is Groucho
Marx, a lialf-hour of wit and
humor spread among money
and questions. Remember
Groucho? He “kept his door
open” and “wished he was sev
enty again” when he stayed in
Carson last term.
Groucho also gave an assembly
address in which he justified the
existence of his program for its
educational value, eg, “who is
buried in Grant's tomb?” By last
week the policy had changed.
“We want each of our contestants
to win as much as possible, that's
why we’re in business.” This time
Marx is certainly right. (Give it
away—it’s deductible!)
After the war, quiz shows with
cash awards sprung up like chlo
rophyll products. But then some
enterpriser sold manufacturers
the idea that the name of their
product put on a national net was
worth more than the cost of the
stuff, so the commodity jackpots
started.
A couple of things resulted
from this. First, value of prizes
zoomed up like the inflationary
scores on pin ball machines. It
seemed as though the -program
with the biggest valued loot
would have the highest “Hooper.”
It became a race to accumulate
the biggest pile of junk to give
away.
Secondly, the immediate (al
though temporary) interest of
the listeners drove competing
programs off the air. The ef
fects of both are still with us”.
The $64 question is peanuts.
, i X ! i } t , . J . t
“Stop the Music” died hut it
killed Fred Allen first.
Radio quizzes build an emo
tionalism to go with the fortunes
that hinge on each question. "Will
you repeat your answer? Oh. I’m
awfully sorry . . It all rests on
a tingling sensation that you may
be asked a question and a crisp,
tense air is constructed during
the questioning.
It would seem then that radio
quizzes are not to educate but to
thrill the audience with unfa
miliar sums of money. No quiz
program is educational but some
demand more intelligence or
quick thinking to haul off the loot
“Break the Bank” (KASH, daily
at 9:30 a.m.) still offers high cash
prizes but it's not easy to carry it
away. “Two for the Money”
(KUGN. Tuesday at 7 p.m.) is a
show that will pay high to the
quick thinker.
Marx has the money and wit,
but others do too none have
education.
1 suppose 13 or 20 years from
now when congress will he
looking for people that are
— i by Don Collin
against radio, money or ques
tions, they'll drug this out and
ask "Why did you write tills?”
Then a year or so later they
again ask “Why did you write
this?” A comparison for tin
two testimonies will probably
lie grounds for perjury.
Marx brings us to 9;30 pin.,
sophomore girl's hour of freedom.
See you at "Mat's" if you get _
the ID.
HASH adds "Town Meeting"
this Tuesday at 8 p.m. . . . The
net had been cutting pretty heav
ily into Studio Party so RASH
has replaced it with non-request
"Tops Pops." This will eliminate V
repetition of the same platters ~
each night as well as a lot of
credits, i.e. from him to her and
her to him.
On the Fort Lewis excursion
the Phi Beta's were treated to all ^
the food they could eat, but had
to sign for each meal. The gals
usually signed their name, but
one alert MP expanded form
age, address, phone, married
single.
The College Crowd
_Campus Headlines Elsewhere
By Rae Thomas
A 72 year old grandmother of
ten children recently enrolled for
the winter quarter at Michigan
State. She plans to follow in the
footsteps of her five children, all
of whom obtained degrees from
MSC.
* * *
Brigham Young university
signed a contract with Les Brown
for the services of his band for
its two-night Junior Prom. Bids
for the affair are $4 per couple—
a “low chaige,” according to their
paper.
Parking violators at San Diego
State college don’t have an easy
time. Students receiving tickets
for parking violations are banned
from using campus parking facil
ities the following semester. Also,
they must appeal' before the dean
of men within 48 hours after re
ceiving the citation. Faculty
members who get tickets must
appear before the college presi
dent, who handles
“at his discretion."
the .situation!
Teheran University in Iran
cently recognized the power
mass student opinion when 1]
law school students went
strike. The students walked out
lor several days when the law
school admitted only 250 out of
1500 applicants. The university
gave in and the acceptance quota
was upped to 800.
An aeronautical engineering
senior at University of Oklahoma
had the campus agog recently
with a home-made “flying sau
cer." The 30-inch contraption was
intended to prove that such air
borne vehicles are possible.
Take-off time was to be at the J
dedication ceremonies of the new
aeronautical engineering build
ing. A crowd of over 900 watched *
while the disc lose about two feet
—and cracked up.
The inventor plans to add two
more engines and try again'.
> .i i i ’